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Annual report

2012


Contents

Great services guarantee electronic transactions

14

Unique combination improves documentation

15

Mobile service brings banking services to wherever you go

16

Managing Director's review: New services and better cost-efficiency

3

Personnel

17

Summary of 2012

4

Competence and training create success

18

Group key figures

5

Personnel wants an active role in developing Samlink

20

Reliable IT services for a variety of customers

6

The 925 project created new tools for managing office work

21

Samlink services

7

Competence supports the development of operations

22

Electronic transactions for enery companies

8

Social aspects

23

Electronic Desktop used widely

9

Samlink – a responsible corporate citizen

24

Service integration creates success

10

Management

25

Future

11

Administration principles

26

Comprehensive services for all customers

12

Management Team

28

Our mission is to create synergy for our customers

13

Board of Directors

31

2


New services and better cost-efficiency SUCCESS STORIES: ELECTRONIC DESKTOP IMPLEMENTED IN OUR CUSTOMER BANKS, PRODUCING A MOBILE SERVICE FOR BANKS, AND ACHIEVING TARGETED GROWTH IN ELECTRONIC TRANSACTION OPERATIONS. In the past year we strengthened our foothold as an expert of energy sector IT services, in addition to maintaining our firm foothold in the financial sector. We implemented some organizational changes in order to improve our competitiveness and to guarantee our delivery capabilities. Our goal is to make changes at a faster pace. The expectations on us have changed, which will affect our competence needs. The service architecture project has been promoted intensively. All

We will focus on creating concrete improvements for our customers.

structural solutions have now been made, and our customers are using the main products of the project. The project will continue until the end of the year. The goal of all our operations is to produce added value to our customers. In the future, we will focus on creating concrete improvements for our customers. We listen to customers' feedback and use it to improve all aspects of our services. The general economic uncertainty looks to continue. Finland is officially in recession, which naturally reflects in our clientele, operations, and the financial outlook and predictability. The pace of the structural change keeps increasing both in the Finnish economy and financial sector.

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As always, there are many aspects to the changes. We would like to view these changes as opportunities to succeed. We believe in our strategy and are willing to work for our success. We are determined to offer added value to our customers, develop new and innovative services, and to have a positive influence on the operations of all parties. I wish to warmly thank our personnel, customers, partners and shareholders for the year 2012.

Heikki Sirve CEO


Summary of 2012 WE ACHIEVED OUR FINANCIAL OBJECTIVE THANKS TO OUR GREAT SALES FIGURES AND STRICT BUDGET DISCIPLINE. SEVERAL SIGNIFICANT SERVICES WERE PUT INTO PRODUCTION IN 2011. OUR PERSONNEL INCREASED FROM 461 TO 516 EMPLOYEES. In addition to our Electronic Desktop, we completed a comprehensive service package, which includes electronic document service, signature and archive functions. Other significant new achievements in 2012 included the mobile online banking service for private customers, new service for processing received and returned payment records, investment system's new user interface, direct payment service, and changes required to our systems due to the PCI DSS standard. Customer deliveries included Itella Oyj's electronic transaction account for corporate customers

User interfaces and service channels to help in everyday life.

and the Savings Bank's Finanssivahti (the Finance Guard) service. Electronic transaction services increased according to our plans. Service development focused on services utilizing new technology. Method development will continue to focus on agile methods which allow the customer to take active part in project work. For the majority of the year, the production rate was nearly 100 %, apart from the online bank malfunctions in April and December. Samlink's service implementation model has improved customer communication and the quality of operations. The safety of electronic transactions and cyber safety – the new form of data security – were hot topics in 2012. Managing cyber security has been part of our everyday operations for a long time. Maintaining the 4

services' data security requires continuous active work. Smooth cooperation with authorities and other operators is the key to keeping up-to-date and selecting correct security measures.

SAMLINK'S OWNERS Samlink's owners are Aktia Bank Plc (22.56 %), savings banks (57.44 %), Handelsbanken (7.53 %), local cooperative banks (6.59 %) and Itella Corporation (5.88 %). The ten largest owners hold a total of 69 per cent of Samlink, and the other owners a total of 31 per cent.


Group key figures NET SALES, EUR MILLION

OPERATING PROFIT, EUR MILLION

KEY EVENTS IN 2012

3,0

100

81,9

80,5

100 80

66,7

80 60

66,7

70,4

80,5

81,9

89,8 89,8

3,0 2,5 2,0

70,4

1,6

1,5

60 40

1,0

40 20

0,5

20 0

0,0

0

2,1 1,8

Electronic transactions sector achieved targeted growth   Implementation of the electronic desktop   Launching the mobile service

2008

2009

2010

2008

2009

2010

2011 2011

-0,7

2012

2008

2009

2010

2011

2012

Net sales, EUR million Operating profit, EUR million % of net sales

EQUITY RATIO, % 50 100 40 80

46,2 41,8 66,7

39,7 80,5

NUMBER OF PERSONNEL 44,6 81,9

89,8

35,6

70,4

100 500 80 400

66,7 311

70,4 322

80,5 384

429 81,9

495 89,8

Profit before appropriations and taxes, EUR million % of net sales

2012

66.7

70.4

80.5

81.9

89.8

1.8

3.0

2.1

-0.7

1.6

2.7

4.2

2.6

-0.8

1.8

10.3

-6.2

7.6

Number of personnel, average 2009 2009

2010 2010

2011 2011

2012 2012

5

1.6

-8.5

Equity/share, EUR

2008 2008

1.4

23.1

Earnings per share, EUR

0

-0.7 -0.9

20.1

20 100

2012 2012

2.1 2.6

20.6

Investments, EUR million

00

3.0 4.2 38.4

Equity ratio, %

10 20

1.9 2.8 16.9

40 200

2011 2011

2011

26.3

20 40

2010 2010

2010

Return on investment, %

60 300

2009

2009

Return on equity, %

30 60

2008 2008

2008

2012

9.10

12.10

12.40

-5.92

7.93

57.10

60.19

63.30

79.13

74.96

46.2

41.8

39.7

44.6

35.6

0.7

0.5

4.1

4.7

6.0

311

322

384

429

495


Reliable IT services for a variety of customers OUR KEY EXPERTISE INCLUDE FINANCIAL SECTOR IT SERVICES, ELECTRONIC TRANSACTION SOLUTIONS, AND FINANCIAL ADMINISTRATION SERVICES. OUR SERVICE PACKAGES ARE BUILT TO SUPPORT CUSTOMERS' BUSINESS OPERATIONS.

Samlink offers all IT solutions and systems related closely to the key operations of banks and fund companies. Our vast experience in the financial sector guarantees reliable, modern and secure services for our customers. Our solutions support the offering of services for private and corporate customers at branch offices and online. We equip the branch offices of our customer banks with a variety of branch systems,

We make our customers' everyday life easy.

workstations, a comprehensive electronic transaction service package and self-service equipment. Our network service comprise private and corporate customers' online banking service, the mobile service and a website service. We make our customers' everyday life easy. The Samlink Service Desk serves our customers as a single point of contact in technical and application matters. We provide our customers also with comprehensive training services. We also produce electronic transaction services, portals, online shops, and integration

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and reporting services, independent of the business field. Electronic transaction services can also be integrated as part of the financial sector service portfolio. We offer comprehensive financial administration outsourcing services for companies within the financial sector, ranging from accounting, ledger services, official reporting and payroll to risk management support. We monitor the development within the industry actively on behalf of our customers and ensure that reporting practices are in compliance with official regulations.


Energy sector services

Loans Bank connection services

Daily transaction services

Electronic transaction services

Payments Investment and savings

Multichannel banking services

Office equipment and phone-in service

Samlink's products and services

Financial administration services

Mailing and printing

Payroll Accounting

Security Accounts receivables

Service Desk Training

Internal cost accounting

7

Solvency and risk management support

Online shops

Electronic transaction services and portals

Integration solutions

Financial sector services Support services

Reporting solutions

Authority services


Electronic transactions for energy companies SAMLINK HELPS ENERGY COMPANIES TO DEVELOP THEIR CUSTOMER SERVICE AND CUSTOMER ACCOUNT MANAGEMENT, AND TO FACILITATE FLEXIBLE TRANSACTIONS.

The energy sector invests heavily into electronic consumer services. Well-designed electronic transaction services create cost savings in customer services, automate service processes, and allow for more versatile customer service. Consumers want energy services which are always accessible, which means that advanced electronic transaction services can help

Customers appreciate our experience and industry-specific knowhow.

energy companies to win more customers. Samlink has strengthened its foothold as the supplier of electronic transaction services within the energy sector. Most projects are about improving customer service processes, managing customer accounts and facilitating more flexible transactions. At best, the electronic transaction systems work fully independently and integrate information from various operators' systems and databases. Integration allows, for example, the use of banks' identification service and credit rating checks, and connecting address information to the place of electricity consumption. Our solid competence in the energy and financial

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industry makes us a great partner to develop new and innovative services which improve energy companies' business operations. Our services benefit both the companies' employees and consumers. Our disturbance reporting system is an advanced method which notifies customer service units and end customers about disturbances in the electrical network. The consumption reporting feature allows consumers to monitor their energy consumption almost in real-time, even by the hour. Our other energy sector services include reporting and Intranet solutions.


Electronic Desktop used widely THE ELECTRONIC DESKTOP HAS BEEN DEVELOPED IN COOPERATION WITH SEVERAL BANKING GROUPS. THE CUSTOMERS HAVE DETERMINED THE ORDER DEVELOPMENTS THEMSELVES BASED ON THE REQUIREMENTS OF THEIR OPERATIONS.

The electronic desktop was implemented in Samlink's customer banks in 2012. The electronic desktop is a browser-based user interface, which allows the user to use various banking systems and to combine their information. The most used functionalities and features were developed first. Certain customer-specific features were produced at the same time.

The electronic desktop makes employees' life easier.

The electronic desktop is developed continuously, which guarantees fast implementation of new features and functions. Work progress is monitored constantly and feedback evaluated every three weeks, so the team can react swiftly to change requests. The user interface supports current work processes and speeds up routine tasks. Bank employees have therefore more time for customer service and sales activities. The new customer account view shows private customer's all banking services in one view. In 2013 the electronic desktop will be

9

complemented with several new features such as calculation services, new ways to open accounts and a new corporate customer account view. We will also continue to develop the features of the credit decision system. We have received positive feedback on our agile development work. Our agile methods are changing current practices and testing other operators' change management skills. All parties are learning as they go. The development of the electronic desktop has, for example, deepened our competence in usability testing.


Service integration creates success SUCCESSFUL INTEGRATION OF SERVICES IS VITAL IN ORDER FOR US TO CREATE SIGNIFICANT ADDED VALUE FOR OUR CUSTOMERS' BUSINESS NEEDS.

Samlink's vision is to be the service integrator which produces the most added value for its customers. Deepening our service integration is our strategic development area in 2013. Our goal is to create a vital package which consists of different types of service elements and operators, so that we can offer both our own and third party services. We will also ensure smooth cooperation between other necessary parties, such as the

Service integrator that offers most added value for our customers.

authorities. The service integration will benefit all our customers, regardless of their industry. As a service integrator, we will cooperate with our partners in order to produce products, services and workforce which bring added value to our customers. This speeds up our service development and ensures best options for our customers. Cooperation starts from the early stages of service development, which ensures successful integration and easier risk management. So far most of the integrations within the financial industry have been made between self-made systems, but the demand for partner solutions is increasing. The

10

Finanssivahti (Finance Guard) service, introduced in 2012 by the Savings Banks, is a great example of a successful integration project. Savings Bank's Finanssivahti is a service designed for private online banking customers to help in the management, planning, and monitoring of their personal finances. With Finanssivahti, customers can see in one glance how their money is spent and view their budget for the following months. Finanssivahti provides the Savings Bank customers with a free and easy to use tool for managing their personal finances.


Future


Comprehensive services for all customers SAMLINK'S STRONG CUSTOMER PROMISE PUTS THE CUSTOMER AND THE ADDED VALUE PRODUCED TO THEM AS THE FOCAL POINT OF ALL OPERATIONS.

Our customer promise guides our everyday choices. We are setting an ambitious goal for ourselves to emphasize our great attitude. The purpose of all our actions is to ensure best possible added value to our customers and to improve all elements of our customer service. Our customer promise is all about keeping our promises and securing carefree everyday life for our customers. We believe that little things do matter. We have a long way to go, but we are ready for the challenge. We will tighten cooperation with our

Transparency, flexibility and everyday partnership.

customers which will improve transparency and helps us to better react to customer feedback. The customers can monitor the effects of their feedback. Our cooperation models have been built together with the customers in order to ensure added value to all parties. We are also looking to improve communication with decision-makers and our activity levels. Service integration comprises a vital part of our promise. The modularity of our services will improve our service offering. Including more partner solutions ensures that we can create new added value for our customers – faster and in more areas than ever before. The effects of the modularity will affect our pricing, agreements and operating models in the future.

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AGILE OPERATIONS IMPROVE CUSTOMER RELATIONSHIPS The customer promise is also about involving the customers and giving them an active role in guiding the development work. Agile way of working promotes customers' involvement and demands more from them. The customer must determine the value of the work being done and provide instructions in order to get the most out it. This naturally requires that the customer monitors the work very closely. When the results reach a targeted level, the customer can start to take part in the decision-making about completing the work.


Our mission is to create synergy for our customers WE WILL CONTINUE TO STRENGTHEN OUR ROLE AS A SERVICE INTEGRATOR. OUR GOAL IS TO IMPROVE THE COMPETITIVENESS OF THE PRODUCTS WE OFFER TO OUR CUSTOMERS.

The starting point of Samlink's strategy is to improve the competitiveness of services offered to customers. We are also looking to become a more important and industry-independent supplier of the electric transaction systems and services. We seek for synergies in the financial industry with regards to our electronic transaction services, which will help us to strengthen our foothold as the financial sector's ICT expert. Close cooperation with our customers allows us to

Innovations mean more flexibility for customers.

introduce new service areas. We will enhance our service portfolio by developing our own services and utilizing our partners' solutions. Our integration solutions competence and the development of ICT architecture allow us to develop our services in a flexible manner. New service channel solutions and access management services create even more flexibility to benefit our customers. We will continue our cost management program and complete the architectural changes we have begun. We will strengthen our competence in order to better respond to future needs.

13

REQUIREMENTS FOR FAST TRANSFORMATION Only a transforming company can produce sufficient customer benefits and secure jobs. The ability to speed up operations, service development and competence changes is now more important than ever. The six strategic action plans are used to concretize the change and focus the efforts. The purpose of all these plans is to produce an even better customer service experience and strengthen economic competitiveness.


Great services guarantee electronic transactions ACCESS MANAGEMENT AND IDENTIFICATION SOLUTIONS MAKE SERVICE INTEGRATIONS POSSIBLE.

Security is of critical importance, especially in the financial industry, but Samlink's data security competence will benefit all customers regardless of the industry. Access management and identification services include four levels: connection and equipment management, user identification, access management and authorization. Samlink is able to use all these levels, which ensures that it can produce a

Customer's identity is kept safe throughout the service chain.

functional identification solution that meets the demands of customer's own employees and end-users. Secure electronic transactions are based on trust domains whose members have agreed on their technical specifications and agreements. This makes it possible to use secure services in a decentralized multi-supplier and multitechnology environment which covers several organizations. Customer's identification data is transferred in trust domains via secure connection between two service providers. The number of integration interfaces continues to grow. Our access management services and their secure identification

14

methods enable safe use of our services from external networks. The access management solution checks which services the user is allowed to use, and defines the required identification method based on the user's device and network. Samlink's access management and identification services include a single sign-on (SSO) feature, which allows the user to access all allowed Samlink or third party services with a single login. Single sign-on reduces the risk of password phishing, decreases the management costs and centralizes password management functions.


Unique combination which improves documentation WE WERE AMONG THE FIRST IN FINLAND TO INTRODUCE AN ELECTRONIC ARCHIVE SOLUTION, WHICH COMPRISES DOCUMENT SERVICE, SIGNATURE AND ARCHIVE FUNCTIONS.

Paper-free everyday life affects various processes in the banks, especially the signing and archiving of agreements. Samlink's new service package provides the customers with a new way to improve document management. The document service includes several agreement and document templates which can be used in the customer service situation. Documents needed in the service situation are shown in

Electronic archive solution saves both time and space.

electronic format. The customer can approve all documents with a digital signature, which is just as valid as a signature written on a paper with a pen. All agreements are signed with an employee present and only after the customer has been identified. The customer can access the documents in their online bank's document archive, should they want to review and revisit them at a later stage. All attachment are always up-to-date, which makes the bank employee's life easier. The employee can also scan and add documents to the archive for customers convenience. Less documents need to be printed out or physically archived, which

15

saves both time and space. The archive function will be developed to include the agreements made using online banking services. It is also possible to move documents to the electronic archive so that the customer can sign them. In this case the customer can sign the documents by using his or her identification and authorization methods. The service package that comprises electronic document service, signature and archive functions is built from separate modules which can be ordered and implemented also as separate services.


Mobile service brings banking services to wherever you go BANKS' MOBILE SERVICE IS INNOVATIVE, DYNAMIC, FUNCTIONAL AND STYLISH. ITS EASE OF USE GUARANTEES GREAT USER EXPERIENCE.

The new mobile service is a cost-efficiently developed multi-bank solution. It includes a common service platform, which the banks can supplement with selected functions. This allows the customer banks to customize the service for themselves. The same platform allows the banks to easily expand their service portfolio in the future. The service utilizes latest technology, is

Bank transactions are competing for the consumer's mobile time.

very easy to use, and provides the customer with a great user experience. It allows easy integration of services designed for both consumers and companies, which means that it can be developed into a flexible tool that helps customers in their everyday tasks. Multi-channel banking services will become one of the key criteria for consumers in choosing a bank. Banks must offer great electronic services which support basic bank operations. Our customers are leading the way in Finnish banks' customer service so the mobile service must live up to their standards. Modern consumers are able to save money by handling bank transactions online, regardless of time and place – using their

16

so-called mobile time. Currently, the service covers the most essential basic bank transactions and some location-based services. The users are familiar with some of the features from their online bank, but there are also some features designed for the mobile channel. The development work includes close cooperation with the customers. The mobile service can be easily customized for any brand, so new customers can implement it very quickly. The ability to customize the service for each bank group is one of the basic features of the service.


Personnel


Competence and training create success OUR COMPETENCE MUST MEET OUR CUSTOMERS' CHANGING DEMANDS. RECRUITMENT AND CONTINUOUS TRAINING ENSURE THAT OUR COMPETENCE LEVEL IS UP TO DATE. The number of personnel at Samlink exceeded 500 employees in 2012. Most new employees, including some key people, were hired in Jyv채skyl채. The organization was also restructured in an effort to make it more dynamic. This change supports our business goals and enables more effective cooperation across organizational boundaries. Samlink's 18th birthday was celebrated at the end of August. The well-tried supervisor trainings were continued this year. Employees

New skills and fresh ideas.

also received training on the new sales process and redefined customer management model. The trainings strengthened our customer account competence. Samlink takes good care of its employees' competence. Our employees spend on average four days in trainings to maintain and improve their professional skills. We offer a wide selection of trainings and trainee positions. In addition to acquiring ready-made and customized trainings from third-party suppliers, we try to learn as much as possible from each other and through our internal trainings.

18

EXTENSIVE ORIENTATION Successful orientation is an integral part of personnel development. All of Samlink's new employees receive an info package already in the recruitment phase. Everyone receives the same level of orientation training, which includes an introduction to all business areas and key practices. Orientation is done carefully at every office. The received feedback encourages us to continue with the selected method.


YEARS OF SERVICE

AVERAGE DISTRIBUTION OF PERSONNEL

30+ years

Project-IT

5%

<5 years

15%

10-19 years

56%

5-9 years

3% Samcom

20-29 years

13%

18%

PP-laskenta

Samlink 68%

11%

19

SEX RATIO

11%

Men 54 %

Women 46 %


Personnel wants an active role in developing Samlink FAST REGENERATION AND STRONG ORGANIZATIONAL CULTURE CAN BE ACHIEVED THROUGH CLOSE COOPERATION.

Samlink's values are emphasized continuously, and all employees are applying them into their work. The work and efforts have paid off, since according to the results of the 2012 personnel survey, 90 per cent of Samlink's employees knows our values: A Partner in the Customerâ&#x20AC;&#x2122;s Everyday Life, A Leader in Development, and A Positive Beat.

90 per cent of Samlink employees know our values.

Almost all of the group's employees participated in the value workshops. The workshops were implemented in creative manner which resulted in actual paintings describing the contents of our values. The paintings are now in our offices and remind us about our values every day. There is continuous dialogue and rather close cooperation between the personnel representatives, HR department and management. Getting the personnel involved in internal development and to think about how to put ideas into practice is the key to having more committed employees and faster change

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management. This year, all of us have learned how to give and receive feedback. Transparency has been increased with means such as panel discussions with the management. More attention is paid on internal communication so that all personnel members have an equal chance to get information about the issues that are important to the company and to one's own work. Cooperation is done on various levels and using various methods. A good example of this was the Well-being at Work Day â&#x20AC;&#x201C; created and organized by the HR department and personnel representatives.


The 925 project created new tools for managing office work THE 925 PROJECT WAS ABOUT RESHAPING THE WORKING WEEK. THE BIGGEST CHANGE ACHIEVED AT SAMLINK WAS THE IMPROVED MEETING PRACTICES. Last year we participated in the 925 Redesigning the work week project. This cooperation project between various companies and communities added a new perspective to the working week. During the year, the 925 project explored the everyday life of IT employees at grassroots level, and looked for better ways of working and organizing work. The project was a part of the Helsinki Design

Concrete and practical time management tips.

Capital 2012 project. Thanks to the 925 project, working methods, time allocation, meeting practices and individuals' chances to reshape the working week became hot topics throughout Samlink. Working practices were made accessible for all Samlink employees. Each individual can then decide which practices they want to implement. The feedback has been very encouraging and the practical hints have been very concrete, which has made it easy to try the new methods. Our meetings have become more organized, time management more effective, and

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we have several good common guidelines to prepare for meetings. Special attention has been paid to email practices and tools used to prioritize tasks. Several working methods have been tried and tested, and there are plenty of themes to utilize once the new practices find their way into our everyday operations. We received valuable input from the project that was recognized on local, national and global level. We will continue to work on the 925 themes, since a well-organized working week and self-guiding personnel enable more effective change management.


Competence supports the development of operations COMPETENCE IS OUR KEY RESOURCE AND THE FOUNDATION OF OUR SUCCESS. WE DO OUR BEST TO DEVELOP OUR COMPETENCE THROUGH COOPERATION, TRAINING AND RECRUITMENT.

Samlink develops its employees' competence in a systematic and proactive manner in order to guarantee the company's competitiveness in the future. The development measures are based on the needs that arise from our operations. Competencerelated needs are mapped and monitored continuously in order to ensure sufficiently fast reactions, since competence cannot be built in one night. Our

Samlink employees spend four days a year in training themselves.

competence provides our customers with dynamic and innovative services that reflect our Leader in Development value. Samlink invests heavily in training. We offer several types of career and development paths to our personnel so that they can improve on their versatile skills. Samlink's employees spend on average four working days in trainings every year. Sufficient orientation and continuous learning at work ensure that work becomes meaningful and rewarding. Our latest recruitments have focused on competent project managers, testing professionals, and new technology specialists, i.e. highly skilled programmers. We view leadership as competence which

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has a crucial impact on our success. The supervisory trainings were continued, and we are very happy about the competence development of our new supervisors. The demands set by the operating environment are increasing every day, especially for the competence and change management. Our physical working environment has been adapted to our new competence. In the past year, we implemented new ways of working, teamwork facilities and interaction tools. The broader implementation of agile working methods has been supported by our own method development team.


Social aspects


Samlink â&#x20AC;&#x201C; a responsible corporate citizen BANKING SYSTEMS AND ELECTRONIC TRANSACTION SERVICES ARE IMPORTANT PARTS OF SOCIETY.

Our business operations are based on the production of reliable and secure data systems. Our systems are up-to-date and reliable, and in compliance with the regulations set by Finnish and EU laws. The significance of security is emphasized within our operating environment. Our partners include the Financial Supervisory Authority, Huoltovarmuuskeskus, the Finnish Communications Regulatory Authority and the National Bureau of Investigation. Reliable and functional banking systems are of vital importance for the functionality of society.

We invest in competence, fairness and well-being at work.

In failure and irregular situations, we follow an accurately specified process. We have comprehensive continuity and contingency plans for any service breaks, and our aim is to minimize the adverse effects of any failure and irregular situations on our customers. We work equally as an employer. We invest in competence, fairness and well-being at work. In addition to our cooperation with educational institutes, we are also offering job opportunities through trainee programs, summer jobs and thesis assignments. Our donations are systematically directed at bodies that promote the well-being of children and young people. We prefer eco-friendly and recyclable materials. Our offices are designed and they operate according to energy efficiency programmes.

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ELECTRONIC SERVICES ARE ALWAYS ECO-FRIENDLY Our services have an indirect effect on decreasing physical transactions and paper consumption. Our new services, such as electronic document service, signature and archiving decrease significantly the need for printing and vault space. Functional, reliable and secure electronic transaction services provide consumers with a chance to live a greener life.


Management


Administration principles AT SAMLINK, GOOD GOVERNANCE REFERS TO COMPLIANCE WITH LEGISLATION, REGULATIONS AND GOOD BUSINESS PRACTICES. Samlink's Board of Directors is responsible for ensuring that the company operates according to the principles of good administration. The Board of Directors is responsible for the appropriate handling of operations, as well as for guiding and monitoring Samlink’s acting management. Furthermore, the Board of Directors approves Samlink’s long-term strategic objectives, as well as larger

In addition to external auditing, Samlink is continuously auditing its operations internally.

development projects and investments. The Board of Directors appoints the Managing Director who is responsible for the company’s business operations. Furthermore, the Managing Director is responsible for directing the company’s operations in accordance with the management rules and guidelines issued by the Board of Directors. The Managing Director and other members appointed by the Board of Directors make up Samlink’s Management Team, which assists the Managing Director in the preparation of the company’s strategy, business plans and development projects. Internal Auditing and Risk Management Samlink’s internal auditing is carried out by

26

KMPG Oy Ab. The audit is performed according to the guidelines and annual plans set for internal auditing by the Board of Directors. Internal auditing is reported to the Group management and the Board of Directors. In addition to external auditing, Samlink is continuously auditing its operations internally. Samlink aims to identify operational risks as early as possible. The company has a risk management process that covers all of its operations, evaluating the strategic, operational, financial and support operation risks. The process serves to identify the extent of these risks and the probability of their realization. The action plans required are prepared on the basis of this information.


SAMLINK'S ADMINISTRATIVE BODIES

Annual General Meeting Board of Directors

Law Internal auditing

Managing Director

Development Financial administration

SUBSIDIARIES

Samlink's Management Team

Paikallispankkien PP-Laskenta Oy

Project-IT Oy

Business support functions

Business units

Samcom Oy

Customers and service development Solutions business unit

Expert services

51.5 percent of the voting rights as of 1 June 2011

Services business unit

27

Personnel and internal services


Management Team

Heikki Sirve Managing Director born 1953 Master of Laws

Tarja Belov Director, Expert Services born 1958 Master of Science

Piia Heikkilä Personnel Director born 1963 Master of Science in Economics and Business Administration

Marko Hykkönen Director, Customers and Service Development born 1963 Licentiate of Science (Technology)

Sirve has served as the Managing Director of Oy Samlink Ab since 1 January 2004. Before this, he served as the Managing Director and Director of Suomen Arvopaperikeskus Oy/Hex Oyj in 1997–2003, and Investment Director of Oy Samlink Ab in 1994– 1996. In addition, Sirve has served in several management positions in Sp-Palvelu Oy, Samstock Oy, Sp-Meklarit Pankkiiriliike and the Savings Bank Group. Sirve is a member of the European Savings Banks Group’s Banking Technology Committee.

Belov has served as the Director in charge of Oy Samlink Ab’s project business since 2008. Before this, she worked as a Director at Fidenta Oy in 2002– 2008, as a Development Manager at Sonera Oyj in 1998–2001 and in various positions at TietoEnator Oyj.

Heikkilä has served as Oy Samlink Ab’s Personnel Director since 2006. Heikkilä started work at Samlink as a Personnel Manager in 1999. She served also as HR manager at Valtameri Osakeyhtö in 1990–1993 and personnel secretary at the State Printing Centre in 1988–1989.

Hykkönen has served as a Director at Oy Samlink Ab since 2011. Before this, he served as an IT Director at Luottokunta in 2006–2011, as a Director at OMX/HEX Oyj in 2000–2006 and at eQ Pankkiiriliike Oy in 1999–2000, Development Manager at Arvopaperikeskus/ Helsingin Rahamarkkinakeskus Oy in 1994–1999 and Consultant at Accenture 1989–1994.

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Management Team

Maarit Kuuri Lawyer and secretary of the Management Team born 1962 Master of Laws trained on the bench

Juha Leinonkoski Director of Solutions business unit, and Managing Director of the subsidiary company Samcom Oy born 1964 Master of Science in Economics and Business Administration

Matti Rantala Managing Director, Paikallispankkien PP-Laskenta Oy born 1961 Master of Science in Economics and Business Administration

Pertti Simola Director of Services Business Unit, and Deputy Managing Director born 1955 Master of Science in Economics and Business Administration

Kuuri has served as Oy Samlink Ab’s Lawyer since 2010. She started at Samlink as Product Manager in 2009. Before this, Kuuri has worked as the Managing Director of Lammin Osuuspankki (2008), and the Managing Director and Administrative Director of Aktiv Hansa Oy in 2000–2007. Kuuri has experience in several positions in Arsenal Asset Management Company and the Savings Bank Group.

Leinonkoski has served as a Director at Oy Samlink Ab and as the Managing Director of Samcom Oy since 2012. Before this, he has served in several positions in Digia Plc. His last position was Senior Vice President of the company's management team. Leinonkoski has also served as Samstock Oy's Managing Director and Chairman of the Board of Finansium and Datium.

Rantala has served as the Managing Director of Paikallispankkien PP-Laskenta Oy since December 2010. Before this, he served as CFO of Gt Trading Finland Oy in 2009–2010, and as the Business Director and International Sector Manager at Visma Software Oy in 2007–2008. Rantala has also worked as an entrepreneur and in different positions in Pretax Oy.

Simola has served as a Director at Oy Samlink Ab since 2008. Before that, he worked as Service Director at Elisa Oyj in 2004–2008 and as a Director at Radiolinja Oy in 2003–2004. In addition, he has worked in several positions at HPY/Elisa Oyj, the Bank of Finland, Sp-Palvelu Oy, the Central Bank for the Finnish Savings Banks (SKOP) and the Cooperative Banking Centre.

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Management Team

Matti Särkkinen Chief Financial Officer born 1962 Master of Science in Economics and Business Administration

Markus Tuominen Leading expert and staff representative on the Management Team born 1971 Business school graduate

Särkkinen has served as CFO of Oy Samlink Ab since 2007. Before this, he was responsible for the finances and administration of Esy Oy (TietoEnator Esy Oy as of 1 January 2006) in 1999–2006. Särkkinen has also served in several supervisor and management positions in Varma-Sampo, Eläke-Sampo and Vakuutusosakeyhtiö Sampo.

Tuominen has served in application expert positions at Oy Samlink Ab since 1997.

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Board of Directors

Pasi Kämäri Chairman of the Board Member of the Board since 2009 born 1959 Master of Science in Economics and Business Administration, Managing Director, Finnish Savings Banks Association

Juhani Strömberg Vice Chairman of the Board Member of the Board since 2011 born 1953 PhD (Technology), Director, Strategic Development, Itella Oyj

Jussi Laitinen Member of the Board since 2011 born 1956 Master of Science in Economics and Business Administration, Managing Director, Aktia Oyj

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Anders Norrena Member of the Board since 2011 born 1967 Master of Science in Economics and Business Administration, Finance and Administration Manager, Handelsbanken Finland


Board of Directors

Jarmo Partanen Member of the Board since 2009 born 1956 Master of Arts, MBA, Managing Director, Etelä-Karjalan Säästöpankki

Jukka Rauhala Member of the Board since 2012 born 1959 Master of Science, Managing Partner, Open Innovation Management Oy

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Heikki Suutala Member of the Board since 2007 born 1957 Master of Science, Managing Director, POP Pankkiliitto

Olli Sydänlammi Member of the Board since 2012 born 1977 Polytechnic Engineer, Student of Law, Head of Change, Barclays Bank

Board members Oiva Iisakka (1.1.–15.6.2012) Hannu Vähähyyppä (1.1.–18.11.2012)

Deputy board members Sami Iltanen Hannu Lanteri Harri Mattinen Ville Rissanen Matti Saustila Risto Sundqvist Heli Valanne Jarmo Yli-Juuti


Oy Samlink Ab. P.O. Box 130 (Linnoitustie 9), FI-02601 Espoo. Tel. +358 9 548 050. Fax +358 9 5480 5853.


Samlink | Annual report 2012