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PROMOTE THE COSMETIC BRAND 17 WITH THE CHANGING LIFESTYLES OF THEIR TARGET AUDIENCE IN A FUN AND STYLISH WAY. TARGET AUDIENCE: PRIMARY: YOUNG WOMEN 14-19 SECONDARY: 12-15 YEAR OLD ASPIRING ADULTS MESSAGE: 17 COSMETICS ARE THE ESSENTIAL TOOLKIT FOR EXPRESSING THEIR LOOK AND INDIVIDUALITY

CONCEPT

KIRSTY FRUIN OUGD203


PRODUCT

CONTENT

RANGE PRODUCT DESIGN PACKAGING PRICE TAGS RECIEPT BAG ZINE

KIRSTY FRUIN OUGD203


POINT OF SALE/IN STORE PRESENTATION/ONLINE/MAIL SHOT/PROMOTIONS

METHOD OF DELIVERY

KIRSTY FRUIN OUGD203


concept crit