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Variable Data Printing

Characteristics – – – –

One-to-one marketing TransPromo Integration into printing workflows Integration with layout application

VERSIONING & PERSONALISATION MADE A BREEZE Using personalisation for applications like direct mail, invitations, tickets, postcards, calendars, business cards, versioned brochures, and customised communications helps businesses increase response rates and capture new customers. Commercial printers as well as print and service providers wanting to produce such professional, personalised one-to-one documents cannot pass the PrintShop Mail Suite by.

As a powerful VDP solution, PrintShop Mail makes producing any versioned or personalised marketing piece a breeze. This flexible VDP application is available as a modular solution comprising an initial desktop edition for the straightforward creation of materials with variable content, plus an optional multi-user web version to produce and manage ongoing and repetitive communications.

Commercial printers, print service providers and users from the creative sector will appreciate PrintShop Mail’s comprehensive one-to-one marketing tools, including wizard support to create expressions and business rules; a clearly structured, intuitive user interface for design and publishing that makes creating personalised jobs child’s play; as well as powerful production features like imposition, page picking, subset finishing. Users also benefit from the complete integration of PrintShop Mail into their printing workflows; easy barcode generation and a free barcode library.


KEY FEATURES Integration into printing workflows

One-to-one marketing – Personalised printing with clear and simple operation: Targets anyone without expert knowledge as it requires no special graphic design knowledge. With simple drag-and-drop of elements from the database into the layout, a connection from the database to the document is automatically created and offers instant preview and check features. – Barcode printing: PrintShop Mail has an extensive integrated barcode library, including QR codes, USPS, Datamatrix; Unicode and double-Byte characters are also supported. – Customer designs: Incorporating VDP assembly technology, PrintShop Mail Design removes the need to use plug-ins to graphic design tools. Users can simply take pre-designed PDF or EPS files and overlay variable data and images with easy drag-and-drop operation.

– Design features: Enables the use of any database and any design. Completely application-independent, PrintShop Mail allows the use of any existing design and database format, such as PDF, Word, EPS, JPG, PNG, BMP, TIFF, WMF, GIF. – Support of device-specific settings: These include dynamic tray pulling, (subset) finishing, scripting (i.e. for crash numbering), and dynamic imposition. – Fast print process: Ensuring considerably reduced network traffic, the variable parts of the print job are continuously transmitted to the printer after the static part of the job has been sent just once.




OUTPUT Graphic elements



TECHNICAL SPECIFICATIONS SYSTEM REQUIREMENTS Operating systems Memory Hard disk space CPU Supported database formats (Windows) Input formats Output formats Supported languages for user interface Supported MFPs Important recommendation

Windows 2000 (32) Windows XP (32/64) Windows Vista (32/64) Windows 7 (32/64) Windows 2003 Server (32/64) Windows 2008 Server (32/64) 2 GB 80 GB Pentium 4, 3 GHz Dbase (.dbf), MS Access (.mdb), MS FoxPro (.dbf), Delimited ASCII (.txt, .csv), Paradox (.d), ODBC (SQL, etc.), MS Excel (.xls) PDF, Word, EPS, JPG, PNG, BMP, TIFF, WMF, GIF Optimized PostScript, PPML, PPML/VDX, PDF, VIPP, PDF/VT, VPS English, French, Italian, German, Spanish, Dutch, Japanese, Korean, Chinese, Portuguese, Russian, Turkish All MFPs supporting one of the following: Optimized PostScript, PPML, PPML/VDX, PDF, VIPP, PDF/VT, VPS For production servers it is advisable to invest in specific server hardware, such as large RAID hard disks, UPS (uninterrupted power supply) and enough RAM memory as well as an Intel or AMD dual-core processor

Konica Minolta Business Solutions Europe GmbH Europaallee 17 30855 Langenhagen Germany


The support and availability of the listed specifications and functionalities varies depending on operating systems, applications and network protocols as well as network and system configurations.


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