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now, then we asked the French JolieBox team to give us the low-down for this month’s JolieQuestion on pages 8 and 9.

This month JolieBox celebrates its first Birthday! Can you believe it’s been a whole year since the idea was born in France and six months since we launched into the UK? To celebrate we’ve gone back to our roots and packed this issue full with our French beauty favourites!

The final pages of the magazine as always are dedicated to you – the JolieMembers! We asked you to share your favourite product that we’ve ever featured in a JolieBox, so have a look on pages 22 and 23 to see what you all had to say. Remember to have a look at our JolieBox UK Facebook and Twitter pages to see how you can be involved with next month’s JolieMembers section!

Our choice for JolieSta of the Month was easy – it had to be Mathilde Lacombe, one of the Co-founders of JolieBox and acclaimed beauty blogger! Head onto pages 4 and 5 where she talks about all things JolieBox and her top beauty picks.

Au revoir!

From French pharmaceutical skincare to Parisian chic makeup, we’ve got it covered on our JolieShopping guide on pages 10 and 11. And if you want to know what beauty products are hot in France right JOLIEMAG 2

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Contents June Cover makeup by Rimmel: Match Perfection foundation in True Ivory, Glam’Eyes HD Eyeshadow, Soft Colour Blush in Sugar Pink, Lasting Finish by Kate Moss in Rossetto

4-5 JolieSta of the Month Mathilde Lacombe, Co-founder of JolieBox 6-7 JoliePlace The Caudalie Vinothérapie Spa, Versailles 8-9 JolieQuestion What are the hottest beauty products in France right now? 10-11 JolieShopping The French Edition 12-13 JoliePerson Julien Azencott, Co-founder of CODAGE 15-16 JolieLesson The Perfect Red Lip 17-18 JolieTeam Our must-have French beauty products 20-21 JolieHistory L’Occitane 22-23 JolieMembers Members reveal their JolieBox favourites

Editor Anna Gardner Graphics & photography Gregoire Bernardi, Victoria Strauss, Massimo Pallone Contact us



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jolie stAoFthEmonth

MATHILDE LACOMBE Co-founder of JolieBox and writer of Tell us about your background? I’m Mathilde, I’m 24 and I’m a beautyaddict! I worked as a beauty journalist for ELLE and other French magazines for two years, before I started JolieBox in June 2011. What made you start JolieBox? I loved the idea of sample boxes and saw the concept developing in the US and realised that it didn’t exist in France so I thought, why not do it myself! Although I had the help of four friends, as finance and marketing aren’t really my things. What are your top three beauty products? I have so many, three is too little, I’ll have to say five! Firstly the Clarisonic Mia, I’ve been using it for two years and I’m still in love with it! A bit pricey but your skin will thank you. Laura Mercier Tinted Moisturiser is the best product for a perfect complexion. It gives a nice amount of coverage without looking cakey, that’s what I like. I used to have a lot of highlights so my hair is quite damaged but I find the Redken All Soft Shampoo and Conditioner are the best for making my hair really soft and shiny. I a pply the We le da Pome g ra na t e



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Regenerating Body Oil when I get out of the shower on damp skin and it leaves my skin moisturised and glowy. My final favourite is the Aesop Control Gel – a great product to get rid of pimples. What is your best beauty tip? Moisturise, moisturise, moisturise! It’s the key to everything. I don’t believe in all the promises brands make, I believe in basic things that can really make a difference over time. And smile! Do you have any advice for getting started in the beauty business? Be passionate! I started my blog when I was still a student because I knew I wanted to become a beauty journalist but since I didn’t have any contacts in the industry so I thought having a blog would help me get noticed. And luckily, it did!

C on tr ol G el AESOP

Ti n t L AU e d M o i st RA MER uriser CIE R



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joliE place


For this month’s JoliePlace, we wanted to open your eyes to something relaxing, tranquil and detoxifying and the first location that sprung to mind was this intimate hideaway in the serene surroundings of Versailles, the Vinothérapie Spa from Caudalie.

anti-ageing and regenerating properties. Grapes are known to increase collagen and elastin production and provide unequalled action against free radicals, the main contributors of skin ageing. The treatments on offer therefore leave you with firmer, healthier and more beautiful than ever skin.

We’re devout Caudalie users at JolieBox HQ, we especially cannot get enough of their Eau de Beauté Beauty Elixir, so we’re scheduling in a trip after hearing that Caudalie incorporate these awardwinning products into their soothing treatments.

The Versailles location of their Vinothérapie Spa is particularly peaceful. Having maintained the charm of its rustic surroundings the design was heavily influenced by the work of impressionist painter Corot, which can be seen in its intimate, yet modern finish. It offers the full range of treatments which all sound so achingly sleep-inducing we don’t know how we’d choose!

Set-up by Caudalie founders Mathilde and Bertrand Thomas in 2008, the Vinothérapie spas are havens for unique treatments centred around the grape and carried out by specialised Vinotherapists. The focus on grapes is due to their


If you have a full two days spare, then the Caudalie Exceptional Cure sounds rather appealing. Indulge in a body and


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The Caudalie Vinothérapie Spa 55, Rue de Versailles 92410 Ville d’Avray France +33 1 41 15 37 70

facial treatment each day combined with carefully selected additional treatments for the ultimate spa experience. From being treated to their honey and wine wrap to a 4-hand refreshing massage under a Vichy shower with grape-seed oil or Crushed Cabernet Scrub, you’re guaranteed to feel like a new person after your stay! If facials are more your thing, then the Anti-oxidant rich Caudalie Grand Facial treatment might be more to your tastes. This entirely manual treatments works for all skin types and relaxes your features, restores your radiant complexion, regulates moisture and accelerates cellular renewal. Now we like the sound of that!

We can’t think of a more revitalizing visit across the Channel! Let us just find our passports…



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EST T T O H E H T E R A T A H W S BEAUTY PRODUCTN ? W O T H IG R E C N A R IN F To get the low-down on what beauty products are creating a buzz in France we enlisted the help of our beauty obsessed French JolieTeam, who let us in on their beauty forecast as to what products are hot right now!

spray to revive our makeup throughout the day. We spoke about BB Creams in the last issue of JolieMag and in the UK while we’re going crazy for the Maybelline Dream Fresh, the newest BB Cream to hit the market, in France, the latest import from Korea is dominating their beauty pages the Eborian BB Cream. This 3-in-1 formula unifies your skintone to conceal all imperfections, moisturises and offers a satin-like finish to the skin. We can’t wait for this to hit UK shores!

It’s no big secret that the French love their skincare. While over here we’re racing to get our hands on the French pharmacy style micellar waters, like the TAAJ Himalaya Micellar Water that we featured in our February JolieBox, over in France oil-based cleansers are all the rage. We hear that the Shu Uemura Classic Cleansing Oil is top of the cleanser pickings. Rich in botanical avocado and jojoba oils with natural phyto ingredients, this is what the ladies in the French JolieTeam use to remove their makeup every evening.


Another hot product in the beauty world right now are facial spritzes, which we’re sure has nothing to do with a certain celebrity endorsement! But the Caudalie Eau de Beauté Beauty Elixir is causing a stir on each side of the Channel! It seems that both teams class this elixir containing grape, mint, rosemary and rose extracts as an absolute essential at the moment. We use ours as a toner and refreshing JOLIEMAG

To uc h e E cl at YS L


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Another wonder product that we’ve all repurchased many a time and whose popularity spreads worldwide is the YSL Touche Eclat. It seems that the French team can’t get enough of it and neither can we! This illuminating complexion enhancer pen has been around for 20 years and brings light and radiance to areas of the face in just one click. We love to apply this under and above the brows for some extra definition and it looks great swept over the cheekbones for a subtly shimmering glow.

So there you have it, these are the top five products that are making the beauty headlines in France right now. The excitement for some products has trickled overseas but we know that there’s a few products that have made their way onto our lists for when we next make a trip to Paris! Bon voyage!

a n s in g O il C la s s ic C le U R A SHU UEM

A craze that has exploded onto both the UK and French beauty scenes is the concept of potted nail polish remover. A cotton pad-free solution where you pop your finger into the pot and it instantly removes your nail polish. These were first released in France by Sephora, with Bourjois quickly following with their Magic 1 Second Nail Polish Remover. We love this idea, it makes switching between nail polish colours so easy!

Eau de B C AU DA e a u t é LIE

Second M a g ic 1 ver sh Remo N a il Po li J O I S BOUR



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joliE shop ping

N O I T I D E H C N E R F THE With June being our Birthday month,

nis L e Ve r o n s I n Fr i s L E N A CH

we just had to go back to our French roots and bring you the ‘crème de la crème’ of the French beauty pack!

£ 17.50

These cult products have all made an impact beyond French soil and with good reason, so here is our ‘l’essentiel

Bo ot s. co m


Huile P rodigie NUXE use

£ 28.50

When it comes to nails, nothing beats this classic nail polish formula. Hard-wearing, chip-resistant and easy to apply, we love the shade Frisson, a modern shimmering take on an elegant pink. Nothing feels more ladylike than applying a Chanel polish!

Hypnose M asca L A N C Ô M E ra

£ 21

U K .s p a c e n

k .c o m

This multi-tasking dry oil not only smells absolutely divine but has numerous beauty uses. From taming dried tresses, to nourishing cuticles and keeping pins smooth and silky to working intensively on dry skin patches, this oil does it all! JOLIEMAG

Nothing builds volume and lift like this celebrity-favourite mascara. Known to not cake or flake, the unique brush and gentle formula quickly transforms lashes from a doe-eyed day look, to a dramatic evening makeup in just a few strokes.

Lancome 10

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.c o.u k

ll ia n t A d va n ce d B ri o n d it io n er poo & C G lo ss in g S h am IC FA K K A I FREDER

To uc he E cl at YS L £ 25 This radiance boosting illuminating pen has been banishing dark circles and dull areas for 20 years. Now available in seven universal shades, use under eyes, over the cheekbones, swept across the brow bones or on the cupids bow for an instant lift.

£ 20


y b ay c


D eb en ha m s. co m

Shiny, swishy, smooth hair is always on trend and to keep our locks tamed we love this duo from Frederic Fakkai. Infused with olive oil extract, this combo restores vital moisture and shine whilst fortifying for renewed strength.

£ 6.50

E a u T h e rm al AV È N E

Aqualip Jelly Tint BY TERRY

A skincare favourite for many, spritz this thermal water spray all over your face after cleansing to refresh the skin or after makeup application for a revitalising lift. Keep in the fridge for an extra cooling mist in the warmer months.

This liquid lip stain imparts a blood-orange pigment on your pout with its weightless water-based formula. Best of all it stays put on the lips all day long and looks great layered under lipstick or gloss for an extra dimension of boldness.

£ 36

B o o ts.c o m

UK .sp ac en k.c om JOLIEMAG


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joliE person

JULIEN AZENCOTT Co-founder of French skincare brand CODAGE Tell us about your background. Amandine and I are very close as brother and sister. We were born in the south of France and we grew up in Cannes. We both studied International Business and started our professional lives within the health and beauty sectors. In 2006 we founded a consulting company in the US, helping international cosmetics brands to develop their activity between there and France. With our experience in the industry we decided to create our own brand of skincare, CODAGE. Our second entrepreneurial adventure together but this time the one of our lives! What made you and Amandine create CODAGE? The idea of CODAGE appeared to both Amandine and I as the obvious thing to do. After working for many brands of JOLIEMAG

cosmetics and with the top cosmetic labs, CODAGE emerged to us as the only brand that could really be in complete coherence with our values. Giving customers maximum efficiency, customised products, dedicated service and most of all respect for nature and what it has best to offer us. In a nut-shell CODAGE is a brand strongly characterised by its essence of a rich French know-how, but located midway between the traditional French pharmacy and all the modernity of advanced research in active cosmetics. Tell us about the range. CODAGE believes in an effective yet simple 4-step skincare routine to offer the best efficiency. Firstly we offer a universal cleanser that removes makeup and all impurities. Then we suggest using topical nutrition for your skin with serums highly concentrated with active ingredients to nourish your skin from the outside. We offer a customised solution in the form 12

N째4 June 2012

of My CODAGE, a made-to-order serum strictly for you after a diagnostic online at, or a choice from our top 6 most effective formulas or you can treat your skin to a special edition serum that we release each season specific to what skin needs in certain weather conditions. We then suggest you protect your skin using our day and night cream formulations and finally we offer a range of dietary supplements to help nourish your skin from within. What CODAGE products are your daily essentials? Of course, we became totally addicted to our customised serums, and cannot spend a day without them. However, we are completely crazy about CODAGE Nuit, CODAGE’s night cream. In fact, it took us almost 2 years to develop this product as it’s been very hard to stabilise this formula as it’s highly concentrated with moisturising, anti-aging, regenerating properties, plus it smells great!

What is your best beauty tip? Treat your skin with great care, and always cleanse, treat and nourish your skin at night before going to bed so you wake up looking refreshed! Any advice for getting started in the beauty business? Think twice about it! It’s a very tough industry, and it takes a lot of time, years in fact, to develop products. You would need to be really passionate about it and to be a real believer that your products will be the best for your customers. So you need to have great dedication and solid connections with the scientific world in order to come up with great product formulas. For instance, it took us almost 4 years to come up with our customisation protocol and to start selling our first product. But it was worth it!



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JOLIEBOX.CO.UK/SHOP Stock up on your JolieBox favourites from our new-look online shop. From Macadamia to Korres, jane iredale ® to Zoya, all of your full sized favourites are now stocked in one place! Happy shopping!


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The Red Lip



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joliElesson 2


Classic, chic, we love it! Paired down with natural makeup or a flick of liner for the evening we can always rely on a bold lip to bring some makeup drama!

Now line the lips using light feather strokes with a red lip liner which helps

Firstly apply a thick layer of lip balm

the lipstick not to bleed and increases

to the lips and gently roll a cotton

its longevity. It also helps to define the

bud over the top to get rid of any dry

lip line and give you more of a pout!

patches and to ensure that there is a smooth surface for the lipstick to adhere to. Then apply a matte lip balm for some extra nourishment.



To make sure your red lip stays put all

Take the red lipstick that you wish

day, take a tissue and gently blot your

to use on a lip brush and fill in the

lips before reapplying another layer of

lips starting from the centre going

lipstick with your lip brush and there

outwards. Applying the lipstick with a

you have the perfect red lip! Bisous!

lip brush helps the lipstick stay on for longer and to get a more opaque finish.



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OUR MUST-HAVE FRENCH BEAUTY PRODUCTS This month the JolieTeam take you through their favourite French beauty products…

Ver o n ic a B ra n d R el at io n sh ip M an ag er

T h é rè s e ir e c to r M a n a g in g D Nars Pure Sheer SPF Lip Treatment in Lara

TAAJ Eau Micellaire de L’Himalaya

A tiny little tube that never leaves my side! It’s a great combination between a good moisturiser and a nude lipstick. Completely indispensable!

Ever since I tried this in the February JolieBox I have been hooked and using it everyday! It’s important to me that a product is natural and contains no nasties like parabens and I love the way it removes my makeup so effortlessly without leaving any residue.

YSL Luxurious Mascara Forget about the false lashes and get this YSL mascara instead, it instantly gives you a dramatic look and volume at the same time.

L’Occitane Shea Butter Hand Cream

Clarins Beauty Flash Balm

This is all my hands need all-year round to keep them supple, soft and nourished. I love it because it contains a blend of Shea butter, almond oil and honey and smells great!

This balm is genius. I use it as a day cream during Spring and Summertime, but I also apply it once a week as a face mask as it leaves my skin looking bright and relaxed. JOLIEMAG


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joliEteam Siob Comm han u Mana nity ger

Darphin Azahar Cleansing Micellar Water This is part of the illusive micellar water family and is my go to product for removing my makeup. It’s got a lovely fresh scent and removes all traces of my makeup in one swift wipe.

By Terry Baume de Rose I’m nearly out of this protective balm and I’m itching to replace it with a new one. I use this rose scented product on my lips and cuticles to keep them nice and nourished, especially in the Winter months.

Anna E d it o r Jo li e M a g

La Roche-Posay Effaclar Mat

Caudalie Beauty Elixir

This is my go to morning moisturiser that is perfect for my oily/ combination skin. It helps to neutralise shine to keep my skin matte and balanced.

This multi-use glowing complexion spray is an absolute handbag essential for me. From refreshing my makeup, to working its magic on pesky spots and lifting my mood to acting as a toner, this spritz does it all.

Clarins Water Purify One Step Cleanser

Bioderma H20 Crealine Cleansing Solution This is by far the most effective makeup remover I have ever used and I’ve repurchased it many times! A unique blend of water and oil that gently cleanses the skin and removes makeup without making it feel oily.

When it comes to my morning skincare routine I want it to be as quick and painless as possible! This is a water based cleanser that means I can clean my skin in one simple step.



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joliE history


L’Occitane filled stores are a place that we could spend hours in. Captured by their high quality and sensorial products, we love that all their products are made using sustainable and traceable ingredients, its guilt-free shopping for effective and innovative beauty products.

nean well-being. The name he chose for the company refers to ‘Occitanie’, the ancient province that once covered the south of France, north eastern Spain and northern Italy. His idea was to mix traditions and ingredients from the Mediterranean region into functional beauty products.

Inspired by his childhood in Provence, a young Olivier Baussan decided to recreate the traditions of his region after purchasing a steam distiller. Olivier harvested wild rosemary and produced pure rosemary essential oil and then sold this essential oil at local markets which was quickly picked up by villagers, therefore marking the birth of L’Occitane. We’ve always wondered where the name ‘L’Occitane’ came from, and it actually originates from Oliver’s ambition to create a company that celebrated MediterraJOLIEMAG


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joliE history

of moisture by increasing the synthesis of the skins water channels. Angelica essential oils also act as an effective shield against free radicals to protect the skin against harsh external factors.

It’s difficult to pick out some of our favourite L’Occitane products, but at JolieBox HQ we all agree that their Almond Shower Oil is the ultimate bathtime essential. For our hands we can’t get enough of the Shea Butter Hand Cream, which helps keep our mitts nourished all year round. And their recently released Lipstick in Pivoine Délicate is all that has been gracing our lips lately – it’s the perfect au natural shade.

This Summer they’re releasing new highly hydrating additions to the Angelica range. We like the look of the Instant Hydration Mask a soothing gel that boosts the skin in just three minutes, and the Hydration Face Mist which will be great for refreshing skin whilst on the go. Our love for L’Occitane lives on!

Last year saw the launch of the hugely successful Angelica range, of which you have got to try out the Hydration Cream as it’s featured in this month’s JolieBox! To create this line L’Occitane combined two extracts from the heart of the angelica root which has a dual action effect on the skin. Firstly it boosts hydration as angelica water improves the circulation JOLIEMAG


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joliE members

UR O Y N E E B S A H T A WH THAT T C U D O R P E T I R FAVO ED ? R U T A E F S A H X O JOLIEB This month we asked you to share

your favourite product that you have ever received in your monthly JolieBox. We took note of them all and reminisced over some of our personal favourites too! So without further ado this is what you had to say… “It’s a toss-up between Jane Iredale Just Kissed Lip & Cheek Tint, Macadamia Deep Repair Mask or Rose & Co Lip Balm... Think Jane Iredale must be the winner though!”

Illman We n d y b o o k o n Fa c e

“Oooh - it has to be the Jane Iredale Just Kissed Lip & Cheek Tint but since the change over to Joliebox, I have actually loved everything!”

Ma rie Mc Ne il on Fa ce bo ok “The TAAJ Micellar Water has changed the way I remove my eye makeup! I love it and it smells so good!”

@e ssi eb utt on “I loved the Tropic Skincare products!”

n es L au re n M ac In k o o o n Fac eb



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“The TAAJ Himalaya Micellar Water but then again the Jane Iredale Lip & Cheek stain was great too – I don’t want to choose!”

@ M u s li m


“The Jane Iredale 24-Karat Gold Dust and the Taaj Himalaya Micellar Water”

C a tr io n a N ic o o n Fa c e b ook

joliE members

“The Yardley Royal English Daisy Body Wash!”

@ v ip x o “The Jane Iredale Lip & Cheek Tint – absolutely beautiful, it enhances my natural lip shade and it’s so easy to wear all year round!”



If yo a n d s u ’d l i k e t o h mont are your get invol ved top t h ’s J o i then lieMemb ps in nex t ers find Fa c e book out how section .c and T a witte om/jolieb t : r. c o m oxuk /jolie boxu k

“The Leonor Greyl Pre-Shampoo Hair Oil and shampoo; I’m now addicted!”

E m m a Wal ke r o n Fac eb o o k “The KMS California Freeshape Hot Flex Spray! Amazing!”

nba @ Pe r s ia


“The Balance Me Daily Essentials Cleanse and Smooth Face Balm has replaced my Liz Earle Cleanse and Polish.”

@ is o b el m eg


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presents the

JolieBirthdayBox LIMITED EDITION !

JolieBox by

Mzelle Fraise

On this month’s JolieBox I have sketched out the beauty products which we usually have tucked away in our purses or lining our bathroom shelves. I hope this box will please you and that, once empty, it will become a wonderful space for you to keep your little secrets hidden away!


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JolieMag June 2012  

JolieMag June 2012

JolieMag June 2012  

JolieMag June 2012