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Kelly O’Keefe Art Direction

www. kellyokeefe.wix.com/portfolio

636.633.0304

kellyo1117@gmail.com


The world is your playground. It’s time for recess.

Kayak enables you to compare hundreds of travel sites at once, in one comprehensive, fast and intuitive display. If you want to spend hours searching every airline, hotel and other travel site yourself, that’s one option. If you would prefer an easier way to find a good deal, we can help.

www.kayak.com


The world is your playground. It’s time for recess.

Kayak enables you to compare hundreds of travel sites at once, in one comprehensive, fast and intuitive display. If you want to spend hours searching every airline, hotel and other travel site yourself, that’s one option. If you would prefer an easier way to find a good deal, we can help.

www.kayak.com


The world is your playground. It’s time for recess.

Kayak enables you to compare hundreds of travel sites at once, in one comprehensive, fast and intuitive display. If you want to spend hours searching every airline, hotel and other travel site yourself, that’s one option. If you would prefer an easier way to find a good deal, we can help.

www.kayak.com


AUTHENTIC. TASTEFUL. GUILT-FREE ...even if your private life isn’t.

In an unpredictable, everchanging world, Redvines has kept its’ promise of never compromising flavor. Enjoy your favorite past-time sweets completely sugar, fat, and preservative free.

Find your flavor at www.redvines.com/products/sugar-free


AUTHENTIC. TASTEFUL. GUILT-FREE ....even if your private life isn’t.

In an unpredictable, everchanging world, Redvines has kept its’ promise of never compromising flavor. Enjoy your favorite past-time sweets completely sugar, fat, and preservative free.

Find your flavor at www.redvines.com/products/sugar-free


So easy, you’ll want to hang everything.

Damage-free hanging has never been so simple. With Command hanging strips there’s no more nail holes, cracked plaster, or sticky residue and application is quick and easy. One click tells you picture hanging strips are locked in and holding tight. Best of all, when you are ready to take down your pictures they come off cleanly leaving no trace behind.

For more info, visit www.command.com or drop us a line at 1-800-934-7355.


“No fair, all of my friends are doing it!” “Can I get a raise on my allowance?” “Are we there yet? I’m dying of boredom.” “Why do I have to do all of these chores?” “Ugh, you just don’t understand.” “You’re ruining my life!”

Panasonic® Silence is golden. Or red, or blue, or green...


“Have you taken out the trash yet?” “Our next one should be a mini-van.” “When are you gonna clean the garage?” “Not tonight, can you rub my feet instead?” “My mother’s coming to visit this weekend.” “Does this dess make me look fat?”

Panasonic® Silence is golden. Or red, or blue, or green...


“Someone’s got a case of the Mondays” “You haven’t accepted my friend request yet!” “I’m gonna need you to come in this weekend.” “I want that that ten-page report by 3 p.m. today.” “Working hard or hardly working?” “No Christmas bonus this year.”

Panasonic® Silence is golden. Or red, or blue, or green...


GO AHEAD,GRAB A

HANDFULL. SITUATION Stickered covers will be placed and wrapped around handle grips on subway train cars in multiple cities. Riders will be introdced to Sahale’s new branding and packaging system, through a series of different sinage and labeled pieces. Gripping the delicious-looking handle will inspire or reignte a new craving for this beloved snack. Along with the handle, banners will also be displayed in the cars to share the new Sahale tradition: shared moments.

USER EXPERIENCE Riders willl be encouraged to scan the QR code that appears on above the handle grip, where they will be directed to Sahale’s website and a coupon for $1 off of their next purchase. This will also prompt consumers to explore the newly revampted site, finding the new products and features that Sahale has to offer.

SAHALE snacks HAPPINESS TASTES BETTER WHEN SHARED SAHALE snacks Above is an example of the desired branding system that will be seen throughout the campaign. One look at the delicous cluster of almonds will have them headed to the grocery store before they make their way home at the end of the day. This environmental campaign will run for two months on both New York and Chicago subway train cars.


Don’t feel like wearing a helmet?

Don’t feel like w

aring a helmet? Don’t worry, you’ve still got one on, and this is what the lining looks like. Safe travels!

Don’t worry––you’ve still got one on, and this is what it’s inner lining looks like. Be smart. Ride safe with Bell.

Bell Helmets: Ride Safe With Bell This ambient environmental piece brings on the shock factor and informs of the dangers that not wearing a helmet can bring. The opening of the elevator doors symbolizes the fragility of the human head and reiterates the importance of protecting one’s head while performing.

Portfolio  

This is my portfolio that I have been developing as as student at Columbia College Chicago.

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