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kate zander


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2008 holiday plan-o-gram - sales guide - product offering

Objectives: With this year’s economic down-turn the Tea Closet is looking to project sales modestly for the holiday season. The holiday plan-o-gram allows lots of space for associate sales, and encourages them. With these new floor sets we are looking to invite guests not only to relax at the tea table but to tell their friends that the Tea Closet is a relaxing environment with a little something for everyone. We strongly encourage gift card sales for that hard-to-buy for guest. Let’s make it through this tough season with a bang!

Merchandise: We are introducing Yogi’s new line of box teas just in time for the holidays. These sell retail for $4.00 per box. These make great gifts for the over worked, and the stressed out guest. Don’t forget to invite guests over to the counter for free samples of any of these Yogi Teas. berry detox

redbush peach

active body

stress relief

antioxidant

moon cycle

* Color guide for reference to plan-o-gram details.

Our monogrammed tea cups make great gift items coupled with some of our loose leaf tea. Gifts can be made at the counter by filling mugs with loose leaf tea and wrapping with cellophane. Mugs sell retail for $8.00 each, and $12.95 as a gift couple with loose leaf tea.

a

b

c

d

e

f

For the duration of the holiday season, we will carry limited edition Bodum glass tea pots. These are very exclusive and are at one of our higher price points. The tea pots sell retail at $32.00 each.

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2008 holiday plan-o-gram - sales guide - product offering

Floor Plan: 1 C1

E1 1

D2 1

1 B1

1 A1

1 D1

To keep with our boutique environment at the Tea Closet, less is more. Fixtures 1/A1, 1/B1, 1/D2, and 1/E1 are the only fixtures getting holiday merchandise. The remaining fixtures 1/C1, 1/D1 will be stocked with our other teas, mugs, and tea sets. These are not to be over-looked as gift items, however but the main focal points of the store will be merchandised with the new products.


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holiday plan-o-gram - sales guide - product offering

1/A1

2'-0"

1

2'-0" 1'-0" 11 1/2"

stress relief

berry redbush active c body d detox peach

stress relief

berry redbush active detox peach body

stress relief

a

11 1/2"

berry redbush active a b detox peach body

3'-4"

stress relief

1

8"

1'-0"

berry redbush active detox peach body

b

berry redbush active detox peach body

stress relief

* Extra mug storage goes here

1/B1 5'-0" 4'-10"

b

c

d

e

f

* Counter e a is to c clear for d transaction b remain a

b

c

d

e

f

1'-3"

a

a a

c

b c

b

e

d e

d

f

3'-0"

1'-3"

5'-0"

2'-0"

2'-0"

8"

a a

c

b b

c

e

d d

e

f


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holiday plan-o-gram - sales guide - product offering

3'-0"

1/D2

2'-0" 2'-0" 1'-0"

a

b

1

2

3

a

b

1

2

3

a

b

1

2

3

2'-9"

1'-3"

3'-0"

1

2

1

2

a a

4'-0"

b

1'-3"

1/E1

* Extra mug storage goes here 4'-0" 4'-0"

a stress relief

1

a

b

antimoon oxidant cycle

1 2'-0"

stress relief

stress 1 relief

antimoon oxidant cycle

1

1

4'-0"

stress relief

b antimoon oxidant cycle

antimoon oxidant 1 cycle 1

3

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