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DA: Saatchi & Saatchi Cape Town (South Africa) CD: Anton Crone AD: Creative Group Head: Katherine Botes GD: Samantha O’Donovan CL: Bruce Robertson PH: David Malan

The Quarter The Quarter is a new concept eatery founded by celebrity chef Bruce Robertson. For the name and identity, Saatchi & Saatchi took their lead from the colloquial term for bunny chow* “a ‘kota’, referring to a quarter loaf of bread. The images included showing the application of the identity in the store and on various design collateral, specifically signage, food packaging, business cards and wallpaper.

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delisious braning  

branding of

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