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Layne Meyers’


Overview: At VOLA I created logos that were printed and screened onto tops, art directed the first photo shoot, designed artwork for the website including home page sliders and the About Us Page layout and sent e-mail blasts.

(color boxes are just for presentation!)


VOLA Sports When: June 2012 - Oct 2012 Role: Marketing & Design


Visible PR When: April 2013 Role: Freelance Designer

VISIBLE

PR

Rachel Lindsay Partner

469-432-6074 info@bevisiblepr.com www.bevisiblepr.com

VISIBLE

PR

VISIBLE

PR

VISIBLE

PR

Rachel Lindsay Partner

469-432-6074 info@bevisiblepr.com www.bevisiblepr.com

Overview: This new PR firm was looking for a versatile design that made a statement and incorporated their fun sense of style.


Crossroads Financial Services When: Oct 2011 Role: Freelance Designer

CR CROSSROADS FS Financial Services

Overview: This new company needed to identify its brand; due to the industry’s nature, it was important to balance modern and conservative design in their logo and collateral pieces.


Pokey O’s Cookies & Ice Cream When: Sept 2011 - Feb 2012 Role: Marketing Intern


Overview: Worked with the owners to refresh the different marketing collateral for this fun cookies and ice cream company. I also helped them market and manage their 2011 holiday orders.


Hill & West Wedding

When: October 2012 Role: Freelance Designer

Overview: I wanted the save the dates to be elegant and joyful for this young Austin couple.


Hopeful Solutions Dallas

When: Feb 2012 - Nov 2012 Role: Freelance Designer

Overview: In addition to managing content and structural updates for this non-profit’s website, I provide graphic design and marketing skills when needed.


ďƒŽ ARTEMIS MARKETING COMMUNICATIONS GROUP

The Dallas Stars Class: Honors Marketing Practicum Client: Fox Sports Southwest When: Spring 2012 Role: Team Leader


(OH, and did I mention that we won?)

Overview: Working with Fox Sports Southwest, I led a team that created a 360 degree tune-in campaign for the Dallas Stars. We worked to defeat pre-conceived notions of hockey and surprise viewers in a non-traditional market.


Mini Cooper Class: Advertising Campaigns Client: Mini Cooper When: Spring 2012 Role: Team Leader


Overview: Mini Cooper challenged our class to create a dealership-level campaign targeting the 18-24 year old demographic. My group proposed a series of unique on-campus events in order to engage and educate potential buyers. Our proposal also included pre- and postevent direct marketing strategies.

(And this team won too!)


Williams-Sonoma Bakeware Class: Advanced Portfolio When: Spring 2011 Role: Art Director


Overview: Positioned Williams-Sonoma Bakeware as an essential Ingredient in any recipe. Their classic packaging inspired the aesthetic to deliver an on-brand message.


Popcorn, Indiana Class: Advanced Portfolio When: Spring 2011 Role: Art Director


Overview: To differentiate this pre-popped popcorn from the mainstream, my copywriter and I played off of traditional microwave popcorn packaging and instructions. The “different� directions are in red.


Layne Meyers 512.694.3606 laynemeyers@gmail.com

Thanks!

Layne Meyers' Portfolio  

A collection of my student and professional work.

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