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Szelet Szelet, which means a ‘slice’ in English, is a really small pizzeria that specializes in ‘a slice of pizza’. Kissmiklos started with inventing the name ‘Szelet’ and designed its identity, interior design, packaging and web design after that. They wanted to choose a strong concept which can be developed into a franchise later. Therefore they chose an intense color – red – and a familiar shape that evoke the ‘world’ of pizzeria and fast food restaurants.

DA: kissmiklos (Hungary) CD: kissmiklos DE: kissmiklos CL: Szelet Pizzeria PH: kissmiklos

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