Page 5


1940-2015 The publication of this new General Catalogue meets 66 years since I undertook my activity as a producer in a simple workshop. After this time the Selecta Group has now reached a significant volume of transactions, filling a market segment so broad that we have been projected to the level of the leading European manufacturers. Our impact in the international markets, consolidated in the last years, and the domain in the Spanish area, is the response to the determination of implementing standardization, design, research and innovation to our production processes. But I firmly believe that we must add to this success, a tool that we make available to our customers and that has been confirmed as essential to our project: the General Catalogue. I must confess that I have dedicated a very personal care, investing much of my time writing and editing more than our 30 catalogues and thousand individual brochures we have published during this time. I have always concerned about the accuracy of the data that the catalogue provides, the perfection of images and the rationalization of texts. This new catalogue 2015-2017, with nearly 400 pages and 25 different equipment specialties, and bringing together more than 1000 equipments and 3000 different codes, must be a good example of this concern. I trust that you can take advantage of the usefulness of this GENERAL CATALOGUE, and I remind you that, in a society as computerized as the present, I could not miss a last generation web page with complete information which can be printed and presented in several different languages: Sincerely

When we launch a new catalogue, we try to evaluate the effectiveness of the former, in this case the one published in 2011. To sum up, during the period 2011-2013, despite the stagnation of the world’s economy, the growth of Selecta Group shows that our model of business communication, by using the General Catalogue, transmits the product quality and benefits that has made us highly competitive both nationally and internationally. That’s the reason why we have respected the design that has given this character to our publications. Our new catalogue responds to this philosophy. In this Catalogue 2015-2017 you will find the widest range of laboratory products a manufacturer may exhibit, and you will check the different engineering innovations achieved in our company. The restructuring process of our R + D + I department to better accommodate to technological trends has been one of the proposed goals and thus we can offer important new features to our users: - Implementation of a TFT (Thin Film Transistor) touchscreen which regulates all parameters and establishes programs and graphs on a large number of our devices. - Expansion of our products offer with several latest equipments, identified with the "NEW" icon. We want these changes and improvements to be interpreted as a sign of vitality. We trust we could expand our offer in the coming years, and confirm our competitiveness and take advantage of the global economic balance which is being announced. We are available to complete this General Catalogue 2015-2017 interpretation since this is our commitment to strategic communication plan. Your faithfully,

Joaquín Puig Alemany President of Selecta Group

Jordi Puig Herrera Managing Director of Selecta Group



Profile for JP Selecta

Jp Selecta english catalogue 2015  

Jp Selecta english catalogue 2015  

Profile for jpselecta