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K AT Z Y S KO W S K A e x p e r i e n c e

katzysk.com katzysk@yahoo.com 646.824.4325

Tobe (a division of Doneger Associates, Inc.), New York, NY Art Director Oct 2005 - Present Developed and executed major Tobe brand visual identity overhaul to help company compete in a rapidly evolving business environment Divised visual brand strategy, positioning and guidelines resulting in increased client loyalty, achievement of more authorititive voice in retail/fashion industry and reenergizing company’s brand image Conceptualized and created the Tobe website structure based on principles of design and user interactions Collaborated with fashion editors on theme driven Tobe Reports (examples include: New York/Europe Runway, Visual Merchandising, Beauty, Digital Consumer, The Brand Book, and Digital Retailing) Designed and executed 16 publications a year of the Tobe Report Trained, mentored and managed junior and mid-level graphic designers

Tobe Associates, Inc, New York, NY Art Director Sept 2002 - Oct 2005 Associate Art Director Nov 2001 - Sept 2002 Demonstrated ability to manage a team through multiple projects, such as redesign and execution of a 56-page black and white weekly publication, print collateral, customized special assignments for clients and update the website

MyFlare AlertTM Mobile App Freelance Art Director Jan 2011 - Present Created cohesive brand story told through custom designed website, brand logo, sell sheets, and all related marketing materials

Piscatello Design Centre, New York, NY Design Assistant Jan 2001 - Aug 2001 Assisted in design and production of brochures, signage, and corporate identity Organized and participated in client meetings

TV Books Publishing House, New York, NY Graphic Designer May 2000 - Sept 2000 Redesigned Spring 2001 Catalog Designed book jackets and print advertising

Baron & Baron Advertising, New York, NY Intern May 2000 - Sept 2000 Assisted art directors in the design and production of print advertising Researched concepts and images for upcoming projects

Cosmopolitan Magazine, New York, NY Intern Dec 1999 - Feb 2000 Arranged meetings with fashion designers’ representatives Coordinated styling for photo shoots s k i l l s e d u c at i o n

Adobe CS6, PowerPoint, HTML and CSS (one class at SVA)

Fashion Institute of Technology (FIT), New York, NY BFA Degree, Graphic Design Sept 1997 - May 2001 School of Visual Arts (SVA), New York, NY Continuing Education: Editorial Design/Typography, HTML, CSS

h o n o r s

NCTC Art and Design Academic Award Dean’s Honor List Fashion Institute of Technology Scholarship

Kat z resume 6 13  
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