Holiday Card Festival
New Year's Countdown
Design Agency: Manuel Olmo / Olmocs Production Date: 2010 Creative Director: Manuel Olmo-Rodríguez Designer: Manuel Olmo-Rodríguez Photography: Manuel Olmo-Rodríguez Nationality: USA
S e l f - p ro m o t i o n a l m a i l p i e ce i s d e s i g n e d for celebrating the climax of the holiday season, New Year's Eve. This mail piece has an accordion st yle foldout, size 4"x5". The countdown is illustrated with icons and symbols to communicate Puerto Rican popular culture, customs and traditions. And it talks about folk music, singing and dancing; about cherishing past memories, family and friends; about dreaming, sharing laughter and giving love.