Autumn Newsletter www.lanzawww.lanza-hair.co.uk October 2013 In this newsletter: • Presenting your superduper L’ANZA team! • L’ANZA launches new Healing Color Cream Decolorizer! • Rebecca at HQ settling in and getting to know salons! • L’ANZA pampers festival goers @ V Fest! • Education & motivation fun with Damian Potts! • Introducing a fabulous selection of L’ANZA Christmas Gift packs for the festive season!
Awesome Autumn news!! Summer flew by in a happy haze of sunshine and Keratin Healing Oil to make sure we had healthy, beautiful, sexy summer hair. And now Christmas and the party season is just round the corner!!
smooth Cream Decolorizer.
Major changes happened over summer with the new KB2 range launching! Upgraded packaging and enhanced formulas have made sure that everyone loves the new KB2 range!
Our cousins in America have been very busy developing a superb L’ANZA app for IPads! It means that on-the-go hairdressers and L’ANZA fans alike can keep themselves up to date on all of the latest news from L’ANZA!
And the new products just keep on coming! In addition to the cute little 50ml size of Keratin Healing Oil that launched in late summer, Autumn sees six stunningly cool new Natural Violet Healing Color shades, as well as a
Matt is a real asset in the L’ANZA team, and these stunning images highlight his talent! So, read on for more hot L’ANZA news!
Plus, we’re positively bursting with excitement to show you our beautiful new Christmas Gift Pack selection for this year! (Check out the back page of this newsletter!)
Love from the L’ANZA Team x
We must also congratulate L’ANZA Artistic Team Director Matt Swinney. We are delighted to tell you that he is the winner of the Avant Garde category of the NAHAs, (North American Hairdresser Awards).
New Healing Color shades for natural beauty! Naturally Cool.
L’ANZA’s stunning new Natural Violet series provides the professional stylist with six cool new healing shade options for stunning, natural colour! Launching this October, these new Healing Color
shades will heal, seal and protect hair with L’ANZA’s exclusive Color Attachment Technology infusing hair with rich, long-lasting colour. The Keratin Healing System and Flower Shield Complex work together for unbeatably rich, cool shades with neutral results. The NV series boasts a beautifully balanced base with a hint of violet to control gold tones for cool, neutral results. As with all Healing Color shades, they are great for all natural and complete grey coverage formulations. The six hot new 90ml shades are:
• • • • • •
4NV Dark Natural Violet Brown 5NV Medium Natural Violet Brown 6NV Light Natural Violet Brown 7NV Dark Natural Violet Blonde 8NV Medium Natural Violet Blonde 9NV Light Natural Violet Blonde
Ask your Salon Representative or Head Office for more details about these exciting six new shades and swatch book insert!!
A friendly new voice @ L’ANZA HQ!
Rainbow Trust charity fundraiser Hair Eden in Roe Green, Worsley, recently raised vital funds for the Rainbow Trust Children's Charity, which provides emotional and practical support to families who have a child with a life threatening or terminal illness. Thanks to the hard work of the Hair Eden team, over £1,000 was raised via website donations and a fun event!! An open-salon night saw clients being given complimentary L’ANZA tips and advice by the Hair Eden team along with L’ANZA Salon Consultant Eve. And of course, all of the Hair Eden clients were treated to wine and nibbles, with fund-raising raffle prizes to be won as well! Great work, Hair Eden!!
No doubt most people phoning L’ANZA’s Head Office in Aylesbury will have already chatted with our lovely new office junior, Rebecca. While we all miss Gilly in her retirement, Rebecca is a welcome addition and joins Sam in the Customer Service department. In her spare time, Rebecca enjoys long walks with her dog, John, and going to the cinema—especially horror films!! She's always on hand at L’ANZA HQ to answer any queries, take your orders or explain the current promotions that are running—anything you need, Rebecca will be pleased to help you! Call us on 01296 612062 for all orders, comments and enquiries!
L’ANZA Haircare tent a V big success at V Fest! The days of being grubby and scraping your hair back at a festival are over! V Festival goers in Stafford were blessed again this year with a L’ANZA V Pampering tent—none other than Dickinson’s team of hair stylists, masseurs and face painters were ready to indulge the crowds and make the whole festival experience that little bit more glamorous! Owner Emma’s team of 7 stylists worked hard to cope with the ever-increasing demand that they see at V Fest. She said that they used over 300 towels, along with litres and litres of L’ANZA Shampoo and Conditioner to meet the demands of their beauty-conscious clients who eagerly queued for a pamper-sesh! a
We think V Pampered is such a great idea! Why compromise on beauty and healthy hair just because you’re camping at a music festival?!
Team L’ANZA UK— UK—with new additions!! Enthusiastic, savvy, motivating, good fun...are just a few words to describe our L’ANZA UK Salon Representative team! Many of you will recognize some of our longer-standing team members pictured here, such as Paul Hetherington, Sales Director and the lovely Lesley Campbell from Scotland! Steve Winter has been with L’ANZA for over 15 years, and Sandra Kear, Director of Education, will have visited many of your salons to deliver training. Jo Jagger, a L’ANZA lover and advocate for over 5 years, covers the North East of England for us.
Our newest team member is Ali Curry, who comes from a strong haircare industry background. Ali joined us in August and looks after the South Coast. Ali has already introduced some fantastic new salons to L’ANZA, and she says: “L’ANZA is a fabulous brand to work with, and I am confident in representing it because it actually works— ‘liquid gold’ is no exaggeration! I hope to enlighten some really high calibre salons about the benefits of stocking L’ANZA Haircare this year!”
We’re also delighted to introduce some of our newer team members, who are true L’ANZA converts already! Eve Eventhal joined us in 2012 from a hair industry background. She says she’d never worked with a product so good, and that she loves having 100% confidence to leave samples with hairdressers and knowing that they will feel the same! Anna-Marie Carter has not only owned her own salon before, but also worked for a haircare product company prior to joining us. So she has a balanced view of the industry and knows how to support her salons so that they can achieve the best from working with the L’ANZA brand. Page 2
L-R: Steve, Eve, Ali, Jo, Sandra, Anna-Marie, Paul and Lesley
Damian Potts inspires at L’ANZA workshop! L’ANZA is renowned for its expertise in training techniques and motivational courses, so when Salon Representative Eve Eventhal began to plan a trends workshop event, her northern salons jumped at the chance to attend! The day saw 13 excited hairdressers from 8 different salons attend, ready to learn from L’ANZA Artistic Team member Damian Potts. Damian Potts: L’ANZA Artistic team Damian has been part of the team for over 5 years, and regularly attends international training events with L’ANZA to further his expertise!
The workshop, which took place in the summer, allowed each of the delegates to try a long, mid-length and bob cut, using new techniques.
own salons’ style. It was great to see so many stylists, from different back-
We caught up with Damian to get his take on the successful workshop, and he told us:
new bespoke hairstyles. I know that
“The theme of this trends training
inspiration and new ideas, their
workshop was to identify and adapt
clients were in for a real treat"!
grounds and experience levels, mixing the L'ANZA trends to create once all of the stylists got back to their salons, bubbling with refreshed
various trends from the collections that are created by L'ANZA's Artistic Team. I wanted the stylists on the day to be able to work with the trends and really tailor them to their Left: Damian giving hands-on advice.
If you’d like to take part in a L’ANZA workshop, please ask your Salon Representative or call us on 01296 612062 for details of the next event happening near you!
Right: Proud of the results that she achieved, here one of the delegates with her midlength cut, which shows some superb texture and movement.
Right: Hard at work, practising the new techniques that Damian demonstrated.
Gently alluring, luminous lightening to perfection Feel the Difference with new L'ANZA Healing Color Cream Decolorizer for alluring, luminous hair lightened to L'ANZA perfection! Great for all types of decolorizing, L’ANZA’s latest new innovation of a cream decolorizer conditions the hair for maximum integrity. Protective emollients provide absolute comfort for all clients, but particularly those with sensitive scalps. You can now lighten to perfection with new Cream Decolorize! If you would like to try a sample size of this luxurious, healing new Cream Decolorizer, please talk to your L’ANZA Salon Representative so that they can give you more information and a sample size to try in your salon!!
Keratin Healing System
Keratin Amino Acids, minerals & moisturizers ensure hair integrity during & after process.
Protective Cream Base Creamy Consistency
Shea Butter and essential lipids restore hair while protecting scalp & reducing sensitivity. Easy mixing and application. Stays moist for extended application & processing time. Up to 7 levels of lift without heat. Hint of violet to control undesired warmth during lift. 1:1 mixing ratio with any of L'ANZA’s Cream Developers, for both on & off-scalp applications.
Controlled Lift Lighten to perfection with new Cream Decolorizer—available now!
From Scotland to Bermuda!
More than just shine...
Lesley Campbell is always on the go, 100% L’ANZA across the whole of Scotland—and now worldwide, too! Lesley recently went on holiday to Bermuda (lucky her, we say!) and while she wasn’t exploring, sunbathing, or busy drinking a cocktail or two, she was checking out the local L’ANZA salons! Here she is with salon owner Sharon, sharing L’ANZA tips! With salons in over 40 countries, where is the furthest afield you've spotted L’ANZA products?!
Full of botanical goodness and Keratin Healing Technology, L’ANZA’s Keratin Healing Oil has fast become a real best-seller! And we’re not surprised at all... The story began with a 100ml size bottle—which just flew off salons’ shelves as people realized that this oil does a whole lot more than just give shine. L’ANZA’s Keratin Healing Oil contains UV protection, thermal defense for heat tools, it heals the hair and protects it against the elements—whilst being totally lightweight thanks to Nano Science technology, so it doesn’t weigh down fine hair! Now available in a 50ml size glass bottle too!
Rockstars love L’ANZA too!
L’ANZA for IPads!!
L’ANZA has an ever-growing celeb following, from actress Michelle Keegan to Prodigy guitarist Rob Holliday!
Love L’ANZA? It just got even better—with a new L’ANZA app for your IPad, meaning that you can get the hottest new edition of L’ANZA Lifestyle, fresh from America, delivered straight to your IPad!! Designed uniquely for L’ANZA fans, you can now learn the latest hands on cutting and colouring techniques in a new interactive fashion! Of course, you’ll can also use it to catch up on the latest fashion trends and latest news from L'ANZA, as well as the latest L'ANZA editorial vision collections. Hurry and download your L’ANZA app today!
In fact, only the other day, the Head of Make-up from ITV’s Coronation Street said her team had ‘demanded’ L’ANZA products to repair their hair, so we sent them some goodies! We digress. Back to rockstars: "I was in a salon and got talking to a Brad Pitt look-a-like who was having his hair done. Really cool guy. Chatting about music, I asked him what he did for a living. I am the guitarist in The Prodigy, he replied. Great guy." And so Rob Holliday from The Prodigy goes to a L'ANZA salon - even rock stars make sure they have healthy hair!
Christmas set to be better than ever this year with L’ANZA’s beautiful selection of luxurious gift packs! Yep, it’s that time of year again, already! L’ANZA will help you through the busy season, with a wide selection of gift packs available—from just £23.95 for KB2 Duo packs! We’ve got it all covered this year, not only with three stunning KB2 packs, but also all of our Advanced Healing ranges come beautifully packed, ready to go under the tree!
With some great savings to be had, we know that people won’t be able to resist giving the gift of beautiful hair this Christmas!
L’ANZA UK Ltd, Unit 2, Quilters Way, Triangle Business Park, Stoke Mandeville, Aylesbury, Buckinghamshire, HP22 5BL Phone: 01296 612062 Fax: 01296 611700 E-mail: firstname.lastname@example.org