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ARCHITECTURE & DESIGN Example Works


n model has survived under the ational and corporate display. abundance and proliferation, the fair edia of material production.

hat contradictory celebration of unity urpose as the architecture speaks of rather that of competition or rivalry.’ 1

‘These popular graphic souvenirs proved infinitely more durable than other exhibits that were lost or broken up after closure. For some who never got to visit an exhibition, reading a catalogue was an experience of the festival. Thick, high quality material and filled with exotic designs and optimism, which in a slum street in Halifax seemed magical’ 2

Appraising the nationalistic EXPO model by playing off the successes of left over industry. MArch Design Thesis 2 Atkinson, Harriet, The Festival of Britain : A Land and Its People (London, I. B. Tauris, 2012). p.139

dio, Blur : The Making of Nothing (New York: Harry N. Abrams, 2002). p.92. Taken from a

ton University.

Time Distorted Map to show the impact of High Speed Rail by 2026

Geographical Event Map from the Geographical Event MapGuide from the 1951 Festival of Britain 1951 Festival of Britain Guide

Time Distorted Map to show th current impact of rail connectio

Permanence

The thesis considers the design of a systematic approach to pre-fabricated Low

High

Low

System component construction to be adopted as Operations a commercial means of exhibiting. Key historic Navigating Application

exhibition events are often more fondly referenced by the work of a typeface foundry or Infrastructure Identity

Exposition Film

Products or Systems Exhibited

Level of Intervention

Industrial Designof the architecture. The design process poster campaign rather than the fallen iconography

allows the universal graphic setting out of typeface to inform both the macro and micro scales of the built construct.

Pavilion

Architecture

Exposition Pavilion

Exhibition Centre

The prototype system treats the components as if they are characters, which can Football Stadia

People Mover

be used in maximum permutations and given context within the process driven narrative Transit Infrastructure

HS2

High of industrial areas. Digbeth is an intensely industrial region of Birmingham and was chosen

as a model manufacturing focused urban situation. The area lies adjacent to the proposed high-speed rail terminal. TYPOGRAPHIC KIT OF PARTS

A MATRIX OF PERMANENCE FOR EVENTS ARCHITECTURE

With the expediting between regions and nations as if they were neighbouring

stops under high-speed rail, the notion of an international exhibition is opportune to be achieved efficiently.


ved under the rate display. roliferation, the fair roduction.

celebration of unity hitecture speaks of ved under mpetition orthe rivalry.’ rate display. roliferation, the fair roduction. 1

othing (New York: Harry N. Abrams, 2002). p.92. Taken from a

celebration of unity hitecture speaks of mpetition or rivalry.’ 1

‘These popular graphic souvenirs proved infinitely more durable than other exhibits that were lost or broken up after closure. For some who never got to visit an exhibition, reading a catalogue was an experience of the festival. Thick, high quality material and filled with exotic designs and optimism, which in a slum street in Halifax seemed magical’ ‘These popular graphic souvenirs proved infinitely more durable than other exhibits that were lost or broken up after closure. For some who never got to visit an exhibition, reading a catalogue was an Timefestival. Distorted MapThick, to show the experience of the high quality impact of High Speed Rail by 2026 material and filled with exotic designs and optimism, which in a slum street in Halifax seemed magical’ 2

2

Atkinson, Harriet, The Festival of Britain : A Land and Its People (London, I. B. Tauris, 2012). p.139

Time Distorted current impact

2

2

k: Harry N. Abrams, 2002). p.92. Taken from a

Atkinson, Harriet, The Festival of Britain : A Land and Its People (London, I. B. Tauris, 2012). p.139

Time Distorted Map to show the impact of High Speed Rail by 2026

Ti cu

2

k: Harry N. Abrams, 2002). p.92. Taken from a

Atkinson, Harriet, The Festival of Britain : A Land and Its People (London, I. B. Tauris, 2012). p.139

Time Distorted Map to show the impact of High Speed Rail by 2026

Ti cu

Permanence Low Operations System

High

Low Navigating Application Infrastructure Identity

Level of Intervention

Exposition Film Products or Systems Exhibited

Industrial Design

Pavilion

Exposition Pavilion

Exhibition Centre

Architecture

Football Stadia People Mover

Transit Infrastructure

HS2

High

Permanence Low

APHIC KIT OF PARTS

High

A MATRIX OFLow PERMANENCE FOR EVENTS ARCHITECTURE

Operations System

Navigating Application

Infrastructure Identity

Level of Intervention

Exposition Film Products or Systems Exhibited

Industrial Design

Permanence Pavilion

Operations System Architecture

Low

Exposition Pavilion

High

Low Navigating ApplicationExhibition Centre Infrastructure Identity Football Stadia

evel of Intervention

Exposition Film Products or Systems Exhibited

Transit Industrial Design Infrastructure

People Mover HS2

High Pavilion

Exposition Pavilion

Exhibition Centre


HEYSEL PLATEAU

‘The exposition model has survived under the spectacle of national and corporate display. As a display of abundance and proliferation, the fair is an encyclopedia of material production. It is a somewhat contradictory celebration of unity and shared purpose as the architecture speaks of no consensus, rather that of competition or rivalry.’ 1

1

‘The exposition model has survived under the seminar taught by Diller at Princeton University. spectacle of national and corporate display. As a display of abundance and proliferation, the fair is an encyclopedia of material production. Elizabeth Diller and Ricardo Scofidio, Blur : The Making of Nothing (New York: Harry N. Abrams, 2002). p.92. Taken from a

It is a somewhat contradictory celebration of unity and shared purpose as the architecture speaks of no consensus, rather that of competition or rivalry.’

Geographical Event Map from the 1951 Festival of Britain Guide

1

1

Elizabeth Diller and Ricardo Scofidio, Blur : The Making of Nothing (New York: Harry N. Abrams, 2002). p.92. Taken from a

seminar taught by Diller at Princeton University.

al Event Map from the al of Britain Guide

+

#?

#? #?


Digbeth is characteristically defined by the industrial architectural typologies, elevated rail infrastructure and arterial canal system throughout the area. Despite this there is anonymity about the processes and nature of the industry that lies behind the East side of this trade city. These are broader traits of very similar industrial urban fabrics, further North along the second phase of high speed rail plans. The Duddeston viaduct is a blue brick elevated structure built in the mid 19th century. Never realised as an infrastructure link, it stands today with its fragmented terminus dotted across the meeting of the Grand Union canal and the carved out junctions of industrial Digbeth. This structure stands as a monument to the modesty of the brick as a modular building component which shaped the masonry industrial fabric across the area.

Permanence

[+]

[EXPO 2026?]


Grand Union Canal

Fazely Street runs through Digbeth from the City Centre and links the site of the proposed Curzon Street HS2 rail station and the fragmented end of the Duddeston viaduct. The street has a prominent industrial aesthetic and will serve to link the new rail infrastructure with an architectural node for the prototype EXPO system at the junction of monument and thoroughfare. The flexible nature of elements of the fabricated system will dissipate out from this node of the EXPO. These will provide wayfinding into the heart of Digbeth as well as less permanent exhibition spaces amongst this already industrially themed network of routes.


+

Lo

Level of Intervention

Operations System

Low

Industrial Design

Pavilion

Architecture

Transit Infrastructure High

TYPOGRAPHIC KIT OF PARTS

A MATRIX OF PERM


A A

AA

Fazely Street Found(ry) [Metal Casting] Fazely Street Found(ry) [Metal Casting] Exposition Space Exposition Space Commercial Showcase Units Commercial Showcase Units Printhouse Lobby and Visitor Centre Printhouse Lobby and Visitor Centre Letterpress Workshop Letterpress Workshop Printworks Production Floor Printworks Production Floor Activity Space Activity Space Fazely Street Found(ry) [Typographer and Graphic Design] Fazely Street Found(ry) [Typographer and Graphic Design] Exposition Space Exposition Space Elevated Fabrication Platforms Elevated Fabrication Platforms Sheet Metalworking and Composite Panel Construction Sheet Metalworking and Composite Panel Construction The Historic Duddeston Viaduct The Historic Duddeston Viaduct The Grand Union Canal

The Grand Union Canal

PLANS GROUND FLOOR PLAN GROUND FLOOR PLAN


ONE MODULAR TYPOLOGY TO FABRICATE AND SHOWCASE ANOTHER


MEDIUM RACECAR Interpreting architectural motives under the ‘Tetrad of Media Effects’ for the aspirations of transport

A dissertation submitted by Jonathan Harker in partial fulfilment of MArch 2013

MEDIUM RACECAR: Abstract

Interpreting architectural motives under the ‘Tetrad of Media Effects’ The aspirations of of transport are a reaction for the aspirations transport

to a set of archetypal human desires. These have been followed by an intense progression of research and development to fulfil this freedom of movement. Architecture and design have documented this evolution, from a requirement to communicate at a distance, to travelling faster on land, to flight. The aim of this study does not concern the scientific-led engineering of such systems, for these basic impulses precede the technological development and possibility. The question posed however is how architectural and design motives have, and the extent to which they will continue to, inform, sell and ultimately shape these means of fulfilment. This question is interpreted through an existing media theory, ‘The Tetrad of Media Effects’ by Marshall McLuhan.

Fig. E2 A demonstration of the axial scaling implications of designing under new spatial conditions

A dissertation submitted by Jonathan Harker in partial fulfilment of MArch 2013 The full edition can be made available on request or is available at jharker.com/Medium-Racecar

T +4 4


forward or recollection from another Tetrad process rather than a continued cyclical

The intrigue of McLuhan’s role of reversal or ‘flipping’ lies in what happens when a

progression. The intrigue of McLuhan’s role of reversal or ‘flipping’ lies in what happens when a

creative idea or method is exhausted of its potential in that existing form. What level of creative idea or method is exhausted of its potential in that existing form. What level of adjustment is required to get it boosting again? This is the scale that shall be assessed here. adjustment is required to get it boosting again? This is the scale that shall be assessed here. This can range from a logical progression aided by newer available technologies to the This can range from a logical progression aided by newer available technologies to the scrapping of a complete agenda or approach (and whether or not it’s worth salvaging for scrapping of a complete agenda or approach (and whether or not it’s worth salvaging for parts). The art of future proofing. BOOSTER parts). The art of future proofing. EXHAUST ENHANCES RETRIEVES

REVERSES

KICKSTART

OBSOLESCES

OVERTAKE

The following four parts of this study are to be read in any order to reference the The following four parts of this study are to be read in any order to reference the interchangeable causalities of the Tetrad. interchangeable causalities Fig. of the Tetrad. the progressive nature of the Tetrad of Media Effects 4 Reinterpreting In order to give a better fit to the mediums and motives of events architecture, transit system design and commercial ventures, the constituent parts of the Tetrad have been redefined. Boosterism is a term often associated with the public perception of place or agenda. There is a traditional association with the actions of lesser American towns in order to gain a boosted self-image. It delivers the advertising, commercial and political undertones of appropriation to this study, from the events architecture of World’s Fair expositions to the identity created to sell commercial space tourism.

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Fig. 5 ‘There is no right way to read a tetrad, as the parts are simultaneous’11 Fig. 5 ‘There is no right way to read a tetrad, as the parts are simultaneous’11

- Marshall McLuhan - Marshall McLuhan

                                                                                                                        11        M        cLuhan                          and              McLuhan,                                  Laws                  of          Media     : The New Science. p.129   11  McLuhan

 

and McLuhan, Laws of Media : The New Science. p.129

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Finding Forum

Cultural Exchange Facility, Trieste BSc Design Project


Figure Ground: The Furnace Danceworks BSc Design Project


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