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Kelsey McLaughlin

DESIGN


Contact Kelsey McLaughlin (803) 873 8955 kem09d@my.fsu.edu

Education Florida State University Graduation: May 2013 Double Major: Graphic Design and Advertising Overall GPA: 3.78

Work Experience Oglesby Union Marketing (Fall 2011-Fall 2012) - Designed logos, layouts, posters, brochures, promotional items using Adobe InDesign, Photoshop and Illustrator Archiblald Ingall Stretton, London UK (Summer 2012) - Assisted creative and design departments with various design tasks - Made edits to exsisting advertisements using Photoshop Tallahassee Film Society (Summer 2011) - Designed movie posters using Adobe InDesign and Photoshop, promoted events on various websites The 95 Group (Spring 2011) - Designed promotional fliers and logos using Adobe Illustrator and Photoshop

Computer Skills Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Processing, Final Cut Pro, iMovie, Microsoft Office (Word, Powerpoint, Excel, Publisher

Co-curricular Activities Active member of Art Students League- FSU chapter (Fall 2011-present) Active member of Advertising Club- FSU chapter (Spring 2011-present)

Honors & Awards FSU Deans List- 6 consecutive semesters Phi Eta Sigma Honor Society- FSU chapter (Fall 2009-present) FSU Academic Scholarships- Freshman University Scholarship and Tuition Reduction Scholarship (awarded both x 4 years)


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FSU Homecoming Billboard Promotional billboard designed to promote Florida State University Homecoming week in October 2012. Displayed on Florida State University campus.

FLORIDA STATE UNIVERSITY 2012

IT’S A SEMINOLE THING!

OCTOBER 21-27

HOMECOMING.FSU.EDU


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Brochure

FSU Homecoming

Promotional brochure designed to explain Florida State University Homecoming events. Distributed during Florida State University freshman orientation May 2012.

HISTORY

FO R A LL FU

M O H

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M O EC

ST LI

F AN N

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. E SU .F G

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S TE DA TS

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The week of events now kicks off with Warchant. SpearIt Night, Renegade Recess, Skit Night, and Parade are the events that follow throughout the week. The week culminates with Pow Wow, which is the largest pep rally for Florida State. The most popular event of the week, the FSU football game rounds out this amazing week of events!

HOMECOMING.FSU.EDU

U

HOW TO GET INVOLVED

Homecoming at The Florida State University is rich in tradition and pride. The first Homecoming was held in 1948, which started off very simple. The Parade was held on Saturday morning, followed by the biggest game of the year that afternoon. The week concluded with a dance. In 1950, the first theme for Homecoming was introduced: “FSU All the Time.” Throughout the late 90’s and early 21st century the week was expanded. In 2003, Skit Night and Warchant were introduced to the schedule. Homecoming has become more popular each year with students, turning into what it is today.

HEY NOLES! FSU Homecoming 2012 is looking for volunteers! Spirit Force applications will be available Wednesday, August 22nd at homecoming.fsu.edu. If you’re looking to get involved, be sure to visit this website or stop by the Student Activities Center on the third floor of the Oglesby Union for more information.

Skit Night

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Seminole Showdown is a quiz bowl that tests students’ knowledge of the history and traditions of FSU. Any FSU student can participate.

The Homecoming Parade allows loyal Seminole fans to line up along College Avenue to see amazing floats, athletes, the Marching Chiefs, community members, and so much more!

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The Warchant is a concert kicking off Homecoming festivities. This concert encourages students, faculty, and community members to enjoy great music while collecting charitable items to serve the Tallahassee community.

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Warchant

Homecoming Parade

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Skit Night is a fun culmination of student groups working together to creatively write and perform skits revolving around the central theme of Homecoming and the traditions of Florida State University. Free admission for FSU students.

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Torch Pursuit Torch Pursuit is a Florida State tradition quest. Teams of students will go on a campus quest to discover the rich traditions and history of The Florida State University. Any group of students can participate.

HOMECOMING EVENT DESCRIPTIONS OCTOBER 21 - OCTOBER 27, 2012

Spear-It Night Spear-it Night showcases student talent through the Alma Mater singing, unique talent, and the “Biggest Fan on Campus” competitions. All students are encouraged to audition and attend the free event.

Renegade Recess

Seminole Festival The Seminole Festival is a fun-filled afternoon with a carnival atmosphere. Students enjoy carnival food, games, and live entertainment. Free admission for FSU students.

Renegade Recess allows FSU students to create a “recess break” with themed booth activities for elementary aged children from the local Boys and Girls Clubs of Tallahassee.

Pow Wow Pow Wow is a pep rally held on the night before FSU’s Homecoming football game. Since its inaugural 1948 show, Pow Wow has evolved into a full night of events. Pow Wow features performances by the FSU cheerleaders, Golden Girls, Flying High Circus, Marching Chiefs, various student organizations, and a celebrity comedian.

Fe filled afte carnival atmosp enjoy carnival food, ga entertainment. Free admission for FSU students.


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FSU Homecoming Poster Promotional poster desinged to showcase Florida State Universty Homecoming event schedule. Displayed throughout Florida State University campus October 2012.

FSU Homecoming Shirt T-shirt designed to promote Florida State University Homecoming. Distributed to various students October 2012.

FLORIDA STATE UNIVERSITY 2012

IT’S A SEMINOLE THING!

OCTOBER 21-27 SUNDAY 10.14

WEDNESDAY 10.24 SEmiNolE FEStivAl

toRCh puRSuit

Oglesby Union Courtyard | 2:00pm

THURSDAY 10.18 RENEGADE RECESS Union Green | 3:30pm

FRIDAY 10.19 SAA FlAG FootbAll touRNAmENt Rec SportsPlex | 6:00pm

SUNDAY 10.21

Union Green | 11:00am - 2:00pm

SEmiNolE ShowDowN Moore Auditorium | 7:00pm

THURSDAY 10.25 SpEAR-it NiGht

Union Ballrooms | 7:00pm

FRIDAY 10.26 homEComiNG pARADE

Starts at the Civic Center | 2:00pm

wARChANt CoNCERt FEAt. t.i.

Doak Campbell Stadium | 7:00pm FSU Students: 5:30pm, General Public 6:00pm No bags, weapons, or alcohol permitted

FSu CARES 5K RuN/wAlK College of Medicine | 9:00am

MONDAY 10.22 FACulty AND StAFF RECEptioN

President’s Skybox/Doak Campbell | 4:30pm

oDDS & EvENS vollEybAll touRNAmENt (FiNAlS) Tully Gym | 6:30pm

TUESDAY 10.23 SKit NiGht

CloCK & SEAl

Sponsored by Burning Spear Civic Center | 6:00pm

pow wow FEAt. KAthy GRiFFiN

Can Food Drive - Suggested 2 can donation Civic Center | Doors @ 7:00pm, Show @ 8:00pm

SATURDAY 10.27 thE AlumNi ASSoCiAtioN’S homEComiNG AwARD bREAKFASt Alumni Grand Ballroom | TBA

Jimbo’S tRuE SEmiNolE tAilGAtE Wildwood Plaza | 2 hours before kick-off

All-CollEGE AlumNi tAilGAtE

President’s Backyard | 4 hours before kick-off

homEComiNG FootbAll GAmE FSu vS. DuKE Doak Campbell Stadium | TBD

The Moon | 7:00pm

HOMECOMING.FSU.EDU

@FSUHomecoming #FSUHC2012

Available in alternative format for special accommodations contact the Student Activities Center at 644-6673

Like us on facebook!


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FSU Oglesby Union

Playing Cards

Promotional playing cards showcasing various activities on Florida State University campus. Designed Spring 2012.

FSU Art Center

Advertisement

Ad designed to promote various activities at Florida State University Art Center. Displayed at Florida State Universitiy Oglesby Union in Spring 2012.

Hours

Monday-Friday 9:00am - 9:00pm Saturday 10:00am - 5:00pm Sunday 10:00am - 5:00pm

Frame Shop

We offer full service and the best prices in town. Now in a new location, next to the Art Center.

Paint-A-Pot

over 50 items to choose from • no pre-registration • instruction provided • unlimited paint time

Classes

Visit union.fsu.edu/artcenter for a full class schedule

Florida State University

union.fsu.edu/artcenter

(850) 644-4737

Oglesby Union


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BNV Hair Studio Branding Logo designed for BNV Hair Studio. Displayed in Irmo, South Carolina. Designed December 2011.


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Branding and Package Design Wine Logo, bottle, package and magazine advertisement all designed for hypothetical wine company. Desiged Fall 2011.


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Tallahassee Film Society

Movie Posters

Series of posters designed to showcase films featured at Tallahassee Film Society. Displayed at All Saints Cinema and on company website. Designed Summer 2011.

Tuesday, After Christmas Directed by Radu Muntean// 99 min

Paul Hanganu loves two women. Adriana his wife and the mother of their daughter, the woman with whom he’s shared the thrills of the past ten years, and Raluca the woman who has made him redefine himself. He has to leave one of them before Christmas. www.tallahasseefilms.com // 386.4404

The story of a family that suffers a tragedy, but perseveres and finds redemption through each other and their work, making art.

A coal mining corporation and a

tiny community vie for the last great mountain in Appalachia in a battle for the future of energy that affects us all.

A film by C. Scott Willis


Le Quattro Volte A Film BY Michelangelo Frammartino//85 minutes//subtitles

//

Friday, July 15 at 6 PM Saturday, July 16 at 5 PM Sunday, July 17 at 5 PM A beautiful combination of an old man’s struggle to continue his goathearding life; the birth of a baby goats; a tree which becomes charcoal; and the lives of the simple people in the hills of Calabria. We see the stages of life through beautiful imagery at times dramatic and at times comical. www.tallahasseefilms.com // 386.4404

the big A Film by Clio Barnard//94 minutes

A Film by Harry Shearer

A portrait of troubled British playwright Andrea Dunbar and her tumultuous relationship with her daughter. When Andrea died, tragically at the age of 29 in 1990, her daughter Lorraine was just ten years old. Now 29 years old, Lorraine is currently in prison, serving a sentence for manslaughter for the death of her son. While being rehabilitated in prison, Lorraine is re-introduced to her mother’s plays and private letters, and as she reflects on the parallels in their lives, she begins to come to terms with her role in the death of her son.

The first documentary by long-time “mockumentarian” Harry Shearer, “Th Big Uneasy” follow three remarkable people--the leaders of two scientific investigation teams, and one whistleblower--as they reveal the true story of why New Orleans flooded, and why it could happen again in communities across America. www.tallahasseefilms.com // 386.4404


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Creative Strategy

Advertising Campaign

Series of billboards designed for a hypothetical campaign for Amtrak. The campaign centered around three seperate targets: business, leisure and college. Each advetrisement targets a different segment. Designed Spring 2012.


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Pattern Design

Posters

Set of 4 mock posters designed to promote Insomniac Event music festivals. Designed Fall 2011.


Contact

Kelsey McLaughlin (803) 873 8955 kem09d@my.fsu.edu linkedin.com/in/kelseymclaughlin



Kelsey McLaughlin Design