Charlottesville JLG Listing Look Book - 2025

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Excellence in Place

What’s Inside

C h a r l o t t e sv i l l e

Who We Are

We believe in a relational approach to real estate, not transactional.

Every home has a story to tell. The same can be said for our sellers. Our pledge is to ask questions, to develop a true understanding of your unique situation, and to utilize our years of expertise to make your real estate goals a reality.

Our philosophy puts the client ahead of closing every time.

Concierge Marketing

Visual Consultation

DECLUTTER. DEPERSONALIZE. NEUTRALIZE.

Perhaps the most stressful part of selling your home is preparing for photos and showings. An excellent first impression is crucial in the digital age We partner with the best in the business to offer complimentary visual consultations for all of our sellers. Our interior designer will visit your home and spend an hour with you. After the consultation, she will send a report that can be used as a checklist to make your home picture perfect!

Tailored Copywriting

WORDS HOLD POWER. LET’S PUT THEM TO WORK.

We partner striking images with engaging copy to bring your listing to life! Our in-house wordsmith will review your home’s unique features to craft a listing description that captures the true essence of your home. Our strategic approach to copywriting maximizes character limits and targets keywords that prospective buyers search for online.

Premium Exposure

Pre-list Marketing

CREATE BUZZ BEFORE IT HITS THE MARKET.

Being the best has its perks! Built on years of successful transactions, we’ve cultivated a strong network of agents readily equipped with eager buyers. To reach these agents, we employ targeted multi-media strategies that place your listing front and center on their radars through Facebook, Instagram, and other top industry sites.

Grand Market Entrance

A PERFECT FIRST IMPRESSION BY DESIGN.

We know that packaging drives price When we bring staging, photography, and copy together you can be sure your home will shine. The question then becomes how do we best present the total package to potential buyers? Our proprietary process begins with a specific, target list date designed to create a sense of urgency and encourage private showings during your first weekend on the market.

Seen becomes sold.

Digital Presence

The overwhelming majority of buyers find their home online before hiring a real estate agent, so quality and quantity in exposure is critical to set your home apart. Our robust and diverse digital marketing strategy not only ensures your listing can be accessed by millions, but also that it stands out on each medium.

Dynamic Social Media & Search Engine Optimization

A PLATFORM OF EXPOSURE.

Our strong network of potential buyers and real estate agents extends across Google, Facebook, Instagram, YouTube, and other social spheres. Built on years of experience, our full-time, in-house marketing team has garnered thousands of followers by carefully crafting posts and a web presence that capture the most impressions possible on each platform.

AWARDED BEST OF ZILLOW

With over 900 five star reviews, we ‘ ve earned Zillow’s highest mark of distinction for exceptional client service.

Growing families, investors, and savvy professionals choose The Justin Landis Group for our above and beyond service tailored to driving top dollar for their investment.

Professional Service

THE BEST IN THE BUSINESS HAS YOUR BACK.

Our beliefs are an essential part of who we are and how we conduct business.

Our mission to elevate life and advance communities begins with award-winning client service and extends into the communities around us.

We combine decades of industry knowledge with streamlined systems and cutting-edge technology to break barriers and forge a better future for all. We believe everyone deserves a dream home.

Our Commitment

5 STAR SERVICE EVERY STEP OF THE WAY. Your

We pledge to sell your home for as much as possible, as quickly as possible, and as smoothly as possible. We aim to provide such a great level of service that you want to refer us to all of your friends and family!

Commitment

WHAT WE NEED FROM YOU.

We want to be your go-to real estate advisors for life! All we ask is an opportunity to earn your trust and your business.

Let’s Strategize

After thousands of successful deals, we’ve developed a personalized approach to listings that puts you in control from start to finish. These “Three Ps of Real Estate” are imperative to maximizing your home’s exposure and potential profits.

PRESENTATION

We know that presentation drives price. Our team of real estate experts and local vendors will work with you to create a personalized plan of action that aligns with your goals and timeline.

POSITIONING

There are several factors that determine our approach to pricing:

1 Active and sold trends

2. Patterns in pricing

3. Average days on market

4. Price per square foot

PRICING

There are three main strategies when pricing a home for the market:

1. Test the market

2. Price it right

3. Strategically aggressive

YOU

SET THE PACE, WE’LL KEEP UP!

We pledge to sell your home for as much as possible, as quickly as possible, and as smoothly as possible. We aim to provide such a great level of service that you want to refer us to all of your friends and family!

Listing Timeline Opinion of Value

LET’S TALK NUMBERS

Our 5-step pricing process ensures top dollar for your property.

COMPENSATION

In the current real estate market, home sellers typically provide compensation to their listing broker upon listing their property. This compensation often includes funds designated for the buyer's agent, traditionally referred to as "co-operative compensation." Sellers have the discretion to determine the amount and terms of this buyer agent commission, with the decision being entirely at their own discretion.

Door to Opportunity

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