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RACHEL

KING


Aptare Web Application

User interface for back up reporting software including styling, user flow and iconography development.


LeanIn


Cisco Quarterly Report

Key Responsibilities Update and layout quarterly reports in a printed magazine style layout.


Cisco Quarterly Report

Key Responsibilities Update and layout quarterly reports in a printed magazine style layout.


WHATĘźS NEW!

SPEND MORE SPEND LESS

Wedding Paper Divas

Key Responsibilities Design and lay out a series emails for marketing campaign for Wedding Paper Divas featuring key products as well as design direction to keep it bold but interesting and within the Wedding Paper Divas brand standards. Utilized typography layouts for key promotions.


Online Marketing Banners

Key Responsibilities Design clean online banners and e-mail campaigns for ShopStyle and Popsugar for tracking banners as well as banners pinnned on Pintrest. Maintained design style branding while featuring offerings in a clean manner. Banners also repurposed one design in multiple sizes.


LeanIn

Create landing page/homepage imagery.


LeanIn / Snapchat

Lean In’s Snapchat filters.


LeanIn

Facebook campaigns of shareable social media content celebrating Father’s Day.


Minicakes Website

Website & identity design for local cupcake store winner of Food Network’s “Cupcake Wars” utilizing parallax scrolling.


Brand & Logo Develoment


Iconography Development

Icon and illustration development.


COLOR PA LE T T E

FON T S

BUTTONS

Roboto Thin

#3d2666

#2F0557

#A8A8A8

Roboto Medium

E X P L ORE NOW

E X P L ORE N O W

E XP L ORE NOW

The quick brown fox jumps over the lazy dog

#ED1975

#F04F39

#F04F39

#2F0557

#FFFF33

#5E5F5F

E XP L ORE NOW

E XP L ORE NOW

The quick brown fox jumps over the lazy dog

#000000

Roboto Light Italic

G RA D I E N T O V E R L AY S

E X P L ORE NOW

The quick brown fox jumps over the lazy dog

T Y P OG R A P HY

BU TTO NS WI TH WE B FO NT

Header Level 1

30px

Header Level 2

21px

Header Level 3

16px

Header Level 4

14px

E X P LO R E N O W

EXPLORE NOW

#00000

#00000

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BOPSIDY

Key Responsibilities Design and develop logo and style guide for new online social site.

14px

14px

E X P LO R E N O W

E X P LO R E N O W

#3d2666

#00000

#5E5F5F

#ED1975

BUTTON O V E R L AY

EXPLORE NOW

EXPLORE NOW


Voice

E nchantin g

Logo: Variations

Color Logo

A touch of the magical, the ethereal. Junshien International aims to portray a story of love and weddings that’s slightly idealized, slightly romanticized.

Vib r ant

Junshien International colors are bright, bold, beautiful.

Alive

Junshien International strives for emotions in the images to be real, obvious, front and center. Unbridled joy, innocent wonder, matured romance, unguarded happiness, tears of new beginnings. Junshien International wants viewers to feel all those, even when they’re looking at pictures of couples they don’t know. Logo Grid & Clearspace

C LEA R SPAC E

C L E A R S PAC E

Black & White Logo

Grayscale

Reverse Out Logo

Reverse Out Logo

Wedding Paper Divas

Key Responsibilities Design and develop logo and style guide award winning wedding photographer.


Rachel King Portfolio  
Rachel King Portfolio  
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