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Healthy Living For Healthy-Looking Skin


Helga Hefner, Aveda’s spa treatment and education development and global trainer says, “Moving toward a healthier life style greatly influences healthy-looking skin and your state of well-being.” The key to success is to take a low-stress approach to your healthy life style makeover. “Pick a healthy habit you feel drawn to and do it every day for 28 days so it becomes automatic for you. Then add another healthy habit next month. If you follow this strategy you will have 12 new life-enhancing practices and be closer to a healthier way of living in just one year.” 1






Green Science Skin Care Ritual ™

Jump-start the benefits of Green Science™ with Perfecting Cleanser and Replenishing Toner: our new power-prep steps.



NEW Green Science™ Perfecting Cleanser A creamy emulsion removes makeup and impurities. In the a.m. and p.m., massage gently into damp skin. Add warm water to work into a milky lotion. Remove with damp shammy cloth. Rinse well.



NEW Green Science™ Replenishing Toner A silky toner that refines pores and gently exfoliates with naturally derived salicylic acid and glucosamine while moisturizing with aloe and ceramide 3. After cleansing in the a.m. and p.m., blot face with towel. Gently press a few drops of toner into skin with clean fingertips or with a cotton pad.



Green Science™ Lifting Serum

Adding the Green Science™ Skin Care Ritual to your day works wonders. For a beautiful glow in your skin—and a healthier life style overall— continue the trend and work additional healthy food and exercise into your day. Helga offers these options to get you started. Mealtime Choices • Eat a diet rich in omega-3 fatty acids. • Cut back on processed foods. • Eliminate hydrogenated oils from your diet. • Chew your food completely before taking the next bite to aid digestion. For more ideas speak to your family doctor, nutritionist or dietitian. Daily Choices • Dance, practice yoga, or tai chi. • Expand your lungs—and your energy—at least twice daily with a calming deep breath. • Calm your mind and spirit with meditation or contemplation. For more ideas go to your local yoga, dance, meditation or martial arts center.

Smooth on face and neck a.m. and p.m. to help skin boost its natural collagen production, giving skin a more lifted appearance.



4 weeks to ageless skin

Green Science™ Firming Face Creme Apply to facial and neck areas a.m. and p.m. to help improve visible skin firmness, moisturize and strengthen skin’s barrier function.



Green Science™ Firming Eye Creme Gently smooth under and around the eyes to moisturize, help smooth fine lines and reduce the appearance of puffiness and undereye circles.

TARGETED treatment


41% more lifted appearance* 37% reduction in visible lines and wrinkles* GREEN SCIENCE™ SKIN CARE

Green Science™ Line Minimizer After cleansing and toning in the p.m. apply this targeted treatment directly to lines and wrinkles on face, neck and décolleté. Gently press into skin. Follow with Green Science Lifting Serum, Firming Face Creme, and Firming Eye Creme. Soy ink on 100% post-consumer recycled paper. Please recycle where possible. ©Aveda Corp, Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999

*Based on 4-week clinical testing of Green Science™ Lifting Serum, Firming Face Creme, Firming Eye Creme and Line Minimizer.

Tradition Meets Science Green Science’s lead formulation chemist Brandie Johnson reveals Aveda’s unique starting point saying, “Really, the best place to start, is with traditional ingredients and beauty rituals.” This not only gives us the best of science and nature, but it can lead to surprising discoveries that help us develop innovative, new skin care.


more lifted appearance


Cactus and Collagen


reduction in visible lines and wrinkles *

Numbers You Can Trust Our percentages are taken from clinical testing. This means they speak to scientifically proven and measurable findings—not perceived results. We’re proud to share the results the Green Science™ system has on your skin, in our salons, in our labs, our communities and our world.

“Great things can happen when scientists view raw materials in a new way,” explains Brandie. Her team first turned to nopal cactus— grown on a small, family-owned and run farm located on the central coast of California—for Green Science,™ because of its legendary ability to retain moisture even in desert climates. But the research team made a surprise discovery: nopal cactus actually helps skin boost its natural collagen production.

Naturally Derived We’re committed to the use of naturally derived ingredients. So when formulating Green Science™ Replenishing Toner we chose exfoliating salicylic acid derived from wintergreen essential oil. Similarly, the toner’s skinrenewing glucosamine and moisturizing ceramide 3 are from a naturally occurring yeast bio-fermentation rather than from animal products.

Ingredients Active in the World We’re very pleased that many of Green Science skin care’s ingredients have an effect not just on your skin, but on communities around the world. Aveda’s use of organic argan oil—widely used in indigenous cooking and beauty rituals— from Cooperative Targanine in Morocco, an eco-minded women’s cooperative, helps strengthen the socio-economic standing of women. Plai oil purchased for Green Science products sustains farmers working in rural Thailand.

Facials That Maximize Results Amp up your Green Science results with these professional spa services.

Award-Winning Ethics

Perfecting Plant PeelSM gives you the instant exfoliation and radiance benefits of a 30% glycolic peel but without the associated redness and irritation.

Green Science™ skin care received Marie Claire Japan’s first-ever Prix D’Excellence de la Beaute Ethics Award in 2009 for our dedication to natural ingredients, fair trade, recycling, anti-CO2 emissions and contributions to charitable organizations.

Pair with Green Science™ Skin-Renewing TreatmentSM—featuring Green Science™ Masque-age™—to target eyes, lips, hands, neck, décolleté and other delicate areas. Four weekly treatments, followed with monthly maintenance facials are recommended.

*Based on 4-week clinical testing of the Green Science™ Lifting Serum, Firming Face Creme, Firming Eye Creme and Line Minimizer.

Green Science™ skin care system pictured with rose geranium leaf.