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katrina cristobal graphic design | environments | architecture


KATRINACRISTOBAL

katcristobal@gmail.com | 416.666.8147

PROFILE

Graphic Designer based in Toronto with background in Architectural Design seeking professional experience in the environments and graphic design field.

EDUCATION 2011

Bachelor of Architectural Science, B. Arch Sc

Ryerson University

PROFESSIONAL EXPERIENCE 2013

Freelance Graphic Designer

2011 - Present

3D Visualization Team Leader,

Allied Technical Services • Responsible for managing all 3D Visualization work • Creating design concepts for interior and exterior room renderings • Rendering photo-realistic interior images using 3Ds Max 2012 with Vray 2.0 • Preparing photo-realistic renderings for marketing and advertising use

2011

Junior Interior Designer

Rae Milberg Designs • Prepared 3D digital presentations for client approval using 3Ds Max • Assisted in spatial planning, material estimation, and cost estimation. • Established interpersonal skills by working in a team environment with senior designer and conferring with client requirements


SKILL SET

Design Process Photoshop InDesign Illustrator AutoCAD Rhino 3DS Max Sketchup Vray

INTERESTS

Architecture Illustration Photography Film Fashion Reading Baking Travel


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ARCHITECTURE

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the high street culture C ULT URA, 204 BLOOR STREE T, TORONTO

CULTURA, 204 Bloor Street, Toronto Integration Studio Project, Mix-Use High Rise Condominium A high street is a thoroughfare in a major city which is considered the epicenter for business, history and culture in one coherent location in a major city, attracting local residents and garnering attention on a global scale. The high street provides more than just a means of travel, but a personification of the character of the city culture. This project involves a full comprehensive design of a mix-use high-rise building named Cultura, located in Toronto’s most prestigious street, Bloor. This full comprehensive design process includes pre-design research, feasibility studies that account for prime real estate costs and target revenues of the fictitious client, schematic design, design development, technical detailing, and construction working drawings and documents. 7


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The project is a mix-use high-rise condominium proposal located in Toronto’s High Street, Bloor West. Its prime location in the city’s cultural hub has lent to its name and exclusivity. The design approach of this building was to create a simple, elegant form that optimizes engagement with the rest of its richly cultural site and to ensure that the building fits within its context in all aspects. The design parti of this building is based on the idea that culture can occur at different scales--a nation, a city, a community, a street--but are all interrelated and affect each other. This is followed by the building’s form, where different scales of volumes are placed together to create a cohesive fit.

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02

the third place

MIXED USE BUILD ING, QUEE N S ST EAST, TORONTO

Moss Park, 322 Queen St East Toronto Design Studio Project “The Third Place” is the concept of an urban escape, with the “First” and “Second” place being home and work respectively. The proposed design is a mixeduse building in Moss Park in Queen Street East, where it integrates commercial and residential uses. This project is explored in the design development phase where it looks into existing local urban conditions in which cautious contrast, such as respectful building scale and materiality, is required against the traditional building fabric of Queen Street. Technical resolution of the building is also explored. This includes code compliance with local building codes and zoning by-laws and technical detailing of the envelope system. 13


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SITE PLAN SCALE 1:2000

The Third Place is simply the balance between the public life and the private home life, or as Ray Oldenburg states, “Third Places are nothing more than informal public gathering places.” Or, in other words, an urban retreat. The proposed Third Place is a reflection on the local culture of Queen Street. As Toronto’s hub for the Arts, it made sense to create a space that pays homage to that, particularly literature, where every book in itself is a retreat. The proposal is a quiet bookstore/cafe hybrid where users can sit down, and have a quiet space to read against the hustle and bustle of downtown Toronto.

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View of (2) bookstore.

GROUND FLOOR 16

View of (5) lounge area.

SCALE 1:250


GROUND FLOOR

SECOND FLOOR

1. QUEEN ST. ENTRANCE

1. LIVING/DINING

2. BOOK STORE

2. KITCHEN

3. LOBBY

3. STREET-FACING BEDROOMS

4. RESIDENTS ONLY CORRIDOR

4. LAUNDRY

5. LOUNGE AREA

5. WASHROOM

6. WASHROOM

6. COURT-YARD FACING BED-

7. STORE ROOM

ROOM

8. CAFE

7. GARBAGE CHUTE

9. STAIRS TO COURTYARD

8. TELE-ELEC ROOM

10. RAMSAY LANE ENTRANCE

9. COURTYARD SEATING 10. SKYLIGHTS

2ND FLOOR + COURTYARD (TYPICAL UNITS) SCALE 1:250

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SECTION SCALE 1:250

The site is a long and narrow area, flanked by two existing buildings. There was great challenge in allowing light to penetrate deep enough to each floor of the building. This was resolved by introducing a central courtyard on the second floor. In addition, the courtyard created a private outdoor space for residents. Light wells from the courtyard also allowed light to reach the center of the ground floor, right where the reading lounge area is located.

SOUTH-FACING ELEVATION SCALE 1:500 18


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BRANDING

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informant international news VI SUA L IDE NTI T Y, PRINT

The Graphic Design Exercise Book, Brief 01 + Brief 02 Design a visual identity and branding for an international newsgathering organization called Informant. The target market consists of journalists in print, screen and radio media, business communities and various other decision makers in the field. The design requires two-color versions, and must be legible in small and large scales.

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paburrito VI SUA L IDE NTI T Y, PRINT

Paburrito Design a visual identity for a small catering business, including food packaging. This range consists of the namestyle, business cards, paper cups, and takeout boxes. The target market consists of daring food enthusiasts, aged 20+, who are do not shy away from unusual cuisine.

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THANK YOU!

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Katrina Cristobal - Graphic Design 2013  

Graphic Design Portfolio 2013 - A sample of my recent works in Graphic Design and Architecture.

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