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WHAT FASCINATES US
We create emotions and images, develop messages and tell stories. In doing so, as creative strategists, we always retain a clear picture of the desired goals. This enables us to reliably convey your topics to people across all relevant channels. We use expertise, creativity, experience and empathy to strengthen your profile, develop your image and create awareness and trust. The power of professional communication has fascinated us for decades. It drives us anew each day – especially in this highly turbulent world.
PERSONALITY EXPERIENCE CRE AT I V I T Y S P I R I T CONTINUIT Y V I S I O N
WE CREATE
AT TEN TION
HEINRICH Kommunikation is an owner-managed PR agency with a highly qualified and creative team. Our services include strategic communication consultancy as well as media relations, corporate publishing, PR events, digital media and PR campaigns. We furthermore focus on CSR strategy consultancy and CSR communication. We work in all sectors and have particular experience in the automotive, banking, construction, food, culture and HVAC industries. Our agency was founded in 1999 and currently employs 10 people at our site in Ingolstadt. As a member of the GPRA, HEINRICH Kommunikation is one of Germany’s leading communication agencies.
INDIVIDUAL AND YET
FROM A SINGLE SOURCE We design clear images and profiles for companies, associations and brands plus raise awareness of them. As creative strategists, we are professionals on all communication channels. We are always on the ball, ready to develop exceptional ideas that we successfully implement for our clients. We make content and messages so exciting and readily comprehensible that they achieve great success and sustainable effect. Modern content management is precisely our thing. Our work is based on passion, expertise, creativity, sustainability, appreciation and team spirit. We think and act sustainably: on the market and in relation to our employees, society and the environment.
IN SIGHTS CREATIVE
STRATEGISTS WORK HERE
COMMITTED TO DIVERSITY Our adept team comprises experienced employees from the areas of marketing, business, journalism, communication science, humanities and graphic design. The human diversity and interdisciplinary set-up give us a broad spectrum of specialist knowledge and many different perspectives for tackling complex communication tasks. We are passionate about our work and at home with our tasks and in our customer’s industries. As a team, we offer expertise on all developments in the professional world of corporate communication. We have an excellent understanding of the sectors, the target groups and their information needs.
SERVICES FOUNDED Consultancy Media relations Publications Digital media Events Sustainability/CSR Corporate identity Campaigns
LOCATION
Ingolstadt
EMPLOYEES
FULL TIME QUALIT Y
THE LABEL ›GERMAN DESIGN AWARD 2019 NOMINEE‹
GUIDELINES FOR USE
CONSULTANCY
EDITORIAL WORK
GRAPHIC DESIGN
PROJECT MANAGEMENT
CONSULTANCY
MEDIA RELATIONS
PUBLICATIONS
DIGITAL MEDIA
Consultancy Situation analysis Goal determination and strategy Action, time and budget planning
Media relations Contact with journalists Press releases Specialist articles Media partnerships Press conferences Excursions
Publications Customer magazines Employee magazines Image brochures Annual reports Sustainability reports Newsletters
Digital media Websites Search engine optimisation (SEO) Content management Blogger relations Online editorial work Social media
EVENTS
CSR/SUSTAINABILITY
CORPORATE IDENTITY
CAMPAIGNS
Events Trade events Expert discussions Podium discussions Strategy workshops Design thinking processes
Sustainability/CSR CSR strategy consultancy Stakeholder dialogue CSR communication Sustainability reports Workshops
Corporate identity Corporate communications Logo development Corporate design Photo design
Campaigns Brand PR Product PR CSR communication Employer branding
think
create
SUSTAINABILITY/CSR Have you been tasked with the challenge of anchoring CSR in your company? Do you need help communicating your commitment to CSR both internally and externally? We will gladly assist you with professional strategy consultancy and practice-oriented implementation. All companies have stakeholders who have a variety of relationships with them and varying degrees of influence over them. Stakeholder dialogues offer you the opportunity to speak to your market partners. We assist you by designing and moderating workshops, discussions and dialogue forums. We firmly support you as you develop your sustainability report. We select the appropriate reporting standard for you, hold the necessary workshops, conduct all the editorial and graphic design work plus coordinate the printing tasks.
TAKING RESPONSIBILITY
CSR communication
CSR strategy
Stakeholder dialogue
Sustainability report
RECOMMENDED READING Want to find out more about CSR, communication and reporting? Interested in reading some successful case studies? Want to stimulate the development of your own communication and reporting measures? Then we recommend the books ‘CSR und Kommunikation’ (‘CSR and Communication’) and ‘CSR und Fashion’ (‘CSR and Fashion’) written by Peter Heinrich and published by SpringerGabler (only available in German).
R E F E R E N C E S E X P E R I E N C E We work for many different industries, with particular experience in the banking, construction/living, culture, automotive, food & drink and heating, ventilation & air conditioning sectors, although we are also able to quickly and thoroughly familiarise ourselves with all other sectors too. Our knowledge of professional communication is always transferable. We therefore offer cross-industry solutions in relation to public relations (PR), corporate publishing, digital and social media, sustainability communication, advertising and trade events.
allwärme GmbH | Aquis Systems AG| Audi AG | Audi Akademie GmbH | Backstube Wünsche GmbH | Baustoff Union München GmbH & Co. KG | Bauzentrum Mayer GmbH & Co. KG | Bauzentrum Pfaffenhofen GmbH & Co. KG | BÄUMLER Fashion GmbH | Bayerische Staatsbrauerei Weihenstephan | BIRCO GmbH | Bundesverband Deutscher BaustoffFachhandel e.V. | Creditplus Bank AG | EDEKA Südbayern Handels Stiftung & Co. KG | FRIATEC GmbH | Gebrüder Peters GmbH | Georg Fischer AG | Grünbeck Wasseraufbereitung GmbH | GUNVOR Raffinerie Ingolstadt GmbH | Golfclub Ingolstadt e.V. | Heidel Rohrleitungsbau OHG | HTI Gienger KG | Initiative CO2 der HTI Gienger KG | Initiative Verantwortung Wasser und Umwelt des Bundesverbands Deutscher Baustoff-Fachhandel e.V. | IVT GmbH & Co. KG | Katholische Universität Eichstätt Ingolstadt | Käuferle GmbH & Co. KG | KESSEL AG | MEA Bautechnik GmbH | Mennicke Rohrbau GmbH | Museum der bayerischen Könige | Novartis Pharma Schweiz AG | PCI Augsburg GmbH | PLASSON GmbH | Raiffeisen-Volksbank Neuburg/Donau eG | Richter+Frenzel GmbH + Co. KG | Rieter Ingolstadt GmbH | Schwan-STABILO Cosmetics GmbH & Co. KG | Südstahl GmbH & Co. KG | Vinum Hungaricum Tokaij | Volksbank Raiffeisenbank Bayern Mitte eG | Wavin GmbH | Wittelsbacher Ausgleichsfonds | Wittelsbacher Golfclub Rohrenfeld Neuburg e.V. | WOLF GmbH |
HEINRICH GmbH Agentur fßr Kommunikation (GPRA) Gerolfinger Str. 106 • 85049 Ingolstadt T +49 (0) 8 41-99 33 940 F +49 (0) 8 41-99 33 959 info@heinrich-kommunikation.de www.heinrich-kommunikation.de facebook.com/HEINRICH.Kommunikation instagram.com/heinrich.kommunikation