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The Little Black Dress Competition


It is a well-known “rule of fashion” that every woman should own a versatile, elegant black dress that can be dressed up or down depending on the occasion. The LBD is a wardrobe staple, that transends trends and tme. From elegant to edgy, classic to contemporary, inject your style in your design for...

“The Ultimate Little Black Dress”


Signature Style Our signature style at Launch, is what we call ‘Urban Career’. We want your designs to fit across day wear and night wear, so buyers can get maximum wear out of your creations! The idea of ‘Urban Career’ is Career Wear meets Street Wear. So think anywhere from Country Road to Whitchery to Sass & Bide.


Inspiration


Inspiration


Inspiration


To Submit To submit your designs simply download the submission kit from the resources section on the website. Once you have filled out the template, log onto the web, and submit your design. It is just that easy! The template must be in JPG, GIF, PNG, PDF, EPS, TIFF, Adobe Illustrator, Adobe Photoshop formats. You can submit as many designs as you like to increase your chances of winning. Opening Date: 1st March 2010 Closing Date: 31st March 2010


The Reward Launch Initiative will manufacture your design and distribute it for sale to top retail outlets, complete with your name on the label, and a swing tag all about you. The designer remains in complete control of their design and receives a 10% royalty from the sale. The same as a professional designer. The designer will always own the submitted design, you simply license the design to Launch Initative for a short period of time.


What is Launch Initiative Launch Initiative nurtures designers by bridging the gap between designers, consumers and retailers. Through our products, services and on-going competitions, Launch Initiaitive provides the following; • Business Coaching • Financial Assistance • Manufacturing Assistance • Production & Sourcing Assistance • PR & Branding • Agency & Web representation Each designer is able to gain the maximum assistance in developing their label and finding their own unique style.


Why is Launch Initiative Here? Launch Initiative has noticed a gap in the industry where creative talent is falling by the wayside due to lack of business knowledge, industry connections and funding. Launch Initiative is providing designers with the best possible chance of success in a highly competitive industry.


www.launchinfashion.com info@launchinfashion.com +61 2 8014 8460 Unit 10, 34-36 Ralph St, Alexandria, Sydney, NSW, Australia, 2015


Little Black Dress Design Brief