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VISION To be a global leading footwear brand housing in India.

MISSION To offer the best choice of footwear to every customer needs with the most compelling shopping experience possible.

OUR WAY OF APPROACH 2014 Brand launch First exclusive lounge in Chennai 1 retail group 2 multi-brand stores

2015 4 retail group 35 multi-brand stores

2016 10 retail groups 50 multi-brand stores 3 e-commerce portals.

2017 10 retail groups 50 multi-brand stores 3 e-commerce portals. 2nd exclusive lounge in chennai

2018 13 retail groups 61 multi-brand stores 3 e-commerce portals.

2019 20+ retail groups 100+ multi-brand stores 6 e-commerce portals 3rd exclusive lounge. Expanding PAN India


From the House of

GOOD LEATHER GROUP

ABOUT US

Factory Interior

The brand Kethini is evolved from the sheer passion of the Good Leather family towards shoemaking. Our decades of expertise from the design room to sourcing of raw materials and finely crafting them into leather products is strongly foothold by our 2000+ employees in our in-house group facilities. The application of ideas helmed by technical geeks and creative experts passed on from one generation to the other has today created kethini to be one of the finest shoemaker brand in India.

Kethini Lounge, TTK Road, Alwarpert, Chennai.

Factory Aerial View


OUR GLOBAL HIDE TO HIGH STREET APPROACH

6 RETAIL

1 STRATEGY

To serve the customer with the most compelling shopping experience possible.

Continuous focus on providing the best choice of footwear paves our strategy for every season.

5 DISTRIBUTION

2 DESIGN

We cater the demands of every point of sale to their customer needs

Aims at creating distinctive outlook products with the utmost ďŹ t using comfortable materials.

4 PRODUCTION Product engineered and produced at apt facilities to provide best value to the product.

3 MARKETING Communicate innovatively at low-key cost adhering to every customer needs.


OUR PRODUCTS

KITES

CONTEMPORARY COLLECTION Contemporary collection contains the exclusive set of customized shoes that allows the customers to select their choice of color & leather, thus giving them a personalized experience.

KETHINI’s exclusive upgraded collections will be displayed for every season for the customers to explore the most happening trends in the market.

COLLECTIONS

Surf the value based customers


OUR LOUNGE

NUNGAMBAKKAM CHENNAI


OUR PARTNERS

Available in all metro cities with 60 stores across India Online:


OUR CREATIVES


EXISTING CITIES (60 STORES) Ahmedabad Mumbai Navi Mumbai Pune Indore Baroda Mysore Nagpur Chandigarh Patiala Hyderabad Vijayawada Bengaluru Salem Puducherry Kochi kottayam Chennai


SPRING SUMMER 2019

KITES COLLECTIONS


SPRING SUMMER ‘19 ENERGY GENERATION

SHOCK ABSORPTION

STRESS RELIEF

Now feel the best of experiences while wearing footwear with KETHINI’s Cushion Plus that has footbed technology for stress relief, shock absorption and energy generation.

Article No.: 716 Colour: Tan

Article No.: 716 Colour: Navy

Article No.: 716 Colour: Black

MRP ` 2995

MRP ` 2995

MRP ` 2995

Article No.: 717 Colour: Brown

Article No.: 717 Colour: Black

Article No.: 718 Colour: Chocolate

Article No.: 718 Colour: Navy

MRP ` 3195

MRP ` 3195

MRP ` 2995

MRP ` 2995

KITES COLLECTIONS


SPRING SUMMER ‘19 MOISTURE MANAGEMENT

HIGH LEVEL BREATHABILITY

LONG TERM CUSHIONING

KETHINI’s leather sock lining ensure maximum moisture management and the ortholite sock foam advances long term cushioning and high level breathability.

Article No.: 710 Colour: Black

Article No.: 710 Colour: Tan

Article No.: 711 Colour: Black

Article No.: 711 Colour: Brown

MRP ` 3295

MRP ` 3295

MRP ` 3295

MRP ` 3295

Article No.: 721 Colour: Brown

Article No.: 721 Colour: Black

MRP ` 1895

MRP ` 1895

KITES COLLECTIONS


SPRING SUMMER ‘19

Smart Bungee strech laced look for comfortable slip on ease and utmost fit on a laced look shoe.

Article No.: 720 Colour:

Article No.: 720 Colour:

MRP ` 3295

MRP ` 3295

Article No.: 712 Colour:Brown

Article No.: 712 Colour: Black

MRP ` 3295

MRP ` 3295

Brown Milled

Black Milled

KITES COLLECTIONS


SPRING SUMMER ‘19

CORPORATE COMBO LOOK CORPORATE F E E L CORPORATE

While your favourite footwear keeps you grounded, tie-up your waist by a classy leather belt. Now, Unveil the right set to keep your corporate look intact with KETHINI’s corporate combo. Article No.: 713 Colour: Tan

Article No.: 713 Colour: Black

MRP ` 3495

MRP ` 3495

Article No.: 714 Colour: Tan

Article No.: 714 Colour: Black

MRP ` 3495

MRP ` 3495

Article No.: 715 Colour: Tan

Article No.: 715 Colour: Black

MRP ` 3495

MRP ` 3495

KITES COLLECTIONS


SPRING SUMMER ‘19 FLEXIBLE

DURABLE

LIGHT WEIGHT

KETHINI’s light weight polyurethane compound ensures soft walk at every step and outstandingly durable with utmost flexibility.

Article No.: 734 Colour: Tan

Article No.: 734 Colour: Black

Article No.: 734 Colour: Navy

MRP ` 1895

MRP ` 1895

MRP ` 1895

Article No.: 738 Colour: Brown

Article No.: 738 Colour: Black

Article No.: 736 Colour: Navy

Article No.: 736 Colour: Black

MRP ` 2195

MRP ` 2195

MRP ` 1995

MRP ` 1995

KITES COLLECTIONS


SPRING SUMMER ‘19 FLEXIBLE

DURABLE

LIGHT WEIGHT

KETHINI’s light weight polyurethane compound ensures soft walk at every step and outstandingly durable with utmost flexibility.

Article No.: 737 Colour: Navy

Article No.: 737 Colour: Black

Article No.: 737 Colour: Olive

MRP ` 2195

MRP ` 2195

MRP ` 2195

Article No.: 735 Colour: Brown

Article No.: 735 Colour: Olive

Article No.: 735 Colour: Navy

MRP ` 1995

MRP ` 1995

MRP ` 1995

KITES COLLECTIONS


Registered Office: 18, 3rd Floor, Railway Colony, 1st Street, Aminjikarai, Chennai – 29, Tamilnadu For Enquiry: +91 98846 47486 | Ph: 044 2374 6667 www.kethini.com | /kethiniworld

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