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way for moms to purchase new clothes for their daughters, and we also provide free shipping! 11. What are some of the differences of having an online store compared to a brick and mortar shop? One of the main reasons is I do not have to be there all the time and I can work on the website whenever the time is needed! I can run it on my own time, which is really great! 12. How do you get traffic to your site? I spend a lot of time studying google analytics to see how I can increase my customers. I also send emails to the people who sign up! Social media is also a really huge factor in getting new customers. I also spent time making sure google has key search words for my online store!

to the people who have signed up for the emails blasts. They receive great coupon codes! Also, we provide coupon codes on Instagram and the website itself! 16. Do you have a fulfillment center? Drop ship? Warehouse? We have a warehouse in Alabama. 17. Do you have full time employees? How do you manage payroll? I have a couple of part time employees they are mostly college students. 18. How do you think you would be able to expand in the next couple of years? We plan on expanding to juniors soon and we are also looking to design own

clothing line for ages of 7-14. 19. Anything else you would like to include? My company enables kids to express their confidence in their own way and show off their own flair so they can empower their OWN sense of style.

For more info please email info@shopgypsygirl.com

13. How do you manage sizing? All our sizing is true to size! We do provide sizing charts especially for special occasion dresses and specific outfits. We have a great return policy so if something does not fit it is not difficult for the customer to get the product they want. 14. How do you control your inventory? I have a specific program that allows me to make sure everything is extremely organized!!! 15. How do you participate in cyber Monday? I send out email newsletters

It’s a Kidsworld | 19

Profile for It's A Kidsworld Magazine

IT'S A KIDSWORLD MAGAZINE  

Please enjoy the January / February double issue with the gorgeous YO BABY brand gracing our cover!

IT'S A KIDSWORLD MAGAZINE  

Please enjoy the January / February double issue with the gorgeous YO BABY brand gracing our cover!

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