Page 1

© Copyright 2011

Page 1 of 125

WELCOME from Meg Filip In your hands right now is one of the most powerful resources you will ever receive!

Meg Filip is the International Best Selling Author of “The Next Big Thing” and one of the top coaching specialists in Australia. She teaches how you can have more impact, influence & inspiration in life and business, and has studied directly with the top coaches, trainers and entreprenuers in the world. To meet Meg and receive your free 5module-trainingprogram “The 5 Essential Mindset Strategies for Success” visit:

The 27 elite coaches featured in this e-book were chosen to share their proven strategies for transforming life and business. Each of these coaches have a powerful message, they believe in what they do, they are passionate about sharing their knowledge – but even more than that… they have given you the exact steps, formulas and strategies to take your life and business to a new level! Combined, they are providing you with over $2,000 of bonus gifts!

I encourage you to share this resource with your friends, family, colleagues, clients – and whoever else you think will get value from it! On behalf of the elite coaches featured in this e-book, thank you for taking the time to broaden your ideas and thinking in all areas of your life. To your success!


Important This e-book must not change in any way. Each contributing author retains copyright for their individual content and are responsible for the information provided. The material contained in this e-book is general and is not intended as advice on any particular matter. The authors expressly disclaim all and any liability to any persons whatsoever in respect of anything done by any such person in reliance, whether in whole or in part, on this ebook.

© Copyright 2011

Page 2 of 125

Table of Contents Your Ideal Strategies for a Balanced Life .................................................................................... 4 How to get “unstuck” .................................................................................................................. 8 The 3 secret keys to transformation of Manager to Leader .................................................... 13 5 Steps To Dramatically Increase The Profits Of Your Small Business ................................. 20 Think you can, KNOW you Can............................................................................................... 25 My Journey and Resilience...................................................................................................... 29 Society, Brainwashing & Killing Your Marketing ..................................................................... 34 Everything Before The But(T) Is Bullshit!! ............................................................................... 39 Actualizing Your Potential Through Spirituality ....................................................................... 44 Get out of the Rat Race and into your Designer Lifestyle ....................................................... 48 Shoulder to Shoulder ............................................................................................................... 52 Are you allowing your True Leadership Brilliance to Shine? .................................................. 58 Fitting Your Oxygen Mask First – A woman‟s guide to putting yourself first .......................... 62 9 Tips for having a successful husband & wife small business partnership and still have sex at night ........................................................................................................ 66 Three Critical Keys to Unleashing Your Leadership ............................................................... 73 Waiting for your Ducks ............................................................................................................. 78 Stop Hitting Your Head Against A Brick Wall!! ........................................................................ 83 Girls you CAN blend work life and health ................................................................................ 88 What is Diversity in the workplace? ......................................................................................... 92 Recruitment in Your Hands...................................................................................................... 95 Driving Your Own Bus ........................................................................................................... 101 5 Steps for Feeling Energised & Losing Weight.................................................................... 107 Dream and Achieve ............................................................................................................... 111 “Reawakening The Giant Within” being revealed as Bumble The Bee” ............................... 116 The formula for TRUE wealth ................................................................................................ 120

© Copyright 2011

Page 3 of 125

Your Ideal Strategies for a Balanced Life Andrea Ratsch Coaching is a bit like X-mas for me: I‟m passionately curious and not knowing what will come up in a session, what path my client wants to take makes it so interesting and unique. It‟s my pleasure to work with clients from all walks of life and I also specialise in supporting men and women that had weight loss surgery or consider it. I believe in my clients and assist them to make the best choice available for them. My style is very direct, I will listen to people, question and challenge them, keep them focused and on track – yet there will always be some laughter and fun. Supplying clients with the tools they need to set and achieve their goals is the best part of my job!


esterday I found an email in my Inbox with the subject line: Ideal is better than Perfect !!! My first reaction was “duh, I know that” and I almost hit the delete button before I realised that the sender was one of my first clients. I opened it to find a holiday snapshot of him and his family in Bali. You see, sending me a holiday email is his way of telling me that he‟s still on track. Our coaching sessions were about the pressure he felt to live the perfect life: buy a house, get a new car, save money to send the kids to private school, work a job he didn‟t like – essentially doing what all his mates did and what his family expected him to do too. Now he was looking for a strategy to get some balance in his life. He had a breakthrough in our first session when he decided that he preferred „ideal‟ (best option for his situation at this point in time) over what was commonly perceived as perfect. After 6 sessions he had his strategies mapped out and I would love to share the 7 steps that assisted him.

1. Know your Values Values shape our lives, our personality, the way we interact and how and what we think. If our values are not reflected in our lives we are likely to feel stressed, dissatisfied and uneasy while living in sync with our values gives us balance, happiness and satisfaction.

© Copyright 2011

Page 4 of 125

So here‟s a little exercise: the first step is to become clear on what your values are. Think about the things that you feel strongly about and are important in your life. What makes you feel comfortable and happy? What would you like to have more of? What would you like to change? Once you determined your values, think about the different areas of your life – personal, family, community, job etc. - and see how they match up. By now you‟ll be aware where you‟re in alignment with your values. These are the areas you‟re happy with, where you‟re at ease and confident. You‟ll also recognise where your values are not reflected, where you might feel sad, angry or simply out of balance. And these are the areas where you want to focus on improving!

2. Be Aware of How You Spend Your Time Isn‟t it amazing how all the little distractions, chats and detours end up costing us much more time than expected? How much stress they cause? During the last 7 days, what drained your energy, made you sad or angry? What stressed you, made you tired or anxious? Where did you waste time? What do you want less in your life? All these are activities you want to reduce or eliminate. And what did you enjoy most? What energised you? When did you laugh out loud? When were you relaxed, confident, optimistic? When did you feel satisfied and balanced? These are the things you want more of in your life.

3. Set Priorities Write down everything you‟d like to change, then be ruthless and ask yourself: Is it really that important? Does it take away resources I could use for a better purpose? Does changing it add value to my life? How will it impact on other areas of my life? Go through the list and work out how much time and energy you‟ll have to invest. Please be as realistic as possible! Finally prioritise: What is most out of sync? Which area can make the biggest impact when changed? What is easiest to be transformed?

4. Set Goals The process of setting goals helps you choose where you want to go in life and assists you in organising your time and your resources. The best goals are SMART.  

S - Specific (or Significant) M - Measurable (or Meaningful)

© Copyright 2011

Page 5 of 125

  

A - Attainable (or Action-Oriented) R - Relevant (or Rewarding) T - Tangible (or Trackable)

Express each goal in a positive statement and be as precise as possible so you know exactly when you have achieved it. A good example is „by obtaining a Cert IV in Training and Assessment by the end of this year and taking on more training related tasks I will ensure that I‟m getting a promotion and a pay rise next April‟. And don‟t forget to reward yourself once you achieved a goal!

5. Get Organized Reducing clutter saves time! When was the last time you organised your desk, the shed, the pantry or your handbag? And how much time did you spend looking for the electricity bill, your favourite lipstick, a screwdriver...? There are actually a few more ways to save time and resources, you can    

Share: carpooling for the drive to work, take turns with other parents to pick the kids up from school or sports Delegate: at work, get the kids to do chores, do online grocery shopping and get it delivered Get help: pay somebody to mow the lawn while you spend quality time with your kids, have your house cleaned by a cleaning service, ask friends or family to help out Create boundaries: by saying NO to people and activities that drain you

6. Exercise and Eat Healthy Being healthy and active makes you feel good and feeling good makes life better and more balanced. I know, it‟s hard to make time for exercise when you have a full schedule but there are some convincing facts that speak for themselves:    

Staying healthy and fit makes you feel better about yourself, it gives you confidence and self esteem. Stress often results in muscle tension and exercise can help to release this tension. Exercise does release endorphins which give your body a natural boost. Endorphins are natural pain killers that give you a feeling of happiness and positive wellbeing. And last but not least, exercise helps you to get more done by boosting your energy level and ability to conentrate.

As for the healthy eating try the 80/20 approach: out of 5 meals a day go for 4 healthy servings and 1 snack of whatever you like. Choose nutritious food whenever possible and if

© Copyright 2011

Page 6 of 125

you fall off the wagon remember: you can go back to eating healthy the very next meal (don‟t wait until the next day or the next week). The same is true if you missed a gym session. It won‟t set you back to square 1 and you don‟t have to make up for it (if you don‟t feel like it). Just pick up your regular exercise again the next day and get on with it!

7. Keep Track and Re-evaluate Be flexible because your circumstances might change and with them your values, priorities and goals. Don‟t hesitate to adjust timelines, add new goals or drop the ones that are no longer valuable or a priority. Keep a check on your progress and monitor closely what worked well and what can be improved. Avoid emphasising on what you failed to achieve, rather change the way you approach this particular goal and try again! There is no failure, only feedback. And most importantly: Acknowledge and celebrate your successes! Oh, in case you wondered where my clients‟ strategies led him: he ended up buying a 3bedroom unit but is still driving his now 6 year old car. Instead of working overtime he studied for additional qualifications (which landed him a better paid job) and he enjoys spending holidays and quality time with his kids and wife.


Goal Setting Workbook


To get you started with goal setting, please go to and download your free Goal Setting Workbook. This workbook will take you through the goal setting process and assist you in creating, tracking and achieving your personal goals.


© Copyright 2011

Page 7 of 125

How to get “unstuck” Anne Hebert Anne Hebert is a Brisbane based Life Coach, happy mum and fulfilled wife. As she continues to build her business, Zenith Strategies, she keeps on expanding her knowledge in human behavior with passion and dedication. She is a soon-to-be NLP practitioner and executive/leadership qualified coach. Anne gets involved in her community by offering pro bono coaching whilst she is also working with clients in different states, supporting them through their journey to success, happiness and fulfillment! “Anne has amazing listening skills which enable her to really get in deep rapport with her clients. She provides an outstanding environment for her clients making them feel completely safe, nurtured and at ease in her company. She is non judgmental, confident and always professional. Anne never gives up and her determination to find a way forward with her clients is admirable.” (Amanda Mallia, one of Anne‟s mentors).


ost of us will, at some point in our life, experience a period of discomfort and maybe even distress. A time of confusion when we‟re not sure about certain things anymore… Many of us just don‟t know what to do when this happens. I often hear people say: “I‟m stuck” or “I wish things were different” which indicates they are at a crossroads in their life‟s path and something needs to be done! The good news is, this is normal! Your path isn‟t always going to be a straight one with no exit or intersection. It could be with regards to your work/career or your marriage/relationship. Maybe you are questioning your parenting ability or the value of some friendships. You could be upset with yourself because you are the champion of procrastination or self sabotage… Or, things might actually be going well for you but somehow you just know there‟s got to be more to life! You might be wondering how you can exploit your full potential and do even better. So the question is: what do you do when you are “stuck” at a crossroads? What do you tell yourself? How do you go about making sure you are exploiting your full potential to become the best version of yourself?

© Copyright 2011

Page 8 of 125

Here‟s a story for you. I didn‟t make it up; it‟s actually an extract of my life and the most confusing crossroads I‟ve experienced so far! I‟m happy to share it with you because I‟ve learnt a valuable lesson from it and I am convinced it can now help others. In my early 20s, I got married to a professional athlete from a different country. I was entering adulthood with confidence thinking I knew so much about life and most importantly about myself. I was surfing through that decade without giving anything too much thought. I felt good and free! The truth is I was being oblivious to the reality of a lot of things going on around me and in my life… At the age of 29, after finishing my second University degree, I became a parent to my gorgeous son who is now 6. What a shock! I was mentally and emotionally unprepared for the role… And so was my marriage. As usual, I hadn‟t given it too much thought. I had no idea how to deal with what was happening and I felt a scary sense of loss of freedom. It didn‟t take long for my husband of 7 years and I to separate (and eventually divorce). We were forced to recognize that some rotten seeds had been planted long before we became parents. So many issues should have been dealt with before we could even dream of creating a family together but neither of us recognized they were even there! In a quest to try to reinvent himself after an abrupt end to his career as an athlete, my ex-husband went back to live overseas with my own encouragements. On my side, I launched an intense hunt for work to support myself and my son and rebuilt my life. A year later, when I turned 30, I was recruited for an important job with the government of my country and had a nice career ahead of me. I had to move with my then 1 year old baby to a different city, thus away from my whole network of support. So in this context of relocation, undigested marriage failure and difficult adjustment to parenthood, the “real” adulthood was starting for me, with its obligations and responsibilities! However, moving to a new city, starting a new career and new life seemed exciting at first. It could have been the perfect set up for a fresh start and have so much to look forward to! That wasn‟t going to happen because despite the opportunity, I was diving into it with the wrong mindset. The truth is I wasn‟t enjoying my life at all. I felt immensely guilty for not appreciating motherhood (especially as a single mum), I hadn‟t come to terms with the past and I couldn‟t function efficiently and embrace my new career because I was constantly focused on my misery. Yet, I needed this job to survive as a single mum and despite the loss of freedom I felt, I couldn‟t give up my role as a parent… I felt stuck, trapped and terribly sad. This was a very confusing period of my life. I realized I actually knew so little about life and most importantly about myself… I did not know who I was anymore and what I wanted to accomplish with my life. Somehow I managed to endure this for 2 long years! I fought to prove to my entourage and myself that I was fine, strong and I knew what I was doing and where I was going! I eventually hit rock bottom just after my 31st birthday. I was diagnosed with circumstantial depression and burn out. I spent 6 months off work on sick leave. I heard once that

© Copyright 2011

Page 9 of 125

depression is the illusion of lack of choice. This is exactly how I felt! For me that was the biggest strike to my pride! That‟s how I perceived it at the time anyway. This was the end of denial and the forced recognition that something needed to be done! I eventually dropped the pride and accepted the situation but I was determined not to stay miserable for the rest of my life and find out what was the lesson here… It‟s too bad I allowed things to go that far… However, the important part is how I got myself out of it and took control of my life. Today, five years later, I am happily remarried. I am embracing motherhood and expecting my second child! I feel absolutely no shame when I share this story and I am passionate about helping others get “unstuck”; I‟ve made it my career! So, here‟s what I‟ve learned and how it changed my life! Denial is poison. And selfawareness is 95% of the journey! Acknowledge what‟s going on in all honesty, know (or discover) who you truly are, know (or discover) what you want and act accordingly! Whether you are slipping into a dark place or simply unsatisfied with a certain aspect of your life, do yourself a great favor and consider the following plan before you let things go too far.

SEVEN STEPS TO GET “UNSTUCK” Here are 7 steps to take control of your life, unleash your potential and reach your ZENITH!

1. Acknowledgement It doesn‟t need to be a big drama in your life for you to consider doing something about it. Recognize the situation as it truly is, with its current and potential impact on your life.

2. Get help You are not alone. I encourage you to use your network of support. Make sure your conversations with friends and loved ones are honest and constructive. A bitching session with your friends might feel good at first but won‟t solve your problems. However, professional help will guide you objectively. Health and well being professionals are qualified to assist you to get clarity and overcome different situations. For example, your life coach will help you experience a positive transformation by changing limiting beliefs you might have about yourself and patterns of unresourceful behaviors preventing you from achieving your goals.

3. Take on the belief that there is no failure, only feedback No matter how big of a mess you‟ve created or put yourself in! If you truly believe that there is no failure and only feedback, you will avoid beating yourself up and feeling like a looser. Instead of perceiving something as a failure, we should see it as valuable feedback to take on board for our next attempt. This belief helped me changed the way I felt about my first marriage. I now see the whole experience as a gift which prepared me for the next one. I did

© Copyright 2011

Page 10 of 125

not hesitate to say “yes” to love and commitment a second time and I am now living my current marriage with so much more awareness and wisdom.

4. Learn to be at cause “Being at cause” means accepting 100% responsibility for your actions and non-actions. It is a lot easier to play victim and blame others or circumstances for what‟s happening (or not) in our lives. However, this way of thinking leaves you with the illusion of lack of choice. “Being at cause” forces you to focus on where you‟re going because you know no one else is responsible for the results you‟ll get. Living your life at cause is very empowering!

5. Know your values To unleash your potential and reach your zenith, it is essential to determine what you value most and commit to live by that every day of your life. Not just when the ride is smooth but even more so when the going gets tough! You‟re more likely to achieve your goals when they‟re not in conflict with your values. So, if you know your values, you will know who you are and what you stand for and your decision making will be effortless. Values elicitation is not always an obvious thing! In order to really know what they are and which are on top of your list, I suggest you do some exercises created by professionals. You can find some online or ask your life coach to help you. Working on your values with a professional will also help avoid confusion. For example, I hear clients say they value “family”. Values are emotional states thus family is not a value. They might value happiness and love and family is a vehicle by which they choose to experience those two emotional states.

6. Elaborate a plan to move forward At this stage, you‟ve acknowledged the situation and decided to do something about it. You got some help to gain some clarity and you are ready to live your life at cause, fully equipped with amazing feedback from the past. You know your values and where you want to be heading. It is now time to set your goals! Make sure they are SMART as this will enable you achieve them.     

S – Specific, significant M – Measurable, meaningful, motivational A – Attainable, achievable, action-oriented R – Realistic, relevant, results-oriented T – Time-based, tangible, trackable

7. ACT upon it! You‟ll probably be feeling very motivated at first which is great! But if you start noticing that you‟re slowing down with the doing (your actions), go back to the base of it all: the being. Often we know exactly what we need to do in order to achieve a goal however, we can‟t stick

© Copyright 2011

Page 11 of 125

to our plan and comply with the doing. Ask yourself: “who do I need to be, to do what I need to do, to have what I want to have?” If you struggle along the way, know that it‟s ok. You‟re only human! Shift the focus back to where it‟s meant to be. Seek help again if needed and get back on track! Do it for yourself. Enjoy your journey to your ZENITH!



© Copyright 2011

Your Success, 10 Steps to an Extraordinary Life (Sharon Pearson) Get the comprehensive manual and 11 CDs when you purchase a 6 session package of life coaching – the perfect complement to our coaching to unleash your potential and achieve your Zenith! Please contact us at or call 0435 627 157 to inquire about our packages.

Page 12 of 125

The 3 secret keys to transformation of Manager to Leader Bianca Carroll My experience is founded in over 20 years in customer service, sales, managing teams and building teams both in corporate and private enterprise. Through experience and recognizing the dynamics of human behaviour and consumer buying patterns I can assist you and your organisation by providing simple no-nonsense customised programs for either you or your business. I can help you to manoeuvre around those road blocks, help you identify your destination, assist you to interpret the signs along the way, and importantly be your coach so you can maintain momentum and direction towards your goals. Through my experience I can provide a basis of empathy and a clearer strategy towards progression and fulfillment that is beyond the technical aspects of the business. I am an Accredited Extended DISC consultant and trainer and this is a useful resource for not only the individual, but for interaction within teams, customers and organisations. Extended DISC can provide profiles to an individual and also compare those results with each of the team to facilitate better relationships and bottom line results.

ou‟ve handed out the instructions, you‟ve told your team exactly what‟s required and the result you are looking for yet another end of month result shows that they are still short of their potential. How can this be?


You start to mull through each of the team members strengths and ponder on a few “trouble makers” and hypothesise they have infected the reliable members. All too often managers fall into a trap of blaming the team, avoiding the difficult conversations and making excuses or stories around their own abilities as to why the results are average.

© Copyright 2011

Page 13 of 125

The results are the tip of the iceberg, the outcome of the activities, thoughts and aspirations that are happening below the surface. This chapter is designed as a short introduction to 3 critical keys to decoding the mystery of what is bubbling under the surface and to empower you to guide your team and yourself through troubled waters towards the tranquil stream of success. We can also adopt and integrate this concept of “leadership” into all facets of our life and empower ourselves to creating an inspired future beyond our current reality.

Key 1: Adaptability - Behavioral Flexibility Recent research on more than 3,800 managers worldwide demonstrated that leadership style makes a measurable and statically significant impact on not only the “climate” of the team, but also the financial results. Climate refers to people‟s perceptions of the working environment. The climate of an organisation or team can be positive or negative, and it accounts for approximately one-third of all financial results1. Managers whose leadership style is multifaceted AND directed towards the needs of team members and the current situation create the best climate and produce the best financial results. These highly effective managers find themselves in the minority. Most tend to rely on one or two familiar leadership styles - even when the situation calls for a different approach. Relying on one or two styles is like attempting to perform a concerto with only two keys on a piano - we need to play all the keys of the piano and all the instruments of the orchestra to actually create the magic. A snapshot of the five leadership styles are:     

Commanding Uniting Pacesetting Inspiring Developing

We have heard the definition of insanity is doing the same actions and expecting different results. By adopting behavioral flexibility - that is if we recognize that something isn‟t working or our results are flagging - then we need to do something else to create the results we are after. So how do you do this? Quite simply in order to lead others you need to begin with leading yourself - that is to recognize your own strengths and development opportunities. You may already be familiar with personality or behavioral profiling or even had the opportunity to work with a mentor - all of which can assist in unveiling your own potential.


Daniel Goleman, “leadership that gets results” Harvard Business Review, vol. 78. No. 2.

© Copyright 2011

Page 14 of 125

Once we gain this knowledge we can move into the 3 easy steps of bringing about the changes you need to implement to escalate your results.

1. Set your goals:

Gain clarity as to what you truly want: your goal and what it

would it would mean to you/others to achieve it.

2. Build Rapport: Presuming your goal relies on the assistance of others, you need to build rapport with them. By rapport this implies adapting yourself so you are “like” them. This means using the same types of words or language they may use, matching their body language as well as sharing information and understanding what drives and motivates them to take action - which we will cover more in the next key.

3. Monitor and adjust: keep asking yourself what can I do differently to change the result? What can I do to empower the team to support and assist me? How many times have you “told” a worker how to do something, only to receive the exact opposite or less than what you had explained? Or if you have children, I can still remember the ringing question I said to my girls - “how many times do I have to tell you to.....?” Clearly I needed to say things differently in order to achieve the result I wanted. True leadership means ownership - if someone hasn‟t understood the required outcome then clearly you haven‟t explained it at a level they can comprehend. Take a step back and try a different approach - as the word “flexibility” implies. Adopting behavioral flexibility is a key strength to add to your repertoire and to know how to bend and flex, you firstly need to be aware of your own style,

Key 2: Know your audience - Emotional Intelligence Before we can attempt to lead the team, we need to know them - on their level, what motivates and excites them as well as what can de-motivate them. For this key to come to life we need to immerse ourselves in understanding behaviors. A measurement of your success will be determined not by how you can recognize and adapt to different behaviors, but with how many people you can adapt to and get onside with. This is true not only in being a successful salesperson, networker, co-worker but also in life. Emotional intelligence is an ability or a skill. Wikipedia defines it as “a self-perceived ability to identify, assess and control the emotions of oneself, of others, and of groups.” One foundation model on this and what I will include in this introduction, is the 6 core human needs, which all of us require in order to be happy and fulfilled. Again, to recap on a point in Key 1: remembering that the first step of being an outstanding leader is to lead yourself, when you recognize these in yourself, you can easily see these in others.

© Copyright 2011

Page 15 of 125

Admittedly this is only one resource a manager would require in their toolkit, and it can be used alongside many behavioral profiling tools, such as Extended DISC. Before I explain the core needs there are a few things to note: 

The first four are the needs of the personality. These can be met in resourceful or unresourceful ways.

The last two are the needs of the spirit and are the key to happiness. They can only be met in resourceful ways.

Your core needs are universal - everyone has these

Your core needs are running all the time and can be applied to any aspect of life. Such as how is your career meeting your needs on a scale of 1 to 10.

Two of these needs are our primary needs, and can require a higher level of attention to have them be met.

If two of our needs are being met high quality in any area (ie: relationship) this creates satisfaction with that relationship.

If three or four of our needs are being met high quality in any area (i.e.; career) then this creates attachment to that job.

If all six are met high quality this creates loyalty, meaning the person may never want to leave that job/relationship/hobby, etc.

Our core needs can override any values, beliefs we have if they are not being met. ie: Have you ever found yourself questioning why you or someone close to you did something that you and others would perceive as “against their character”? Generally when you get to the heart of it, that act can be attributed to one or more of your core needs being unmet, or being met low quality

As this is an introduction I will merely outline the core needs below, as there are varying levels and dimensions of each which is best explained in more detail.

These are: Need for Certainty

© Copyright 2011

Needs of the personality

Page 16 of 125

Need for Varity Need for Significance Need for Connection & Love Need for Growth Needs of the spirit Need for Contribution

Key 3: Let the transformation begin - Transform from manager to leader Quite often managers work long and hard hours. A 10 year study of hundreds of managers from a variety of industries published by Harvard Business Review2 showed that although managers in the study worked very hard, “very few use their time as effectively as they could. They think they‟re attending to pressing matters, but they‟re really just spinning their wheels.” Quite often we limit ourselves not because we are afraid of hard work, but merely that we are not focused on the right activities. The study also found that managers who work effectively - that is who invest in activities that generate both short and long-term results - are able to get the right things done despite the pressure of time. They do so by intentionally focusing on and strategically investing in management activities that help them generate results through their people, achieving critical goals and objectives. Have you ever caught yourself attending to less pressing matters, or items that could be delegated such as; re-checking your email, tidying your desk, filing? Have you identified self-sabotage or procrastination within yourself such as putting off that phone call until the pain of the abuse you receive for finally making the call outweighs the initial pain of having to make the call in the first place? My friend - you are not alone, the difference is you are now aware of limiting your own success. So what scares you most - fear of success or fear of failure? We often find ourselves doing more to avoid pain than gain pleasure. Interesting isn‟t it?! After utilising the skills in key 1 and 2, it now comes down to your own transformation to a leader - acknowledging that these procrastination strategies is to keep you safe and experiencing exactly what you are experiencing right now. Great if that is your idea of 2

Heike Brunch and Sumatra Ghoshal, “Beware the Busy Manager”, Harvard Business Review, vol. 80. No. 2.

© Copyright 2011

Page 17 of 125

fulfillment, but if not - itâ€&#x;s time to stretch and challenge yourself, after all whatâ€&#x;s the worst that can happen right? Strategic managers invest their time in committed, purposeful and effective management activities and can be summarized as: Highly focused Clearly articulate their business goals and objectives as well as their personal goals and objectives and, as a result, are able to direct greater portions of their time and attention to management activities that reliably yield both long and short-term results. They enhance the overall capabilities of the business by developing individual team members; executing effective strategies, developing and maintaining internal partnership and creating firm-to-firm relationships with critical customers. Ability to spend more time upstream All managers must balance upstream management activities (forward planning or, where results may be realized in the future) with downstream activities (activities that are geared for immediate results). Strategic managers understand that whilst upstream activities may not make an immediate impact, they are crucial and offer a direct line of sight to future direction and results. This is when a manager transforms to a leader with a fundamental attribute of an excellent leader being their ability to generate results through others. The top four upstream activities a leader of business must focus on and the levels within each are: 1.

Growing the people i. Engagement & retention ii. Productivity iii. Competence


Building firm-to-firm relationships i. Key account penetration ii. High-Value Customer Loyalty iii. Customer retention


Create internal partnerships i. Responsive support ii. Internal partner satisfaction with team


Continual self development - building the toolkit i. investing in education ii. mentoring and accountability coach

Š Copyright 2011

Page 18 of 125

Even more than this, if we modify this slightly we can adapt this to any area we are wanting to experience success in, quite simply as: 1. 2. 3. 4.

Knowing self Knowing others Know your goals and what they will give you Creating strategies to achieve goals Be the leader you deserve to be – it can change worlds!


Free Coaching Session & 10% discount


Free coaching session for first 6 inquiries AND 10% off all packages for anyone mentioning this article - quote BLB2011. Please contact me at or call 0408 846 950.


Š Copyright 2011

Page 19 of 125

5 Steps To Dramatically Increase The Profits Of Your Small Business Cameron Brown Cameron Brown is the founder of „The Next 90 Days‟, which helps small business owner‟s implement low cost marketing & sales strategies to improve the profitability of their business. Cameron understands the power of marketing and is passionate about helping business owners achieve the success they deserve.

ebsites, social media, mail outs, flyers, emails, seminars, networking… there are so many ways to generate leads for your small business. However, each lead generator is completely useless if you don‟t use it effectively. In 5 simple steps, I‟m going show you how to move your prospects from interested to buying & have them coming back time & time again.


1. Your Website Most small business owners have a „brochure‟ website. It tells the visitor all about them, their business, the things they do, the services they provide etc. I want to make something very clear straight up. Your prospects aren‟t looking for information on you. They are looking for a solution to their problem. Your website needs to speak to them & it needs to let them know that you have the solution. Exercise: Open up your website now and do the following exercise. Go through the pages on your site (especially the home page) and count how many times you refer to yourself or your business (I/we/us). Then go through it again and count how many times you refer to your potential client (you/your). I/We/Us


More often than not, this is an eye opening exercise because most small business owners will refer to themselves much more than their potential client. If you found that you had a lot

© Copyright 2011

Page 20 of 125

more reference to yourself & your business then it‟s time to shift the focus onto to your prospect. Some questions to ask: 1. Why are they coming to my site? 2. What is their biggest problem? 3. What can I write on my website that focuses on their problem rather than it being all about my business? Once you‟ve answered these questions, update your website. Visitors to your site are now going to be more interested about what you have to offer than if you just talked about yourself & your business.

2. The Opt In Once you have a website that generates interest, you want your potential clients to „opt in‟. An opt in on your website is a place that a visitor can enter their details, which you get access to. There are 2 ways that most small businesses go wrong when it comes to an opt in on their website: 1. 2.

They don‟t have one They have one but it doesn‟t have a compelling offer

Plenty of websites just don‟t have an opt in… but where a lot of small business owners go wrong is they don‟t have a compelling offer. The classic example of a „non-compelling‟ offer is „sign up for our free newsletter here‟. A few years ago this was ok… Today it‟s not! People‟s inbox‟s are being constantly filled up so the last thing someone‟s going to do is enter their details in response to a „non-compelling offer‟. You have to give them a reason why they would enter their details. Compelling Offer In most cases, it will be giving something away for free in exchange for your prospects details. For example, you could create an Ebook or CD on the „5 biggest mistakes in your related topic and how to avoid them‟. This gives your prospects a much bigger reason why they would enter their details, especially if the offer speaks to their problem.

© Copyright 2011

Page 21 of 125

Checklist for a great opt in: Description




Image of Product

Picture of book or CD (can be a mock image)


5 mistakes people make when „insert topic here‟ and how to avoid them


Valued at $147

Section to enter details

Name and email address

Spam Notice

We won‟t share your details with anyone


To see an example of this, go to

3. Building The Relationship Once you have the person‟s details, you can start building a relationship with them. There‟s a key point I want to add here. At any one time, only 1-5% of people are ready to buy. If you just go for the sale straight up and don‟t build a relationship then you‟re missing out on 95% of potential buyers! To build relationships, you need to add value. Like with your „free offer‟ for opting in, you now need to continue to add value. By consistently adding value & building a relationship with your prospects, over time you will become their trusted adviser; the go to guy/girl for a solution in your field. Some examples for adding value are blogs, videos, interviews, ebooks, useful facts & quotes etc. The key point here is whatever you are sending them must be relevant and useful. Otherwise your relationship will be going in the opposite direction to what you would like.

4. Converting into a sale Once you have provided value, the sale becomes easy and effortless. Because you have built trust with them, they will be more likely to take you up on an offer to purchase. For the first sale, you want to make them an offer that‟s so irresistible, they just have to say yes! You‟ve given them some cool „free‟ valuable content. Now you could offer them something small to try out what you have to offer.

© Copyright 2011

Page 22 of 125

Example: Let‟s say you‟re a massage therapist. Here are a couple of options you could use:  

Massage 50% off for the first 9 people who reply to this email Free ½ hour massage and only $25 to upgrade to a full hour

These are both great offers that allow your prospects to try you out without having to fully commit.

Exercise: List 3 cool offers you can make to your prospects and then pick one that you‟re going to use first. What Can I Offer 1 2 3

5. Keeping The Client Once a „prospect‟ has become a „paying client‟, you don‟t want it to be a one off transaction. You want them to come back time and time again. The best way to do that is to provide more value! Just because you provided value in the beginning, doesn‟t mean you can now just Sell! Sell! Sell! To make it simple, use the 80/20 rule. Provide value to your clients/prospects 80% of the time and make an offer 20% of the time. This gives you a nice balance, allowing you to keep the status of „trusted adviser‟ and not „pushy salesperson‟. By doing this, your „one off transaction‟ clients will become repeat customers, boosting the profits of your business. Remember, it‟s much harder to find new clients than it is to keep current ones.

To Sum Up… By following the simple steps provided in this chapter, you will now be ahead of most other small business owners. By building a relationship with your prospects & adding great value, you will become their trusted adviser, the expert they turn to when in need. This is the key to building not only a profitable business, but also a sustainable one.

© Copyright 2011

Page 23 of 125


The 5 Marketing Mistakes


For your free copy of „The 5 marketing mistakes small business owners make and how to avoid them‟ go to or email me at


© Copyright 2011

Page 24 of 125

Think you can, KNOW you Can Cheryl Brugman Cheryl Brugman is the Founder of Wise Parenting. Cheryl has over 30 years experience working with parents and children, teachers and other personnel involved in education. She is passionate about assisting parents to develop positive, strong relationships with their children. As a parent educator, workshop presenter and speaker, Cheryl brings a wealth of knowledge and experience gained through her career as a leading educator. Cheryl has worked in a variety of educational settings including coeducational public and private schools, all girls‟ schools and boarding schools. She has been a strong advocate for the development of social and emotional wellbeing programs for parents and their children. As the proud mother of an outstanding young man, Cheryl understands the many challenges associated with the various stages of parenthood. She relishes any opportunity to talk and write about her passion. Explore the many opportunities available to you to tap into Cheryl‟s knowledge, experience and enlightening presentations. For more information visit

The 9 Keys to KNOW you CAN


know that if you have begun to read then you are curious to find out more about how you can KNOW you CAN. Let me begin with a story. A number of years ago my son was given a big box of Golden Books. There were many wonderful books in the box, but our favourite was “The Little Engine that Could”. The story went something like this: A little red engine was given the task of pulling a long line train of cars. All was going well until the little engine came to a steep hill. After much puffing and pulling and a great deal of

© Copyright 2011

Page 25 of 125

effort, the little red engine realised that she wasn‟t going to be able to get the long train of cars up the steep hill. Feeling quite defeated the little red engine, took a deep breath and said, “I could give up now and leave the job to another larger steam engine but I know I can get the trains up the hill if I had some help.” Off went the little red engine to see who could help her. She asked a number of the bigger steam engines, but they had either clocked off for the day, were too tired, or were just too busy. In amongst the big engines she saw another little steam engine just like her. The little red engine asked, “Will you help me to pull my train of cars over the hill?” “Of course I will,” replied the other little engine. Off they went and one behind the other, puffing and chugging and with all the effort they could muster together, slowly began to move the long train of cars up the steep hill. “I think I can, I think I can,” chanted the little red engine as they slowly climbed the hill. Soon they were at the top and rolling happily down the other side singing, “I knew I could, I knew I could.” While at first this story may just seem like any other Golden Book children‟s‟ story it has many lessons for all of us about the power of self belief and being confident in what can be achieved despite the odds. In our daily life we are constantly facing situations that rock our confidence and cause us to question our self belief. What I have discovered is that when these challenges emerge it helps to remember the lessons of the little red engine. Based on what I have learned here are my 9 Keys to KNOWing you CAN

Key 1: Be Aware Be aware of the impact the situation is having on you. When faced with a challenging situation ask: “How is this making me feel about myself?” or “How is this impacting on me?” Are you feeling angry, challenged, confused, disheartened, or are you feeling motivated to confront the situation, move to the next stage, or start a new venture? Where in your body are you feeling this? Is it in your heart, chest, stomach, shoulders, neck...? Being aware of and acknowledging how you are feeling and where you are feeling this, is the first step in moving to where you truly want to be.

Key 2: Be Language Empowered What is that little voice inside your head saying to you about this? My little, high pitched voice comes from a small elf with a bald head and usually dressed in a red outfit. Most of the time he lies peacefully sleeping, however when a challenging situation emerges he raises his head and begins to talk in that high pitched voice. Often the aim of the little red elf is to use language that causes a feeling of disempowerment to emerge. His aim is also to reinforce the fear of not being good enough. quiet the little red elf tell him simply to, “Shut up, lie down and go back to sleep!” As you say this sit up straight, hold your shoulders back and say the line with great conviction. What language do you hear to describe yourself and your capabilities? Is the language empowering or disempowering you?

© Copyright 2011

Page 26 of 125

Key 3: Be Strengths Focused Focus on your strengths. What strengths do you have that will enable you to move on from and solve the challenging situation that you face? Make a list of all your strengths. For example, “I am compassionate and understanding.” “People come to me for advice.” “I‟m a great listener.” “I have great writing skills.” “I have great knowledge of ......” Construct a list of at least 20 of your strengths. By focusing on your strengths and where they can take you, that‟s where you will go. Just like the little red engine what you focus on will be what you will get.

Key 4: Be Solutions Focused Once you acknowledge your strengths you can create solutions. Spend 90% of your energy on creating the solutions and only 10% on the challenge. Be like the little red engine and ask yourself, “What are the possibilities here?” “How can I turn this around?” Extend the list of solutions by continuing to ask “How else?” “What else is there?” Focus on positive thoughts to create positive solutions. Once you have your list of solutions ask, “What are the real positives in each solution?” “What other ideas or possibilities could this lead to?” You have all the resources you need within you to find these solutions.

Key 5: Be Responsible Take responsibility for the solution you create. Choose to be the cause of what will happen to achieve your solution. Give up all the reasons why it can‟t be. KNOW you can create all that happens. Believing this is empowering. Believing this assists you to produce the solution that you are looking for. Believing this will improve the quality of your life. Filter in these beliefs and choose to be proactive in pursuing your solution and getting the results you want. Ask yourself, “What will happen if I follow this solution?” “What will happen if I don‟t follow this solution?” “What won‟t happen if I do?” “What won‟t happen if I don‟t?”

Key 6: Be a Connector Connect with others who already KNOW they CAN. Look for family, friends, work colleagues or others who are strong, solution focused and believe in themselves and what they CAN achieve. Ask, “How do they do that?” “How could I do that too?” Who we „hang with‟ can greatly influence our beliefs, attitudes and behaviours. Surround yourself with those who are going to help you to KNOW you CAN and not those that will keep you at think you can.

Key 7: Be a Belief Hunter When you connect with these like minded people listen carefully as they talk. Listen to everyone you come in contact with and hunt out the beliefs they have. If the beliefs are ones that are empowering for you and help you to move even closer to KNOWing you CAN then take these beliefs as yours and model them in your talk. Their beliefs can become your beliefs. Their sense of confidence can be your sense of confidence.

© Copyright 2011

Page 27 of 125

Key 8: Be fearless Be fearless and prepared to move outside your comfort zone and explore the possibilities open to you. Who knows what immense opportunities will be waiting for you on the other side of the hill? Enjoy the exhilaration that you will feel as you reach the summit and like the little red engine go flying down the other side puffing out your chest and chugging “I knew I could!” Courage comes through action.

Key 9: Be Proud Take great pride in the resources that you have and acknowledge what you CAN do. Be proud of becoming aware of how the situation is impacting on you. Take pride in adopting powerful language that serves you. Take pride in the long list of solutions that you are able to develop to face the situation you are confronted with. Be proud that you are taking full responsibility to move forward in a truly empowering way. Be proud of who you are, what you have achieved. Take great pride in your plan for the future and who you will choose to connect with and model as you climb the hill to knowing you CAN. Remind yourself daily of the lessons from the little red engine. I trust that you will embrace these powerful lessons that can truly excel your life and the lives of others to a new level. I encourage you to share this knowledge with others. In doing so you will truly KNOW you CAN!


E-Workbook & “The Wheel of Parenting‟


“The 7 Wisdoms of Parenting”. This e-workbook will guide you through the key areas to wise parenting and help you to identify and explore your parenting style.


To obtain your free copy sign up at

Also for you “The Wheel of Parenting.” This very useful tool helps you to further explore the parenting style you created through "The 7 Wisdoms of Parenting". Like "The 7 Wisdoms of Parenting”, “The Wheel of Parenting” provides a thought provoking exploration of the major areas involved in further developing a parenting style that is truly suited to you and your family. Available at

© Copyright 2011

Page 28 of 125

My Journey and Resilience Dean Lynch Over the length of 'My Journey' I have discovered, painfully sometimes, that Life is not always as fun and enjoyable as I would like it to be. It has caused me to make some decisions I regret and look closely at the direction I am travelling. At the same time, I have also discovered that Life is amazing and has so much to offer when you change the way you are thinking about the events that are happening to you and around you. To fully Recover from anything and welcome Success in Your Life, you must start with a Reason. Life Coaching, both as a client and a coach, has helped me deal with my past, including illness, stress, depression and addiction, put a new perspective on my life, causing me to reassess the values I have, set new goals and develop passion for helping others to get their lives on track. I challenge you to take the first step to a better future by enquiring online, at, about the services I offer. Submit your details.

Along with coaching, my passion is to strengthen connection between doctors, carers and patients by working on communication and rapport building skills of doctors as well as confidence and courage of patients and carers. The benefit for doctors is greater autonomy, as patients are educated and require less management and time. The benefit for patients and carers is a clearer understanding of their position and more focused direction through goal setting and strategic planning.


n 1995 I received some news that has changed my life forever. The start of this story goes back to 1993 when I had moved away from Victoria and was working in Tasmania whilst playing cricket for the Sorrell Cricket Club, in their first ever season. I was not a very good player and spent more time getting hit by, rather than hitting the ball. I noticed on several occasions that I developed some really big and ugly

Š Copyright 2011

Page 29 of 125

bruises on my legs and upper body from being hit. These seemed strange but I just put it down to not moving the bat quickly enough. I moved back to Melbourne not long after and spent some time helping some friends start their own business. The work was stressful and I was feeling very fatigued and run down. I was getting some blood noses and just felt totally drained. Again, I ignored this and wrote the way I was feeling off saying I was working to hard and needed a holiday. Late October in 1995 I noticed a large swelling in my belly (No, I was not pregnant!). I monitored this for a few weeks and thought maybe I was just eating too much at night and needed to change my diet (another excuse not to see a doctor). Finally I decided that it was too much and I should have it looked at. I went to my local GP and after much poking and prodding, by him and his colleges he sent me straight to Box Hill Hospital for more tests. He said, "We think we know what it is but we want you to have some tests". After a day of tests and waiting the person who was looking after me sat me down and said, "Your white blood cell count is off the chart and we have no device that can measure it for you. The swelling is your spleen and it has enlarged to the size of a football. It is very close to exploding and we would like you to be admitted for treatment to bring the swelling down." I asked how this had occurred and he advised these were symptoms and he believed I had Leukaemia (cancer in my blood). My first reaction was to ask "What do I have to do to beat this?" I started a course of chemotherapy to bring down the spleen and get my white cell count into line. I was then put on to a drug called interferon. Thankfully there have been advancements since and this drug has been replaced with some new and exciting treatments that seem to be far more affective. I had to inject myself twice a day and the side effects included, major mood swings, erratic behaviour, constant nausea and changes to taste. This changed me dramatically and I became very moody. I was not a pleasant person to be around. It affected all aspects of my life and many of my friends and acquaintances were unable to deal with the changes. Only close friends and family stuck by me. I look back and understand this and I forgive those who moved away or could not deal with me at that time. I am extremely passionate about improving the flow of information to people who are in the same situation now and strongly support the work of The Leukaemia Foundation and The Cancer Council in their efforts to educate and advise patients, carers, friends and family as well as supporting research and development of new drugs, procedures and treatments for all types of cancers including blood cancers and disorders. I stayed on interferon until May 1998. It was very affective in keeping me alive and I would definitely do it again if it was my only option.

Š Copyright 2011

Page 30 of 125

Early in 1998 my Leukaemia, which was a rare form called Chronic Myeloid Leukaemia (CML), advanced to the next stage. This is known as the "Aggressive" stage and doesn‟t last long. The illness would have then progressed to the "Blast" stage and that is when my comfort would have become my main concern. Whilst I was on interferon my specialist and his team, at The Alfred Hospital, were searching the Bone Marrow Donors Register for a match to my bone marrow. This was because after my family was tested we discovered that they were unable to help and although a male sibling would have been my best shot for a transplant the register provided the possibility of a non related donor with similar bone marrow to be found. I had my hopes up once, prior to the illness progressing, when we found a possible in the USA but after further tests the gap was too great to bridge. I was making some plans and getting my affairs in order when my specialist contacted me and said he had found someone in Sydney (thank you, whoever you are) that had just registered, the match was very close and he would like to perform the transplant in May. I was very excited and focused my life in on my health and well being. I stopped work and decided that nothing was going to interfere with me getting better. I was a little naïve at the time and also thought that my smoking didn‟t really have a major bearing. My specialist heard I was still smoking whilst in hospital and simply stated that if I continued to smoke at that time I would die. I stopped then, but did resume 6 months later. I can now say I have given up completely and feel great. In early May 1998 the old Dean was killed. All of my bone marrow was destroyed by chemotherapy and radiation. I had many tests and procedures at the time including bone marrow biopsies, which involved a big corkscrew (for want of a better word) inserted in my hip to take samples of my bone marrow as it was being destroyed. These procedures were particularly painful as I had to be awake so I could react and move when needed. The saving grace was the drugs, used to sedate me. I used to focus on getting high so that I could get through. This made them more bearable. A very small amount of bone marrow, collected from my donor in a relatively simple procedure, was planted, in a procedure not unlike a blood transfusion. I was then treated with drugs and steroids to make the implant grow and to develop my new blood. These treatments had their own side effects including altered moods, increased aggression and fatigue. This coupled with the side effects from chemo and radiation such as, memory loss, altered taste and constant nausea made me feel very sick, but also very determined to get better. I had decided did not want to work for anyone else and 6 months after my treatment I started doing courier work a few days a week. My face was like a big beach ball, due to the drugs I was taking and my moods were not very nice, so I was very determined to keep a low profile and not talk to many people unless I really had to. The work was great and I was outdoors lifting and working hard. My strength grew quickly and I bought a new ute devoting myself to working my own hours and getting to the appointments I needed for my health. I drove 270,000kms in 3 years and my strength had returned. I then owned a mortgage broking franchise for 8 years.

© Copyright 2011

Page 31 of 125

Whilst I have had issues with my health over the years I have not let that affect my work and have done things to counter the side effects in my working life. I now have very strong people around me, including my beautiful wife Michelle, who are vigilant in supporting me and do not judge me based on a bad day. I could not be happier with my life. After realizing I have a real passion for supporting other patients and carers I decided to sell my business and now work for The Leukaemia Foundation as the Administration Coordinator, in their Victorian Support Services department, where we provide transport, to and from hospital, for local patients and accommodation close to hospital for regional patients who are in desperate need. I am also building my own business, outside of work hours, offering workshops and coaching as a „Life Coach‟. For me, Resilience is about Recovery and Reason. Before we start anything we must go through a period of Recovery and we must have a Reason for going forward. „Recovery Coaching‟ can assist. To start to understand Recovery Coaching it is important to consider that;   

It is not counselling It is not telling you to have a 'Positive Mental Attitude' It is not about waiting for „Your Dreams to come true‟

Recovery Coaching   

Is about understanding what is happening and has happened Is about accepting a new reality, because change has happened Is about making decisions and setting goals for recovery

Some benefits of Recovery Coaching are 1. 2. 3.

To put your past behind you Set clear goals for your future Give you a reason to move forward

© Copyright 2011

Page 32 of 125


Special „Recovery Coaching‟ Report For taking the time to read my story and those of the great coaches featured in our eBook. I would like to send you a detailed report about „Recovery Coaching‟ and how it can benefit you. For your FREE copy of my report „Recovery and Reason‟ please email with „Recovery and Reason‟ as the subject line. Also, you are welcome to visit my website,, to request my „Coaching Menu‟ which will help you to change the outcomes in your life by looking at what you are telling yourself about the events in your life.

© Copyright 2011

Page 33 of 125

Society, Brainwashing & Killing Your Marketing Edward Zia Edward Zia is a “Hard-core” Business Coach who Helps Small Businesses get more clients. Edward has worked for over a decade in a range of Key Marketing & Management Roles. His experience covers Small, Medium & Multi-National Corporation experience, giving him a wide exposure to the unique challenges that occurs in such spaces. He has worked as a “One Man Army” and also led large Marketing Teams with Multi-Million Dollars budgets. Over the past 10+ years, Edward has Coached & Mentored a range of clients from industries covering Health, Food & Beverage, Retail, Hospitality, Automotive and Professional Services.

He has a wide range of qualifications including a Bachelor of Applied Science, Graduate Certificate in Management and a Graduate Diploma in Marketing. He is currently developing his skills with The Coaching Institute, an Associate Fellow with the Australian Marketing Institute and a Certified Practising Marketer (CPM License # 32302). He has also served in the Australian Army, 4th Combat Engineer Regiment (4CER). Edward lives in Sydney Inner West with his better half, hits his local Fitness First, Enjoys Running and also an avid XBOX 360 and PC Gamer. To learn more about Edward contact him at: or

© Copyright 2011

Page 34 of 125


ummary: There is nothing wrong with “Following the Crowd”. But what happens in your Own Business or Career when following the Crowd will mean you will earn $50K / Year at the Most? If you have been made to be a “Follower” all your life, how do you break the mold fast and get results?

Part 1 – The Problem: Before you read this, please don‟t think I am some kind of 9/11 “Conspiracy Theorist” or a Crack-Pot or something like that. I am not going into the favoured theories of these types of thinkers, in that we are all controlled by “Intricate” plans of a few Powerful Old Men on “Secret” islands. One thing I have learnt (the “Hardway”) and my poor clients often learn “The Hardway” is how we are Conditions / Brainwashed and conditioned from Birth by Society. Now I don‟t mean the “Conspiracy” Theorists like for stories about George Bush / Tony Abbott / Julia Gillard / Super Billionaires controlling us, but Society in general. Your parents – God well intended, may have said some hurtful things to you unintentionally as a child? The school yard, with some evil type of Alpha Male / Female harming other people to make themselves feel better at your expense? Non-Stop Consumerism and Advertising trying to “Make” you feel a certain way, so you feel inferior which drives you to join the Weight Loss / Weight Gain / Hair Curling / Hair Straightening etc. solution. If you are happy following the crowd and sitting with the masses in a job you like – then great. I seriously mean that – I don‟t mean this in a “Reverse” psychology manner or anything. Where following the Crowd becomes a “Big Issue / Problem” is that if the Market Rewards you for being unique and you are trained to “Fit In” – then you are complete toast. All too many people I have worked with start out really “Shy & Sheepish” and until they really get through all the Conditioning / Brainwashing from Society, they really don‟t get results and attract the Clients they deserve! But if you are in your Own Business or in a Leadership Position where you have to really “Be Unique” and “Market Yourself” – following the crowd is a big problem! So here is the big, big problem – after 20, 30, 40, 50, 60, 70, 80, 90, 100, 110+ years you have been around, how do we all of a sudden “Undo” all that Brainwashing and get over it fast? The truth is that you can‟t. Think about it. You have all these stupid “Positive Thinking” extremists out there who always make out how change is soooo easy (especially when you “Buy” their Products – which they really don‟t need you too, because their millionaires right?)

© Copyright 2011

Page 35 of 125

However, through being aware of it and making the gradual transition you can really breakthrough all the boundaries and limitations that society has placed on you and start acting uniquely, getting it across to the market – and benefiting from Higher Priced Services / Offerings as well as an increase in your Client / Customer Base. In myself, my colleagues and my clients – I have seen a range of key “Self-Limiting” beliefs, which you can really thank “Society” for. Remember always, 50% of the Journey is awareness. The top 10 disempowering lies I have seen include: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

There is Something Wrong with me. I don‟t have what it takes. I am not Pretty / Attractive enough. People just don‟t like me. I don‟t deserve this because God / Jesus / Allah / Moses / “The Universe” don‟t want me too. If I gain something, I will lose something somewhere else. My Husband / Wife / Boy Friend / Girl Friend / Gay Lover / Mistress won‟t let me. Because my life sucks because of someone else. Because I am “Happy where I am” (Liar!). I am not intelligent enough to get it done.

And you know what? These are all lies. Depending on how “Conditioned” we are, some of our “Lies” can be very easy to identify – but some can really sit in our subconscious mind and totally FIRE TRUCK up our lives. So my advice? Let‟s start by telling all those people that pushed us around to FIRE TRUCK themselves, and go and get FIRE TRUCKED

Part 2 – The 10 Super Tips to Overcoming Brainwashing: If you were anything like me or many people I know and work with – one day (if not already), you will get sick of this and say “I‟m done”. In fact, what did it for me was being in a relationship with a Woman for many years that who wasn‟t inherently evil or anything – but really had a sullen view of themselves and their world. She used to always kill my dreams, put me down – and because of some of the reasons in Part 1) – I really didn‟t like myself and therefore convinced myself I deserve her. Was it all her fault? Probably 50 / 50 – but in a way I am grateful for that experience. It pushed me beyond and made me sick of trying to “Fit In”. So that is my story and what is yours? How does it relate? What have people down to you? What have you done to yourself? I don‟t know your own personal circumstances or

© Copyright 2011

Page 36 of 125

problems; however I have got some general tips developed from the hundreds of people I have worked with over the years: 1.

Cut the Lies – Stop telling yourself all the negative stuff. By all means if you do something wrong tell yourself negative stuff, but if you are doing your best and you are just being “Negative” to yourself for no reason – stop it now. It‟s Society talking!


Respect Yourself – This is not about “Being Arrogant” or putting others down. It‟s about having a realistic and “Good-Natured” appreciation of you. After all, don‟t appreciate or have any respect for yourself – you reckon anyone else will?


Fight the Good Fight – Don‟t let those Positive Thinking Extremists lie to you! The minute you plan your “Flag” and say this is me; people are going to attack you! This is called anything from “Tall-Poppy Syndrome” right through to “Conformism”. It‟s all good to say “Be Your Own Person”, but there are many out there that don‟t want that. Watch out – they will come for you so be prepared!


Balance “Positive & Negative” Thinking – Don‟t do what I did and “Pretend” the world is a safe, happy place where everything is full of rainbows, sunshine and wheelbarrows of money arriving at your door step. The world is full of great people as well as thieves, murderers, liars and people who use Apple Mac‟s (PC is better!).


Protect Others – Doing your own thing is a tough journey and in the process, people will like what you are doing and you will inspire them to do the same thing (in fact, a lot come and join you!). It is hard starting out, so make sure you help your fellow man!


Treat Yourself Well – This doesn‟t mean buying an Expensive Car with your Credit Card or eating 1.2kg of Cadbury Chocolate. This means “Appropriately” looking after you with Healthy Food, Relationships and “Non-Destructive” activities.


Cut the Addictions – Food, Drugs, Sex, Pornography, Drama, TV, Internet, Smoking etc. Addictions are easy to pick up, so if you have some addictions start working on them. Going “Cold Turkey” is easy for some, hard for others. Remember, you may have to quit something 10 times, until the 11th you really knock it for good!


Develop a Plan – Just “Being Yourself” is vague. Make sure you really think through why you want it and what you big goal is. Lose some weight? Look after your family? Make some more bucks?


Be “Intelligent” – God & Jesus Christ gave you a brain. Don‟t be a “Positive Thinking” wacko and stuff things up. Use your brain and make intelligent moves.

© Copyright 2011

Page 37 of 125


Start – Talking about it never works. Start the process. Tell your stupid Boyfriend / Girlfriend to go away, put down the fork – start taking vitamins, work harder – just do something to get you going the right way!

This process isn‟t easy – but the sooner you start the better. I wasted at least 15 years of my life being sucked into “Societal Brainwashing”. It‟s hard getting out of it – but once you start too, you will never look back!



„Success Principles of Business Coaching‟ Ebook Thank you for taking the time to read my section. Seriously – I do mean that. We live in a very Busy World and each second is precious – so even though I may have never met you, I appreciate it big time!

I have this great “Success Principles of Business Coaching” E-Book. Just email me at – too easy! Or if you can‟t be bothered emailing me – just visit

© Copyright 2011

Page 38 of 125

Everything Before The But(T) Is Bullshit!! Gabrielle Carlton Gabrielle Carlton, Freedom Hunter, has many years working in the Corporate arena at varying levels and within various industries. Her background is Safety Science and Psychology and human behaviour is one of her biggest passions. More importantly living and sharing her knowledge on a healthy mindset is her ultimate passion. It has been said that if you feel good…you feel good!! And if you‟re passionate about it it‟s even better… not sure who said that but I think it was Gabrielle herself. She has expanded her knowledge with a Diploma in Life Coaching and is also an NLP Practitioner working towards an NLP Master Practitioner. She coaches one-to-one and one-to-many, mentors and more importantly loves doing gigs for Companies that believe their Culture needs reevaluating.

ow many times do you say…I want to feel healthy but I don‟t know how or I want to get fit but I can‟t afford a personal trainer or I want to lose my „love handles‟ but I can‟t afford the gym membership or the biggy…I want to lose weight but I can‟t afford the TIME!!!


I want to „insert your story here‟….BUT…!!! Well I‟m here to introduce you to a technical term called…‟bullshit‟. Whatever you say before the „but‟ is bullshit!! A bit harsh hey?? And you might well be saying who am I to jump in and give you a good kick up the bum already?? Well I was one of those people!! Yes in fact it was exactly 10 years ago that I became a Lifetime Member of Weight Watchers © because I had reached my set weight loss goal. I‟m not here though to advocate any weight loss programs, far from that. They have their place

© Copyright 2011

Page 39 of 125

however I‟m here to share a little knowledge that I learnt along the way of my „get healthy‟ journey. My personal opinion…and if you ask me I‟ll give it…I get quite cranky with the way „diet‟, health and wellbeing, weightloss, good food etc is portrayed in the media and in our society in general. Hands up who is currently confused about what to eat, what not to eat, to eat carbs or not to eat carbs, to eat protein or not to eat protein, to exercise a little or to exercise a lot and the list of confusing messages goes on and on…and realistically is it any wonder so many of us get to a state of confusion and then just bloody give up!! Yes I know, don‟t start me! I am extremely passionate about health and vitality. It‟s now one of my main core values that drives me every day and it has taken me a very long journey to get here. I also believe I made many mistakes along the way and I would love to share those with you so that you don‟t have to make them too. In fact, let‟s just get just step right over those hurdles and go to the one main focus of a healthy body!! The one main concept I have learnt in this journey and it‟s kind of a secret…ssshhhh…don‟t tell anyone because people may actually do well with it!! And we wouldn‟t want that would we??? Well that‟s what they‟d like us to think!! The one main concept for health and vitality is the right mindset!! Oh my gosh!! Bet your diet book didn‟t tell you that did it? It doesn‟t say, Breakfast; 1 slice of wholewheat toast, 1 egg, ¼ of an orange all topped with a dollop of healthy mindset thank you!!!! If they only knew. Have you ever wondered why you keep yo-yo dieting? Or yo-yo exercising?? And why you need gym memberships or a personal trainer as an incentive to keep doing the exercise?? Because we haven‟t got the right mindset to get going in the first place and then we finally get there and don‟t have the right mindset to stay there. Have you noticed how when those incentives are not there your healthy journey starts to dwindle a little?

HEALTHY MINDSET So what is the right mindset? I want to share with you the very 5 basic steps to getting a healthy mindset. When you read them you will think I knew that but I ask you to really try them on!

1. Know your outcome What is it that you want? This is all about where your focus lies. Are you focussing on the positive or the negative? Let‟s take a look at this a little further. Are you saying to yourself…”I don‟t want to be fat, I don‟t wont to be overweight, I don‟t want to be unhealthy etc, etc”. Your unconscious mind is only hearing…”be fat, be overweight, be unhealthy…”!! I‟ll explain a little more. We only get what we focus on to the exclusion of everything else. Think about it…I don‟t want you to think about a purple elephant with a yellow trunk sitting up a tree. How did you go with that? I dare say you got a bit lost in thinking about a bloody

© Copyright 2011

Page 40 of 125

elephant up a tree with various colours!? And then started thinking to yourself (maybe) is this person crazy? If you ask your brain not to focus on something the first thing it needs to do is think about it before it can stop thinking about it. A little weird I know but that is how it kinda works up there. So if you are sitting there saying I don‟t want to be overweight etc it‟s no wonder you‟re having a challenging time doing the opposite!! So the first important thing is not only to know what your outcome is, it is to focus on the positive. Here are some I prepared earlier for you….I want to lose weight (mind focuses on „lose weight‟), I want to be fit and healthy (mind focuses on „fit and healthy‟), I want to eat well (mind focuses on „eat well) and so on. I‟m sure you‟re getting the gist of it now. You will be surprised how often we tend to think of the things that we don‟t want when we want something. This goes across all aspects of our life so you should try it on in other areas as well. It really is amazing how well it works.

2. Taking action I‟m sure I don‟t really need to go into this one too much. However, you would be surprised how many people think that „thinking‟ is actually getting you somewhere!! If you are thinking about it you are not taking action. You need to decide right now are you getting more out of life by not making the change? Do you see that by creating change and obtaining your outcome that there are more benefits? Then you have no choice but to take action! The first step is taking action and no-one else can do this for you. So even if it‟s one small step towards where you want to be…do it!! Don‟t think you have to do a 10k run or you‟re failure. How about walking to the shops or even using the stairs instead…taking action towards action! So how do you know if you are heading in the right direction?

3. Being aware of your actions How do you check in with yourself? How do you know that you are heading in the direction towards your outcome? Be aware of the things that you are doing to enable you to get there and that if you are not getting to your desired outcome you need to check to see what you are or aren‟t doing that‟s slowing the process down. For example if your goal is something as specific as I want to lose 10kg by Christmas and you are only 3 weeks out and only lost 1kg you may want to check in to determine what may be in the way. The old saying of the true definition of madness is doing something over and over again expecting different results sits true under this principle. So you need to be aware whether your actions are heading towards your desired outcome.

© Copyright 2011

Page 41 of 125

4. Flexibility to make changes So if you have taken stock and realised that the actions are not actually getting the results what do you do?? You need to be flexible!! It‟s all well and good to check in but if you don‟t have the flexibility to make changes then you are only going to create more challenges for yourself. This is usually when the old excuses come creeping back in. If you feel you‟ve hit a snag or you had a bit of a naughty food day have enough flexibility to say…this is not failure this is feedback. Be aware that it is feedback and have the strength to say hey it‟s ok just a minor hurdle or glitch in the plan and we‟ll move on. Whatever you do keep the momentum going. And remember to always reward yourself for the good that you are doing. Instead of focusing on the one minor set-back focus on all the good that you have done up to that point.

5. Create the right physiology So what does this mean?? If you want to feel happy what would you do? If you are sitting right now maybe you would sit up straight, shoulders back, head held high, forehead raised towards the sky a bit, maybe even a bit of a glimmer in your eye…how are you feeling right now?? Even just thinking about that makes you feel happier right?? Well you‟ve just created a physiology around happiness. So how would you do that for health and vitality? Go and find someone you know or know of and model what they do. Watch how they stand, if you can work out their daily routine, eating habits or is it their mindset that you‟re interested in. You may want to choose a couple of people for various attributes. Whatever feels good for you try it and see how it works. Ask people around you that emulate who or what you see within yourself, what they do and how they do. Be bold and create the physiology that will enable you to move forward every day towards that goal…that special outcome you want to achieve. And I hope for you that your ultimate goal is feeling healthy and full of vitality all the time. With these basic tips this will get you started in the right direction. The next steps are all the stuff you already know, yes you do, eat lots of greens, drink enough water, eat in moderation, limit the crap and for heavens sake enjoy yourself!!!

© Copyright 2011

Page 42 of 125



„Success Principles of Business Coaching‟ Ebook Gabrielle Carlton has kindly offered a BONUS GIFT… 5 Steps to a Healthy Mindset DVD – expands on the 5 principles of the healthy mindset. Access to your very own 20 minute video copy of how to get and keep that healthy mindset. And, an even better thing you can also pass it forward. Please share this with your friends and family and anyone you believe who can benefit from this. I love sharing!

© Copyright 2011

Page 43 of 125

Actualizing Your Potential Through Spirituality Seeing Life Differently with Geoff and Helen Bradford Geoff & Helen Bradford Geoff has been working in the field of spiritual and personal development and guidance since 1985. He is ordained and has a Diploma in Theology, a Diploma in Ministry and is trained in Clinical Pastoral Education. His work has taken him to numerous locations in Queensland and NSW. He is skilled in running Quiet Days and Retreats, which he'll be offering in the beautiful Northern Rivers area of NSW, where he and Helen live. He is a Life Skills & Relationship Coach and Mentor, trained by The Coaching Institute, Melbourne. Helen has been a metaphysical teacher since 2001. She is an Attitudinal Healing facilitator, holds Michael Rowland's Master-Training Certificates in Self-Development, Personal Empowerment and Classical Meditation, and is a Life Skills & Success Coach and Mentor, trained by The Coaching Institute, Melbourne (with a special niche focused toward the mid-life woman). She offers seminars, workshops and private consultations in all of these areas.


ith years of spiritual and personal development expertise between us, we believe we have found a way of offering to others an experience that encompasses all that one needs to find that energy of passion that lives within us and that surrounds our soul purpose. We all have potential laying dormant within us, waiting to be released. At „Seeing Life Differently‟ our greatest desire is to assist our clients to actualize their potential.

© Copyright 2011

Page 44 of 125

This can only be achieved if we can mentor them in accessing their Higher-self. This is where miracles happen. Your Higher-self is where Love is found and miracles happen where there is Love. Discovering what your true potential is, and being able to actualize it, is in fact a miracle of Love. We delight in assisting people in achieving this. It‟s a process of changing your fearful thoughts into loving thoughts. It‟s a spiritual psychology taking you from a thought-form based in fear (which the world operates from) and replacing it with a thought-form based in Love. Easier said than done, but is so possible for the focused person. You are what you think you are, as every thought is a process of creation. It is your decision, whether it be conscious or unconscious, as to how your life pans out. Setting goals is enormously important, and writing them down is essential in getting the message through to your sub-conscious mind. You need to feel the feeling of having your goal achieved. It is not just a matter of putting in loving and positive thoughts; it is also imperative to allow the fearful or negative thoughts a channel to leave. We teach various techniques to assist in these. We assist you to focus on the emotion, repetition and imagery needed to manifest the desired new you so that your potential is actualized. None of this is possible without accessing your Higher-self, as that is where Spirit is encountered, and nothing can change for you until Spirit is engaged. Spirit is not separate from you, as most religious attitudes try to convince you it is; it is the Kingdom of Love which resides within your Higher consciousness – you have total access to it because it is an integral part of your being . . . your Higher-self. Spirit cannot be separate from the conscious-awakened person as Spirit is what does the awakening. To live your full potential is to be a conscious-awakened person. It brings bliss into every aspect of your life. Spirituality is an aspect of one‟s life that is so often washed over as either not existing or not important. Because you are a spiritual being having a human experience your spirituality is the core part of you, whether you are conscious of it or not. Therefore, you can only actualize your potential by engaging this integral core part of you. It is the most exciting journey into the realms of possibility where you can access your dreams. Only Spirit knows the reality of the inner self and is not pirated by society. Our intention is to help you call out your Higher-self where courage dwells at its highest intent. As the Higher-self is claimed, it replaces those basic human habits and flaws of aggression, arrogance, insistence on our own way, domination etc, with honour. It is as we experience our Higher-self that we are able to find love of self. Until we truly love ourselves we cannot love others, for we cannot give what we don‟t have. Self love is the core need in us all – in all humanity. Where self love abides there is honour and respect for self and others. Where self love does not abide honour and respect for self and others is not found. Herein lays the problems of our world. This is not New Age fad stuff. This is Ancient Wisdom that has been known about and accessed through the ages of time. It is having the understanding that everything in the universe is energy. By accepting this it allows us to understand how we are co-creators with the universe. We humans are energy transmitters and receivers and it is through this that we create the experiences of our lives. Once we have clear goals we laser focus our

© Copyright 2011

Page 45 of 125

thinking and that is picked up clearly by our transmitter which puts out energy waves. These energy waves attract the appropriate receiver like a magnet, be that a person, an opportunity, an experience such as health, wealth, happiness etc. At Seeing Life Differently we seek to serve you and assist you in achieving your goals and in finding your potential that will enhance your life. Geoff is the Relationship Mentor, while Helenâ€&#x;s specialty is enhancing the life of the mid-life woman, although not restricted to that. We recognise that it takes courage to seek enhancement for your life. We have all been subjected to our environment where we have been trained to be victims. The subliminal messages from our world, which are all around us, are negative and restrictive. We have been told not to be too smart. In Australia we call it The Tall Poppy Syndrome. These subliminal messages block our potential from ever being realised. They have held so many people back from what they could and should be, even kept them on Struggle Street. As Mentors we seek to enable you to rise above your conditioning and come into your real self. We absolutely believe in your magnificence and that you have everything within you that you need to release this magnificence, whether it be in your personal or business arena, or both. Helen has had ten years experience as a metaphysical teacher, having a consultancy practice and running courses, seminars and workshops in the areas of personal development and empowerment, spiritual expansion, and classical meditation. Geoff has had twenty years experience as a Spiritual teacher and working with marital relationships. As a relationship mentor Geoff seeks to not only enhance your most important relationship at home, but also relationships in the workplace. The same principles needed at home are also effective at work as we have to relate there, sometimes in a more intense way. We often spend more waking hours with work colleagues, and in competition with them. To claim our Higher-self creates room to give and take. It means that while not allowing ourselves to be stepped on we can find superior ways of solving differences. To claim the Higher-self creates authenticity as it shows us our personal truth. Seeing our personal truth removes the images we have created for ourselves through fear of inadequacy, inferiority, lack, guilt, shame etc. With all relationships, the core need is love. Operating from a place of love does not mean you allow yourself to be belittled but rather it gives honour and seeks the higher way. All relationships, be they at home or at work, need authenticity to prosper. It generates self-respect and respect for others. Life truly flourishes, and the most important things in life are enhanced, when love is allowed to be the basis of our thoughts and actions. A life lived in our Higher-consciousness brings awareness of Spirit through which all blessings flow, and it is only as we choose to live from the centre of Love that we experience miracles. At Seeing Life Differently we are totally committed in our endeavour to teach only love and to assist others in seeing life differently. We champion those who come into our space and we would consider it an enormous privilege and honour to be entrusted in assisting you to actualize your potential by seeing life differently.

Š Copyright 2011

Page 46 of 125


2 Free CD‟s


“How to Have a Good Blue” by Geoff your Relationship Coach AND


“7 Keys for Transforming Your Life” by Helen your Life Skills Coach. Email and request them at website:

© Copyright 2011

Page 47 of 125

Get out of the Rat Race and into your Designer Lifestyle 7 keys to getting out of the race and into the dream!

Grace Vassallo Always being fascinated with human behavior, Grace Vassallo has the ability to help those who have lost track of where they want to be, by guiding them back onto their pathway to success. Having learnt about the different levels of thinking, belief and value work, and the true power of our unconscious mind, Grace harnesses the mind map and challenges our way of thinking to push through boundaries and create a map that works. Being an NLP Practitioner and Life Strategist, Grace has the passion and drive to help you succeed to live the life you want with a fresh approach to the „New Way‟ of enlightened living. Having helped clients work through their fears, the limitations and apparent roadblocks, she helps her clients to drive their own bus, opening up doors to new possibilities. She is currently working on a home study program “The Road to Success – The Ultimate Pathway to Your Ideal Life”, and writing books while working towards an accreditation in Extended DISC profiling to further discover the characteristics and behaviours that shape who we are. In her free time she loves to read, spend time with her family, explore the world and challenge herself to reach new levels within her business.


o you ever spend time daydreaming about the life you want to one day live? The things you could do, the places you could go, and the people you could meet? Does reality shortly hit afterward and remind you that the dream is only a dream… at this point in time? Life is not all about hard work, long hours and miserable pay. If only you had the power to turn things around… Power… Imagine the possibilities if you only just had the power….

© Copyright 2011

Page 48 of 125

I am here to tell you that YES, you do have the power! Within each of us we have all the resources that we need, right now. You may not be aware of this or it may not seem like it, but we do have and always have every positive and productive resource that we need in our minds… You see, even if you may be currently experiencing „problems‟ or a situation that is not ideal, each and every one of us has all we need – we just need to be made aware of it. Emotional states (our way of being at any time) is a very high factor in helping us move past a problem instead of dwelling in it and being stuck. Our internal emotions determine how we behave externally. When we are in a state of happiness or positivity, our outlook is so much brighter, we have more possibilities and life is generally great. On the flipside, when we are sad or angry, life seems to be unfair, there seem to be no choices and things don‟t seem to go our way. We have a choice of how we feel day to day as we are not our emotions, our emotions are something we do. Think about it for a minute. Close your eyes and think of a time when you were happy, so happy, you could call it the happiest day of your life. See what you saw, hear what you heard, and feel the feeling right now of how it felt. Do this now. I bet your feeling pretty happy right now… This little experiment displays how easily we can access any emotion we want at any time to help us get into a more resourceful state and in the direction of where we want to go. What has this got to do with a Designer Lifestyle, I hear you ask? It has EVERYTHING to do with it. You are the master of your destiny, You have full control of your emotions, You can choose to react to a situation in a negative way or flip it to find the positives from it. You, and only You hold the key to your life. You can make the decision here and now to feel happy in this very moment as you read this chapter. Listed below are the 7 Keys to get into your Designer Lifestyle

Be the Master of your emotions Learning that you have the power to control your emotions and to turn any feelings of anger or sadness into a more positive or resourceful state like happiness, allows you to feel better, see more choices and possibilities, rather than slumping in a heap, thinking your life is over. Learn to become aware of the emotions you are feeling at every moment and make the choice to be resourceful in that moment so that you can look for and work on a solution. As you practice this and master it, you will see that any problems you have are actually high quality problems worth having.

Know the Outcome Know exactly what it is that you are aiming for. What is it that you most desire, or how do you imagine your life will be like once you have all that you dream of? How will you know that you have attained your goal? Goal setting is a very powerful way to clarify what you want to achieve and when you would like to achieve it by, so that you may head in the right

© Copyright 2011

Page 49 of 125

direction to attain it. Write down specifically what you want to achieve so you always have the Outcome in mind.

Take Action This one goes without saying… If you don‟t take action, you will remain in the dream and you cannot move closer to your goals. Many people are mistaken, especially if they have heard about the law of attraction, where it states if you focus on something you want, it will come to you - this is true in part, but it is not the full picture. Without the action, there cannot be any reaction (result). The time is now to do what you have been leaving behind, what you have been procrastinating about, what you truly want to do. Have you ever heard about anyone who has become successful without doing the hard yards beforehand?

Any Feedback is good Feedback! One thing many people are shocked about is when I tell them this – There is no failure, only feedback. If you really think about it, what is failure? It is not the desired result of an outcome. It is an end result, a result all the same. So instead of seeing it as a failure, learn what didn‟t work and do something different! If you have this attitude with everything that seems as a perceived failure, you become a leaning machine. You can draw on the knowledge of past results that were not the ones intended and learn how not to do it again! This is one of the golden keys that some of the most successful people like Albert Einstein and Thomas Edison lived by.

Review and Renew your Goals This is certainly one key step that is forgotten about or not done. It is important to review your goals on a regular basis and renew or update them as needed, especially if circumstances change, your end outcome changes or the goal no longer suits the outcome you want to achieve. By reviewing and renewing your goals, you‟ll be able to focus on the outcome more often and you‟ll find that you‟ll achieve your outcome much more rapidly. Keep your goals in a place where you can see them every day so that your Reticular Activation System (the system in the brain that searches for everything that you focus on – whether it is good or bad) can embed the command to actively search for anything and everything that is in congruence with your goals.

Tick each goal off the list Make sure each and every goal that you achieve to your desired outcome gets ticked off the list. By having this physical evidence that you are getting things done and moving forward to your ultimate goal, the subconscious mind is pleased and will only help you to further achieve. This also is the evidence to lift your confidence in your ability to achieve what you set out to do. So get your coloured pens, write out your goals, give yourself a deadline for each goal and get ticking

© Copyright 2011

Page 50 of 125

Enjoy the ride! Life isn‟t all hard you know. The ability to be able to really enjoy every moment in life, even if you are faced with challenges is truly a gift. Life is a gift. To be in good health, to wake up every morning to go to work or to attend to your kids, or simply to spend time with yourself is truly a gift. Life is a journey, with many lessons to be learnt. Be studious. Sit up and pay attention, for many lessons will be repeated until they are learnt. Enjoy what life has to give you and have the attitude of success, tackle any challenges that come your way with upmost certainty, pride and courage and give it a go. What‟s the worst thing that could happen? These keys are the ones I live by and are the ones helping me attain my goals, day by day, month by month and year by year. When it comes to the last 15 minutes of my life, I want to turn around, look back and say “YES” I have lived the life exactly as I wanted to, I have no regrets and I have inspired the people in my life to do the same. If you are the go getter who wants to achieve results, but are still having trouble and either can‟t figure out why or just can‟t get past feeling stuck, please send an email to and ask how you can get into your Designer Lifestyle more rapidly.


Report: „How to cope with everyday dramas‟


As a special thank you for reading this chapter, you can download the report on “how to cope with everyday dramas” which provides insights to help you effectively manage your time….


© Copyright 2011

Page 51 of 125

Shoulder to Shoulder Ian Murray Ian Murray is a Business and Executive Coach and Mentor working with clients in Strategic Planning and quality delivery of projects, products and services. His passion is to understand a business problem, and to work with the business and its leaders to develop and implement strategies that will help them enable new growth, drive efficiency and exceed their customers‟ expectations. With extensive experience in managing customer-supplier relationships both between businesses and within large corporates, he has developed a unique understanding of strategic alliances, their capacity to create new capability, frameworks that allow them to grow, and methods to lead them to mutual success. Ian is also an experienced speaker and facilitator, as well as a husband and father. In the last year, Ian has launched his new business, Xceed International. Xceed™ works with businesses and leaders to identify and implement new strategies to increase their effectiveness. Partnering for Success.

Contact Ian, via email at


ood relationships between businesses are vital in today‟s marketplace.

More and more businesses are forming partnerships and alliances to produce value beyond what they could do themselves. For some it‟s by choice, for many it‟s by necessity. They seek out new markets; they look to combine products in new ways; they need to extend their capabilities without taking on more overhead costs. They are looking to expand their capabilities, without having to invest heavily up front to get there.

© Copyright 2011

Page 52 of 125

Collaboration with another business can provide significant advantages. How do we know that our business relationship is working well? How can we make it better? Consider Nike Inc., the largest producer of athletic footwear in the world – which doesn‟t own any plants to manufacture them in! Nike manages to manufacture its footwear through some 612 factories in 46 countries3 – each being 100% owned by the subcontractors themselves. Nike has no share in their businesses. Such a complex supply chain requires numerous contracts, and ongoing monitoring to ensure that Nike produces the same quality product in their retail outlets, wherever you go in the world. We don‟t all have that level of complexity, but such monitoring can be distilled to an assessment of a few attributes that foster each business achieving value from the relationship. What do we mean by “value”? “Value” in this context covers the range of positive outcomes that each business in the partnership seeks. For a Nike footwear subcontractor‟s factory, value would include the overall revenue received for the production of the shoes. It might include the utilisation of the plant and equipment and the value of stock that they need to hold to meet demand. It might take into account the cost of their time to manage the shoelace supplier to have the quantities required to fit with their production schedule. For Nike itself, value might include the readiness of the factory to manage “short run” orders. It would probably include the complexity of negotiation to agreeing a suitable contract, and the level of automation in the production process. It might also include their ability to converse across cultural boundaries with a minimum of misunderstanding and confusion. When the level of perceived “Value” is low, the business relationship is put under scrutiny. Is it appropriate to continue with this partner? Why aren‟t our expectations being met? A high mismatch between expectations and perceived value leads to a tendency for selfinterest, and a “work to rule” approach. Businesses act for their own immediate benefit, and can effectively sabotage some of the principles on which the relationship was formed. For example, the agreement may have been based on the supplier providing 100% of the requirements for the customer business. When the commitment diminishes, the likely result 3

Nike Inc., Corporate Responsibility Report – “Interactive Map – NIKE, Inc.”, viewed on 17 June 2011,

© Copyright 2011

Page 53 of 125

is for the customer to at least “shop around”, and potentially trial alternative suppliers – therefore reducing the cost effectiveness of the entire operation. Unless remedied promptly, the increased pressure adds to the need for self-interest, and the relationship spirals to eventual collapse. By contrast, consider a relationship where the focus remains on creating a win-win relationship, where there is ongoing focus on lowering costs in both businesses, and increasing overall trust. Quality and Innovation become typical, and confidence grows to allow open communication and sharing of knowledge. With a better understanding of each other‟s businesses, the opportunity exists for greater sharing of the risks of business, and mutual rewards. At a high level, there are 5 key attributes displayed by successful business relationships.

Equity Both parties in any business relationship need to feel that they are on an even playing field. The relationship should reward open dialog, and the chance to explore possibilities and then to agree on strategies that are mutually beneficial – and mutually rewarding once implemented. Like any individual, the basic needs of certainty, variety, significance, connection, growth, contribution are present across a business; and to feel that they are not being met can result in behaviour that reduces the chance of eventual success - just as easily as one that closes the gap for further success. When more needs are being met, the likelihood of further investment, accelerated growth, and more beneficial arrangements increases, and success will likely follow.

Operations It‟s not all about interpersonal relationships. There still needs to be the focus on end-to-end service or product delivery, and on each element along the way. Quality and feedback systems are key to ensure that expectations are met or exceeded throughout the life cycle. The benefits of accurate forecasting, appropriate supply levels, timely payment cycles, and information flow to enable both businesses to obtain efficiencies and sustain quality cannot be understated. The responsibility for reviewing problems and opportunities needs to be shared, and there needs to be trust that each business will work in the others‟ best interests. That trust is built upon predictability, and nothing speaks more loudly than effective management to build and demonstrate that with credibility.

© Copyright 2011

Page 54 of 125

Innovation The opposite side of that same coin from management is leadership. Leadership is pivotal to driving the partnership forward. Innovation is spawned in an environment that utilises passion to go beyond the status quo – to meet new targets, to eliminate assumptions, to reduce dependencies – and strive to lead the marketplace. In innovative partnerships, leaders from both businesses work together to achieve new targets, to eliminate risk-prone procedures, and to resolve issues quickly with a view to the long-term interests of all stakeholders. Innovation sustains a partnership. Without producing something new periodically, all relationships become stale, and routine. When they are routine, they become tradeable. You might say, “Partnerships that innovate together, stay together.”

Mindshare To have great trust, an open approach to quality and the spirit to invest in innovation, there needs to be a mutual respect built through understanding. The businesses must be willing to cooperate at a deep level. They must be able to articulate their objectives, and see (or if not, create) clear alignment to mutual goals. They need to see that decisions that affect them are in support of mutual success. They must be able to collaborate, knowing that there is minimal risk of misuse of the constructed outcome. When there is such mindshare, both parties are willing to invest in new ways, so that they both can obtain greater rewards.

Communication None of this can work without communication. To achieve the highest levels of success, the barriers to access to relevant information must be low. Information that is of benefit to mutual success must be freely available. Sales plans, Demand forecasts, Critical resource unavailability, Key Performance Indicators and Incentive plans are all examples of information that unless available, could increase risk, feed doubt, or directly reduce capabilities of the joint operation to be efficient or to meet respective goals. With a systematic approach to understanding the levers for performance of each partner‟s business, information needs can be identified, and information shared in a way that the whole can be more than the sum of the parts4 .


Aristotle, Metaphysica.

© Copyright 2011

Page 55 of 125

So how does Nike do it? Nike‟s Manufacturing Leadership5 (ML) business and corporate responsibility group of subcontractor companies is a good case study. Nike is working with a small set of subcontractor companies and is taking the lead to study their energy efficiency and waste, and is recommending changes to plant and equipment to achieve new targets. In less than a year, 10 per cent reductions in energy usage were achieved, and Nike is sharing the learnings with other subcontractor companies, to help with their overall efficiency. To achieve that outcome, all in the ML group must be appreciating these 5 attributes in each other. Without fairness and equity, good end-to-end operations, collaborative innovation, mindshare on principles of responsible manufacturing and truly effective communication, such results would be impossible. Efficiency information would not have been shared with a customer – and certainly wouldn‟t be shared with competing businesses.

A Maturity Model With these 5 elements – Equity, Operations, Innovation, Mindshare, Communication, a simple maturity model can be illustrated (See Table 1: Simple Maturity Model for Businessto-Business Relationships) with Level 1 being a business relationship where the partners have minimal trust, and subvert the situation for their own self-interest; and Level 5 covering business relationships where Investment and Innovation is typical, and the relationship thrives to outstanding success. With such a maturity model, it is possible to benchmark current performance, and develop and implement action plans and then periodically re-test, to ensure the relationship is on track to meet the long-term objectives you have defined. Where is your business relationship? Equity 5





Committed, High Performing Partnership

4 3 2 1

Uncommitted, Fragmented Partnership

Table 1: Simple Maturity Model for Business-to-Business Relationships 5

Nike Inc., Corporate Responsibility Report – “Case Study: Footwear Factories Save Energy and Money – NIKE, Inc.”, viewed on 17 June 2011,

© Copyright 2011

Page 56 of 125

Shoulder to Shoulder When you have a partnership, where you stand alongside each other as equals, with a focus on both individual and joint goals, innovating and collaborating to maintain market leadership, maintained through open and frank dialog, the businesses have a powerful position in the marketplace. Businesses that stand Shoulder to Shoulder are more when combined than they are separately. Shoulder to Shoulder: Partnering for Success.


Maturity Model Assessment


Select your most important Business to Business relationship and test how you score the relationship. Also invite your alliance partner to see how you compare!

$147 Complete assessments are available, suitable for most industries. Contact Xceed International at

Š Copyright 2011

Page 57 of 125

Are you allowing your True Leadership Brilliance to Shine? Jane Benston Jane is a personal development and behaviour expert. She has over 15 years working as a consultant and leader in the corporate and retail environments and has had significant success influencing cultural change across a number of large national businesses. Jane started her business with the vision to assist people and businesses to springboard to the next level of excellence. She works with businesses, leaders and individuals empowering them to create a winning mindset and provides them the tools, skills and self-belief to reach their true potential. Janeâ€&#x;s clients consistently gain significant improvements in their work and life through a supported process of selfdiscovery and personal growth. In her business and corporate work, Jane is committed to empowering leaders and teams to achieve improved results by increasing team member engagement and productivity, building positive team cultures and through the development of authentic leaders. With her down to earth, genuine style, Jane provides a comfortable environment for learning and growth and is passionate about helping her clients find more joy, purpose and energy in all areas of their lives.


believe that we all have untapped potential which is just waiting to be released. Within us all is the brilliance to shine. All we need to do is peel back the protective layers that while keeping us safe, can also hold us back. These are the boundaries within which we feel comfortable. They are also the layers of fear, self doubt and uncertainty.

Š Copyright 2011

Page 58 of 125

Many new leaders struggle with the transition into leadership. They question am I good enough to lead, will the team accept me and what if I fail? Some are paralysed by the fear of getting it wrong and so do nothing rather than step up to lead with passion and initiative. I recently met a wonderful new leader who had been promoted from team leader to a senior leadership role. He was leading a team of 35 who loved him. He was achieving exceptional results evidenced by being selected as finalists for the team of the year. The team moral was good and their results in all areas were well above the national average. He was getting regular feedback from senior management confirming that they were happy with his general performance. You could say that things were going well, yet the leader lacked confidence and was filled with self doubt. He was hiding in the shadows and doing everything he could to remain unnoticed by senior management. He continually questioned his worthiness to lead a team and lived in fear that he was not good enough and that one day he might be found out to be ineffective as a leader. Within a few short weeks of following the 7 Steps to Shining Brightly this leader stepped out from the shadows and began to shine. He banished the negative mind chatter and started to focus on all the evidence that confirmed that he was being an effective leader, subsequently he started to BE the leader who he wanted to become. Most importantly he started to believe in himself. He took courage from his new found confidence and stepped out of his comfort zone and implemented innovative strategies for further developing team member moral and increasing profit. He stopped holding back and truly allowed his inner brilliance to shine. You too can allow your Inner Brilliance shine by implementing these 7 simple steps.

7 Steps to Shining Brightly 1. Be clear on your outcome The first step of any success is to be clear on your outcome. It is your road map to where you are heading and provides you with a reference point for future decision making. So as a leader you need to be clear about who you are, where you want to head and where it is that you are taking your team. You need be clear on the following points     

Identify the type of leader you want to become Align your goals with the strategic objectives of the business Identify the culture you wish to create Be clear about how your work as a leader interacts with your personal life Develop timelines for achieving your desired outcomes

© Copyright 2011

Page 59 of 125

2. Model those who you admire Identify leaders who you admire and begin modeling the aspects of their leadership that resonate with you. Find out what they focus on, how they make decisions, how they think and what questions they ask. Look at how they manage their team, their work load and their time. By modelling other successful leaders you will take the guess work out of how to lead effectively and be on the fast track to success. There is no point recreating the wheel. Find someone who has achieved the results you want. Model what they have done and soon you will find yourself on the path of achieving the same results. Remember to pick the bits that fit your personality and style and remain true to yourself and by doing so you will develop into an authentic leader.

3. Focus on your wins What we focus on is what we get. If you focus on what is working well and do more of it, you will get more success. If you focus on your failures then it is likely you will find yourself failing more often. Are you a leader who becomes overwhelmed by what is not going well, while ignoring the good work and success of the team? Start today to focus on your wins. Spend a few moments at the end of each day to reflect on the actions which have taken you a step closer to your desired outcome.

4. BE the leader you want to become Once you are clear on your preferred leadership style, it is now time to BE the person you wish to become. Start behaving in a way that resonates with your future self. Behave as if you have already achieved your leadership goals. Start thinking, walking, talking, dressing, being that person. It might mean entering the room in a more confident manor or changing the way you dress to reflect more accurately the leader you are becoming. Each day that you BE the leader you wish to become, you and everyone else will see that you have what it takes to be that leader.

5. Identify your negative mind chatter and limiting beliefs Have you ever noticed the amount of mind chatter you have going on in your head? Is this chatter helping you to reach your goals? Is it serving and supporting you? If not – it is now time to take control of the negative thoughts and to replace them with thoughts that will help you to become the leader you aspire to be.

Š Copyright 2011

Page 60 of 125

If you find yourself failing to act or pulling back, or even sabotaging yourself, then it is likely you have inner conflicts. You may have the desire to be an exceptional leader but simultaneously may believe that youâ€&#x;re not strong enough, smart enough, or educated enough to make it happen. Unless you uncover and deal with these inner conflicts, they will cause you to fail. One of the most important things I do in my coaching sessions is to help people discover inner conflict and to assist them to realign their thoughts and beliefs so that they serve and support their goals. When they are completely aligned with their goals, there is a level of certainty that moves them into action and towards their success.

6. Step out of your comfort zone It is not until you step out of our comfort zone that you will learn and grow and take a step closer to becoming the leader you aspire to be. While taking this step can feel a little scary or unfamiliar, challenging yourself can also be exciting. To be a winner in work and life you must step outside your safe place and challenge yourself with new situations and opportunities. So seize the day, and remember that no matter how challenging it may be for you, stepping outside your comfort zone is taking you closer to making you an even more amazing leader.

7. Stay true to yourself to become an authentic leader Staying true to yourself is the essence of authentic leadership. Authentic leaders know who they are at the deepest level and are sure about what they stand for. They are clear on their vision, values and purpose in work and life and consciously choose how they respond to the most difficult situations. They show compassion and are genuine in all their dealings. So make a commitment to ongoing personal growth and self-awareness. Find out who you are and what you stand for and decide today to stay true to yourself no matter what.


Free Yourself from Fear Workbook


Do you want to shine brightly but find your fear is holding your back? Through this workbook you will uncover and acknowledge the fears that stand in your way of achieving your goals. You will step through a process of identifying, reviewing and overcoming the barriers to your success and find the courage to take action.



Š Copyright 2011

Page 61 of 125

Fitting Your Oxygen Mask First – A woman‟s guide to putting yourself first Adding A Little Self Care to Your Life Jo Wise Jo Wise - Life Coach, Performance Coach, NLP Practitioner and Trainer - lives in Melbourne Australia with her inspirational and active family. She works with magnificent women everywhere to reconnect them with their mojo. She believes living a full life is about living your dreams and embracing the amazing woman you are - so much more than mother, partner, lover, friend - but a truly amazing and successful individual in your own right. Jo would love to help you find your way to the passionate, adventurous, authentic life that you desire and is already within you.


hen was the last time you put yourself first- or even on the same footing as those around you? Being a mother can be a balancing act- and one of the biggest issues women face in the role of being a busy mother is putting themselves first (or what commonly seems to be the case putting themselves last) to the detriment of themselves and those around them. Living a full life with a partner, kids, career and friends is a balancing act. Women are more naturally the nesters and often love taking care of their loved ones but it is necessary to put yourself first to keep your physical, emotional, mental and spiritual self in balance. This does not need to be in competition with those around you. I have travelled a lot over the years and the one thing that stuck with me (particularly when I travelled with my son for the first time) on hearing the airline attendant go through the safety procedures “if the cabin loses pressure, the oxygen masks will drop down and you should fit your own mask first before assisting others”. Of course we all know why we should do thisafter all if I passed out before I attach my own oxygen mask I am not in a position to help anyone else. I wondered then and I still do now when I fly, would I be able to do that? Would I be able to put my mask on first - or would my motherly instincts take over, to my detriment and those around me, even my child.

© Copyright 2011

Page 62 of 125

You can live a full life and get what you want without feeling guilty, but you must take a little time to care for your own needs. One way to replenish your spirit and emotions is to practice „self care‟. Self care is the practice of thinking and acting on your own behalf, or as author Audre Lorde explains “self care is not about self indulgence it is about self-preservation”. Some healthy examples of self care are as simple as taking the time to rest if you're tired or asking for help without offering an apology. Other solutions include not over scheduling your days and understanding that sometimes „OK‟ is good enough by releasing the need to be perfect. It also means taking the time to nurture yourself and trust your knowledge of your strengths and weaknesses without beating yourself up over it. Self care will give you a zest for life and a feeling of freedom. Taking time for yourself will give you confidence and improve your self-esteem- and we all can use a bit more of that. As Buddha said “you can search the universe looking for someone who is more deserving of your love and attention than you are and you will not find that person anywhere”. Self care is about nurturing you on all levels- emotionally, mentally, physically and spiritually. It is giving you permission to fill your „cup‟ with self love and nourishment and to be able to share the overflow with others. Think for a few minutes of the quality of what you share when you are feeling tired and exhausted. Are you coming from a place of playfulness with your children, are you being creative in your business, do you feel sexy with your partner? I‟m pretty sure the answer is „no‟, so ask yourself if you were able to change a few small things today to help you be more playful, creative and sexy (just for starters) would it be worth a little effort- I‟m sure your family, business and friends would think so- how about you?

The Cost of Self-Denial Giving so much of yourself while not thinking of „you‟ can - and will - take a toll on your health. Stress is the number one contributing factor to poor health in the developed world with one in five Australians experiencing depression during their lifetime. The cost is also financial, Australian employers loose 10billion annually through absenteeism and presenteeism (employees present but not doing any valuable work) according to Medibank Private. Women who take more time for themselves possess confidence that others admire, and are more peaceful and content within themselves. Self denial is a major stressor. It pushes you to the limits of your endurance. If you‟re denying yourself, you're exhausted, you have no patience and your energy levels are running low. When you are coming from a place of depletion how are you communicating with others, how patient are you with your children, how do your clients respond to you? When you are not in a position to look after others, who will look after you?

© Copyright 2011

Page 63 of 125

Your system is set up perfectly to deal with stressful situations - when you are in a stressful situation your body creates stress hormones and this results in physical changes such as heightened sight and hearing, blood draining away from the major muscles and energy is released into the system enabling us to respond to the situation through “fight or flight”. Your system remains in a functionally adjusted state until the situation is over. When there is no break between the stressful situations it leads to long term health issues and slows down the body's ability to burn fat, resulting in weight gain. Stress can also cause strokes, heart attacks and cancer not to mention the creation of a weaker body which is more susceptible to colds and flu than a healthy body. The good news is that making this change begins with you. All it takes is a „want‟ on your part to have a better, healthier and happier life and to know you are worth it - because you are, aren‟t you? To do that, you have to start taking care of yourself and enjoy a little pampering without experiencing guilt. Pampering doesn't mean spending lots of money or days at the beauty spa, although it would be nice, it means taking the time to think about what „you‟ want. It may be spending some good quality time with your loved ones or just spending some time doing something for yourself, a walk in the morning or going to that yoga class you have been thinking about for ages.

Take Control of Your Life As Stephen Covey, author of The 7 Habits of Highly Effective People, says the key is “not to prioritize what's on your schedule, but to schedule your priorities”. You often prioritise your tasks by default or by the person who is yelling the loudest at the time. The following story about a philosopher and his class clearly outlines for us all how to prioritise our lives, our home, work and business. A Philosophy Professor one day picked up a large empty jar and filled it with small rocks. He then asked his students if the jar was full. They all agreed, it was full. The Professor then picked up a box of pebbles and poured them into the jar. He shook the jar lightly and the pebbles, of course, rolled into the open areas between the rocks. He then asked his students again if the jar was full. Again, they agreed it was. Then the Professor picked up a box of sand and poured it into the jar. The sand filled up the space between the pebbles and rocks. Again, they unanimously agreed that the jar was full. He finally picked up his coffee and poured it into the jar. The coffee filled up all the tiny bits of space. In this story, the jar represents your life. The rocks are the important things: your health, partner, children, family, and friends- the things that if everything else was lost and only they remained, your life would still be full. The pebbles are the other things that matter like your job, your house, your car. The sand is everything else.

© Copyright 2011

Page 64 of 125

If you put the sand into the jar first, there is no room for your rocks or pebbles. The same goes for your life. If you spend all your time and energy on the small stuff, you will never have room for the things that are important to you. And remember, once you have scheduled everything else into your life, there is still room for coffee with friends! These changes do not have to happen overnight and sometimes may take some adjustment for you, your family, colleagues or employees. The best way to go is slowly- small steps consistently- after all it is what we do every day that makes the difference. One day at a time! So what will you do to start putting yourself first today? Grab your diary and block out an hour to read that book you started ages ago, what about taking time to call that friend you have been thinking about for months, or asking your partner to pop that amazing roast in the oven so you can have a relaxing bath – together. So the next time I travel and the flight attendant starts the safety procedures I will be thinking, yes, yes and yes! I will know that I am able to put myself first and by doing so I am taking care of myself for my now, my future and the wellbeing of my gorgeous son.


7 Steps to Making Change NOW


These key steps to making change in your life will have you well on your way to becoming the woman you know you can be


Š Copyright 2011

Page 65 of 125

9 Tips for having a successful husband & wife small business partnership and still have sex at night Leanne Mayne Having worked in Corporate for over 20 years, Leanneâ€&#x;s experience has been in a number of fields including, product development, marketing, ideation and creation of products, sales development, sales support, account management, strategic re-engineering and corporate restructuring, human resources, telesales and business finance. Leanne has a Bachelor of Business, majoring in Marketing, is an accredited trainer, performance coach, and is an accredited NLP practitioner and Matrix therapist (big words for a human behavouralist expert!) This broad range of skills which provided the transition where Leanne and her husband purchased their own business, taking it from a turnover of $190,000 to the multimillion dollar business it is today. We believe that the experience of running a business can be a more enjoyable, profitable and rewarding than many business owners are currently enduring, with the support of a simple, structured and commercially orientated approach. Small Business in a Box provides products and solutions in the area of Marketing, Sales, Operations, Planning, Human Resources, Leadership and Business Mentoring.

For Better or worse til death do us part? Practical or just plain stupid? Š Copyright 2011

Page 66 of 125


very business has a unique set of challenges and problems and the family small business is no different. What I found is that many of these challenges and problems exist within the corporate business environments, but are often exaggerated in a family business because the layers and levels of people, processes and bureaucracy are not there to protect you. You are the cleaner, the book-keeper, the boss, the sales agent, the marketer, the operations manager, the payroll clerk, accounts payable officer, the receptionist and the strategist – there is no bureaucracy to hide behind. When a family business is run by a husband and wife team the complexity of the working relationship issues are magnified, the stakes are higher as they are intertwined with love, sex, business and sometimes children. Taking on any partner can put your business at risk for a variety of reasons. When that partner is your spouse, the risks multiply dramatically. Working with a spouse is generally not an easy thing to accomplish as you are bringing your home life into the work which affects your ability as partners to make sound business and relationship decisions. So, the setting of clear ground rules and goals before working together is a must. Normal business practices still apply, business plans, roles and responsibilities and vision need to be present. If an organisation is to succeed it needs all these elements in place, and if you are not both heading in the same direction from the beginning conflict is inevitable. Now, where was hindsight when we first started our business, who told us that setting ground rules would be the biggest, most fundamental step that we should have done right up front to provide us with successful transition in working together? Why did all our friends and family say “Do you really think you are making the right decision”, to which we answered of course how hard could it be, we are both good at what we do, we love each other, right!, Hmmmm................................................... Having now worked together for 14 years, I am to this day surprised that we made it. Let me tell you there have been some pretty fiery fights during our business partnership, the bags have been packed and unpacked several times. If only we had seen the value in taking on a business mentor earlier it would have saved some of the pain we endured along the way. We discussed it often but then our egos would get in the way, “Why do we need a business mentor, why spend more money, we know everything we need to know about running our business, how could anyone tell us how to run our business better because we started it so we know it better than anyone else, right?” So, after a while the fighting, constant battles and power plays at work then tiring discussions at home took their toll and the passion we had for each other then turned to resentment, apathy, tiredness, lack of respect – get the picture. And yes, bedroom romance – well forget it! There was so much anxiety at work that the last thing on my mind was intimacy. Don‟t get me wrong, there was sex but it was boring, uninteresting sex that you knew you had to have whilst I was thinking about what is next on the agenda to get the business cranking so we could live the dream, that would give us the freedom, happiness, lifestyle and of course without saying good sex!

© Copyright 2011

Page 67 of 125

Both marriage and business co-ownership are not for everyone, it is fraught with danger although can be wonderful if you get it right. So how can a couple successfully work together without compromising their marriage? So what I have done is put together some tips for you on how to work successfully together and still maintain the passion for each other to want to have sex at night, or during the day – whatever takes your fancy! And yes, every one of them has been tried and tested. Each tip is the resourceful way to work together So, whether you are thinking about working together or if you are currently in business with your partner and looking for ways to work more effectively together, these tips will be invaluable to your working and personal relationship. Let me tell you we have broken every rule in the book. But there is a happy ending and a beautiful love story, which unfolds in a later publication. So, what are the tips for husband and wives working together? Mindset - Take stock of where you both are. Maintaining a positive way of thinking is what will ultimately carry you and your partner to your desired outcome in your family business. Do you think that successful business men and women reach their goals by being negative and maintaining self-doubt? Of course not! Thoughts lead to action. If you‟re thinking that what you‟re doing is too hard or not going to happen, then you‟ve already determined your outcome. Your thoughts will eventually lead to actions. Doubting your business partnership being hard or not working because you are a husband and wife team will result in lack of effort and failure. On the other hand, having the right mindset will produce results that are worthwhile. So rather than hard we could reframe our mindsets to the word unfamiliar. Yes, the situation is just unfamiliar and as a couple we will grow in the business as a result of going to unfamiliar areas together. Picture how great that will feel once you conquer the feelings of being uncomfortable, uncertainty, fear and vulnerability. If you now want to work in a business together or you have already taken the plunge, what changes need to take place to experience a closer, fulfilling and successful relationship with your partner in your business? Planning these fundamental questions sets the framework of a successful partnership. Creating the ultimate vision for your life which includes your business is the first step in creating a wonderful partnership. It is important to you both that you start with the end in mind, what is the outcome. Your Vision will include what life looks like for both of you, what it feels like, what people are saying to you and what you are saying to yourself. Start with a Vision Board it is great just to get the picture of what you are trying to create with your business and your ideal life together. Stick up words, pictures, sayings you like on that board and create your future together. Don‟t get clouded on what is achievable or not – look to greatness and ensure your vision is not too small – think magnificence! Going into a business partnership with your husband or wife requires the right mindset. When you understand that fear is an inevitable companion whether you like it or not and it will rear its head throughout your business partnership. Given that you both now have a resourceful mindset you will be able to deal with the uncertainty of running a business together. You are the only one that can change that mindset.

© Copyright 2011

Page 68 of 125

So what mindset have you got today? If it is not a resourceful mindset what will you do today to make those changes? From experience, I can tell you that there is a feeling of contentment, a feeling of just knowing that everything is going to be alright when you both come from a resourceful mindset. You choose your mindset from the minute you open your eyes each morning. Mindset is your choice! The Journey – Your business venture is a journey to discover, uncover and master. Yes you must start with the end in mind, you also need to enjoy each day as if you are a passenger in your own life. Life cannot be about living for tomorrow, this is your journey together not a task or a means to an end. The key is to appreciate the adventure and never allow becoming complacent about the little things. You must be willing to explore and embrace the unfamiliar. It is only through the unknown that great learning, satisfaction and joy happens and the quality of your life together as business partners and as lovers will blossom the more you are willing to explore the unknown. It is about stepping up to a new level which will give you total empowerment and allow you to work successfully as a team. The BIG Picture - Discuss together and plan your vision of business, family and marriage so that together you can create a shared vision for your future. Have realistic expectations. Your visions for the company may be totally different, and why wouldn‟t they you are both different people, with different life experiences and knowledge to offer. Good vision planning is extremely important, remembering that you both have different values, beliefs and visions it is important to have a planning session to discuss what your business looks like, what it feels like, what you hear and what you both need to do for it to become successful. Importantly understand your own values that you bring to the business. If you don‟t know your values, determining each other‟s values will shape your vision for the organisation. Clarity of common goals and ground rules for your business partnership in the early phases of your business partnership are critical. Ensure you continue each year to revisit your goals together. It is just not the business plans but the plans of how you work together and your life plans which are intertwined with the business. How do you build a set of values which are common to both of you in the business? Without clarity, accountability lines become blurred. This is another area for potential conflict within any organisation. If partners and employees are not clear of their roles and responsibilities then how do you determine who is accountable for what? If no-one is accountable you will have an organisation that is dysfunctional and you will end in the blame game when things go wrong rather than taking responsible for the accountability of the roles assigned to you both and to staff. Take charge of your emotions – you both need to take charge of your emotions as they will hold and mould your life. It is really about understanding your emotions and what triggers those emotions so that in a working relationship you both totally understand how that person reacts emotionally. One of our greatest ah ha moments was our own understanding of our representation systems. Representational systems are the ways we access, process and

© Copyright 2011

Page 69 of 125

store information once it is received through the five senses. In addition to the specific words and phrases we use. When you know your partners representation system it will increase your levels of rapport (and therefore influence) through identifying and utilising your communication to your partner's representational system preferences. A good business coach will be able to hone in on those representation systems very quickly and it will open up a whole new world of communication between you and your partner. There are 2 sides of the spectrum when working together. You can either be at Cause – What is it that we need to do to get us to the strategies we need to adopt for the best outcome or at Effect – this is the blame game. “If only you had paid that account I wouldn‟t have the issue of the phones not working”. Being at effect is not helpful in business or personal relationships and can be very destructive in moving forward. Acknowledge when you are at effect, change your language to the “cause” side of the fence looking for options to be successful together. Our rule is that emotion has no place in the decision making process of our organisation. When things go wrong, which they do, look at the issue clinically, the process and what needs to put in place to minimise or prevent it from reoccurring. If it is a performance issue we discuss behaviour not blame. Sometimes, to get you to cause may mean that you need some time out, go for a walk, make a cuppa, break your state and then come back to the issue once you have got back into the right frame of mind. Set Aside Business-Free Time - It is impossible to “leave it at the office” when your home is your office. But you still need to spend time enjoying being a couple. It is important to remember that you are together for many reasons; not just for the business. I often hear from couples who work together say that they never bring work home with them or never talk about work over the dinner table, or after 7pm, or during sex. If those lines-in-the-sand works for you that‟s great, personally, we like talking about work, clients and marketing strategies whether in the office, or at home, and yes when we are on holidays. We are always looking for improvements for our business and modelling the best that we witness or read about is the way in which we do that. The only rule we have is if one person doesn‟t want to talk about work right then, the other person backs off. Also when the kids are around we focus on them rather than business talk. Having rules about when to leave the office behind is important. Date nights are important for the relationship. Go on a date with your spouse at least once a month. Don‟t limit yourself to dinner, try salsa, theatre, walking on the beach, cooking classes, whatever you both connect with but it must be children free and something in which you both can grow together. My husband and I are currently studying together which is a beautiful way to grow together and we love the connection and stimulation. Create the Spaces – allow one another space to be alone by having your own offices or separate corners, computers, or workspaces. This is really important and it provides you with your own haven to think and to be rather than being in the same room. If you share an office, have separate desks, don‟t share pens etc have your own style and section. To make change in your business you need to take the time to create the space, de-cluttering your spaces and ensuring that there are areas‟ within your business that is noise free so that the busyness of the office does not get in your way of achieving your success.

© Copyright 2011

Page 70 of 125

Review your individual strengths and weaknesses. Discover your individuality and be open and clear on individual strengths and weaknesses within the partnership. Discuss how your strengths can complement one another and offset those things you are each not so great at accomplishing. Remember your language you tell yourself and you tell your partner on a consistent basis will shape your business relationship. We all know that people with a negative vocabulary experience a negative life. So the important point here is understand your weaknesses but don‟t focus on them, acknowledge them as part of the equation and look for fillers as to who or what can fill those weaknesses. If you are both crap at bookkeeping – get a book-keeper. Don‟t compete with one another. You each have your areas of expertise. Appreciate each other's strengths and talents. Rather than compete work together. This is something we have only just recognised and we now make decisions together and have some tasks in which collaborate together which is provides a wonderful sense of achievement together. Give up the need to be right, once you surrender this desire to be right a whole lot just opens up for you, get used to saying maybe, I wonder, yes I am interested to know more. Be positive with each other. So rather than saying “It‟s up to you, you make the decisions, I hope it works out!” to that‟s an interesting view I hadn‟t thought of that, I wonder how that will work out. The difference in just these 2 sentences provides a better understanding between each other and opens the dialogue in a more positive manner in which a purposeful conversation can take place. I truly believe that you have all the resources within you to create your ideal business. To make the transformations you need to make in your business, it is up to you. No-one else is responsible for those changes; no one else is responsible for the results or lack of results your business gets. We are all have choice as to whether we choose to be angry, sad, overwhelmed and we empower each of those emotions to more we tell ourselves that is where we are and how we should react. If you choose to have 100% responsibility and choose to accept that you have all the resources within you to have a truly magnificent business partnership, you will create the transformation, right now.

© Copyright 2011

Page 71 of 125

Know your primary representation system! BONUS GIFT

My gift to you today is to teach you how to become aware of your own representation system so that you can also share with others. This tool will equip you to build rapport with your partner and your staff. All you need to do is to go to our website and download the complete report and exercises. Download the complete report now. Email: Phone: 0458-667-810

Š Copyright 2011

Page 72 of 125

Three Critical Keys to Unleashing Your Leadership Mark Setch Mark Setch is a Leadership Development Specialist, Trainer and Coach, and founder of Unleash the Leader. His passion is to see people grow their lives and grow their business, team or organisation through growing their leadership. Mark‟s career began as an accountant in the Australian Government, and for over 20 years he has worked in the not-for-profit sector. Through developing and running Leadership Training Programs and one-to-one mentoring, Mark has empowered leaders and emerging leaders to grow in their capacity to effectively lead themselves and lead others. In addition to coach training, Mark holds a Bachelor of Commerce degree and well as qualifications in Training and Assessment, Neuro-Linguistic Programming (NLP) and Matrix Therapies. He has a beautiful wife Kerri, and two amazing sons Jared and Casey. For relaxation he enjoys cooking, spending time at the beach, drinking coffee with friends, and reading biographies and crime/political intrigue novels. He is also a self-confessed chocaholic!


eil was an excellent accountant, highly intelligent and competent, always giving his best. It was no surprise to many when he was appointed to lead the Internal Audit Team of the large company where he worked. However, within a short space of time some cracks started to appear. Neil realised that while he possessed a lot of confidence in his skills as an auditor, he had received no leadership training. Reading some books on leadership certainly helped. Attending a training workshop was very valuable. However Neil was still struggling, and so were his team members. He was crushed when overhearing a team member comment: “there‟s just no leadership in this team.” What more could he do? He‟d read some teaching and attended training, and yet was still struggling to get a handle on the leadership of his team. Neil failed to realise that a critical element was

© Copyright 2011

Page 73 of 125

missing. Teaching and training are essential for leadership development, but first and foremost Neil needed to equip himself to lead. A friend of a friend, David Shirkey, says:   

Teaching increases knowledge – it focuses on the content Training increases skill – it focuses on the job Equipping increases capacity – it focuses on the person

What Neil needed was to increase his capacity to lead. Leadership development often begins with a focus on how to lead a business, a team or an organisation. However, it is impossible to lead a team without leading people, and in turn it is impossible to effectively lead people unless we can first lead ourselves. Fortunately, Neil came to realise that his first priority was to equip himself to lead. In his quest to lead himself, he discovered three critical keys to unleashing his leadership.

Key Number One: Accept that you have within you all that is needed to lead yourself and others As much as Neil hated to admit it, he was playing the victim. When things went wrong it was always someone else‟s fault: his team members weren‟t pulling their weight, or not enough support from management, or unrealistic deadlines. The first and critical step for Neil to unleash his leadership potential was to stop blaming others and start taking responsibility for his own personal leadership growth. He had to choose to believe in himself, to believe that he was exactly where he needed to be to change and grow. As it was with Neil, so it is with you. You have within you every resource you need to become an amazing, influential leader. It just needs to be unleashed. So what prevents this from happening? What beliefs do you have about yourself that repress this capacity within you to successfully lead yourself and others? At one time or another, every one of us has had to confront such beliefs about ourselves. How did we come to accept these beliefs? It could have been something that our parents or teachers said to us at a young age. For example: „you‟ll never be able to master this; „you‟re hopeless!‟; „you‟ll never amount to anything‟; or „this is way out of your league,‟ and so on. When we chose to accept as fact what others say about us, it becomes part of our selfimage, and we will never act in a way that is inconsistent with our self-image. The great news is that we can choose to change our thinking, to embrace beliefs that will empower us rather than emasculate us. Action Steps: 1.

Ask yourself: Am I holding on to beliefs that are limiting me? What are more empowering beliefs? Record them in your journal, and make sure you include among them the belief: I have within me all that I need to be an outstanding leader of myself and others. (if you don‟t have a journal, then start one!)

© Copyright 2011

Page 74 of 125


Write down three situations in which you avoid responsibility by blaming others. Then write down one thing you are going to do in each of these situations to take personal responsibility.

It will be daunting at first, but like Neil, when you do this, you will start to notice the difference almost immediately. You will begin to feel empowered rather than powerless, released rather than repressed. Your leadership will begin to be unleashed.

Key Number Two: Develop Great Goals that are Consistent you‟re your Values Neil was an agnostic with regard to of goal-setting. He had tried it several times, rarely achieved his goals, and consequently ended up feeling disillusioned about the whole process. However, on this journey to increase his capacity to lead, Neil discovered what he needed to do to make goal-setting a critical key to unleashing his leadership. Firstly he had to take a step back and identify his values. Secondly he had to develop goals that were consistent with his values and were moving towards what he wanted to achieve. Finally he had to develop specific action plans for each goal and a time frame for implementing these plans. Values are convictions we hold that evoke a deep emotional stirring within us. They are states that we want to experience all of the time. What are the things you value? Do you value love, success, community, family, lifestyle, justice? When identifying our values, it is tempting to list the things we believe that should be our values, rather than the things we actually value. When we are being honest with ourselves, our authenticity will shine through to others. Others will see something within us that they want, and will begin to follow us. This is leadership! Once we have identified our values, we can then develop great goals that are consistent with these values. Our goals must be moving us towards something we want, rather than moving us away from something we don‟t want. For example, if we have a goal to increase our work productivity by 20% because we don‟t want to get demoted, this is a “moving away from” goal. However, if our goal is increase work productivity in order to strengthen the output of the organisation and provide healthy modelling to our team members, this is a “moving towards” goal. Our chances of success will be much higher when our goals move towards something we want to achieve. Goals need to have a time frame, clear action plans, and performance indicators. For example, within 90 days I will increase my work productivity by 20 %, evidenced by one additional report signed off each month. To action this, I will start work 15 minutes earlier each day, allocate specific times to take non-urgent phone calls and check emails, and go for a walk each lunch break to clear my head.

© Copyright 2011

Page 75 of 125

Action Steps 1.

Take some time to list in your journal five to ten qualities that you really value, and read them daily for a week. Over the course of the week, alter or reorder them until they stir within you as values you can own and celebrate.


Develop at least three goals that reflect your values, are moving towards something you want, and will be achieved within 90 days.


Record specific steps you will take on a daily, weekly and monthly basis to achieve this goal and record them in your calendar.

Key Number Three: Reframe Problems as Possibilities to Grow Yourself and Others After Neil heard the comment that there was no leadership in the team, he confided in a trusted senior colleague, saying “I have a real problem.” His colleague wisely responded: “Neil, we don‟t have problems, only possibilities!” It was through these words that Neil learnt the powerful art of reframing. He realised he had the choice to frame a difficult situation as either a problem to be endured or a wonderful possibility to grow. When faced with a difficult situation, it can evoke doubt and fear within us. We may doubt our capacity to resolve it, and we may fear the consequences if we fail. However, as Neil was about to learn, our strongest growth as a person and a leader occurs when we push through the threshold of our doubts and fears. So how do we do this? Firstly, we need to reframe what we perceive as a problem into a possibility. Ask the question: what will I gain when I conquer this challenge? Secondly, ask yourself: what am I losing by not addressing this issue in a positive way? The answer to this question becomes fuel to push through the doubt and fear threshold and confidently move towards a positive outcome. Thirdly, develop a respond mentality rather than a react mentality. We can spend so much time putting out fires that we don‟t take a step back and ask: what can we do to avoid the fires starting in the first place? Are there some systems or procedures that need to change? Can we improve communication with all the parties involved? These questions assume a possibility rather than a problem. It makes all the difference. Action Steps: 1.

In your journal, write down the single biggest challenge you are facing at present, in either your personal or work sphere?


Now list three things that you are losing by avoiding dealing with it, and three things you will gain when you realise the possibilities that it offers.

© Copyright 2011

Page 76 of 125


Imagine what it will be like when you successfully rise to the challenge. What do you see? What to you hear? What does it feel Like? What you do tell yourself? Record all this in your journal.


Use the goal-setting steps above to develop goals to address the challenge.

Neil followed these action steps diligently for six weeks, and the atmosphere of the team completely changed. Team members not only saw a dramatic change within Neil, they also wanted it for themselves! Neil is now ready to invest in some of the excellent teaching and training on leadership that exists. He has begun to unleash his incredible leadership potential. People are following Him. He is a great leader! Whether or not you realise it, you are also a great leader. You just need to unleash your leadership potential.

BONUS GIFT Valued at $47

6 Keys to Unleashing your Leadership This comprehensive e-course and workbook gives more detail to the keys covered in this chapter, plus 3 additional keys in workbook format to guide you in applying them to your life and leadership now! Go to to download now!

Š Copyright 2011

Page 77 of 125

Waiting for your Ducks Nancy Randall Nancy is the founder of The Peoples Coach which is a business working with all people in all areas of their life ( personal and business ). She assists them to reach and exceed their goals and dreams. Whether it be achieving a personal goal or career goal or if they are business owners taking their business to the next level by identifying where their focus is and where it needs to be. Nancy is a qualified and experienced Advanced Practitioner of Life Coaching, Neuro Linguistic Programing, Matrix Therapist and Performance Coach. As well as being an active member of the ICF ( International Coaching Federation ) and ABNLP ( Australian Board of Neuro Linguistic Programming ). Nancy has previously worked extensively in customer service roles in several industries which gives her an edge in assisting businesses achieve more sales by converting their leads and closing the sale.


re you waiting for your ducks to line up before you start projects or activities? Does it feel as though time is slipping away from you while you wait for the perfect time for things to happen?

Think back over all the aspirations you have ever had and what were the targets or expectations that you set yourself before being able to take the next step, was it waiting to finish university, gaining the much wanted promotion or believing that when the work aspect of your life was on track, that you would then have time for other things like travel and adventure. Or did you think that when you had children you could do more reading or charity work, take that art course or follow your passions. Once reaching your self imposed targets did you find that life was too busy, that you needed to focus on school fees or other aspects of your life, so you set new a target or timeframe for when you would achieve your aspirations or follow your passions? But what is the cost of all this waiting, all these great reasons you have to put yourself second, to not do the things you want, the things that feed your spirit and feed your energy. What is making you put all these things off for one more

Š Copyright 2011

Page 78 of 125

day? By continuing to follow this pattern you are losing your connection with yourself and in turn really losing connection with people and the world around you because you are on autopilot and not able to enjoy your journey, to experience your life! But let‟s start at the very beginning – who do you want to be, I mean really connect with that freedom of dreaming, let your mind wander, do you discover who you are? I discovered a happy fun person that just wants to embrace life and experience everything. Lets now look at an aspiration, it can be something small and easy such as wanting to read more books, but you always have a reason (excuse) not too. Well there is too much other stuff to do, I need to clean the house, wash the clothes clean out the closet etc. It could also be a big project or goal that you have, such as I would like to get fit but I can‟t afford the gym or I don‟t really like my job but I have a mortgage so can‟t take any risks. In sharing this with you because so many of us in life wait for our ducks to line up before we take action and there are a myriad of reasons (excuses) as to why we do this.

Health    

Not ready got to quit smoking before I exercise. Need to lose some weight before I go to the gym. Don‟t have the right clothes to go to the gym. Maybe next year I have too much on this year.

Career   

Not really that satisfied but it‟s a job and all! I would try harder but I am comfortable where I am. It all looks too hard – why bother.

Spirit    

I have to wait until it „feels right‟. I am not in the right frame of mind. What makes me think that I can do/have what I want? What makes me so special?

Relationships   

Better the devil you know. It‟s not really them it‟s me. I will be nicer when I am happier.

I could keep going (mainly because I have been there too).

© Copyright 2011

Page 79 of 125

I would like to explain my use of the word „excuse‟. It is quite bold and confronting, however when you have finished reading this article you too will understand that that is exactly what the word reason means – it is a glorified word for excuse. Many people like to elegantly justify why they do what they do and say that they „have their reasons‟. However when you stop to look at the reasons – really what are they? What is really getting in the way of doing what you want, when you want, with whom you want? Are these reasons getting in the way of letting yourself do what you want so you can have what you want? Is it getting in your way of truly having it all? That‟s why when finding yourself using the word reason, it is a trigger for you to stop and question, is this really a legitimate reason or am I finding an excuse to avoid something? Are you self-sabotaging your goals and dreams and what is really controlling or influencing the decisions that you make. How can you look at the situation differently to achieve your desired outcome, because when you give your reason it is like you are relinquishing your responsibility, therefore taking yourself out of the equation. The power to achieving what you want from your life lies in taking 100% responsibility for everything that happens in our lives – Really I hear you ask? How powerful will it make you feel to look at everything that happens in your life and take the time to stop, assess and decide what you will do with it, therefore making a choice as to how you will react to every situation. By realizing that you control everything in your life, it then forces you to take responsibility for the outcomes you are currently achieving in your life. If you are not completely happy with those outcomes, you now know that you have full responsibility for the actions you take the decisions you make every minute of every day and how to change to gain the results you want to get. So the good news it is, that by making new choices you can gain control and the best news is you can start now – immediately! The only requirement is that you are honest with yourself, the only person you will be letting down is yourself. If you choose to make the decisions on a daily basis that will contribute to your success, then you will develop a better relationship with yourself and be confident, trusting, strong and focused. That is why I like looking at the ducks, it is not about the past or looking back at things it is solely about looking ahead, focusing on the future and taking the steps you want to achieve your desires. A mother duck does not look back at her ducklings and say „hey Daffy you‟re not listening, Daisy stop getting so distracted and Donald stop playing„, she simply begins to move in the direction that she and her ducklings need to go, and then they all move into line whilst taking steps forward. So the keys are; 1)

Identify what you want and where you want to go?

© Copyright 2011

Page 80 of 125

Identify your dreams and goals, otherwise how will you know what steps to take. If you are unsure of the exact outcome, but have an idea, start taking steps in the direction that you feel will help you achieve this idea. By simply taking steps towards this idea, it will help you clarify what you need to do and identify further steps that you will need to take to find out who you are and what you would like to become. Allow them to evolve as well as you do. We do not grow and learn by sitting, waiting and making the same decisions and taking the same actions and expecting different results (the true definition of insanity!). 2)

Movement or Momentum

Our beautiful ducks – is mother duck waiting for a perfect line before she gets going? No she starts to proceed on the journey and she knows and trusts that her ducklings follow. Whilst on the journey what happens when there is a large tree branch in the way? Does she panic and stop, does chaos erupt or does she see it coming and then freeze when she gets there? No none of the above, she sees it coming and makes adjustments early to move around the obstruction. If she doesn‟t see it coming, when she gets there she assesses the situation (quickly) and decides to jump over it or go around it. We should use the same principles in our own lives, we cannot be so focused that we are not prepared for bumps in the road, or situations where we can we need to plan contingencies otherwise simple adjustments need to be made. As in the case of the mother duck there is no wrong or right pathway as long as you reach the desired outcome. 3)

Let go

We need to learn to let go of the overriding attachment to the outcomes and end point of what we do and enjoy the journey. When we tie too much emphasis into the end result, the pressure and stress that we place upon ourselves can prevent us from enjoying the process, learning from the steps we take and missing out on fulfillment in the process. Let go of everything ! Being perfect, because in reality what is perfect? It does not exist and is a never-ending challenge as it will continue to be unattainable. Tell me who or what in your life is perfect? And what is wrong or right, it all depends on your perspective. Here is a quote that I use to help me remember this: “When you aim for perfection, you discover it is a moving target“, George Fisher I believe in focusing on the future and the power of choices to get us there. I love the saying that „our past does not dictate our future„, but have you ever really pondered the power of that? If you are in your 30‟s you are only approximately one third of the way through your lifes journey, you still have double that time to go. How are you going to use this time to be who you want to be and what are you going to do to have all that you desire? So when you look back at „the reasons‟ you use, what other choices can you make? You can choose what you do with your money and your time. I have witnessed the focus and

© Copyright 2011

Page 81 of 125

determination that people can have when saving for a holiday, that they find it simple to choose not to waste money on unnecessary purchases. Or when someone is training for a marathon, do they drop everything to catch up for a gossip with friends or do they program it in for a time that means they can still train and catch up with friends at an appropriate time. There are 24 hours in a day – how are you choosing to spend them? “A year from now you may have wish you started today.” Karen Lamb

BONUS GIFT Valued at $80

© Copyright 2011

Change Made Easy – Questionnaire & Consultation To your complimentary bonus gift from The Peoples Coach email and visit

Page 82 of 125

Stop Hitting Your Head Against A Brick Wall!! Paul Baden Paul Baden, born near Liverpool, England, now living in Melbourne Australia. To explain how a woodwork teacher became a theatre performer in London‟s West End, to owning a multi million dollar Hospitality Recruitment Company would take many conversations over a few glasses of red wine! And that is just for starters! My life has been nothing but varied, exciting, diverse, challenging with many high points and many low points. I have lived in England, New York, New Zealand and in 1989 moved to Australia – for a few months!! 22 years later I am still here!!

Some people might call my life unfocused, some people might say I have been very lucky, I say you look at life through the frame you choose to put around it. The current stage of my life in a way brings me full circle back to my teaching days. I call it the „Drawstring‟ time. – Pulling everything I have learnt so far into one place so that I can share my knowledge. To work with people so that they don‟t make the same mistakes I have. To see people achieve their goals, whether in business or personal life without them wasting precious time and energy – this is exciting, not just for them but for me – because I know then that I am achieving my own personal success.

The Power of Reframing

© Copyright 2011

Page 83 of 125


eframing is such an exciting way to live your life to achieve maximum results. And guess what? – We have all experienced reframing, without probably realising it, or more importantly, realising how powerful it can be. Using reframing, you can make big changes with small changes.

Would you like to understand what reframing is and learn how to incorporate it in your dayto-day life? Well YOU can! - and many people do! What is reframing? In terms of how you communicate, or how you see things, then reframing is to look at, or think of beliefs, ideas, relationships etc. in a different way, or from a different perspective. i.e. to relabel, or, simply put – to frame again! You can say something in a different way - reframing the question. You can change the meaning you attach to an event in the past – reframing your beliefs. You can solve problems by looking at them from different angles by using reasoning that is not immediately obvious, instead of tackling them head on. - reframing your assumptions and thinking outside the square (more commonly known as lateral thinking). Why would you want to reframe things? Think of a time when you have been taking a photograph and you try to make sure that the subject is in the middle and not cut off, or you frame a scenic picture by having a tree on one side- (I think I am being so creative and artistic when I do that! ) – this is all done to produce what I believe is a good picture. –(Maybe I need to reframe my belief about that tree!) What if you changed your words, tonality and body language to communicate what we wanted to say in the most effective way possible? How cool would it be if by simply reframing your language you could achieve the goals you want? What if you had a belief about a certain event that prevented you moving forward or on with your life? What if you could reframe that belief and give it a different meaning or response that would stop you being „stuck‟? In business, how can you achieve successful outcomes in the boardroom? Or how can you maximise you chance of success in getting new clients? – simply by looking at things differently and by being flexible in how you approach them.

© Copyright 2011

Page 84 of 125

Reframing opens up creative possibilities by changing our interpretation of a situation, event, person, behaviour or an object. Think of a time when you changed your opinion of somebody. You might have perceived them as difficult or stand offish because of the way they behaved towards you. You then discovered the reason for their behaviour, which then made you feel sympathetic towards them. You then had an image of them as „dealing with other problems‟ rather than being bad. How about a time when something went wrong or didn‟t work out as planned and then discover that an opportunity presented itself that otherwise would not? What is that old saying? “When one door closes another opens!” Jokes depend on reframing for their humour –the punch line is the moment when one frame is substituted for another – here is an example of what I mean. A retired couple were asked recently what they did to make their days interesting? They replied: “Well for example the other day, Bev my wife and I went into town and visited the shops. When we came out there was a police officer writing out a parking ticket. We went up to him and I said “come on mate, how about giving a senior citizen a break?” He ignored us and continued writing out the ticket I called him an “****hole” –He glared at me and started writing out another ticket for having worn out tyres So Bev called him a”****head”. He finished the second ticket and put it on the windscreen with the first. He then started writing out more tickets. This went on for about 20 minutes. The more we abused him the more tickets he wrote out. “Just then our bus arrived and we got on it and went home.” Our assumption that it was the elderly couple‟s car is totally upturned with the punch line! On a personal note I have been involved in a couple of car accidents where fortunately no one was injured but my car has been damaged. The common reaction is to get angry, look at the damage, think of the inconvenience of repairs and the costs etc. I reframe the situation into believing that if this incident had not occurred then quite possibly I was minutes away from a more serious accident that could have resulted in human casualties. In that context I am less angry about the damage caused to my car and the situation is put into perspective.

© Copyright 2011

Page 85 of 125

In business, managers often bring too few ideas and too many old responses to everyday problems and challenges. They stick with their limited perspective to make sense of the world and remain blind to other options. They believe that theirs is “the only way” to handle a particular problem. Successful managers and leaders look at old problems in a new light as well as confronting new challenges with different tools and reactions. Reframing expands their understandings, responses, timing and different styles to problems. Reframing helps to translate the good intentions of a manager and leader into effective action. In explaining the powerful impact reframing has on your brain, neuroscientist, Kevin Ochsner is quoted as saying –“our emotional responses ultimately flow out of our appraisals of the world (i.e. Frames) and if we can shift those appraisals, we shift our emotional responses” Reframing changes the way you feel, which in turn changes your capacity for action, making it a great tool for changing your own life and influencing other people. In practical terms here are a list of questions you can ask yourself when facing a challenge or are stuck on a problem. Go through the list and ask yourself the questions. Get into the habit of asking yourself these questions whenever you need to change your way of thinking that is not ecological you find yourself in situations where you are not reaching your goals.        

Meaning – what else could this mean? Context – where else could this be useful? Learning – what can I learn from this? Humour – what‟s the funny side of this? Solution – what would I be doing if I‟d solved the problem? Can I start doing any of that right now? Silver lining – what opportunities are lurking inside this problem? Points of view – how does this look to other people involved? Heroes – how would one of my heroes approach this problem?

Start reframing by listening to your language and the words you use, for example. When faced with a problem it is very common to use the phrase “I can‟t do that, it is too hard”. The unconscious mind picks up on the words “too hard‟ –and guess what? The problem does become too hard! Change your language when faced with a problem to “this will be a challenge” –the unconscious mind now picks up on the word “challenge” and there is an immediate shift in how you perceive that problem. Consciously always replace “hard” with “challenge” and see the difference. Change your language to reflect the positive and not the negative.

© Copyright 2011

Page 86 of 125

If you say to a young child “don‟t close that door” what are the chances that at the first opportunity they will close that door? If you reframed the request to “keep the door open” their response is very different! „Communication is all about the response it gets‟. If you are a manager or business owner you want to not only get the best out of your team but you want to do it in a way that gives everyone clarity and direction. If you want to be a fantastic manager or business owner then listen to your language and how you phrase your words. If you are in sales then your language, and how you approach customers is vital if you want to be a top salesperson. We have all experienced the situation where we have gone into a shop and the salesperson in a flat tone of voice says, as the opening line “Can I help you”? What has been you reaction? –I have a fairly good idea! Replace that salesperson with another who approaches you in a friendly manner and says “Welcome, have you been in our shop before”? How different will your response be? – Now I am not suggesting that you will then buy something – many more steps have to happen and it also depends on your buying strategy –but at least dialogue has started. On a final note did you know that a lot of the stress we feel has to do with our perception of what is going on – remember, the fight or flight response is triggered by perceived threat, not actual threat. If you can get into the practice of viewing more experiences as challenges rather than threats, you can remain calm and interested in finding a solution, rather than stressed or scattered – in other words –Reframe your experience. I am putting together a book about the ways in which people have reframed their lives and made positive changes to them. If you would like to share your stories with me I would love to hear them. If your story is published then I will acknowledge you for the story being yours. Share your stories and comments by emailing me personally at

© Copyright 2011

Page 87 of 125

Girls you CAN blend work life and health Sarah Valentine Empowering women to gain absolute clarity on what they want in their life and blend the three central areas - family, health and work. Sarah is located in a beautiful seaside peninsula in Victoria where Compose Life is based. Sarah blends her business with her life as wife to Craig and mother of two beautiful girls. As a vocational interest Sarah is studying Nutritional Medicine and has a great respect and passion for combining good nutrition, lifestyle and getting the right mindset to achieve an exceptional life. Sarah has a wide and varied background in health promotion, management, administration, hospitality and retail service both in Australia and London. Having studied Business Management and Psychology at Monash University, Sarah also has an Associate Diploma in Public Relations. These have been applied in corporate, government and not for profit sectors. Compose Life was started with the mission to empower women to blend work, family and health. As a Work, Life, Health Coach, Sarah works with women who own a small business, work full or part time or want to return to the workforce and women who desire to have purposeful work. Sarah works with these women Composing the three key areas of life – family, health and work.


ow does it feel and what does it look like when work, life and health are blended together successfully? We often know when something is a success when it feels right! When we feel energised, excited and we know each day is stepping us closer to our Ultimate Life. The life that when we wake up in the morning we pinch our self and ask “Am I dreaming?” Success for many is feeling that all areas of life are working in harmony,

© Copyright 2011

Page 88 of 125

where we deal with life‟s stuff with ease and perspective. It also often means we are happy in our work life, relationships and our health and vitality. It seems we are busier than ever. We are mums, daughters, sisters, friends, wives, employees, leaders and more. Where do we fit ourselves in to all of this? As busy women, our time is often in demand and naturally we give to others. The nurturing mother, the caring daughter of elderly parents, demands at work and so the list goes on. Often when we stop and take a helicopter view of our life we find that we are not living the life we want to live and our health, vitality and body isn‟t what it used to be! There are millions of us across Australia who are either in the workforce or running our own business. Many of us have family to take care of, the home and of course ourselves. We know that when we don‟t operate in a peak state – that is the food we eat, the exercise, the time out and plenty of rest – the whole structure tends to fall down. At times one or two areas take over our lives, we tend to hit overwhelm, frustration and start to feel other areas in our life slipping. We get tired, clothes may feel a bit tight, we snap at the kids and not much is going on with the hubby!!! In order for us to reach our full potential and live our Ultimate Life we need to have all areas of our life working in harmony. The blend of work, life and health can be challenging, but absolutely achievable. How? By adopting a few strategies in our daily life. To live a life where we are centered in who we are and where we want to be, without the overwhelm and frustration, is to many women living the dream.

5 Steps to blend work, life and health 1. Elegant thinking To achieve your personal best we must embrace fear and view failure as learning. Always ask the question what is the gift in this? This strategy starts to shed positive light on every area of our lives. It also opens us up to real growth within ourselves. When we own our “mistakes” and learn from them we start to acknowledge that we are 100% responsible for what we do, the choices we make, how we respond and the results that we get in life. Elegant thinking is fundamentally about taking responsibility for our thoughts, decisions and actions. TIP: Think of an event in your life where you felt you failed, or made a mistake. Write down what the gift in it for you was – what did you learn and how did you grow?

2. Perfect intention What is it that you desire to achieve in your life? What is your Ultimate Life? Once we get very clear on what it is we want in our life, we also need to get very clear for what purpose we want it. What will it give us and why is that so important. When we have clear focus and

© Copyright 2011

Page 89 of 125

direction on what we want to achieve and why we want to achieve it then we have perfect purpose and intent every day. We know what it is we are working towards and we know why we want to achieve it, the getting it done becomes exciting and energy and momentum is born from that. TIP: Write down everything you desire in your life within the next 12 months, once you have done this write down what all of that will give you, ask the question for what purpose do I desire this?

3. Intelligent priorities We have all heard it, we all know it but so many of us „forget‟ to do it on a daily basis – Goal setting! When we set our goals for 5 years, 1 year, 6 months, 90 days, weekly and daily, we have direction and purpose. By adopting Step 2 Perfect Intention, the goal setting supports you in achieving your Ultimate Life. Even more than that, consider what is truly important and prioritise based on that. Ensure this is congruent to your Ultimate Life. TIP: From the list of what you desire within 12 months, break that down to six months, three months, one month, a week and a day. Everything you are doing is stepping you towards your Ultimate Life. Furthermore, prioritise your goals based on importance so you are really clear.

4. Handbag of support A couple of things to consider when it comes to support. Firstly get really clear about who is on your team. Who is around you that offers you support, encouragement and assistance when needed. Secondly, what do you do when the steps you are taking aren‟t taking you to your Ultimate Life? Use it as an opportunity to grow. Change if you have to, modify your actions, discard an old belief and learn to be flexible with your behaviour and actions but always stay true to your Ultimate Life. Remember, if you change, everything will change for you. TIP: Write down those around you who are on your team. Also, go back to your list of daily, weekly, monthly goals. Make a note that if something isn‟t working – change it! Remember that a definition of insanity is doing the same thing over and over and expect a different result. Keep your eyes and heart open to all the possibilities around you.

5. Fun along the way What are you going to do as you achieve these results along the way? When you feel your life is starting to blend together perfectly, when you see changes within you and within your family, your home and your work. When you know you are no longer going into overwhelm, frustration – you can see the wood from the trees. This is a sensational achievement! TIP: For each month you achieve your goals, write down what you will do to celebrate. Also, write down what you will do in a big way when you know you have succeeded!

© Copyright 2011

Page 90 of 125

BONUS GIFT Valued at $49

Steps to Composing Your Life Workbook To move toward composing your Ultimate Life go to and get your free Steps to Composing Life workbook. This workbook explores where you are today, where you want to be and shows the power choice has in our lives.

Š Copyright 2011

Page 91 of 125

What is Diversity in the workplace?

Shane Boyd


n organisation that employs a diverse workforce recognises the value of individual differences in areas such as age, gender, sexual orientation, language, ethnicity, cultural background, religious beliefs and also covers socio-economic background, personality, marital status and family relationships. Managing diversity requires the organisation to provide a work environment where all individuals are acknowledged for their contribution regardless of individual beliefs. Building and fostering relationships based on diversity will create a cohesive environment where individuals feel safe to express their contribution to the organisation without fear of discrimination. A diverse workplace provides a healthy and safe environment where each individual is treated with respect and dignity. Benefits of employing a Diverse workplace. The benefits of diversity is wide and varied for both the individual and the organisation. A diverse workforce with a range of different backgrounds and perspectives gives the organisation a broader range of ideas and insights to draw from. By valuing a diverse workplace individuals and the organisation can break down prejudices and avoid stereotyping. Giving individuals a sense of belonging with a much greater sense of ownership. The quality of relationships is increased through communication and the sharing of ideas. A greater appreciation of the different ways of thinking gives greater utilization of skills and knowledge.

Š Copyright 2011

Page 92 of 125

Having a diverse workplace gives rise to greater flexibility in working conditions and work hours which reduces stress and increases productivity. Diversity is about valuing differences and inclusion. A diverse workplace takes the ideas and knowledge not otherwise available of the individuals and places value and recognition on them. Greater resources are available and individuals can grow as a result of working with colleagues from different backgrounds. Challenges of Employing a Diverse Workplace Managing a diverse workplace can be challenging for management to delivery messages. Communication becomes exceptionally important and decision makers need to be aware of how communication is going to be interpreted by the workforce. Strategic decision making implies that the communication used is based on the diverse workforce. Miscommunication can be detrimental to both the individual and the organisation. Assimilation of individuals into the workplace is also a challenge and can become a barrier for diversity. Individuals can assimilate into the workplace based on the structures of the organisation however still feel alienated in a dominant workplace. Managing the workforce can be challenging if strong leadership is not present. Organising and structuring the workplace allowing for diversity can be time consuming and cumbersome. The drain on resources can far outweigh the potential benefits if the workplace is not managed with diversity in mind. Creating and Managing a Diverse Organisation Communication and management are the keys to developing a diverse workplace. Communication skills of the communicators need to have awareness around how the communication is received and interpreted. Self monitoring is essential in creating empathy in understanding how communication affects the workplace. Managing diversity goes beyond equality and fair employment opportunities. Managers who take on the opportunity of diversity recognize that specialized skills are necessary for creating a productive diverse workforce. The diverse workforce adds value to the entire organisation by allowing individuals to express their own beliefs within the boundaries of the management. Equality of opportunity by all individuals is highly regarded an embraced by management. Improved moral in the workplace by taking on diversity increases individuals desire to perform and increase profitability. Managers demonstrate appropriate behaviours consistent with the principles of equity and diversity. Consulting with individuals and encouraging contribution and knowledge sharing. Highly skilled managers recognise the specialised skills of each individual and seeks out continuous learning and development opportunities for the workplace.

Š Copyright 2011

Page 93 of 125

The importance of leadership in managing a diverse workforce cannot be understated. Managers should be concerned about the culture of diversity and how that impacts each individual. Workplace diversity principles should be integrated with human resources for planning education and recruitment. A diverse workplace enables individuals to contribute based on their own unique set of circumstances therefore adding real value to the workplace. Without diversity in the workplace individuals form different background would not have the opportunity to mix with other individuals for other background. It is a key to breaking down prejudices and barriers between cultures. The risk to an organisation by not employing a diverse workforce is alienation from the wider business community and stagnation in the market place. Diversity is evolutionary and requires a firm commitment of behalf of the organisation.

Š Copyright 2011

Page 94 of 125

Recruitment in Your Hands Sharyn Ede Areas of Expertise - Career transition and development strategist - Recruitment and process development for business - Experience working in Australia and overseas markets - Coach and mentor for small business owners Experience - Managing Director- Sharyn Ede & Associates - Account Manager, Consultant and Project Manager for a number of recruitment agencies in a range of industries - Asia Pacific Access (Beijing and Shanghai)- Account Manager, Office Manager and Counsellor - UNSW (Beijing), Pre Masters program - course development and facilitator - UNDP (Beijing) - Recruitment for local office staff - Centrelink - Manager National Help Desk and Help Desk Manager – Applications - Fitted for Work Mentor - Workshop presenter/facilitator – Skilled Migrant Seminars, Holmesglen TAFE Qualifications and Memberships - Graduate Diploma of Information Systems (University of Canberra) - Bachelor of Education (Canberra College of Advanced Education) - Certificate IV Training and Assessment - Organisational Development of Australia Contact Details m: 0403 429 161 e:

© Copyright 2011

Page 95 of 125


inding the right employee for your business can be a real challenge and can cost valuable resources and time, ultimately affecting company productivity. So many small to medium businesses struggle with recruitment, without spending many thousands of dollars using large recruitment agencies, often with poor outcomes. In a recent discussion with John, a business owner, he related to me some of his frustrations with recruiting. He asked: “why is recruiting the right staff such a problem for my business? The people we employ inevitably leave after a few months because they are either ineffectual or they cite that the role is not what they were expecting it to be. We spend so much time and effort to find them, let alone the money spent training them. “ Does this sound familiar? There are many reasons for a vacancy, people get promoted and they retire, quit or are injured or sick often without warning. John had done his own recruiting many times, without much thought to planning the process, the time and cost involved and what they were really looking for with skills and „the fit‟ of a new staff member. They just got on and did it often without a successful outcome for all concerned. After some discussion, John decided to try something new, a more structured approach using the following process. Before starting the recruitment process there are several things to consider:    

can this role be filled internally? can the duties be shared among others in the team? do you really need this role filled? the costs and time associated with recruiting new staff – can take up to 12 weeks.

An organisation has a number of choices to find the most suitable candidate:   

Conduct and co-ordinate the process themselves; Use networks and other contacts to find the best person for the role; and Use of employment agencies.

A good starting point is to define the job description. This documents the experience and skill requirements for the role as well as the duties, responsibilities and functions. Now you can begin to think about how you advertise the position. You can consider newspapers, internet based employment sites, social media sites and employment agencies It is important to note that you are required by law not to use discriminatory language that may exclude potential employees on the basis of race, age, sex, marital status, family status or responsibility, pregnancy, religious and political beliefs, disability, gender history or sexual orientation.

© Copyright 2011

Page 96 of 125

The success of your recruiting will rely on the planning process and how well you:    

Prepare – job description and advertising Preview – reviewing the response and phone screening of candidates Process – the interview process Proceed - document a formal offer of employment and induction.

1. Preparation Job Description Documenting the specifics of the role is an integral part of the planning process. It encourages the organisation to formalise the responsibilities and functions of the role as well as the knowledge, skills and experience required. This process of formalisation of the role increases the probability of a recruiting a suitable candidate. Advertising In advertising the role, the organisation has the choice of using internet employment websites such as Seek, Mycareer and Jobsearch The effectiveness of these websites is diminishing in recent times. Other strategies such as LinkedIn, University and TAFE job boards are becoming popular with organisations. These options may incur a cost. Your advertisement needs to be written in a simple, brief style using bullet points highlighting the benefits of working in your organisation:   

with the name of your organisation, including logo; giving the title of the position; and the location of the role, description of the position, the roles and responsibilities and how someone can apply. It is optional to advertise the salary package.

2. Preview The number of applicants that respond to your advertisement can be anything from ordinary to overwhelming. One of the challenges for a small business is how to best deal with that response. Having a dedicated email address (e.g. can be useful with one person reviewing the resumes as they arrive. Often the applications are from people who apply for any and every role, regardless of the content and details of the position. If you receive an overwhelming response you will need a plan to screen the applicants to reduce the number.

© Copyright 2011

Page 97 of 125

Phone Screening A telephone screening process can be very useful - sorting out the resumes into the candidates you want to speak with further. With a much smaller number of applications to follow up you can phone them (telephone screening). You can take detailed notes about each applicant then move onto to making a shortlist (usually 3-5 candidates) for the next stage of the process - a face-to-face interview. You are looking for candidates who appear to have the background, skills, experience and personal qualities as well one or two candidates with potential that might be useful to consider for the role. It‟s a good idea to send an email to each candidate being interviewed with specific details of the interview, a copy of the job description, your website and the names of the interviewers. This can demonstrate a level of professionalism and can be a good introduction to your company. When the recruitment and selection process is complete either an email or a letter can be sent to the unsuccessful candidates.

3. Process The interview part of the process can be the most challenging for all concerned. It‟s important to remember that the purpose of the interview is to encourage a two -way conversation between the interviewer and the candidate:  

the employer can establish that the candidate has the right skills, knowledge and attitude for the role and, the candidate can determine that the organisation where they would like to work.

An interview guide can be created from the job description. This gives the interviewers a standardised process for questioning each candidate. The first interview with 2 –3 interviewers   

discuss the organisation and the role review the candidate‟s resume and their skills for the role using a range of question styles including behavioural style questions, determine the candidate‟s suitability to the role, the team and the organisation overall.

If appropriate there are a number of tools and resources to assist you. These include personality profiling (Myers Briggs Type Indicator), behavioural profiling (Extended Disc) and psychometric (verbal, numerical testing).

© Copyright 2011

Page 98 of 125

If a second interview is required, this would typically be with 1-2 people (e.g. business owner, team leader) 

A general conversation to determine candidate/organisational fit

At the conclusion of the interview identify the next steps on the process and the timeline for a decision. This is a good time to check in with the candidate the status of applications for other positions. John commented that he really enjoyed the new and different ways of questioning the candidates, probing more into their background, their skills and what they could offer his organisation. He had a big smile on his face when interviews were completed.

4. Proceed The next stage is to proceed with the reference check (a minimum of one) for the best candidate. The purpose of this process is to validate the claims made by the candidate on their resume and their particular skills and experience. Best done over the phone, the process can take 10-20 minutes. You can build in extra questions particularly relevant to the role. Once these have been complete and you are satisfied with these checks you can proceed to preparing the job offer. In the first instance you can make a verbal offer to the candidate to gain agreement following up with the formal paperwork send via email, posted or sent by courier. The offer of employment contains:      

A copy of the Job Description Letter of Offer Staff Handbook Information about any bonus, commission and incentive schemes A separate salary sheet detailing the salary package Any information relating to government requirements.

The final and sometimes forgotten, step in the recruitment and selection process is to induct your new staff member. This gives the new employee the opportunity to get up to speed and be more productive in a short time in the new position. You can consider two stages:  

Before the first day First day at the office

© Copyright 2011

Page 99 of 125

Between acceptance of the offer and the start date, a new employee can be sent a range of information about your organisation and the role, a starter or welcome kit. Induction should cover the whole probationary period. In preparing this program the question can be asked “ what does the employee need to know as a minimum by end of day 1, week1, month 1” etc.” This helps to minimise the new employee being overwhelmed. Remember:    

Prepare – job description and advertising Preview – reviewing the response and phone screening of candidates Process – the interview process Proceed - Document a formal offer of employment and induction.

These 4 steps for recruiting will provide you with a proven framework for recruiting new effective staff into your organisation.

BONUS GIFT Valued at $180

Behavioural Interview Guide Do you want more probing interviews? Are you finding yourself running out of quality questions for candidate interviews? Do you want your interviews to be more effective cutting to the “chase” with how candidates really think? This effective Employers Guide to Behavioural Interview Questions will provide you with a range of probing, insightful and clear questions that will allow you to really know your candidates experience and how that will transfer to your organisation. To receive your free copy today, email with “Employers Guide to Behavioural Interview Questions” in the subject line.

© Copyright 2011

Page 100 of 125

Driving Your Own Bus Sonja Preston As a teacher, Sonja not only taught the content of learning she also empowered the children through developing their mindset, of „I CAN DO THIS‟. She then worked as a Parenting Consultant, where she assisted parents in their parenting role. For many first time parents, there‟s a lot of self-doubt about their capacity to be a great parent, and so Sonja saw that empowerment and a belief in self was equally as important as the „facts‟ about child development. She developed a Strengths –Based approach for working with parents. Whilst undergoing treatment for breast cancer, Sonja decided it was time for a career change where she could assist a greater number of people to grow, using the wisdom she‟d gleaned from years of observation about human behaviour, and utilising the personal skills she gained during her b-c journey. In 2010, Sonja established Three Wise Owls consultancy where she teaches the importance of mindset and the components of great communication, both of which are vital to achieving success. Sonja is an author of several books including: “97 Valuable Insights into Parenting”; “97 Important Gifts my Parents gave Me”; “The Gift of cancer”, a book about her b-c experience, which is awaiting publication, and has written in Julie Williams book “You can beat breast cancer.” Sonja can be contacted through or via Email:

© Copyright 2011

Page 101 of 125

The 9 steps to recovery from ill-health, trauma or „stuck-ness‟ to take you to a position of WELLNESS n February 15th 2009 whilst showering, I found a lump in my breast. This was to be the start of the roller-coaster ride of my life - experiencing what many would say was a year of loss, loss and more loss.


I lost my home base, part of my breast, my previous good health, my hair, the death of a friend from cancer and finally, to cap it off, I lost my job which I was passionate about. Over the next 20 months I went through:     

2 surgeries; 4 cycles of heavy duty chemo; 12 cycles of „regular‟ chemo; 17 treatments of I/V dugs every 3 weeks, 25 daily doses of radiotherapy and

I was hospitalised another 2 times with Pericarditis and then Pneumonia. I realised that if I were to survive not just the cancer itself, but the harsh treatment regime, I had to instil some balance and „normalcy‟ in my now crazy world. This is my story, of my return to wellness – to make it a time not of loss, but of Gain and Growth – a story, which I know you will find inspiring. It‟s all about Driving your Own Bus. It‟d be really great for you to put on Tony Bennett singing: “Put on a Happy Face” right now, as you read this – he‟s singing my song! Though the diagnosis was BIG, and at times I did feel overwhelmed, I also quickly realised that at every stage of this, I had choices: I could do the treatment or not; I could explore alternative treatments or not; I could take the help from friends or not; I could play the victim (and everyone would completely „understand‟ if I did) or to be the „Maker of my own Destiny‟. I chose to take responsibility for what I could do right now. As I have moved a lot in my life, I have family and friends throughout the world, and I knew that they would want to know, and to support me. I also knew that I needed them, to help

© Copyright 2011

Page 102 of 125

me through it. So began a series of emails, where I informed them of what was happening treatment–wise, but also, what they could do to help me. Here‟s an excerpt from the first email: Dear Friends, I wanted to share with you that I have recently found out that I have breast cancer. As you can imagine I've gone through a huge range of emotions and have not wanted to tell anyone - I don't know if I thought it might not be true if I didn't speak the words aloud. I have also struggled emotionally with the concept of letting people look after me/help me - I'm so used to being strong, independent and being the one who gives to others. My sister, Anita, tells me that it's 'strong' to know when to ask for help/let others help you. And, after much reflection I do believe that spiritually, that's one of the lessons here for me (I'm just not very good at it yet!) So, how can you help me: ** Remind me I'm strong and positive; ** Send me love via telepathy, reiki, prayer, positive vibes - whatever works for you; ** Focus lots of 'clean health' energy on my left lymph nodes to ensure that they are clear/healthy. We won't know till surgery, and if there is a problem I may have to have Chemo, which sounds totally gross! Never before will I have had so much focus on my breasts - ahhh, if only you were all gorgeous available males! (I have not lost my sense of humour, nor my ability to 'look on the bright side') ** Send me lots of funny emails - laughter will reduce my stress, and make me smile - even boob jokes are fine! ** Send me text messages (I may not respond to them if I receive lots, but will love to know that you are thinking of me) ** If you see me, gives me lots of hugs - ahhh, sounds good already. ** Any of the above regularly over the next few months. I know I will be okay long term Lots of love to you all for being my friends, and in anticipation of your support, Sonja x x x

© Copyright 2011

Page 103 of 125

So as you can see, I took charge from early on. I understood, that there is no „right way‟ to get through this journey – just a „this is right for me‟ way! Apart from only a few occasions, I felt confident that I would get through this. When a friend told me that some people were avoiding me (which I had noticed) she said it was because of their fear that I might die, and that they were scared of losing me as a friend. So, in my next email, I very bluntly told them: „I ain‟t going no-where‟ and to stop focusing on the possible negative, but instead to see me in their futures. I believe strongly in „What you focus on, Grows‟. I did not want to have any focus on death, but lots of focus on LIFE and LIVING. Once I had a date for the surgery (and later the 2nd one) I sent an email out, asking that everyone wear pink on the day – not for b-c, but for love. I believed that their love would help me through the process. So, many responded and there must have been almost 100 people in pink on those days - including my 89 year old Uncle who wore pink undies! Once I had the dates and times for the chemo and subsequent treatments, I asked for volunteers to accompany me, so I would never be alone. I just had to ask and they were there! I knew what I had to do… allow the surgeon, oncologist and radio-oncologist to do their procedures, but that „well-ness‟ was up to me. I‟m a firm believer in attitude…. You can BE however you want… I could lay back and moan about it, or I could be pro-active. I stepped into the role – sort of like a manager at a building site, overseeing it all.

To regain well-ness, I had to look after body, mind and spirit: 

For my body I sought out practitioners in yoga, reflexology, naturopathy, lymphatic massage drainage (a complication of having the lymph nodes removed), a gentle exercise program, and I got out into the sunshine and garden often. I utilised everything on offer. For my mind, I read, watched a little TV, took up meditation, and I went to work as often and as soon as I could after each treatment – even though I was tired - that‟s where the „normal, healthy‟ people were, whom I wanted to be like! For my spirit, I made a discovery early on, which really helped… that it wasn‟t me, as in my essence or spirit, which was going through this, but just my body. This meant I was somewhat disassociated from it all – almost like viewing what was happening as

© Copyright 2011

Page 104 of 125

a third person. To keep my spirits high, I also laughed nearly every day, reading the funny emails I‟d asked people to send, and I hung around with „happy‟ people. When you go through a process like this your friendships change. Some, who you thought were friends, disappear – I could speculate „why‟, but the reality was they were gone. More importantly, so many acquaintances stepped up to help and amazing new people came in! During the process, I realized that as well as the goal of being finished with the treatment and being healthy again, I desired a reward. So, I booked myself a trip to Bali. I had my last treatment on Sept 10th 2010, at 9am, and at 5pm that day I was on the plane – I CAN FLY!!!! The b-c journey was a HUGE learning experience for me, and I learnt a lot of strategies, which I know will be useful to others experiencing ill-health, trauma, or even „stuck-ness‟, also know as procrastination! So if Tony has finished singing for you, now put on Bon Jovi‟s “It‟s My Life” and learn my 9 steps to WELLNESS, using the analogy of Driving Your Own Bus. 1.

Recognise and accept the driver‟s seat – It‟s YOUR LIFE, why would you let anyone else drive your bus?


Sit tall in the seat – Be confident in your capacity to drive the bus – you DO know what you are doing! If you feel you don‟t know, pretend, or act as if you do know!


Choose your destination – What‟s your goal? –know where you want to go.


Know the route – How will you get there? What steps do you need to take? What do you need to do?


Be prepared to stop off and look around – Be flexible, enjoy the journey, divert when you wish.


Choose your passengers – Set down „unsupportive people‟ and let on the people who support, nourish and inspire you.


Service the bus regularly – Look after your body, mind and spirit – with good food, exercise, fun activities and being creative.


On arrival at your destination, relish the view - Acknowledge your skill, and determination to get there – don‟t rely on others to do that for you – be proud of who you are!


Choose your next destination – So what do you want to do next? What‟s the next goal? It‟s time to put on Bon Jovi again and sing out LOUD: “It‟s MY Life!”

© Copyright 2011

Page 105 of 125

BONUS GIFT Valued at $47

Questionnaire Are you uncertain as to the extent to which you are driving your own bus or are you being driven by others? By answering these 10 quick questions, you will be able to see if you have your Bus License‌ and if not, to get clarity on the area you need to practise in order to achieve your license. YES, I want to get my Bus License for FREE, valued at $ 47! Get your Bus licence checklist at

Š Copyright 2011

Page 106 of 125

5 Steps for Feeling Energised & Losing Weight Stephanie Payne Stephanie is a Melbourne based Nutritionist, Health Performance Coach and U.S. trained Registered Dietitian. She is certified in Adult Weight Management by the American Dietetic Association and is the owner and founder of Your Delicious Life. She gives personalised consultations to empower people to lose weight, accomplish their health goals and feel their best. Before moving to Melbourne, Australia, Stephanie worked as a renal dietitian at outpatient dialysis centres for five years. While assisting patients with very strict kidney disease diets, Stephanie realised that there had to be a better way to assist people than by simply describing a diet plan. After moving to Australia and working for a year in a corporate environment, Stephanie discovered life coaching and says that “life coaching is an incredible compliment to nutrition and helps inspire people to make lasting changes to improve their quality of life.� Stephanie enjoys cooking, reading, traveling and is currently training for her first half marathon in October. She is a selfproclaimed foodie who loves trying new foods and curling up on the couch with a good cook book. One of her favourite things is sharing a great meal with her incredible family and friends. Her favourite foods and drinks are sushi, anything spicy, dark chocolate and a good glass of red wine. For more about Stephanie and her business, go to

Š Copyright 2011

Page 107 of 125


s a nutritionist, two of the most common reasons people reach out to me are that they either want to lose weight or wish they had more energy. And of course, a lot of people want both. Ask anyone who has successfully lost weight and kept it off how their life has improved and most of them say they have more energy, are happier and more confident. Losing weight and having increased energy levels are closely linked. Losing weight will help to give people more energy and increased energy levels can make people more willing to do what it takes to lose weight, especially adding exercise to their daily routine. Weight loss takes time to see results and to experience the increased energy levels from the actual weight loss. In today‟s world we all want immediate results. Keeping that in mind, you should begin by focusing on feeling energised so you can start to get results today, even more tomorrow and by the end of the week, you will feel like a new improved version of you. Soon you will also be seeing the weight loss results and feeling incredible. At that point, it‟s a cyclic effect that will keep you motivated and seeing results. Here is a simple five step plan that you can start today to give you renewed energy and help you lose weight. 1.

Set Positive and Realistic Goals


Food for Fuel vs. Food for Fun


Be Prepared


Get Moving


Pretend Energy

The first step is to set your goals and to make them realistic for you. You need to become really clear on what you want to achieve and how you want to feel when you have achieved your goal. Before you take action and change anything in your life, you need to know where you are headed. Some people only think about what they do not want instead of focusing on what they do want. As a general rule in life, you get what you focus on, to the exclusion of everything else. Focus on being energetic, happier, more confident and healthier and that is what you will become. It is also very important to set your goals in the positive and focus on positive feelings. Your mind responds better to positive direction than a negative one. Negative feelings and negative self talk also drain you of your energy levels. You spend more energy feeling frustrated and overwhelmed. Instead focus on what you want, which is to feel energetic, happy and confident. You can then spend your extra energy making better choices with your health and focusing on the next four steps. Food is fuel for our bodies just like petrol or gasoline is fuel for our cars. We need to be able to think about food in two ways, food for fuel and also food for fun in moderation. We would not expect our cars to perform at their best without good quality fuel all of the time and we shouldn‟t expect our bodies to perform at their best without feeding it good quality food throughout the day. The human body is an amazing machine and can tolerate abuse,

© Copyright 2011

Page 108 of 125

including poor quality foods, but only to a certain degree. Our bodies will continue to run and keep us alive, but it will not be as efficient and we will not feel our best. In order to increase your energy levels and start losing weight, you need to think of food as a fuel most of the time and as fun or enjoyment some of the time. Even though you enjoy the leather seats in your car, your car does not depend on the leather interior to perform. Start thinking about those desserts and junk food snacks as “nice to have in moderation,” but not as a source of fuel. Your car not only needs fuel to run, but also needs oil. The human body needs food for energy but also needs water to perform efficiently. Feeling tired is one of the first signs of dehydration and thirst is one of the last. If you are feeling thirsty, you are already dehydrated. Drink six to eight glasses of water at a minimum per day. You can count one caffeinated drink, one fruit juice and several herbal teas as water. The more fresh vegetables and fruit you eat, the more water you are getting from foods as well. Coffee can give you energy, but causes you to feel tired and crave more once the effects have worn off. Cut coffee back to three 5 ounce cups per day, followed by plenty of water, and you will have more natural energy. The next step is to get organised and be prepared ahead of time. We will all have highs and lows with our energy levels and our feelings. We need to be prepared for those times where we do not feel our best so we can get started feeling better immediately. This is especially true when it comes to our meals and snacks. We need to know what we will be eating during the day ahead of time so that when we are hungry we do not have to think and we can act quickly. When we are starving our bodies are running on fumes and our brains cannot function efficiently. This explains why we are often more emotional when we are hungry. Spend some time either once or twice a week planning all of your meals. This can include eating out one to three meals per week. Eating four to six small balanced meals or snacks during the day instead of two to three large meals will provide your body with a consistent source of fuel and give you lasting energy throughout the day. Your body needs fuel after the overnight fast when you are asleep so eat breakfast within two hours of waking. Focus on a combination of complex carbohydrates, protein sources and a wide variety of colourful vegetables for your meals and snacks and then add two serves of fruit and two serves of low fat dairy per day. To prevent energy highs followed by energy lows a couple of hours after meals, combine complex carbohydrates with some protein and/or fat at every meal or snack. Your body digests refined carbohydrates, like sweets and junk food, very quickly; never eat them by themselves because it will leave you feeling tired a short time after you eat. For good quality fuel sources, choose complex carbohydrates, like wholemeal breads, oats, wild or brown rice, barley, corn, dried beans/peas and wholemeal pasta. Prepare lunches and snacks to take to work or to bring with you when you are away from home. Always make sure you have a healthy snack with you so you will not be tempted to eat those refined carbs as a quick snack when you are hungry. We have established how important eating quality foods are for our energy levels and our health, but movement is just as important. Exercise is the best antidote to feeling tired and is a large part of the weight loss solution. Our bodies are made to move in a

© Copyright 2011

Page 109 of 125

variety of ways throughout the day and are not meant to be sitting in chairs or lying on the couch for long periods of time. Exercise increases blood flow to your muscles and brain, releases energising hormones, fills your lungs and tissues with oxygen and stimulates your nervous system to produce endorphins, which elevate your mood and feelings of well-being. The good news is that all of these things are true even for easy to moderate exercise. Stretching can also release muscle tension and help move blood through the body and move oxygen to the brain. With exercise, it is important to start slowly so you do not get injured. Start with easy to moderate exercise for 30 minutes two days per week and work up to one hour moderate exercise four or five days per week. There is a saying that “motion is emotion” so when you are feeling tired and need quick energy, stand up, stretch and take a long deep breath from deep in your abdomen. Getting up and moving, in any way you can, will help you to feel better instantly. The final step may seem silly at first, but it really works to give you a quick burst of energy whenever you need it. We talked about the power of our focus and our minds on our energy levels with the first step of setting positive goals. For the last step we will return to the focus of our minds. For an instant energy burst any time, simply pretend that you are energetic and soon you will really have all the energy you need. Act as if you have the energy now and you will get more energy. The more details you can think of, the easier you can act it out. For example, if you know that you would be walking faster and smiling more if you were feeling more energetic, then simply start to walk faster and smile as much as you can. Think of pretending as fun. Who comes to mind when you generally think of pretending and who also has an endless supply of energy? The answer is children, of course, and maybe they are on to something. Take all of the steps you can to feel more energised right now. If you feel more energised, then you are happier and more confident. Being happier and more confident means that you are more likely to take better care of yourself, keep losing weight and finally maintain your weight loss.

BONUS GIFT Valued at $47.95

Eating for Energy Workbook If you are inspired to get serious about your health and want to feel energised, less stressed and happier then you will need to follow a plan of action. This e-workbook will help you determine the areas of your life where you can find more energy and get you started on a course of action for a renewed and happier life today. Go to the Contact Us page and then put the code ENERGY into the message line.

© Copyright 2011

Page 110 of 125

Dream and Achieve Tracey Brawn Tracey brings a wealth of experience, with over 20 years of working with large corporates and financial institutions across the globe (Europe, Asia and Australia). She is principal of Australian Business Institute and TTL Consulting. Areas of expertise include: business management, project management & implementation, analysis of financials, planning and developing strategies, change management, effective communication, people & team development and leadership. Tracey has a Bachelor of Business (Finance and Accounting), Graduate Diploma in Applied Finance and Investment and is Six Sigma trained. Tracey is a Certified Coach and a qualified NLP Practitioner. Tracey is passionate about helping businesses run with maximum ease and efficiency, to gain the greatest results. This includes the business owner/leader through to the business newbies. Tracey has a firm belief that the right people, with the right skills will build the best teams, who can achieve anything. Work is such a large part of our life – let's make it unbelievable.


o you get frustrated, annoyed and upset when you don't achieve the things you set out to achieve? Perhaps goals such as: weight loss, a pay rise, changing jobs, promotion, saving more money, buying a new house. There are lots of reasons (perhaps “elegant excuses”) we give our self: “too busy” “no time” “not enough money”. Do you then find yourself wishing for something else, to then find that you again beat yourself up, that you haven't achieved what you wanted again. So what is it that separates those that do achieve, versus those that don't? Taking the time to analyse and understand this is really interesting. What is the difference? We all have 24

© Copyright 2011

Page 111 of 125

hours in a day. How come some people can pack in an unbelievable amount, whereas others can hardly drag themselves out of bed? Interesting! Country NSW was my home town when I grew up, the youngest of 6 kids. It was freezing cold in winter, and boiling hot in summer. My family were quite poor, and I was in awe of how my Mum & Dad made ends meet, they allowed me to play every sport available and one family holiday a year. Still, I dreamt for more. From a young age I knew what I wanted. I wanted to not to have to struggle like my parents did. I wanted to be able to enjoy the luxuries of life. Looking back on it now, I realise that it might sound materialistic, but I tell it as it was. I am a very visual person; I wanted to have the world that I dreamed of – which included lots of beautiful things. I didn't want to have to tell my kids “we can‟t afford it.” (Funnily enough – I do tell my kids that, but primarily so that they appreciate things, rather than take them for granted). At 14 years old, I nagged my Mum to buy the Sydney Morning Herald (SMH) each Saturday. It was about 20 times bigger than the local newspaper, and very few adults in our country town (let alone 14 year olds), were reading the SMH at this time. So what would a 14 year old country girl do with the SMH? I would map out the world I wanted to live in as an adult. 1.

I would leave the country town the day after I graduated from Year 12 (high school).


I researched to find the job that would suit me best. I scanned the pages of the paper for the job that would: a) pay the best (I knew my life wasn't going to be cheap) and b) there were a large number of jobs advertised (good chance of getting one, since the odds were greater).


Worked out what I need to do to achieve that job, i.e. education and experience.


Knowing what pay I would earn, I turned to the Real Estate pages, and worked out where I was going to live. I wanted harbour views! It was a pre-requisite.


Longer plan established – Go to University, study a Bachelor of Business, work 2 years in Sydney, live on Sydney's North Shore, spend the next 2 years in London. (Beyond that it was married with 2 kids, but at 14, I thought it might be presumptuous to plan so far).

So how did the little 14 year old girl go? Did she dream or did she achieve? I am really pleased to say, that every piece of the dream came true (including married with 2 kids)! I actually look back in amazement. As a coach, I often hear the struggles that people have on making dreams come true. I now know a lot more on how to achieve this, but looking back – the 14 year old did a lot right without knowing it.

© Copyright 2011

Page 112 of 125

So what is it? What does make the difference between the “gonna's” and the “doer's”?

1. Begin with the end in mind. "The indispensable first step to getting the things you want out of life is this: decide what you want." Ben Stein Successful people are very clear on what they want to achieve, and they never lose sight of the end. In fact, they begin with the end in mind. Let's build your big picture. Cast yourself forward to a time when you have achieved your goal. Imagine you are sitting amongst the glory of the achievement. 

What does your world look like? Are you smiling? Who is there with you? Where do you live? What are your holidays like? What does your day to day world consist of, what do you do? Who is in your life? What is important to you?

How are you feeling? What makes you happy? How secure do you feel? Do you feel content? Do you feel challenged? Do you feel proud of your achievement?

What do you hear around you? What are you saying to yourself? What are the people you care for saying? Can you hear laughter? What else can you hear?

After you finish reading this chapter, come back to here, and spend the time to really think over these points. Get the end picture clear! If you aren't certain of where you are going, you most likely won't get there.

2. What is the BIG WHY? So now you know what you want, what the end picture is – excellent. That won't be too compelling unless you really understand the BIG WHY you want to achieve that. Ask yourself:         

Why do you want to achieve that? What will that give you? How important is that to you? Will it change your life? How will it change your life? What will happen if you do achieve it? What will happen if you don't achieve it? What pain will stay in your life, if you don't address the problem / or take action? What pleasure will you achieve? How will that benefit you?

© Copyright 2011

Page 113 of 125

We need to be really clear on WHY. This is a large part that drives motivation. Successful people really understand the WHY. They know how important the goal is to their lives and the world they are building; for themselves and the people around them. Answer the questions above for yourself. Understand what your true motivator is. What is it that when the chips are down, you can focus on, and know that this is so important to you – that you will push ahead. Think of your WHY constantly. What will achieving this goal give you? Put the answer up on your mirror, in the bathroom, a reminder in your daily calendar, or a message that shows when an alarm goes on your i-phone. However it works for you – you need to make the WHY part of your blood. You need to live it. Combine this with your mental picture in Step 1. Next time you make up an excuse to bail out – pinch yourself and realise what you want and why. This is invaluable, and a massive way to tackle the humps & bumps that life dishes out. Things will go wrong (let's be realistic), however – how you tackle the problem is what will determine how successful you are, and how quickly you will achieve your goals. Let's take a moment to reflect – Did the 14 year old girl have her big picture? Did she fully visualise the world she wanted to live in? Yes – right to the point of knowing the view she would have from her lounge room. She knew the type of work she would do, she knew the exact job description of what she would do 15 years down the track. She visualised the clothes she would be able to buy, the parties she would have, and she knew without a doubt that she would work in London. Did the 14 year old have a BIG WHY? Yes – she wanted to be able to afford a life that her parents didn't have. She wanted to travel, she wanted to experience life, and she wanted to be able to provide that life for her children. This was a huge motivator. Most of her friends stayed in the country town, she left for Sydney by herself. She had the Big WHY to give her the drive and face the fear, to move ahead and take on the challenges that came up along the way. These are the first 2 steps for you to achieve your dreams. Dreams without action are just that: “dreams”. The next steps I would like to share with you are around the Action. How do you make it happen? The next 3 steps explore the How and the Action required:   

When you start out, things might seem overwhelming – how do you get over this and move forward? How do you overcome setbacks? Successful people have mastered self talk, the mini-me that chatters within us. I will share with you the key steps to master this within yourself. Self awareness and emotional intelligence are fundamental in helping you to achieve your goals – we will discover this in more detail.

© Copyright 2011

Page 114 of 125

BONUS GIFT Valued over $600

Dream and Achieve To receive the remaining steps in this report, simply send an email to: with the title “More Success Steps”. Business Mastery: To celebrate the launch of The Australian Business Institute (launch date Nov 2011), we would like to offer the first 50 people, a “2 for 1” deal for any of the courses held at The Institute. Visit our website and when you've selected the right course for you and your colleague, please send an email with the title “2 for 1 Business Mastery deal”. I look forward to sharing in your successes.

© Copyright 2011

Page 115 of 125

“Reawakening The Giant Within” being revealed as Bumble The Bee”

Anton Vogels

“The Secret of the Folded Bee” Revealed by the Avatar of Bumble the Bee. Its here where I was born, within this fold And its Bumble the Bee's Secret which I behold!


ow does one explain a technical aspect of producing a flower which needs to be made in a special way, to a child or a reader who hasn't got a clue how to grasp the information about the instructions.

We are often faced with these questions of, “what do I do now and how can I apply this new idea” to make or something useful with it? This is what the next story is about. How an intricate and technical idea, is shown to make it in a simple way. So my “Giant Within” reveals itself in a simple childlike way and form of a honey bee named “Bumble the Bee”. Bumble the Bee has an Avatar which comes in the form of a visual art book. The art book is about making flowers in a special way by using a paper blowpipe instead of a paint brush. Its flower making instructions are set out with the aid of simple poems, pictures and drawings in a story line. The art book is also based on a bee hive and how bees operate to exist and reciprocate with flowers. There are poems introduce the stories, the production of the flowers and the insights of the Avatar of Bumble the Bee. The entire art book is like “magic” is to a child. And yet the children artists in that day, came up with insights, suggestions and discoveries about the

© Copyright 2011

Page 116 of 125

flower forms, which were well above their age. That form of design research seemed to develop the children‟s brains, in amazing ways. From as young as five years to fourteen years of age, all the juveniles came up with similar constructive insights into the use of the “pneumatic painted” (Blow Painted) flower forms.

The title of the art book is called, “The Secret of the Folded Bee” the Avatar of Bumble the Bee! The bees in their bee hive make their honey combs by sweating sheets of wax from their bodies. Without the honey combs the bees cannot live, store food and propagate their colony. Inside the art book is a loose sheet of thick paper which has double sided sticky tape on it, which is to be rolled on a pencil into a round tube. This becomes the blowpipe for making the flowers and later on a butterfly. The paper sheet resembles the wax sheets of the hexagonal empty honey comb to be. Described in a playful poem, this tube is “The Whispering Flute” of Bumble the Bee. Hufff Pufff whispers the flute, Hufff n Pufff my music is mute. The only sound which you can hear, is Hufff n Pufff in your ear. But then a paper flute like me, wasn't made for your ears but your eyes to see. There are several flowers mentioned in the book, like, a Daisy flower and a Dandelion. The latter for which a poem was written too, with its descriptions relating to the face of a clock. “You have made flowers within a flower, like there are minutes in an hour”. This part of the poem is a key part of an important interpretation of a business structure, to which I will come back to later. The shape and the form of a “Daisy flower” with its petals, become a format for a self profile. Set out in a drawing about filling in one's form in a 360 degrees way, like the clock face.. Rather than structuring an information form to be filled in, with horizontal line and scrolling down, the form is to be filled in with information, written on the petals of a Daisy.

© Copyright 2011

Page 117 of 125

The Key word in this chapter about form is the word “INFORMATION” which has about six other words embedded, with similar meanings to the word meaning. The art book was written for entertainment and giving juveniles a chance to be like its author, a visual artist with literature skills. That worked really well! The children taught me lots of things and insights into child ability. I acknowledge the children of Kensington NSW Kindergarten of 1979. What I have discovered today about this visual art book with its poetic instructions is what I will talk about now. As a Diploma Coaching student with TCI (The Coaching Institute) and its studies in life, business and executive coaching, the contents about the visual art with its literature has become alive again in a much higher level of understanding and applications. Thus there is a reawakening taking place today. The “Reawakening of the Giant Within” “Called Bumble the Bee” Bumble the Bee is a honey bee which works as a corporate executive for a large franchise called, “Bee Hives International”. Bumble is also a Botanist, with many added valuable insights into business operations. Some of which are related to a bee hive's operations and the structure of flowers. This we will see in due course. It is taught to us by successful coaches in business, that having reciprocal mindset will show mutual benefits to clients and business operations alike. Giving free gifts to a prospective client is a great way of establishing a working relationship of contribution through connection. This communicates favourably with all parties involved. Honey bees operate in a similar fashion. The bees visit flowers for their nectar and pollen. In return to the flower which needs other pollen to fertilise it so that the flower can become its fruit. The bee in turn process the nectar which become honey, which the bee deposits into the honey comb for the larva, “bees to be”. The bee hive has its workers (drones) and a Queen in charge like a managing director. A lot can be learned from this kind of business structure. Nature has other natural structures available to us from which we can learn. A wood worm led to an idea of making a subway for underground transport. Flowers too have lots to offer in ways of “How we set up information for business guidance”. This is where the dandelion flower comes in from the book on visual art and literature. On chapter four in its opening poem it is written as, You have made flowers within a flower, like there are minutes in the hour. Those two lines of the poem show the structure of a dandelion in relationship of the printed minutes on the face of a round clock. The time minutes I see as a metaphor for “the minutes noted in a board meeting about what is communicated” to its members. The minutes are minute descriptions of the members reports. When set out as little notes in a 360 degrees fashion around the central theme of the business, then it attains an

© Copyright 2011

Page 118 of 125

“information” structure as was seen about the children‟s personal profile. Those profiles were also based on a flower structure. To give it form with feedback. The 360 degree form with the minutes of the meeting become a compass for the direction of the business. In actual fact, using the lessons learned from executive profiling with the use of extended DISC, the pneumatically created flower forms are visual shapes of an extended disc. The disc doesn't become bigger, its extended with antennas from its pod, with extended information. They too are like the “minutes in the hour, flower shapes”. The word “INFORMATION” has 6 word structures with meanings embedded in itself. Like the embedded commands and knowledge in the use of NLP. In formation, formation, inform, form, in format, format, all have a similar function. The “format” 4-mat, used in public speaking will inform the listeners with information and when properly used the Milton language format will deliver a more powerful talk which can have a magic effect of trance induced into the audience. It is worthwhile to take notice that the “Secret of the Folded Bee” art book also teaches by using an entertainment play form with a literature thinking form to get the children to be creative and thereby the children use both parts of their brain, the left and the right brain to be creative with. This was evident of a mixed class of children to whom I had proposed to use their newly acquired insights into solving other learning in class. Their teacher said after two weeks, “every child in class followed your suggestion and they all have become better at Maths, English and Communicate with each other in much better ways”! Currently, I use my visual art for products in my coaching business as products for communication in special ways. My business “Chat Card(r) Communications” is for business coaching and life MindSet development in adults. I also design workshops for mothers and school teachers who wish to teach their children something “Magic” about visual art. The art book “The Secret of the Folded Bee” will be reprinted in a newer colourful way. My acknowledgements go to Anthony Robbins for using his “Awaken The Giant Within” title! I acknowledge the wisdom of “Whinnie the Pooh” whom is the first Life Coach to exist and still is! Thanks to Whinnie the Pooh's wisdom,” The Secret of Bumble the Bee” might still be a secret. My recent discovery of Bumble's “left and right brain” teaching art and literature in his art book I acknowledge to Laurence O'Donnell lll who published an article about, “Music and the Brain”. My visual art by Anton Vogels can be seen and bought on Anton Vogels email address is

© Copyright 2011

Page 119 of 125

The formula for TRUE wealth Charles Barnard Married with two children, Charles is a Certificated Professional Engineer with a BSc in Engineering and an MBA. In addition to numerous other qualifications Charles has received Cert IV and advanced practitioner training in Life Coaching. A member of Rotary, Charles is actively engaged in his local community. Starting as an Industrial Engineer in 1983 for a large steel manufacturer, his initial focus was on process improvement. This is where he learnt a most important lesson – the operator on the frontline is usually the best source of knowledge. At Coca-Cola he had numerous positions in South Africa and the Middle East – initially running the Planning and Industrial Engineering departments, implementing the first Finite Scheduling Planning System within the worldwide Coca-Cola network. Moving to Coca-Cola Saudi Arabia in 1996, he created the Supply Chain Department where he managed to reduce overall spend by 20% despite a 60% growth in sales volume. In1999 he moved to Bahrain, where he oversaw procurement, logistics, new product introductions, sales distribution and infrastructure planning for the entire CocaCola Middle East and North Africa Region. In 2002 he left Coca-Cola Middle East to return to South Africa where he started his own business consultancy. In 2008, he moved to Australia, where he has had significant input into numerous organisations ranging from small micro businesses to larger well established companies with turnovers of $50,000,000 and more.

Throughout his career, he has progressively moved from having a logical hard sciences focus to where he operates now, living his credo that permanently changing results requires systems that are all about people!

Š Copyright 2011

Page 120 of 125

here is a formula for true wealth and it‟s simple, easy to apply and represents a holistic measure of who we are as human beings. Yet so often we make decisions based on one aspect of our lives, forgetting we are holistic beings that operate and have needs on many facets and planes.


In its simplest form – true wealth can be described in an elegant formula i.e. True wealth is a function of our Health, our Relationships and the sum of our Cash Flows. Mathematically this can be represented as follows:

That‟s as complex as the maths gets in this article, but think about the truth of the formula and how it applies universally.

The components of true wealth As indicated in the formula, there are three major components to True Wealth – health, relationships and the sum of cash flows. The first two components, health and relationships can each be broken down further into sub-components.

Health The area of health covers both physical and mental health. If you doubt that these aspects of life are important to your wealth, think ahead and imagine how wealthy you really are when you lie on your death bed. What would you give for another few years? Of course, this assumes that your mental health is up to par and you can actually remember where you are! Without both of these components nothing else makes sense and the absence of either sub-component of health either severely diminishes (or even eliminates in the case of death) the other aspects of individual wealth.

Relationships Interestingly enough, relationships are the area of wealth that usually receives the least attention yet it occupies the most space on the „Wheel of Wealth‟: relationships with ourselves; with our families; with our colleagues and associates; with our community; and with our God. Relationships support everything else – e.g. if your relationship with yourself is not right, will you take care of yourself physically and mentally? Probably not as well as you ought to! A similar example could be in the area of relationships with your friends, colleagues and associates – if your relationship with your boss is not good, will you get the promotion that improves your cash flow? What about with your family – divorce is a massive destroyer of health and material wealth. What about your networks – ask any migrant to a new city or country about how isolated they feel, how disconnected from the world and other

© Copyright 2011

Page 121 of 125

people they believe themselves to be and what that does for confidence and ability to earn when no-one knows what you can do. How many migrant engineers and accountants etc. have you come across working as taxi drivers or manual operators when in their country of origin they were respected professional people? If you still doubt how important relationships are to our true wealth: As as I write this in mid2011, we have had two public examples in recent years where people with enormous physical and material capital and highly respected by the world at large have thrown it all away by not respecting their relationships with family and the community where they were role models. Now they have had to eat large slices of humble pie, go for rehabilitation, slink away and become reclusive. It‟s highly debatable whether or not either or both Eldrick and/or Arnold will ever again reach the heights they once did.

The sum of Cash Flows The final area in the „Wheel of Wealth‟ is that of the material world. Yet it is often the area of greatest focus for many people, often to the exclusion of the rest of the „Wheel of Wealth‟. I believe that this is because it is the easiest to see and touch and experience the benefits of material wealth and less easy to make the other areas tangible. And, let‟s face it, for most people, on the scale of things, money is not the most important thing, but it‟s pretty close to oxygen! There is an old saying that goes – „When poverty comes in the door, love goes out the window‟. In the business world „Cash Flow is King‟ and it applies as much in our private lives as it does in business. One of the presuppositions in the formula is that there is more than one type of cash flow – some from direct input such as wages from a job, some from business assets and some from passive sources which include sources such as property, royalty, interest and pensions. The major presupposition contained in the formula for True Wealth is that the measure of material wealth is not based on assets, but on cash flow – if you have assets, but you spend more than you receive, well that‟s a recipe for long term disaster. Conversely, if you have a positive cash flow then you have the ability to build your assets and achieve financial independence. For the record, financial independence occurs when the cash flow from your passive income exceeds your expenses, in other words you are no longer reliant on your personal presence to generate enough income on which to live at your definition of comfort.

Making decisions that serve you Considering everything we‟ve covered so far, if we truly want to increase our wealth then every decision we take should be made with the intention of protecting, nurturing and growing our wealth, i.e. our health, both physical and mental; our relationships with ourselves and others; and our cash flow.

© Copyright 2011

Page 122 of 125

In order to see and feel the reality, do a self-audit of where you are now and mark it on the attached chart. Score yourself out of 10 in each of the areas shown and plot it as per the sample. You can either do this in a rough and ready manner as per your gut feel or more objectively in the attached survey. When you have completed the exercise, take a few minutes to write down how you feel, what you are experiencing, the picture you see in your mind. It is essential to do this to truly capture your emotions. For it is only when we experience these raw emotions that we can truly position ourselves for growth. How do you think the person represented in the sample will experience life – smoothly and without turbulence, or a pretty bumpy ride with lots of noise, bumps, obstacles and changes in direction – not knowing where they will end up? As I put this example together, the person whom I subconsciously modeled for this demonstration is about to become a single mother with problems. This process should be followed at least once a quarter and potentially even more frequently – track the trends and see how the decisions you make on a daily basis affect your life over the long term.

The process In order to help you make a decision such as changing jobs, going out on your own, moving cities, doing something crazy – look at the decision and how it will affect each area of your wealth. Follow this simple three step process. Complete the „Wheel of Wealth‟ audit of where you are now (see attachment overleaf). This can be done by gut feel or through a predetermined questionnaire and plotting it accurately. If you want a simple questionnaire email to receive the questionnaire designed for this article. 2. Then complete the attached grid, filling in ALL the cells in the matrix – it will really push you to examine the decision from all angles of your life and it will help you surface all the benefits you are currently getting (including the subconscious benefits). In most cases these subconscious benefits are the real reason why you will succeed or not succeed in making the change and if you don‟t surface these benefits and understand the impact they have on your life, you may not get the results you desire. 3. Finally complete the Future „Wheel of Wealth‟, complete with thoughts and feelings. – Compare the two pictures – you will instinctively know which decision serves you best. The decision that protects you; nurtures you; and grows your True Wealth! 1.

© Copyright 2011

Page 123 of 125

STEP 1 DATE:______/________/__________


My Thoughts and Feelings: _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________

© Copyright 2011

Page 124 of 125

What will I NOT GET IF I DO this?

What will I NOT GET IF I DO NOT DO this?



What will I get if I DO NOT DO this?

Friends Cash Flow








What will I get if I DO this?

Š Copyright 2011

Page 125 of 125

STEP 3 DATE:______/________/__________


My Thoughts and Feelings: _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________ _________________________________________________________________________

© Copyright 2011

Page 1 of 125

Ulocked Success  

Comilation of success strategies used by coaches.

Ulocked Success  

Comilation of success strategies used by coaches.