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Reception Redesign Reception

98015 - Inhouse Jobs 13.10.2011


Overview This project is about to redesign Portland’s reception place to encourage our visitors explore Portland in it. Utilising the existing elements such as project mock-ups, materials and boxes, making this place unique and special to convey Portlandish works and ideas.


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Contents Analysing the space

To define areas for improvement in the space

Possible answers Categorising

Navigating Communicating Making a holistic view

Application Boxes Printing & cutting


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Analysing the space - Lack of information - Less navigated - Diverse elements


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Section title

Diverse elements Lack of information

- Nam semper risus a lectus imperdiet feugiat. - Donec vulputate porttitor enim. - Blandit sodales risus eleifend eget.

Less navigated


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Possible Answers -

Categorising Navigating Communicating Making a holistic view


Categorising in 4 categories

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Environmental Graphics

Architecture

Inspirations

Interior


Categorising Printed name tag

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Lubalin Graph 12pt

80mm

Lubalin Graph 8.5pt


Categorising Portland chip

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Navigating Diagram components

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Navigating Examples Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer sagittis nisl in orci tincidunt vitae dignissim urna viverra. Ut a posuere lacus. Nam semper risus a lectus imperdiet feugiat. Donec vulputate porttitor enim, blandit sodales risus eleifend eget.

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Navigating Diagram components

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Navigating Examples

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Navigating Examples Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer sagittis nisl in orci tincidunt vitae dignissim urna viverra. Ut a posuere lacus. Nam semper risus a lectus imperdiet feugiat. Donec vulputate porttitor enim, blandit sodales risus eleifend eget.

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Navigating Examples Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer sagittis nisl in orci tincidunt vitae dignissim urna viverra. Ut a posuere lacus. Nam semper risus a lectus imperdiet feugiat. Donec vulputate porttitor enim, blandit sodales risus eleifend eget.

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Navigating Examples Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer sagittis nisl in orci tincidunt vitae dignissim urna viverra. Ut a posuere lacus. Nam semper risus a lectus imperdiet feugiat. Donec vulputate porttitor enim, blandit sodales risus eleifend eget.

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Communicating Icons and nuggets

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Nuggets We have big ears We see with our eyes closed We collaborate Greater then the sum of the parts We balance look & feel with understanding 360° 5 sense palette Bring life to brands... and brands to life Made at Portland We are always learning We don’t do badges People and places... not buildings & spaces We are in the Story-Telling business Creating community vision We are ‘Community Catalysts’ We bring ‘Soul’ to a development We create experiences We brand environments We think diagonally We get immersive We do bell’s & whistles We do all the trimmings We do tea & cakes Real places for real people We don’t do ‘band wagons’... or ‘brand wagons’! We don’t do Finger Signs We don’t Paint by numbers We don’t do Plastic Bags Sense is not common


Making a holistic view To unify diverse elements and colours.

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Making a holistic view To unify diverse elements and colours.

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Making a holistic view To unify diverse elements and colours.

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Applications Boxes Print & cutting


Boxes

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4 Boxes

20 X 20

30 X 30

40 X 40

Tile

60 X 60

50 X 50


Than k you Portland Design Associates Ltd. 63 Gee Street London, EC1V 3RS, UK T +44(0)20 7017 8780 F +44(0)20 7017 8781 www.portland-design.com


Reception Design