Written Communication Elements Formality Italian business etiquette requires that personal and professional titles be used constantly, in formal writing.
Preferred structuring of messages Details and logic. Italian communication style is wordy and demonstrative
Typical satisfiers or needs Address feelings
Tactics preferred All presentation materials and packaging should be aesthetically pleasing. It's essential that things look good
10 Bits of Advice 1. Do your best to make clothing choices that are both tasteful and stylish and wear the best pair of shoes you possess [that go well with your outfit]. 2. Refrain from giving a business gift until you receive one first. 3. Wait until you are invited before using first names. 4. Ensure that you learn and use the titles of everyone you expect to encounter. 5. Be very careful with your gestures. 6. Wait for the host to tell you where to sit. 7. Be aware that looking away may be perceived as a sign of boredom or outright rudeness. 8. Show respect and make a ”bella figura”. 9. Eye contact remains direct and is the way Italians show their interest. 10. Hospitality plays a key role in Italian business culture, and usually involves dining in a restaurant. Be aware that the formalities of dining are taken seriously.
SPACE Eurolanguages– case material Office Management – K.van Daele
15/22