Tradition of Excellence
Images Frank Archer, founder Landfall 1876; Bulls grazing (circa 1970’s)
HISTORY The Archer family settled at “Landfall” on the eastern banks of the Tamar River, Northern Tasmania in 1876, with the purchase of 1000 acres by Frank Archer (1846–1902), who was a son of Edward Archer (17931879), who settled in Tasmania from England in the early 1800’s. Frank and his wife Marjorie had eight children, with their son, Gerald (1877–1949), being in charge of cropping and his brother Hedley (1883– 1929), the head of livestock. After Hedley’s untimely death resulting from a fall off his horse, Gerald purchased his brother’s share and continued with cropping, wool production and commercial cattle. Gerald’s only son Rob (1915-1983) continued to farm Landfall in partnership with his sister Geraldine and established the Landfall Angus Stud in 1948 with the purchase of twelve foundation females from the Australian mainland. He continued his father’s tradition of selecting larger framed, feminine type cows. Rob found that the sires from “Naranghi” in
New South Wales, at that time bred by Mr. John Bott, were consistently breeding progeny that excelled in fertility and growth. They complimented the Landfall cows very well. These sires were used for 20 years. Rob and his wife Heather, had six daughters and one son, the present Gerald (1955-current). Gerald’s passion for farming was evident from an early age with his continual desire to favour work on the farm over his education and socialising. In 1974 Gerald embarked on a journey to Victoria to work with Harry Williams at Victoree Angus. It was here Gerald met his future wife Lou, the eldest daughter of Harry and Betty Williams. This further strengthened the bond between the Archer and Williams families, initially developed when Rob Archer and Harry Williams served together on the national council for Angus Australia. Gerald and Lou were married in 1976 and moved into the historic mill homestead on Barnards Creek at Landfall, built in 1845.
LANDFALL ANGUS 2018 AUTUMN BULL SALE
Monday the 26th of March at 2.30pm.