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One-stop partner for digital mall-marketing

In today’s connected world, Mall-Connect delivers shopping centers comprehensive digital marketing solutions and expertise to generate more revenue, footfall and shoppersʼ loyalty, while increasing effectiveness of your marketing budget.

Introducing: MyDeck, a mall-marketing platform MyDeck is a platform enabling mall managers to: 1. push messages like promoʼs across all digital channels; 2. run segmented advertisements using the newsletter function; 3. get to-the-minute insight into off- and online shopper statistics.

MOBILE APPS

NEWSLETTERS

WEBSITE

FACEBOOK

TWITTER

VIDEO WALLS

TABLET

TOUCH SCREENS

Digital touch points creation Mall-Connect creates digital touch points to take your shoppers on a seamless customer journey – at home, on the road and even long after they have left your mall. Digital marketing consultancy Mall-Connectʼs marketing consultants help mall managers to design smart campaigns, segment shopper data and optimize social media presence.

This document is intended only for the individuals to whom it was addressed by Mall-Connect and may not be used for any other purpose than it was intended for. Unauthorized redistribution or usage is a violation of our confidentiality agreement and copyright law. Copyright © 2013 by Mall-Connect BV. All rights reserved. No part of this document may be reproduced or transmitted for any purpose without the written permission.


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One-stop partner for digital mall-marketing

MyDeck: cornerstone of efficient & effective digital mall-marketing.

Work smarter Improve workflow efficiency and execute campaigns with a few mouse clicks. No third parties needed. Measure and improve Monitor overall marketing performance, gain a deeper understanding of the results and be able to improve future marketing activities. Involve tenants Empower tenants to promote themselves online via our userfriendly platform. Gather valuable data Collect visitor data through the mobile app, newsletter, website and wifi trackers, while respecting their privacy. MyDeck automatically stores all data in one single database. Segment & target Create consumer segments within the database to engage with your shoppers in a personal manner and enlarge your customer attraction. Portfolio Dashboard MyDeck is optimized to run at multiple shopping centers, giving shopping center management companies an overview of the digital performance of their entire shopping center portfolio.


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One-stop partner for digital mall-marketing

Digital touch points: increase shopper attraction and spending.

Interactive websites, mobile sites and event sites Our websites are focused at inviting online visitors to engage with your mall both offline and online. Web visitors are encouraged to sign up for the newsletter, follow your mall via your social media channels and participate in digital events. When the site is integrated with MyDeck, newsletters and other forms of messaging allow you to convert online visitors into shoppers in your mall.

Smartphone & tablet app Our customizable mobile applications are ready for usage. To launch your app successfully in your target market we offer a ʻShopper Activationʼ plan.

Video wall & touch screen software Up the mall experience with entertaining and informative video walls and touch screens. Offer the helping hand to those who do not have a smart phone at hand.


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One-stop partner for digital mall-marketing

Digital marketing consultancy

Digitalize events & grow database Launch a digital event or add a digital component to your existing marketing initiatives. Our team has an excellent track record of award-winning events that focus on increasing your database, footfall and revenue. View case study Elite model look and Win een Kot (Win an apartment). Database marketing & social media Interact one-on-one with shopper segments according to their needs and wishes. Master the tricks to fully engage with different types of visitors via newsletters, mobile app messaging, Facebook, Twitter and Foursquare. SEO Get higher page ranking on Google and other search engines with our SEO assistance.

Digital marketing scan

We offer potential clients a free digital marketing scan to provide you with the baseline of your current marketing situation. In this scan we test your current digital channels on 50+ different aspects. We personally discuss the outcome of the scan and offer you solutions to boost footfall and revenue. Interested? Visit www.mall-connect.com/step1 and follow the instructions. We shall respond within 3 days.

Questions

We gladly welcome your questions. Please feel free to consult our Commercial Director, Jasper de Vreugt. Telephone: +31 35 82 00 510 E-mail: jasper@mall-connect.com Website: www.mall-connect.com

About Mall-Connect Mall-Connect was founded in 2011. Mall-Connect has won a Digital Marketing Solal Award and is a panel member at the Digital Marketing Roundtable at MAPIC 2013. Our team consists of shopping center industry experts, IT specialists, digital marketeers and event managers. Mall-Connect is headquartered in Laren, Schoutenbosje 5, 1251 LE, The Netherlands

Mall connect brochure  

Mall-Connect delivers digital mall-marketing solutions and expertise to increase footfall, revenue and shoppers’ loyalty.

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