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The Edgewater Phone App Leah Ettenhofer Stefanie Winny


project statement 1. List All the Features You Think Users Might Like Ability to check in/out to hotel via mobile device Ability to make reservations at the Six Seven Restaurant Order room service Contact concierge desk See nearby attractions View maps/routes to nearby locations View nearby shopping/dining View hours of hotel amenities Map of hotel View menus for the Six Seven restaurant and bar Ability to make reservations for future stays Ability to view hotel packages and special pricing Ability to pay bill at the end of stay Ability to make reservations for future banquets/receptions 2. Determine Who Your Users Are The users of this application would be people who are staying or who are considering staying at the Edgewater Hotel. 3. Filter the Feature List Through the Audience Definition Main Features: Check In/Out, Utilize hotel amenities, See nearby attractions Application Definition Statement: “Enhancing guests’ stay at the Edgewater and allowing them to enjoy every feature the hotel has to offer”. 4. Don’t Stop There Use your application definition statement throughout the development process to determine the suitability of features, controls, and terminology. Guests will want this app to help enhance their stay at the Edgewater. The Edgewater is a hotel that has earned many accolades, and this will help guests enjoy every feature that the hotel has to offer. Its design will be rich and luxurious, matching the look and feel of the Edgewater’s luxury-lodge feel. This app will help guests avoid long lines at guest services, and the hassle of calling the busy food services lines. This app will also allow guests to make the most out of their visit to Seattle, and will enable them to find their way to attractions, and then back to the hotel, with ease.


about the edgewater Resting atop Pier 67 on Seattle’s sparking Elliott Bay, the four story 223-room Edgewater is Seattle’s original waterfront hotel. Originally built for the1962 World’s Fair, The Edgewater Hotel remains as Seattle’s only waterfront hotel and has become a beloved local landmark. The Edgewater’s place in histor was sealed on August 21, 1964 when The Beatles arrived in Seattle for their first world tour and checked into The Edgewater Hotel. During their stay, the Fab Four fished from the window of their suite, the photo of which has become famous. Since this historic visit, The Edgewater has evolved to become a special place within the entertainment and music communities, welcoming some of the most famous names in music over the years, including Pearl Jam, The Village People, Led Zeppelin, The RollingStones, Ozzy Osbourne, KISS, Wings, Neil Young, Frank Zappa, Blondie and Jewel. “Created with a woodsy, log cabin-like vibe, the Edgewater is cozy and homey, as if you were away from the city, and yet plunked right in the midst of it. Just a short jaunt to Pike Place Market, or the restaurants of Belltown, the Edgewater Hotel can be as exciting and alive, or as relaxing and peaceful, as you’d like it to be. It’s been both, since its earliest days.” -CBS Seattle


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sketches


wireframes


320px

320px

Current Stay Check in 480px

480px

Welcome Current Stay Future Stay

Dining Concierge

77px

Attraction Others


320px

320px

Dining

Make Reservation At

six seven

On

today, Sept 6th

Restaurant Info

Time

6.00pm

Bar Info

# of people

Make Reservation 480px

Order Room Service

Others

480px

2

Make a reservation


320px

Attraction Pike Place Market 480px

Malls Parks

Museums

Food


320px

320px

Future Stay

Room Reservation

Reservation 480px

Event Planner Suite tour

480px

Date

today, Sept 6th

Type

Suite

# of people

2

Make a reservation


competitive analysis


Aria Hotel

Color

Nature, wood colors. Brown, white, green.

W Hotel

Techno, pop sounds color. Shocking pink, black, white.

Hilton

Marriott

Hotel Pal

Simple colors. light & dark blue, white.

Red, blue, grey, white, and black.

Dark & light blue, black, brown, gold.

Simple, easy to use, and to-the-point, really simple layout, just numbers of options to get you where you are want to go.

Shophisticated, easy to use, elegant. Has a big slideshows for people to choose.

Easy to understand, direct, and almost the same as aria hotel.

Layout

Organized, easy to understand, has a list with a description on it.

Big typeface, big buttons and has a differnet and unique layout.

Navigation

Back and next button on the top, and the personal navigations on the buttom

All the options navigations are on the buttom of the application.

The unique home button on the upper right side of the app.

There are a mini options on the button of the applications.

Back button on the top and personal options on the buttom.

Features

on-the-go access to news, menus, directions, tickets, weather, special offers and more.

what’s new and next at W iconic destinations around the world to the iTunes store.

Find the hotel, reservation, HHonors info, book a reward stay.

Reservation, watch video, learn about the local area, view our restaurant menus, learn about the hotel, and more.

Browse and book from over 100,000 hotels worldwide with the price, location, and quality that people desire.


user personas


Nancy Friedman Age: 43 Occupation: Tax Preparer Education: AA Degree in Accounting About: Nancy is a wife and a mother of two children who works Monday through Friday in an office setting. She enjoys travelling, but does not get very many opportunities to do so. Because of her lack of expendable income, work schedule, and her children’s schedule, when she does get the opportunity to go on vacation, she wants to make the most of it. Technical Use: Uses computers and her smartphone daily to browse online and use social media to connect with old friends. Does much of her shopping online, including vacation and ticket purchasing. She is comfortable using technology to create shortcuts in her life.

"My life can get so hectic, I want to enjoy my vaction"

Activities: Shopping, Scrapbooking, Spending time with family Motivation for using App: Nancy wants to make the most of her vacation to Seattle, and chose the Edgewater hotel for its history, beauty, and prime downtown location. While visiting the city, Nancy wants to ensure that her family gets to see all of the sights, and enjoy every luxury the hotel has to offer. Because her children will be staying at the Edgewater with her, Nancy does not have the time to spend trying to plan out activities herself. This app will help Nancy see all of the sights around Seattle, and enjoy the hotel’s features easily.


Josh Harper Age: 31 Occupation: Production Technician Education: High School, Some College About: Josh is a hardworking and humble young man. He works long hours doing hard labor, but feels accomplished at the end of the day. Josh’s work schedule allows for him to have days off if he requests, but he does not frequently indulge in this practice. He is the kind of person who prefers to stay home and spend his time with his fiance’. Technical Use: Uses the internet and smartphone daily. Has just obtained his smartphone however, so he is not yet extremely savvy with it.

"I want to plan something special and unforgettable"

Activities: Watching sports, Camping and being outdoors Motivation for using App: Josh wants to treat his fiance’ to a special weekend in the city so that they can relieve some stress and spend some quality time together. He chose the Edgewater hotel because he wanted a great view of the water and he liked the rustic look of the hotel’s decor. He is unfamiliar to the city, but wants to be able to navigate easily and be able to treat his fiance’ to a nice dinner and drinks at the hotel’s upscale restaurant. He wants to use an app that helps him do these things quickly and easily, so that he and his fiance’ can spend their time enjoying themselves -- not interpeting maps.


Kate Simon Age: 26 Occupation: Registered Nurse Education: Bachelor’s Degree About: Kate has recently become engaged, and the planning of her wedding has taken over almost all of her free time. Kate does not want to have to hire a wedding planner, she wants to plan the whole event herself, and therefore, has a lot to do. Technical Use: Kate used the internet in college for studying, and now uses it for social media and browsing wedding related sites. She has a smartphone and uses it frequently to communicate with friends via messaging and social media.

"I have so much to do, and I still want to enjoy planning our wedding"

Activities: Spending time family and taking her dog to the park Motivation for using App: Kate has been looking around Seattle for the perfect place to have her wedding reception. She chose the Edgewater because she loves the mood of the hotel, and liked the fact that her family and friends from out of town could stay at the hotel when they travelled from out of town and be near the wedding venue. She has been having problems recieving calls back from wedding vendors, so she wants something that will allow her to contact her venue without having to call and be put on hold.


hi-fi's


12:34 PM

the

AT&T

edgewater

current stay future stay


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AT&T

current stay

check in/out dining concierge attractions


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AT&T

current stay

check in/out dining concierge attractions


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dining

reservations room service menu happy hour


AT&T

12:34 PM

dining

reservations room service menu happy hour


12:34 PM

AT&T

make reservations

date

Today, September 12

time

6:00 PM

guests

2

Confirm


12:34 PM

AT&T

current stay

check in/out dining concierge attractions


12:34 PM

AT&T

current stay

check in/out dining concierge attractions


AT&T

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attractions

The Edgewater would like to use your current location

Don’t Allow

OK


12:34 PM

AT&T

search attractions Type keyword or select nearby attraction:

Pike Place Market

Cancel

Space Needle Seattle Art Museum Olympic Sculpture Park Victoria Ciipper Tours

Q W E R T Y U I O P A S D F G H J K L Z X C V B N M @123

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.com

Route


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route


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the

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edgewater

current stay future stay


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future stay

suite tour photo gallery features event inquiry


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future stay

suite tour photo gallery features event inquiry


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suite tour

the beatles waterfront cityside penthouse


12:34 PM

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suite tour

the beatles waterfront cityside penthouse


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the beatles suite

the beatles

Watch Video Tour

Stay where the Beatles stayed in 1964 while touring America. The Beatles Suite caters to rock n始 roll aficionados with fascinating portraits, memorabilia, Beatles history and music. This 700 square-foot studio-style suite features a king-size bed, furnished living room area, library, dining area and stateof-the-art stereo system with Beatles CD始s, of course. Three bay windows offer unobstructed views of Seattle's Elliott Bay and the Olympic Mountains. With contemporary elements - dark metals, white glass, leather, designer lighting - mixed with


AT&T

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the beatles suite

iphone app case study final  

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