W E E K E N D E R
L.A. Watts Times Vol. XXX, No. 1229
Thursday, April 28, 2011
| PAGES 6-7
Thursday, April 28, 2011
RIES ~ A party or gathering with friends from the past gives you the opportunity to strut your stuff a bit. You've made tremendous strides and accomplished much in your life, so be pleased with yourself this week. Pass some of your wisdom along to others. AURUS ~ Do not throw a wrench in someone’s else plan and undermine their project to get ahead in what you are trying to do this week. Be peaceful and seek harmony in the relationships you have in your personal and professional life. You will go further than you think by helping coworkers and friends. EMINI ~ This week your fortune will delight you in ways that you’ve never experienced before. Don’t be slow in sharing good fortune with others who helped you achieve what you have. Fill their coffers as yours are being filled. A wonderful gift to have is the ability to give to others. ANCER ~ This week do not seek the “highest” source of information for your answers. Look towards a humble source for the truth about your vibrations this week. The ability to learn from any of God’s creation will lead to better answers than finite human knowledge will produce. EO ~ This week your strong fortitude will be able to carry you though hurdles that you once perceived as insurmountable. Don’t begrudge your situation or begrudge others for what they have. You will become a better person when you overcome any stumbling blocks in your path. You will look back and count it as a milestone. IRGO ~ One of your greatest talents and gifts is the ability to give freely to others. Exercise it this week with a passion. You are very timely when others are in need. Your capacity to be a stronghold for others is remarkable. The power of giving will always supersede the feelings of neediness.
APR. 28 - MAY 4
IBRA ~ Living in the past has been one of your favorite things, do it this week. Memory will give you clues to the answer to a pressing problem. Ask for help in finishing up the week’s work. Be diplomatic and you’ll get all the help you need. Pretending to be a little bit helpless can work to your favor. CORPIO ~ There is a fresh discovery about yourself that you can make this week by taking a poll of friends. They are especially aware of your real self. It shines through on the surface of your life. Ask others what they see and listen well. Situate yourself so you’ll be ready for it. AGITTARIUS ~ It is amazing how a restless soul like you can button down when you have to. This week is the kind of week when obligations must be met. The best way to get it done is to think about it with only half your mind. Let the other half roam around restlessly like you like your mind to do. APRICORN ~ You’ve done a lot of things in life that no one has agreed with at the beginning. Finding agreement this week will be difficult, but it should not deter you from moving forward. Feeling sorry for your loneliness will discolor what you are doing. Be happy that you are alone. QUARIUS ~ You should know by now that trying to be in two places at once is very taxing to your nerves! Slow down a bit and trust that you'll get what needs to be done accomplished. Give yourself a head start on all road trips so that you have time to enjoy the view. ISCES ~ An afterglow surrounds you during the week, and you may not feel like getting immediately into work-mode this week. It’s okay to go with your feelings; the world will wait for a little while. Treasure happy moments.
Thank you, Mr. Mayor! Thank you for standing with residents of the Crenshaw Corridor. With your support, transportation projects of vital importance to the South Los Angeles community and commuters throughout the county are close to becoming a reality. They are: the placing of a train station in Leimert Park Village as part of the Crenshaw-to-LAX line, and the undergrounding of the train through Park Mesa Heights. It is inconceivable to our community that the Crenshaw-to-airport line could actually bypass the heart of the Crenshaw community and omit a stop in Leimert Park. As for the line through Park Mesa Heights, the community has consistently opposed having the rail run down the middle of Crenshaw Boulevard instead of underground.
Inside this Edition
L.A. Watts Times
So this page, which takes note of allies, thanks Michael D. Antonovich. That’s right, Mayor Antonovich. The fifth district county supervisor is currently serving a term as the “mayor” of Los Angeles County, a title that comes with his chairmanship of the board of supervisors. Mayor Antonovich is also a member of the Metro Board and has stood with Supervisor Mark RidleyThomas in the struggle to make these crucial features of the Crenshaw Corridor a reality. Antonovich, whose district is bordered by the Kern, San Bernardino and Ventura County lines, provided the necessary second to RidleyThomas’ motion and voted to include a station at Leimert Park Village at Vernon Avenue and under-
Published Weekly – Updates 3800 S. Crenshaw Blvd. Los Angeles, CA 90008 Administration – Sales – Graphics – Editorial 323.299.3800 - office 323.291.6804 - fax Beverly Cook – Publisher, Managing Editor 1976 – 1993 Charles Cook – Publisher, 1976 – 1998 Melanie Polk – Publisher 1998 – 2010
CIRCULATION AUDIT BY CIRCULATION VERIFICATION COUNCIL
April 28, 1971 Samuel Lee Gravely Jr. becomes the first Black admiral in the U.S. Navy. Source: Blackfacts.com
ANSWERS FROM 4-21-11
April 28, 1983 Two African-American women, Alice Walker and Gloria Naylor, win American Book Awards for fiction.
WWW.LAWATTSTIMES.COM Danny J. Bakewell, Sr. ..........Executive Publisher & Executive Editor Brenda Marsh Mitchell ................................Executive Vice President Tracy Mitchell........................................................................Controller Brandon I. Brooks ............................................Co – Managing Editor Yussuf J. Simmonds..........................................Co – Managing Editor Samuel Richard..........................................................Associate Editor Willa Robinson..................................................Director of Advertising Benjamin Samuels ..............................................Production Designer Chris Martin ........................................................Production Designer EMAIL: email@example.com Circulation ................................................................................50,000 The opinions expressed by contributing writers are not necessarily those of the L.A. Watts Times. The L.A. Watts Times is not responsible for unsolicited manuscripts, photographs, CDs or tapes.
ground the light rail line from 48th to 60th near Park Mesa Heights at a recent Metro committee meeting. The full Metro Board votes today on the matter, and its decision could shape economic development, traffic patterns and safety issues in the Crenshaw Corridor for generations to come. We hope we will have the opportunity to use this page to publicly thank the mayor of the City of Los Angeles, Antonio Villaraigosa, after this morning’s Metro Board meeting. After all, the residents of Leimert Park and Park Mesa Heights actually are his constituents and are counting on his support today. The mayor’s vote — Villaraigosa’s, we mean — along with that of his three appointees, is critical to the success of efforts to build the $1.7 billion Crenshaw-LAX line the right way. Supervisor RidleyThomas has championed this cause, but the fact is he can’t win — we can’t win — without Villaraigosa’s backing. So Crenshaw corridor voters will be watching what happens closely. We are ready, hoping and waiting to thank both mayors. Likewise, we hope any Metro board members considering a future run for mayor will appreciate the weight this vote carries in our community — and the weight our community’s votes will carry when we support those who have supported us.
Thursday, April 28, 2011
L.A. Urban League host spring symposium â€œ2011 State of Black Los Angeles Reportâ€? reveals that despite progress since 2005, Black equality remains behind other ethnic groups. A spring symposium titled â€œPlaced-Based Neighborhood Change: Successes, Challenges, and Opportunitiesâ€? took place April 25 at the California African American Museum. The event, held by the Los Angeles Urban League, included the release of the â€œ2011 State of Black Los Angeles Report,â€? an update of the â€œ2005 State of Black Los Angeles Report.â€? The 2011 report delivered a clear but sobering picture of the social and economic status of L.A.â€™s Black residents. The new report measures tangible progress since 2005 via the Racial Equality Index and introduces a new tool, the Healthy Neighborhood Index. The report shows that Blacksâ€™ outcomes on equality measure only 71 percent of those of Whites. Latino outcomesâ€™
Mayor Antonio Villaraigosa and Blair Taylor, president of L.A. Urban League.
(Left to Right) Chris Strudwick-Turner, vice president of Marketing and Communications, L.A. Urban League; Kevin Johnson, mayor of Sacramento; Pamela Bakewell, chief neighborhood officer, L.A. Urban League; Renita Smith, vice president of Strategy, L.A. Urban League. also trails those of Whites, while Asian outcomes slightly exceed those of Whites. The report explores the drivers of the inequality and tracks progress. The report, including the Healthy Neighborhood Index, can be found at www.laul.org. Blair H. Taylor, president of the
L.A. Urban League, welcomed hundreds of guests interested in learning more about place-based neighborhood change models. Three neighborhood reform models were featured: â€˘ â€œLA Best Startâ€? of First 5 LA, led by Dr. Randi Wolfe; â€˘ The California Endowmentâ€™s â€œBuilding Healthy Communities,â€?
led by Beatriz Solis; â€˘ And Neighborhoods@Work, presented that morning by Taylor and led by See SYMPOSIUM, Photos by Malcolm Ali page 11 Kevin Johnson, mayor of Sacramento.
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Thursday, April 28, 2011
2 shot in broad daylight, suspect on the run A young Black man wounds male and female at Crenshaw and Rodeo. Locals condemn ‘Black-on-Black’ crime. BY SAMUEL RICHARD ASSOCIATE EDITOR A Black male shot two people near a South L.A. intersection in broad daylight Wednesday, and he was still on the run that evening, police officials said. The shooting was reported about 2:25 p.m., shortly after a man walked up to a Black male and female in their 20s near the intersection of Crenshaw
Boulevard and Rodeo Road, asked where they were from, and shot them, according to officials. Karen Rayner, a public information officer with the LAPD, said one was shot in the “back side,” while another was shot in the calf, but the victims had non-life-threatening injuries. The male and female were taken to a local hospital and were in stable condition, said Rayner, who declined to give the name of the hospital.
Photo by Samuel Richard
Police officers near the intersection of Rodeo Road and Crenshaw Boulevard on Wednesday afternoon. Officers responded to a call about a Black male who shot a Black male and female in their 20s. The suspect was still on the run on Wednesday.
The suspect, who ran off after the shooting, is a Black male in his 20s. No other details about the suspect were available, according to Rayner. A man named Rodney told the L.A. Watts Times that he heard five or six gun shots as he was driving and saw a Black female on the southwest corner of Crenshaw and Rodeo with a gun shot wound. He later realized another person, the male, had been shot. “It’s sickening and it’s sad, man; that’s the bottom line,” Rodney said. “It’s sad Black folks is killing each other like dogs. You know, it’s sad, it’s sad.” A woman, who did not want to give her name, said that someone ran up to her shortly after the shooting took place, and said the confrontation only lasted a couple of minutes. The person who ran up to her saw everything but eventually ran off, she said. The woman said she doesn’t usually see these types of shootings go on. Capt. Vito Palazzolo of the LAPD southwest police station expressed similar sentiments. “We haven’t had issues like this in this area, so it’s kind of unusual,” he said. There’s gang activity in the area,
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but there haven’t been any recent “noteworthy” things that have taken place, Palazzolo added. Rodney, however, said it’s not unusual for shootings to take place in the area. Several police cars and officers were in the area that afternoon, and
officers were looking for the suspect, as well as a helicopter. Regarding the shooting, one man, who also did not want to reveal his name, said “Black-on-Black crime” needs “to stop.” “Any of it,” he added, needs “to stop.”
Obama launches Black outreach program in communities nationwide SPECIAL TO THE NNPA FROM THE AFRO-AMERICAN NEWSPAPERS
The Obama administration will reach out to AfricanAmericans in coming months in a campaign to tell Blacks about what Obama is doing for them. A week after announcing his 2012 c a m p a i g n , Obama sent Black senior White House advisers into African-American communities across the United States to share stories about how the administration is working to enhance their quality of life. “We’re taking the White House on the road,” Michael Blake, Obama’s director of African-American Outreach, told BlackAmericaWeb. “There are a lot of positive and transformational initiatives to help the AfricanAmerican community that people are not aware of.” Through the program, the administration looks to reach more than 1 million African Americans and hold 100 events in Black communities across the country throughout the rest of 2011. A new website detailing the president’s outreach to these communities has also been created. Blake has already appeared at Spelman College and Clark Atlanta University, in Atlanta, and in Black communities in Philadelphia. He also plans to travel to San Jose, Calif., and Chicago. “We’re crisscrossing the country and taking our stories directly to people about how the African-American community is benefiting from the Obama administration,” Blake told BlackAmericaWeb. “We’re literally going to people’s homes and have direct conversations. We’re getting out of D.C. and approaching our efforts from a community level.” The outreach comes at a time when unemployment remains high, especially among Blacks, and three
Michael Blake months after the president singled out job creation as a central target of the administration’s domestic policy. According to a White House news release, the president’s proposed fiscal year 2012 budget would provide a $50 billion investment in infrastructure in an effort to use transportation spending — airport improvement, highway building, and highspeed rail development — to jumpstart job creation. Also, his budget proposal calls for funds to go to entrepreneurs to start businesses and create jobs in inner cities. The plan would also continue the Research and Experimentation Tax Credit and Renewable Energy Tax Grants, which accelerate growth in the “green” industry and allow employers to hire more workers. Obama spoke about his plans to stimulate job growth at a recent National Action Network Gala. “We are going to keep fighting until every family gets a shot at the American Dream,” Obama said, according to a White House transcript. “That’s our North Star. That’s the last thing I think about when I go to bed at night — the hopes and dreams of people who work hard every single day, look after their families, take care of their responsibilities, and just need a little bit of help to make it.”
Thursday, April 28, 2011
1 in 4 children in U.S. raised by a single parent BY CHRISTINE ARMARIO ASSOCIATED PRESS MIAMI — One in four children in the United States is being raised by a single parent — a percentage that has been on the rise and is higher than other developed coun-
tries, according to a report released Wednesday. Of the 27 industrialized countries studied by the Organisation for Economic Cooperation and Development, the U.S. had 25.8 percent of children being raised by a single parent, compared with an average of
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14.9 percent across the other countries. Ireland was second (24.3 percent), followed by New Zealand (23.7 percent). Greece, Spain, Italy and Luxemborg had among the lowest percentages of children in single-parent homes. Experts point to a variety of factors to explain the high U.S. figure, including a cultural shift toward greater acceptance of single-parent child rearing. The U.S. also lacks policies to help support families, including childcare at work and national paid maternity leave, which are commonplace in other countries. “When our parents married, there was a sense that you were marrying for life,” said Edward Zigler, founder and director of Yale’s Edward Zigler Center in Child Development and Social Policy. “That sense is not as prevalent.” Single parents in the U.S. were more likely to be employed — 35.8 percent compared to a 21.3 percent average — but they also had higher rates of poverty, the report found. “The in-work poverty is higher in the U.S. than other OECD countries, because at the bottom end of the labor market, earnings are very low,” said Willem Adema, a senior economist in the group’s social policy division. “For parents, the risk is
AP Photo/Naples Daily News, Greg Kahn
Aaron Bolden grips one of his father’s fingers as they sit Tuesday, Dec. 11, 2007, in Fort Myers, Fla. Douglas, a single parent and ex-felon, still struggles to make rent, keep his children fed, and find a job. He is looking for a second chance, but is starting to feel like he will never find it. higher because they have to make expenditures on childcare costs.” The Paris-based organization looked at a broad sector of indicators that affected families and children, including childhood poverty, early education and amount of time spent on parental care. Across the nations examined,
preschool enrollment has grown from 30 to 50 percent between 1998 and 2007. The average enrollment was 58.2 percent, while in the U.S. it was lower. The report noted that public spending on child welfare and education is higher in the U.S. than in See SINGLE PARENT, page 11
Nintendo says successor to Wii coming in 2012 BY PETER SVENSSON AP TECHNOLOGY WRITER PETER SVENSSON NEW YORK — The successor to Nintendo’s hit Wii console will arrive next year. In disclosing its plans Monday, Nintendo Co. didn’t say what the new system will do. The Japanese company plans to show a playable model of the new console at the Electronic Entertainment Expo, which runs June 7-9 in Los Angeles. Nintendo has dominated sales of video game consoles and sold 86 million Wiis since launching it in 2006. The Wii caused a splash with its innovative motion-sensing controller. Sports-style games such as baseball and boxing let players move their arms to simulate the pitching of a ball or the throwing of a punch. Nintendo also makes a step-board accessory, the Wii Fit, that allows players to try dance steps or yoga. The Wii setup has been copied and elaborated on by the other major console makers since then. But the Wii is showing its age. Even when it launched, it was behind the other consoles of the era, Sony Corp.’s PlayStation 3 and Microsoft Corp.’s Xbox 360, in not offering a high-definition image. The modest hardware of the Wii has also meant that while Sony and Microsoft have been able to
AP Photo/Nintendo, Diane Bondareff
In this photo provided by Nintendo, Reggie Fils-Aime, left, President Nintendo of America, sells the first Wii video game system to Isaiah Johnson, of Bronx, N.Y., Sunday, Nov. 19, 2006, at Toys “R” Us Times Square in New York. The innovative system went on sale at midnight ushering in a new way to play video games. update their consoles with new capabilities, the Wii has seen only relatively minor updates, such as addition of the optional Wii Fit and the ability to play Netflix movies. Microsoft launched its Kinect game-control system last fall. Using a 3-D camera, depth sensors and voice-recognition software, it recognizes your face, voice and gestures as you move around and talk, without requiring you to hold a controller or wear a headset. Sony,
meanwhile, began selling a Move controller that is essentially a higher-tech version of the Wii remote. Nintendo announced plans for the Wii successor as part of its financial results Monday. Nintendo said its annual earnings dropped for the second straight year as sales declined. It’s expecting sales to increase again in the fiscal year that just started, thanks to its new handheld 3DS device, which launched last month.
L.A. Watts Times WEEKENDER
Thursday, April 28, 2011
Locals voice their opinions about paying money for gas. The Watts Times provides gas-saving tips. By Jennifer Bihm Contributing Writer Cleo Reynolds mumbled a few expletives as he watched the numbers on the Shell station gas pump. Unleaded was $4.15 on a recent Monday in April, and as he watched the price move up rather quickly, it seemed disproportionate to the slower-moving numbers that showed the amount of gas he was getting. For a brief moment, he seemed taken aback at being asked his feelings about the amount of money he was paying for gas. Then, leaning against his SUV, arms folded, unlit cigarette dangling from his lips, he began his tirade. It was against paying $10.65 for a little over two gallons in his SUV that particular day and more so about the more than $100 he ends up paying weekly that allows him six days of driving. The Inglewood resident said he makes a daily trip to Los Angeles, where his wife works. “At least $500 a month I’m spending on gas; it’s ridiculous,” said Reynolds, 70. “I drop her oơ, I go back to Inglewood, then I come back. I have to drive my truck because riding the bus for me is no good. It’s too much crime.” Like Reynolds, others at the gas station had to brieﬂy pause when asked about how much they’re paying and how they felt, as if they had almost quit thinking about it. Some said they cut out extras like eating out. Others signiﬁcantly cut down on shopping. While others like L.A. resident Dee, who was reluctant to give her last name, just quit driving. “I don’t drive right now because my car broke down,” she said. “(But) I’m actually ﬁnding that riding the bus has been a lot easier on my wallet and it’s been less stressful.” All reported paying between $40 and $100 a week to put gas in their tanks. Samuel Richard/LAWT
William Edwards, Los Angeles veteran, shares his frustration of the nation’s recent gas hike and how it has drastically affected his daily life and weekly routines.
For his part, Reynolds said he frequents the food bank more than the grocery store for savings. “There is no reason the gas prices should be this high,” he continued with vehemence. But experts say there are many factors that have an impact on gas prices. HOW ARE GAS PRICES DETERMINED?
ply outages could spread to other producers in the Mideast and North Africa,” the report says. “Indeed, Libyan unrest has cut output by almost 80 percent … ” “Supply concerns, and the associated risk premium, were later dampened to some degree by the triple catastrophe in Japan of the earthquake, tsunami and nuclear problems, which has led to a persistent disruption in the Japanese energy complex. The overall impact of the tragic events in Japan on oil consumption is far from clear,” OPEC’s report continues. “While the devastating earthquake caused a sudden decline in the country’s use of oil, this is likely to be broadly oơset by the need to substitute some of its shut-in nuclear power capacity with oil-based generation. Moreover, with the start of reconstruction eơorts — currently estimated at $300 billion — this is expected to require even higher energy use.” Reﬁning costs, taxes (which can determine gas prices from state to state or even city to city), marketing and distribution, and gas station proﬁts round out the list of gas pricing factors.
“Gas prices will usually peak sometime in May,” this year being no exception, said senior petroleum analyst Patrick DeHaan. “This is because reﬁneries are doing maintenance in late winter and early spring. By the end of May, they’re done and gas production goes full tilt.” Full-tilt production and a high demand for gasoline in the United States seem to have a major impact on rising gas prices. Americans make use of about 20 million, 42-gallon barrels worth of crude oil per day, according to the U.S. Department of Energy website. Of each 42 gallons, 19 are used to ﬁll up motorists’ tanks. Despite having enough oil in its own backyard to be the world’s third largest oil producer, the United States also depends on foreign oil, mainly the Organization of the Petroleum Exporting Countries (OPEC), which aơects gasoline costs. OPEC — which includes Libya, the United Arab Emirates, Venezuela, Nigeria, Qatar and several other countries) — controls almost half of the world’s crude oil supply and can increase or decrease its inventory. Simply put, increase lowers prices, decrease raises them. OPEC’s monthly report for April 2011 cited factors like the unrest in Libya and the disasters in Japan as contributions to increased oil prices. “Prices initially spiked in February with the onset of the supply disruption in Libya and concerns that sup-
Back at the gas station, Jose, another L.A. resident who didn’t want to give his last name, said he wished he could pile more money into his savings account, but the hourlong drive to his school puts a real dent in his wallet. He said he uses about $60 a week to ﬁll his tank. For people like Jose, the saving-money-on-gas discussion has become increasingly relevant and replete with all kinds of advice, as people try to ﬁnd ways to keep more money out of the pumps and in their pock-
AP Photo/Reed Saxon
AP Photo/Reed Saxon
MYTHS AND FACTS
With fuel prices in the $4.00 range in Los Angeles, there are signs that Americans are cutting back on driving. This includes using public transportation, like L.A.’s Metro bus system, and manual modes of transportation, like bicycling and skateboarding.
Thursday, April 28, 2011
Brandon I. Brooks, Los Angeles resident, screams at his gas tank after realizing he pays $20 over his normal limit.
ets. The L.A. Watts Times asked DeHaan to clarify some of the myths and facts. One myth, he said, is that certain gas stations are better than others. “I wouldn’t necessarily say there is higher-quality gas, but many diơerent reﬁners add diơerent blending components and additives, diơerent detergents,” DeHaan explained. “The government mandates that all gasoline has a minimum amount of detergent to make sure your engine stays clean. Some manufacturers argue they have more detergent (therefore) better gasoline. But let’s just say all gas shipped from reﬁners are tested for quality issues.” DeHaan also explained that using the air conditioner and not making sure tire pressure is up to par will waste gas. However, he said, premium gas, as opposed to unleaded, is really a non-issue. “Buying premium instead of unleaded is a complete waste of money,” he said. “There is absolutely no situation where a car needs premium. Now, premium is generally used in higher-horsepower vehicles or if you are towing. It (makes the engine) less prone to knocking. “So, with heavier loads you want a gasoline that resists pinging a little bit more. Then you can avoid catastrophic engine damage when you’re towing. That’s essentially the only diơerence. But many vehicles don’t require premium and don’t need it, so it’s a waste.” GASǧSAVING TIPS Driving between 30 to 60 miles per hour, minimizing accelerating, and avoiding idling are a few steps consumers can take to keep gas in their tanks longer. Also, getting rid of excess weight (unnecessary
Cover/Feature Art Photo Credit: Samuel Richard/LAWT Brandon I. Brooks/LAWT
bulky items, for example) and getting regular vehicle maintenance can make the most of gas mileage. Finally, CBS consumer correspondent Susan Koeppen said that gas experts recommend buying gas early in the morning when it’s cold and the fuel is denser, getting more gas into the tank. Other tips include: combining trips, taking advantage of ride sharing, avoiding rush hours, and driving a more fueleƥcient car, if possible.
For more gas saving tips and locations, visit: www.gasbuddy.com www.fueleconomy.gov www.ftc.gov www.californiagasprices.com
Thursday, April 28, 2011
Richie set to take over as WNBA president BY VIN A. CHERWOO AP SPORTS WRITER
AP Photo/Rich Pedroncelli
This April 13, 2011, file photo shows Sacramento Mayor Kevin Johnson talking to reporters about the Sacramento Kings possible move to Anaheim, before the Kings played the Lakers in an NBA basketball game in Sacramento, Calif. Johnson is increasingly optimistic the Kings will stay for at least another year, a prospect that once seemed improbable.
Sacramento shows NBA the money, awaits decision BY ANTONIO GONZALEZ AP SPORTS WRITER SACRAMENTO, Calif. â€” The NBA left town Tuesday. Thereâ€™s no guarantee it will be back. Mayor Kevin Johnson, business leaders and fans have done all they could in the past few months to prevent the Sacramento Kings from relocating to Anaheim. The final and perhaps most critical step came Tuesday, when the corporate community handed NBA representatives deposits on more than $10 million in sponsorship pledges for the Kings to stay at least another year. â€œToday is another historic day in Sacramento,â€? Johnson said. â€œThe NBA had said to Sacramento, â€˜Show me the money.â€™ And today, weâ€™re doing just that. Weâ€™re making a down payment on the future of the Sacramento Kings and this being their permanent home.â€? Now the decision is out of the cityâ€™s control. The NBA relocation committee headed by Clay Bennett â€” who moved the Seattle SuperSonics to Oklahoma City three years ago as owner â€” will issue a final report to Commissioner David Stern later this week. Then Kings owners Joe and Gavin Maloof will finally decide the franchiseâ€™s fate. The Maloofs have until Monday to file a relocation request to the league, which fellow owners would have to approve by a majority vote. The Maloofs remain undecided. Sacramento has used the two extensions from the original March 1 deadline to rally the business community and convince owners that Sacramento remains a viable NBA city. Johnson, a former NBA AllStar, has been at the center of that effort. He promised additional revenue for the Kings from area businesses in a desperate pitch to NBA owners earlier this month in New York. The league first sent Bennett
and league counsel Harvey Benjamin to Sacramento on a fact-finding mission last week, and the two dispatched additional representatives to verify the mayorâ€™s claims. Chris Granger, the NBAâ€™s executive vice president who heads the Team Marketing & Business Operations division, was among those from the league who met with Johnson and some 30 business leaders at Golden 1 Credit Union in Sacramento. Among the businesses represented were local branches of McDonaldâ€™s, AT&T, AnheuserBusch, Jiffy Lube and Wells Fargo. All of those in attendance said the NBA representatives left impressed. â€œThree weeks ago many of us were thinking that thereâ€™s not a chance that weâ€™re going to keep the Sacramento Kings here in Sacramento. Theyâ€™re going to move to Anaheim,â€? said Matt Mahood, president of the Sacramento Metro Chamber of Commerce. â€œBut there was just this little crack, this little opening that the mayor saw to take advantage of. â€œAnd he called us to rally the business community to demonstrate the kind of corporate support that we have here that it takes to keep the NBA franchise. And we put the call out to the business community, and they answered the call loud and clear. They have put their money where their mouth is.â€? There are still major details that remain unsettled. The primary reason the Maloofs have explored relocation â€” several failed efforts to build a new arena in Sacramento â€” wonâ€™t be answered by the deadline. A feasibility study for a new arena in Sacramento isnâ€™t scheduled to be completed until the end of May, and there has always been a divide between Kings fans and the broader public on how to finance a facility. There were already a halfdozen protesters standing a few feet away while Johnson and business leaders met at the credit union, See SACRAMENTO, page 11
NEW YORK â€” Laurel Richie acknowledged she doesnâ€™t know a lot about the WNBAâ€™s history. Still, days after being hired as the WNBAâ€™s third president, she called it a â€˜dream job.â€™ â€œI am learning along the way,â€? Richie said Tuesday on a national conference call with reporters. â€œI have been, as part of the interviewing process, spending lots of time with many, many people with the NBA and WNBA. I am on that learning curve.â€? A chance encounter with Seattle Storm CEO Karen Bryant at a luncheon in February led to the leagueâ€™s interest in the veteran marketing executive for the vacancy created by Donna Orenderâ€™s departure nearly two months earlier. Richie, hired last Thursday to take over the league entering its 15th season, has more than three decades of experience in consumer marketing, corporate branding, public relations and corporate management. She has worked for Ogilvy and Mather, an international advertising company, and served most recently as senior vice president and chief marketing officer for Girl Scouts of the USA. â€œThis opportunity for me feels like a culmination of everything Iâ€™ve done at Ogilvy and all of the work at Girl Scouts,â€? Richie said. â€œIt is an interesting opportunity thatâ€™s full of challenge, and it is a chance to sort of celebrate and recognize and elevate the great things that women are doing. â€œFor me, itâ€™s a dream job.â€? NBA commissioner David Stern downplayed Richie's lack of basketball background as a negative factor, citing her experience as a synchronized swimmer to show her interest in sports. â€œWe found somebody who was adept with respect to sports ... culturally adept at understanding what impact the game and the players could have on the community, the global community.â€? Stern then used his personal history as an example. â€œMy own basketball background was ripping up my ACL in a lawyerâ€™s league,â€? he said. â€œSo I donâ€™t think itâ€™s essential to have played the game at a high level at all.â€? Richie, who acknowledged sheâ€™s watched WNBA games on TV but never attended a game, will officially take over on May 16. She intends to immediately visit teams around the country to familiarize herself with the leagueâ€™s owners, players and even fans. The WNBA season begins June 3. â€œI absolutely plan on hitting the road,â€? she said. â€œI start on the 16th and my bags are already packed. A priority for me is to really get into the market, to get to a game so that I can wipe that off my record, to
really meet with players, meet with owners, meet with fans, meet with sponsors, meet with the media.â€? Stern denied any notion the NBA was involved in the dayto-day operations of the womenâ€™s league, saying it would be run by Richie and Renee Brown, the senior vice president of basketball operations for the WNBA. Stern said Richieâ€™s job will be to continue the AP Photo/NBA work of her predeThis undated photo provided by the NBA shows Laurel cessors, Orender and Val Acker- J. Richie. Veteran marketing executive Laurel J. Richie man, and that she was hired to lead the WNBA on Thursday, April 21, didnâ€™t have any 2011, becoming the leagueâ€™s third president as it enters special directives its 15th season. other than â€œto make all of our teams in the league last day on the job was Dec. 31, and very profitable.â€? Five teams have NBA vice president Chris Granger marquee jersey sponsorships, atten- assumed her duties in the interim. dance at games has risen, and the WNBA is in the midst of an eightyear deal with ESPN. â€œWeâ€™re doing OK, making a living,â€? Stern said. â€œOur teams are doing better than theyâ€™ve ever done. ... Weâ€™re getting to a point where we think this may be the season where it's break-even and better for all of our teams.â€? Richie hopes one way the league can do better will be to proactively target people like her who viewed games on TV but didnâ€™t -#+0'!('-#" take the next step and buy tickets. +$#'*%'!('-#" She said her main reason for not going was â€œnot necessarily being approached.â€? â€œSo part of what I want to think
METHADONE about is how do we reach out to peo CLINIC ple and engage them versus assuming or putting the burden on them to come and grab us,â€? she said. â€œI feel like thereâ€™s a terrific product to work with, and that makes the job so much easier. Itâ€™s not without its challenges, but a lot
easier than a tough sale.â€? 7E .OW (AVE1# 7E .OW (AVE #+2 Richieâ€™s hiring is historic as she #+2 1# 35"54%8 35"/8/.% becomes the first black woman to be 35"54%8 35"/8/.% in charge of a professional sports AND .!,42%8/.% AND .!,42%8/.% *" *" league, a distinction she doesnâ€™t take lightly. â€œI do take the notion of being a role model very seriously, a role model for women, a role model for African Americans,â€? she said. â€œThat is, in fact, a big reason of why this opportunity is so interesting and important to me.â€? #ALL OUR HR MESSAGE CENTER ANYTIME #ALL OUR HR MESSAGE CENTER ANYTIME Ackerman was the WNBAâ€™s (323) 242-0500 first president, hired in August 1996
"&## $$!%#!'% #ENTURY 0ARK %AST 11900 Avalon Blvd. â€” a year before the league began 3UITE s #ENTURY #ITY Suite 200-Upstairs play. Orender replaced Ackerman in !%&#'# $% Los Angeles April 2005 and announced in the &% !%&#' %' (310) 553-9500 beginning of December she was