Build Your Reputation With This Social Media Marketing Advice by Jon Crandall | on July 10, 2012 You need to learn about social media if you plan on having a website that generates good income. It is a very powerful and popular method of getting recognized on the web and attracting faithful customers time and again.
Have your blog posts show directly on your LinkedIn page thanks to the blog feed application. This allows your post to appear as an update on your LinkedIn page. This is a time saver, since you can reach your blog audience and your Linkedin followers simultaneously. You may either add a link to your Facebook profile from your site or you can have a regular Facebook review page on it. This features gives your readers the chance to review your Facebook page and then share. You will have the ability to edit and remove reviews as needed. Running a contest will help encourage your customers to write reviews. In your website content, mention your social media efforts. Every time you reach a milestone, post it on Twitter or on Facebook so people can see it. Be certain to show appreciation for those who express interest in your product, and talk about experiences you have had. That kind of article can be quickly shared. Add in as many keywords as possible to get people using search engines to find your social media account. You also have to drive traffic to the right place from those ads. So when you’re driving traffic off-site, you have to point them in the proper direction. Also, you need to ensure that these pages are up-to-date and current, at all times. Make sure the keywords for your social media advertising and landing pages are congruent to maximize sales. While it is extremely important to offer customers valuable incentives, it is equally important to avoid seeming overly pushy. Possible clientele don’t like pushy salesmen. Best practices suggest that you offer customers an incentive at the same time each week, so customers will know when to expect it. This way your customers receive some discounts, but don’t feel spammed or forced into a sale. If you are a blogger, use the “retweet” button for every blog post. This makes sharing your blog on Twitter easier for others. It raises your potential audience dramatically. Make sure that you incorporate YouTube into your plan for success. Once your account with YouTube is up and running, and you intend to upload a video, think about having it auto-post as well to your outside websites that you use for social media. This is easy to do; just go into your settings and set them to post automatically.
Make sure as many people as possible see your content. That means creating lots of quality content to post. Do not overlook sites like HubPages or Associated Content as places to post using your name. If you have to employ some authors or use writings from the past. Be active with your Facebook account. Pay attention to questions or comments posted on your wall. Respond to any questions quickly, and participate in conversations on your Facebook profile. That way, customers will feel like friends and will appreciate the time you take to interact with them. You’ll need to speak with people on a one-to-one basis if you want to stay personable. Sometimes someone does not want post or comment so everyone can see it. When customers feel they are having a direct, personal conversation, they instinctively feel more connected with the company. Remember that your main goal is raising a profit, even if you create a strong presence for yourself online. Don’t publish articles that are questionable because you still want to look reliable. Keep content relevant and tasteful while maintaining your own personal style. These will develop a profitable, dynamic profile in SMM. You should notice an increase in the amount of people that come to your site after you use social media marketing. If you market yourself properly, then you should always have a steady stream of people coming to your site.
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Published on Jul 29, 2012