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PORT FOL IO

K AY L A H A N G GRAPHIC DESIGN


01 P ER S O N A L BRA N D IN G


02 I D E N T ITY D E S IG N


INFINITE WICKS


03 E P D E S IG N


04 M OT IO N G RA PH ICS

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0 :5 4


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1 :0 3


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05 D E S IG N E NTRE PRE N E U RS H IP S H OW CA SE


MÄ€ Z


DESIGNER

Kayla Hang Kayla is an aspiring designer majoring in Design and Visual Communication at the University of Wisconsin-Milwaukee. With a passion for music and the arts, she has developed a strong sense of subtlety, composition, and surreal aesthetics. She believes every detail from the beginning to the end of the creative process is equally important. She has had the opportunity to create work for WASFAA (Wisconsin Association of Student Financial Aid Administrators), Northcentral Technical College, College Goal Wisconsin, and more. She has also interned and continues to work for Infinite Wicks as a graphic designer to rebrand and promote their business through marketing and web design. Other creative outlets Kayla engages in include songwriting and making music for YouTube, handlettering, and photo manipulation. On the other hand, finding the time to relax and Netflix or scroll through Pinterest at 2 a.m. for inspiration never hurt her process.

memory. art. zen.

Whether she is designing for a client, a project, or just for herself, it is her thoughtfulness behind every decision that makes her work stand out. She is eager to learn and is not afraid to take a wild and imaginative approach so long as she can make people’s visions a reality.

DESIGN TEAM

Dr. Ia Y. Kue, family practice physician Jeremy Jahja, graphic designer

PRODUCT/SERVICE

MĀZ MĀZ, an acronym for "memory, art, zen", is a set of kinetic tools for people who fidget. It is a keychain designed to be small and portable for subtle use in work spaces. The set also comes with interchangeable pieces, each with different kinetic features.

CASSIDY, 21

Cassidy is a film student who loves all things outside mainstream. Living in an apartment on her own, she indulges in her every day cup of coffee for breakfast before she takes the 20 minute bus ride to campus. Even after the coffee, she is constantly tapping her pen in class and daydreaming about her next film shoot. When she's not occupied in the studio, she can be found walking downtown smoking a cigarette trying to find the best thrift shops for knick knacks to fiddle with.

REMY, 24

Remy is majoring in education. She loves children and is a part of the Big Brother, Big Sister program. She is a single child and still lives with her parents and a dog named Mittens. When she isn't at school, she's working as a waitress while looking for internships at the local schools. She loves the arts but has no knack for creating, leaving her with a colorful and random Pinterest feed. There, she seeks to find inspiration on how to incorporate productive and creative activities or tools for her future students.

MARK, 23

Mark is a single dad juggling with being a full-time student while working full-time. He lives with two other people, one of which is his close friends he grew up with and the other being a previous roommate he had during his freshman year in college. He is always organized unlike his roommates, and is constantly on the go trying to figure out his schedule, especially to make time for his son, Abel. Even with all his meticulous planning, Mark finds himself constantly checking his phone and schedule in class and at work. He wants to find a way to ease his anxiety so he can focus more on his tasks at hand.


A

F O C U S E D

DIS T R ACTION MILLENNIALS ARE DISTRACTED

"Staying connected" and "fighting boredom" are two main reasons why people continue their digital habits in the workspace.

1/5

lll

OF CLASS TIME

2/3 OF SCHOOL YEAR

spent on devices doing things unrelated to school work

average time spent distracted with non-learning activities in classrooms

FIDGETING IS STIGMATIZED

as being restlessness and distracting. But studies have shown that there are 3 major reasons to keep doing it.

COMBATS REDUCED BLOOD FLOW

LOWERS RISK OF DEATH

BURNS MORE CALORIES

PROACTIVE OR POINTLESS?

There are many different forms of fidgeting, but working with the hand has been correlated with memory retainment, concentration, and creativity.

29% MORE INFORMATION RETAINED

when listening to a voicemail while doodling vs those who did not doodle

WRITING BY HAND VS TYPING helps boost memory and attention span

MEMORY, ART, ZEN

MÝZ, an acronym for “memory, art, zen”, is a set of kinetic tools for people who have trouble focusing. It offers a subtle way to keep the mind and hands engaged and promotes productivity in workspaces without distraction.

SOURCES

http://www.prevention.com/health/benefits-of-fidgeting/slide/1 http://www.huffingtonpost.com/2015/06/17/doodling-benefits_n_7572182.html http://www.theatlantic.com/entertainment/archive/2015/07/doodling-for-cognitive-benefits/398027/ https://campustechnology.com/articles/2016/01/20/research-college-students-more-distracted-than-ever.aspx


THANK YOU!


Graphic Design Portfolio