AmplifiEr MY NAME IS KHAN
THE BEST SELLING ‘EAST MEETS WEST’ MUSIC MAGAZINE
£1.99 JANUARY 2010 WEEK 1 ISSUE 5
YES, IT’S IMRAN KHAN
CAN SHINDA’S NEW REMAKE BETTER THE ORIGINAL?
DJ COBRA dj gurps ANGREZ ALI JAY SEAN ALL FEATURING INSIDE
sheriff special HIS FIRST MAJOR INTERVIEW
“For me, music is about the money”
top 50 albums of all timE ROMAN REVIEWS THE GREATEST ALBUMS EVER!
RIF TOU F’S SU R IN MM SID ER E
excl i n t e ru s i v e view s
Imran Khan talks about his plans for 2010 and what YOU can expect - P3-4
“It’s me against myself” - P5-6
“For me, music is about the money”. Find out why the rising star comes up with such thinking. He’s our exclusive star this month - P13-14
New tracks in plan for 2010 - P24
EXCLUSIVE STAR: SHERIFF
He plans to return to the UK - P25
News featu and res
THE WORLD OF MUSIC
A HISTORY OF BANGHRA MR DESI DITCHES THE DHOL
A look into what’s happening in the Amplifier looks back - P15-17 world of music around this week - P22 A quick insight to what’s happening at Bollywood Studios - P23
Benny brings you his usual rants this week. See what he has to say about Asian grime! - P25
Amplifier’s music critic Roman reviews all the best albums of all time. Do you agree?- P18-20
DJ GURPS v AKON
Mr Desi ends his 60 year career. Amplifier looks back at what has been a career full of ups and downs, success and controversies, yet a very successful career. - P7-10
Dj Gurps meets the legendary singer - P21
QUESTION TIME WITH ANGREZ ALI AND DJ COBRA
GIGS AND EVENTS
All the information you need for the upcoming gigs and events - P26
50 years ago.. .
1960’s biggest Asian music hit Hamrez won Europe’s best voice award, and was the first person not from the continent to win it after 120 years of the accolade being around. Despite much dispute about this, the decision was final, and Hamzrez went down in history!
Amplifier has got a whole load of prizes in stock to give away, from iPod’s to PS3’s, and dhol’s to amazing days out. Good thing is, everyone is a winner! Look inside at exactly what we mean - P26
mr solo FT. MC.B NEW TRACK: us thugs
IN DEPTH REVIEW WITH FREE ITUNES VOUCHER INCLUDED
AN C NE T O O O O “N SH F” R F I E R E EV H S E H T
This months special interview comes with Sheriff. He’s risen to the top quicker than expected and has already attracted millions of fans in the UK - and even more worldwide. His music is being called ‘The Real East Meets West’ because of his mixed Asian and Western style music - and he plans to become even more bigger this year!
irstly, tell us a bit about yourself – your name, where you’re based and what got you into music. My real name is Sohail Shariff, but I prefer to be known as Sheriff – it’s a name I grew up with around my childhood friends. I live in Birmingham and have been there all my life. I loved listening to music, some of my favourite artists being Akon, Jay Sean and Imran Khan. People told me I had a good voice, and that sort of got me into singing and making tracks. What did you do to get yourself into the music industry? Tell us your story. When I was younger I used to have rap battles with my friends and I found out I was sick after demolishing many of them. I then started writing lyrics at the age of 16 with an Indian theme to them, a bit like Imran Khan who was my inspiration. Some of his songs that I got ideas from were Amplifier and Pata Chalgea. I wanted to adopt his sort of style but be even better. I recorded my first two tracks by 18 and gave them out to my friends as free CD’s,
and even put them on YouTube to make myself aware to people. Everyone loved my music, even Imran Khan himself! He contacted me and told me he’ll manage me and get me to the top. I signed up with Prestige Records who took me on, and I wrote three more songs by the age of 20. I published them all in an album and sold them as CD’s in many shops, while also offering them for free streaming on YouTube and also selling them on iTunes. It was very successful and the money started rolling in. Now, I’m being asked by many companies to perform live on stage, which
The money started rolling in I am currently sorting out so you may see me live soon. An article was published in the Birmingham Mail recently about your charity work, however it was very brief. Can you explain more? I really don’t like it when someone leaks a story like this and it goes public, because not everyone can give charity and I don’t want to show off – however at the same
time, I want to show that I am doing what I’m doing purely because I love music, not money. BRMB are holding a live concert in Birmingham City Centre, and they want me to be one of the performers. I’ll probably do two songs – and get paid a heck of a lot. I am keeping aside some for me, my family and my parents, and giving a big chunk to poorer places around the world such as Gaza. I believe that music is worth a lot in the eyes of fans, but to me it’s something I just love, so why have that extra money when I can make a better use of it? How is your friendship with Imran Khan going along ever since you have taken all the plaudits away from him and brought them to you? That’s one question that is probably on so many minds. We’re best friends, now and forever. He knows that my music has overtaken his, but there are still millions who adore his music. We’ve both got the same genre of music but our style now is different and people go for what they prefer. Most prefer me, but that doesn’t mean Imran and I aren’t getting on well as we did before. He understands I’ve just beaten him – he even
dared me to try a few years ago! And I’ve done it. But my inspiration was Imran and really, my music and my success is partly down to him.
My success is partly down to Imran Khan What are your plans for the future up until you retire? Well I plan to go on for a really long time, releasing many tracks along the way and performing live as much as I can to raise a lot of money. My aim is to be on everyone’s iPod, and create awareness to the whole world that Western music and Asian music can mix, as I have probably already proven. It’s going to take long, but I believe within a few years I can be the biggest hit in the UK rather than the biggest amongst Asian people. That’s my aim. I also hope that people can listen to me, and pay for my music rather than illegally download it, as all the extra profits are going to a very good cause. For me, music is about the money!
interview conducted by Roman
Music magazine c/w