Birthing A dream
Keva Clark
Coined as Saginaw’s only female promoter, Keva Clark is ready to soar. To cultivate a dream is to always be learning. “Sometimes it’s easy to lose focus of life and yourself. I thank God for allowing me to gain clarity in understanding my path”, says Keva. “I haven’t always seen things so clearly.
to develop the courage to get out and network with people. “I became a social butterfly after that”, Keva said. Growing up as a sheltered child in Elaine, Arkansas, Keva was not as apt to getting out meeting people and connecting. After her divorce, she found independence and began to look at the world in a different light. She began to blossom.
“ When my marriage ended in divorce after 12 years, I was faced with the questions of what do I do now. I was left to raise two children on my own. I had to start over”, Keva explains. Ms. Clark learned quickly that putting your trust in man will fail you every time. She began to focus on God and herself. Already having a bachelor’s degree in sociology and communications, she decided to further her education after her divorce. Keva obtained her teacher’s certification in communications and theatre. She is currently working on a masters in Educational Leadership. Sitting in church one Sunday, an idea came to her about a new business that she would start. “God gave me the name, KC Devine Christian Entertainment, said Keva. My company does promoting, artist management, concerts, and events. That can also include weddings and conferences. The great thing about this is that it is geared towards the Christian lifestyle. Growing up in church, I didn’t see a lot of events where Christians were having fun”, Keva explains. For her first five years, her company focused on doing conferences, poetry shows, and concerts. She wanted to assist in increasing the attendance of youth by drawing them in with a fun atmosphere.
Her first event was a concert where she brought in choirs like Eastern Michigan Gospel Choir and others from the Detroit area. In the beginning, her events started off with like 20 young people, now hundreds are coming to KC Devine events. This year she is bringing gospel rap artist, LeCrae to Saginaw. What is it like being the only female promoter in Saginaw, MI? Keva says it has it’s challenges, in this man’s world. “It’s not always easy bringing something new to an area, but I felt a need to do something different. At first, I had a challenge but, once I connected with promoters in Flint and Detroit, I knew I had my foot in the door”, said Keva. The support of her pastor and first lady at Word of Faith International Ministries motivated her to keep moving forward.
Keva expressed that her love for the public and the people of God pushed her into the entertainment field. Joining SVAALTI, (Saginaw Valley African American Leadership Training Institute), helped her
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Working as an educator in the Leona Group School System, running a business, and being an involved mom is indeed a full plate. Keva told K.I.M. Magazine that having balance in your life is vital. “Putting God first and having great kids who understand what their mother has gone through and what she has become makes the difference. They understand the work that God has done in me”, smiled Keva. Her mission in life is to encourage single women, who may have left a bad relationship to know that they can and will make it in life. Keva says, “Know that failure is not an option. You can and you will make it. Turn your failure into success. Pick yourself up. Dust yourself off and move into your destiny. If I can do it. You can too!”
K.I.M. Magazine March 2011