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USC HELENES est. 1921

usc helenes Established in 1921 Unity • Service • Commitment

usc helenes Established in 1921 Unity • Service • Commitment


Known as the Official Hostesses of USC, the Helenes is the university’s oldest all-

Known as the Official Hostesses of USC, the Helenes is the university’s oldest all-female

female The USC Helenes were established in 1921 by Arabella De Oliviera, as an

service organization. Since its founding in 1921, the organization has built up a rich legacy

all female service organization. We were known then, as we are now, as the “official

of women who are passionate about service, leadership and the Trojan experience both

hostesses of USC.” Originally the Helenes were called the Amazons and member-

on campus and in the surrounding community.

ship was only available to upper classmen. The lower classmen were divided into two groups: the Chimes and the Spurs. When the Amazons changed their name in


Our members come from all backgrounds, majors and interests, but consistently repre-

1969 to the “Helenes,” the three separate branches became one organization. The

sent the best and brightest that the university has to offer. Our contagious enthusiasm for

Total No. of Members: 112

name change was implemented to keep with the Trojan theme of the University

university and community service is evident in the number of Helenes in active leadership

and was inspired by Helen of Troy.

Number of service events (2006): 182 Average No. of Helenes per event: 15

roles at USC. With an average GPA well above any other non-academic organization, the Helenes strive to embody the attributes of the ideal Trojan: Faithful, Skillful, Scholarly, Coura-

The Helenes are highly regarded on the USC campus because of their contribu-

Average No. of events per member: 24

geous, Ambitious.

tions to the school, athletics and the surrounding community. We pride ourselves

Average GPA: 3.65

on the diversity of our members who are united through their desire to promote worthwhile causes.

WHAT WE DO Serve. Service is our specialty, and we are open to any and all service opportunities. In the past we have worked supporting children, animals, non-profits, mentally and physically disabled, environmental organizations and health and wellness services, to name a few.

Hostess. Formal and informal events, including benefits and theatrical/cultural performances. Our members are mature and professional and can run check-in, registration, silent auctions, ushering and much more.

EVENTS Here is a list of some of the events Helenes have attended to in the past year: • Adopt-A-Beach • Families at Fisher • Fisher Gallery Openings • Founder’s Day • Jr. Helenes Mentorship Program • L.A. Marathon • Midnight Mission • Pass the Can (Troy Camp) • Project Cuddle

• Reading to Kids • Relay for Life • Spirits in Action • Swim With Mike • USC Career Fair • USG Elections • Walk to D’Feet ALS • Y.E.P. (Youths Exploring Passion)

U S C H elenes Logo + Identity design + Press Kit When I was researching I took into consideration the tag line of “unity, service, & commitment” and our mission and vision statement. I also wanted to have a traditional look since we our an organization about traditions. Because we were the Amazons and now Helenes, I wanted to incorporate the Greek mythology. This is where the laurel wreath comes from, an iconic symbol of Greek mythology. Not to mention that it symbolizes victory, peace and immortality which are qualities the an organization would want to embody, especially with our longevity of our organization. Then comes the symbol of Service, a very significant part of our organization. Our service and commitment to the community is so important to us. I found that a torch is a symbol of service. I fashioned the rose to look like a torch to represent our gracefulness and beauty like a rose but at the same time, having a torch-like rose to stand for service. Also the top of the rose/flower abstractly looks like a person reaching up its hands like how we reach out to the community.

Karen Leung | Graphic Design Portfolio  

Karen Leung A portfolio of selected works.

Karen Leung | Graphic Design Portfolio  

Karen Leung A portfolio of selected works.