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Business Development Team Cardiff Centre for Lifelong Learning Cardiff University Senghennydd Road Cardiff, CF24 4AG Tel: 029 2087 5274 Fax: 029 2087 4560 Email: train@cardiff.ac.uk www.cardiff.ac.uk/train

Short Courses for Professional Development 2009 www.cardiff.ac.uk/train


providing training for business professionals… Welcome to Cardiff University’s portfolio of short courses for 2009. Designed for all organisations and covering a range of subject areas, the courses we offer can help you deliver on your business strategy by developing the people on whom it depends. Promoting staff development is an essential investment for any organisation, ensuring high levels of productivity and staff retention through increased staff morale and a motivated workforce. In the rapidly changing environment we find ourselves in, ensuring employees continue to develop their skills to the fullest will help your company to remain innovative and competitive.

Why Cardiff for Continuing Professional Development?

Index

As a truly international, world-leading University, Cardiff has the capacity and capability to offer excellent teaching, outstanding research and close links with employers and professional bodies.

Venue - Cardiff Centre for Lifelong Learning is within the main University campus which is located in and around Cardiff’s magnificent civic centre, near to all the main city centre railway stations and car parks.

Personal Effectiveness

Flexibility - We know that it can be difficult to balance development needs with work requirements and other commitments. That’s why our courses are flexible, with multiple start dates throughout the year and on-line booking available. Practical and relevant to the workplace - All of our trainers have first hand experience in the workplace, and so are able to translate knowledge and theory into practical examples which are relevant to your organisation. Courses are highly participative, with a particular emphasis on discussion and interaction. Learning environment - The majority of courses are run within the Cardiff Centre for Lifelong Learning which provides excellent teaching facilities including air-conditioned training rooms, a state-ofthe-art computer suite and language training laboratory in addition to a library and cyber café.

Language and Cultural Awareness

Building Customer Relationships

2

Chinese Commercial Culture

9

Business Writing Skills

2

Chinese Business Communication

9

Confident Presenting

3

Islam and Modern Britain

9

Location - Cardiff combines the practical advantages of a compact, friendly city with the cultural and recreational amenities of a successful and modern capital city. Cardiff has recently been hailed as the most desirable city in the UK in which to work and live.

Report Writing

3

Quality - Every course is individually monitored and evaluated to ensure that you will always receive the most up to date information possible, and that we are consistently delivering the high quality you would expect.

Marketing

Appraisal Giving Skills

10

Marketing (Introduction)

4

Essential Management Skills

10

Tools and Tactics for an Effective Marketing Campaign

4

Finance for Non-Financial Managers

11

Producing and Editing Newsletters

5

Developing Staff and Maximising Potential

11

Advanced Newsletter Editing and Design

5

Writing for the Web

5

Media Relations

6

Sales for Non-Sales Persons

6

Statistics Bespoke courses - All of our courses can be offered as bespoke courses or tailored to your specifications using components of different courses or other expertise within Cardiff University. Once the training requirements have been established we can propose a course that will provide flexibility in terms of duration, size of group, design and delivery.

Management

Introductory Course in Data Management

7

SAS Data Step, Macro Programming and SQL

7

®

Project Management Practical Project Management

12

Microsoft® Project for Project Management

12

PRINCE2® *

13

PRINCE2® Re-Registration *

13

Managing Successful Programmes™ *

13

Leadership Principles of Leadership

8

Leading High Performance Teams

8

Leading Organisational Change

8

Innovation: Practice and Principles

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*MSP and PRINCE2 are registered trademarks of OGC

Helping you make the right choice… We aim to make the course outlines as informative as possible, however we know that it often helps to talk to someone who can answer your questions and help you make an informed choice. The Business Development Team is at hand to give you advice - simply call them on 029 2087 5274 or email train@cardiff.ac.uk Further information can also be found on our website: www.cardiff.ac.uk/train

Important Information Please read carefully. Delegates should not rely solely on this brochure and should visit the Professional Development webpages at www.cardiff.ac.uk/train for up-to-date information concerning the range of short courses available within Cardiff University. Fees & dates Information about fees and dates is correct at time of print.


Personal Effectiveness 1

Building Customer Relationships

Duration: 1 & ½ days Dates: 23 February & 23 March 11 June & 09 July 22 October & 26 November Trainer: Bob Austin Fee: £245 (Includes lunch and refreshments)

Aim To provide delegates with an understanding of how to use their individual style to build and maintain relationships with clients and other stakeholders. This interactive course will explore how to identify opportunities and initiate contact, as well as how to develop and manage relationships once formed.

“A well organised and presented course. The detailed handouts will be really useful to refer to back in the office.” Gail Griffiths Housing Team Manager, YMCA

Course includes D Identifying your own personal style including image and impact D Identifying opportunities, and building on existing contacts D Maximising networking opportunities – planning, setting and achieving objectives, and evaluating D Joining and leaving groups D Effective first impressions

Designed for

D The “Elevator pitch”

Anyone who needs to build strong and positive relationships with customers and other stakeholders.

D Identifying and maintaining key relationships and accounts

Benefits Business Writing Skills

add value and differentiate their organisation from competitors. Delegates will become more confident in meeting new contacts, and will understand how to maximise the benefit of these meetings.

This highly interactive course will provide delegates with a practical understanding of how to develop relationships with customers and other stakeholders, enabling them to

D Understanding and applying the principles of Customer Relationship Management

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Duration: 1 day Dates: 04 March 13 May 07 August 26 November Trainer: Clive Sherer Fee: £161 (Includes lunch and refreshments)

Aim To help delegates develop the skills needed to plan and deliver polished presentations with confidence. The course focuses on developing delegates’ skills in an encouraging and positive environment through utilising the experience of both trainer and participants.

Designed for

to write professionally will enable delegates to support swift, clear communication within their organisation, and to help present a professional and positive image to internal and external clients and customers.

Course includes D Developing a style of writing that presents a professional image of you and your organisation

Aim

D Using understandable and appropriate language

To help delegates influence positively by adjusting the style, content and presentation of their documents to meet readers needs. This will ensure that communications stand out and lead to the intended action.

D Tailoring your communication to achieve your purpose

Designed for

D Recognising good and bad email practice

Anyone at work who corresponds by letter, report or email who is keen to improve and enhance the quality and impact of their written communications.

D Refreshing basic principles of grammar, punctuation and layout

Benefits

Delivering professional presentations to clients and colleagues is an essential part of a successful business. Delegates will develop the ability to convey facts and information in a clear, concise manner, a crucial part of delivering an effective presentation.

Course includes D Understanding the principles and processes involved in making effective presentations D Planning, structure and delivery of presentations D Maximising personal impact, and self-awareness D Building rapport with your audience D Maintaining the audiences’ attention

Report Writing

Business Writing Skills

Duration: 1 day Dates: 05 February 18 May 30 July 08 October Trainer: Manjula Bray Fee: £161 (Includes lunch and refreshments)

Benefits

Anyone with a responsibility for preparing and delivering presentations (either internally or externally) and is keen to challenge their current practice and to integrate new ideas.

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Confident Presenting

D Meeting the expectations and needs of your reader D Writing accurately, clearly and concisely

D Preparing, structuring and presenting letters, reports and emails

Report Writing

Duration: 2 x ½ days (9.30am-12.30 noon) Dates: 18 & 25 March 12 & 19 June 16 & 23 November Trainer: Manjula Bray Fee: £161 (Includes refreshments)

Aim To provide a step-by-step process to help structure and write useful reports quickly and professionally. Practical exercises, group discussion and your own work documents will be used to develop confidence and skills to influence readers and convince them of the merits of your case.

Designed for Delegates with some experience of writing for business purposes, who now need to structure and produce longer documents. Participants should have a draft or working document available, as the second session will include coaching and feedback from peers and the tutor to help produce a real report with impact.

Benefits Delegates will learn to write a well-structured report or proposal that has a clear goal, and that stands out. These skills will help write reports which can effectively produce the intended results, whether this is to inform and persuade or initiate change.

Course includes D Establishing clear objectives for a report D Organising your information D Tailoring your writing for your readers' needs D Following and/or adapting a recognised and helpful structure

“I will definitely be able to use the skills I have learnt” Barbara Moore Senior Researcher, Wales Cancer Trails Network

D Distinguishing between narrative and summary, conclusions and recommendations D Using an accurate, clear and brief writing style D Style and presentation D Final checks

This course will help delegates ensure their communications are clear, concise and appropriate for their organisation and their readers’ needs. The ability

Language Services for the Global Market Online Booking Available Why not book on line and benefit from: • An instant answer to course availability

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Cardiff Centre for Lifelong Learning offers a bespoke translation and language training service in most languages. A wide range of specialist translations can be undertaken using experienced, professional translators, qualified by the Chartered Institute of Linguists and/or the Institute of Translators and Interpreters.

• Time saving and convenience

The translator is carefully chosen according to their expertise and specialised subject area to match that of the document. Proof-reading and interpreting services can also be provided on request.

• Easy access to special offers and promotions

For further information contact:

All our courses can be booked online, providing payment is via invoice.

Siân Austin tel: 029 2087 4183 email: languages@cardiff.ac.uk

Simply visit our website: www.cardiff.ac.uk/train

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Marketing 1

Marketing (Introduction)

Duration: 1 day Dates: 24 March 30 July 09 October Trainer: Angela Tillcock Fee: £161 (Includes lunch and refreshments)

Aim To dispel the myth that only marketing specialists can “do” marketing, providing participants with an understanding of marketing, and the skills needed to contribute to their organisation’s marketing strategies.

Designed for Anybody who has some responsibility for or who needs to contribute to their own organisation’s marketing strategies. The course will be particularly useful for those who feel they have little or no understanding of the marketing process and its application in practice.

Marketing (Introduction)

“The trainer made the day fun. Good course for someone who knows nothing about marketing.” Jo Holly Administrator, APCymru Ltd

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Benefits This course provides delegates with a basic understanding of marketing, how it fits into the business planning process, and how it can help an organisation achieve its business objectives, whether financial or social. By understanding core marketing concepts, delegates will be able to target their customers and promote their products more effectively.

Course includes D Understanding key marketing concepts D Identifying key benefits of an organisation’s products/services D Segmenting potential markets for products/services D Creating matrices to help plan effective marketing

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Producing and Editing Newsletters

Duration: 1 day Dates: 24 February 12 May 06 August Fee: £161 (Includes lunch and refreshments)

Aim To cover the gathering, writing and editing of stories, provides delegates with tips on effective newsletter design and how to avoid pitfalls.

provides a practical look at how to produce effective and professional newsletters and similar publications/publicity material, and will help delegates get the maximum benefit out of their newsletter.

Course includes D Establishing the aims of a newsletter/publication D Gathering, processing and editing copy more confidently D The pros/cons of size, frequency and format

Designed for

D The basics of design and presentation

Anyone who wants to improve the quality and professionalism of their newsletter/publication for internal/external readers on behalf of their organisation, company or community group.

D Enhancing the impact of the newsletter and encouraging reading

Benefits

D Using newsletters to meet organisational objectives

D Writing and recognising interesting news stories and features

Newsletters are an invaluable tool when it comes to promoting services, exchanging ideas and raising the profile of an organisation. This hands on course

Producing and Editing Newsletters

Tools and Tactics for an Effective Marketing Campaign

Duration: 1 day Dates: 30 March 31 July 16 October Trainer: Angela Tillcock Fee: £161 (Includes lunch and refreshments)

Aim To provide delegates with an improved understanding of how to choose marketing tools appropriate for the campaign, related to the needs of current and potential customers.

Designed for Anybody who has some responsibility for or who needs to deliver a marketing campaign. This course will be particularly useful to those who have attended the Marketing (Introduction) course.

e-communications and advertising), in the context of putting together a Campaign Plan. During the course you will also have an opportunity to design some persuasive copy for either a campaign you are currently running, or a relevant case study.

Course includes D Overview of the major marketing tools, (public relations, direct marketing, online marketing, advertising), when to use them, and why

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Advanced Newsletter Editing and Design

Dates: 03 November This course will help delegates produce enhanced newsletters by deepening and extending understanding of what makes an effective newsletter. It will cover editing, headline writing, caption writing and design.

Fee: £161 (Includes lunch and refreshments) Time will be allocated for hands-on assessment and constructive critique of delegates’ own work. This course is particularly suited to delegates who have previously attended the Producing Effective Newsletters course.

D Writing a Marketing Campaign Plan D Analysing marketing approaches of other organisations, through case studies and examples D Matching tools to the appropriate target group of customers D Understanding copywriting and practising its use with a practical piece of work

Benefits In today’s economic climate, an effective marketing campaign is crucial to ensure efficient use of resource and to receive maximum return. This course will explore the major marketing tools (press, direct marketing,

School of Psychology The School of Psychology at Cardiff is a vibrant and highly successful department. It is able to offer flexibility in its CPD provision, with a range of short courses to suit individual’s and organisation’s needs. They are particularly suitable for educational psychologists, teaching and support staff in schools, healthcare professionals and anyone working in multidisciplinary teams. The topics of the courses for the 2009 session are: D Touching Tomorrow D An Introduction to Narrative Therapy for Non-therapists D Restorative Approaches in Educational Settings For further information contact: 029 2087 6604/5267 email: PsychologyCPD@cardiff.ac.uk

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Crystal Evans Marketing Officer, GO Wales

Writing for the Web

Duration: 1 day Dates: 27 March 29 July 21 October Trainer: Dr Elaine Brennan Fee: £161 (Includes lunch and refreshments)

Aim To provide delegates with an understanding of the principles and techniques specific to online writing, equipping them with the knowledge to approach writing for the web with confidence. Delegates will learn how to create web content which is appealing, effective, easy to use and speaks directly to the target audience.

“I found the course very useful - it will help me to write targeted newsletters in the future”

Benefits Well-written content on your website presents a professional and positive image to your users and customers. Delegates will learn how to make their website useable, easy to navigate, accessible, targeted to users' needs and optimised for search engines.

Course includes D Why writing matters D Understanding how people read on the web D Why offline writing doesn't work online D Guidelines for online writing D Organising page content

Designed for

D Writing for the eye

Anyone involved in writing, editing, commissioning or managing content for websites, intranets and extranets. Participants should have some knowledge of web content and usability issues and experience of writing in English. Technical knowledge of web development is not necessary for this course.

D Making information architecture useable, elegant and simple D Getting to know your audience D Establishing your site's voice D Making content user and search-engine friendly

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Marketing

Statistics 6

Duration: 1 day Dates: 10 March* 11 August 06 October Fee: £161 (Includes lunch and refreshments)

Aim To offer a concise introduction to the basics of professional and effective media relations, providing delegates with an understanding of how the media work and how to make the most of promotion through this medium.

Designed for Anyone who wishes to gain more confidence and professionalism in developing a positive relationship with the media.

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Kelly Greenaway Communications Executive, Carbon Trust

Benefits This course offers a sound foundation in handling PR and press relations. It will provide delegates with the practical skills and increased confidence to help their organisation get the most out of media opportunities, and thus improve their success rate for getting media coverage.

Course includes D How the media and journalists work D Cultivating a positive relationship with the media D Dealing confidently with media

Duration: 1 day Dates: 06 February* 19 May 01 October Trainer: Bob Austin Fee: £161 (Includes lunch and refreshments)

D Identifying and communicating key messages D Producing effective, targeted press releases/publicity material

required to sell successfully. Participants will understand the importance of relationships in successful selling, questioning and listening techniques and how to ‘close’ the sale. Delegates will also develop an understanding of their role in the sales process, and, once aware, they can add considerable value to product/service offer.

Course includes

To ensure participants understand the sales process, and their role and responsibility within it, even if they are not in a typical sales role.

D Understanding the sales process

Anyone in technical support, production, quality, engineering, customer services, administration, marketing, financial, accounting, legal functions; or any others who are not in sales but are in contact with internal and external customers.

Benefits Through this highly practical course, delegates will understand the sales process and the basic skills

Duration: 3 days Dates: 14, 15 & 16 January 25, 26 & 27 March 09, 10 & 11 September Trainer: Dr Jonathan Gillard Fee: £585 (Includes lunch and refreshments)

Aim To provide a thorough introduction into the basic core of the SAS® system, and provide delegates with the skills of accessing, managing, studying and analysing data as well as producing reports by learning the basics of the widely used statistical package SAS®.

Benefits

Aim

Designed for

Introductory Course in Data Management 1

D Importance of clear, appropriate writing

Sales for Non-Sales Persons

Media Relations

“Very good course which achieved all of my objectives”

The following statistics courses are provided by Cardiff School of Mathematics. Cardiff School of Mathematics has many years of experience of close links with business and industry, and has specialist expertise in areas such as Mathematics, Statistics and Operational Research.

Media Relations

D Understanding the purchase decision making process

SAS® is an extremely powerful data management and analysis tool, and knowledge of the system enables one to effortlessly manage and analyse data. SAS® contains a host of powerful statistical packages to enable delegates to perform a wide variety statistical analysis, to produce high quality professional reports. This course is accredited through Cardiff University, and also provides a basis for more advanced courses.

Duration: 3 days Dates: 01, 02 & 03 April 16, 17 & 18 September Trainer: Dr Vippal Savani Fee: £655 (Includes lunch and refreshments)

Aim To teach a set of programming techniques that will allow the delegate to construct generic programs (or macros) for the repeated use of efficiently manipulating and analysing complex data.

Benefits The course will teach techniques that will allow the efficient manipulation and analysis of large and raw data sets. Techniques on the efficient manipulation of complex data will be taught via topics in SAS® data set processing and an introduction to Structured Query Language (SQL). The topic of generic programming will be taught through the subject of SAS® macro. This course is accredited through Cardiff University

In addition to these courses, Cardiff School of Mathematics can also offer a range of bespoke short courses to suit business/industry needs. Contact train@cardiff.ac.uk to discuss your training requirements.

D Understanding the role of relationships in successful selling D Techniques to grab and hold attention D Structuring the sales presentation D Getting the best result D Questioning and listening skills D Handling objections D ‘Closing’ the sale

Learning Welsh in the Workplace

Dysgu mwy o Gymraeg yn y Gweithle

Why Welsh could be the best investment you make this year…

Pam y gall buddsoddi yn y Gymraeg fod y penderfyniad gorau a wnewch eleni…

Did you know that over 582,000 people in Wales speak Welsh and that one in every 10 of these live in Cardiff and the Vale? Furthermore, this figure exceeds a million if you include people who understand it or live and speak Welsh outside Wales. In fact, Welsh is one of the fastest growing minority languages in the world.

Oeddech chi’n gwybod fod dros 582,000 o bobl yn siarad Cymraeg yng Nghymru a bod un o bob 10 ohonynt yn byw yng Nghaerdydd a’r Fro? Yn ychwanegol i hyn, mae’r ffigwr yn tyfu i fwy na miliwn os ydych chi’n cynnwys pobl sy’n deall yr iaith, neu’r rheini sy’n byw ac yn siarad Cymraeg y tu allan i Gymru. Cymraeg hefyd yw un o’r ieithoedd lleiafrifol sy’n tyfu gyflymaf yn y byd.

* These courses will be held at Springboard Innovation Centre, Torfaen

Diane Davies tel: 029 2087 6948 email: daviesdc@cardiff.ac.uk

“At Cardiff, from the first day, I felt I was with an organisation which was rigorous, yet wanted its students to pass. That makes all the difference, and it showed in the teaching, correcting and positive atmosphere on the course.”

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Previous solicitor candidate

Cardiff Law School The study of law complements most professions and can provide not only legal knowledge but many transferable skills. The Professional Development Unit, which is part of Cardiff Law School, was established with the aim of delivering training and assessment to the legal profession and those working in areas which brings them into contact with the legal system. Courses and assessment currently offered include: • Police Station Representatives Accreditation Scheme • Criminal Litigation (Duty Solicitor) Accreditation Scheme • Expert Witness Accreditation Bespoke courses, both subject specific and multi-disciplinary, can also be arranged. For further information contact:

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SAS® Data Step, Macro Programming and SQL 2

The Welsh language provides companies with a unique selling point, and therefore competitive advantage. It enables them to provide a better quality service, and to gain goodwill from their customers staff’s individual CPD plans. Course Level: You decide (FREE initial strategic advice provided) Dates & Location: You decide Price: Highly competitive and probably the most costeffective CPD investment a company could make in Wales!

“An exceptional course starting from the basics and leading to practical applications at a comfortable pace.” Tegwen Green Statistical Officer, Office for National Statistics

Mae’r iaith Gymraeg yn rhoi pwynt gwerthu unigryw i gwmnïau, a mantais gystadleuol yn ei sgîl. Mae’n eu galluogi i ddarparu gwasanaeth o ansawdd gwell ac yn ennyn ewyllys da gan gwsmeriaid. Dim ond ychydig o resymau yw’r rhain pam fod buddsoddi yn y Gymraeg yn dda i fusnes, yn ogystal ag i gynlluniau Datblygu Proffesiynol Parhaol (CDP) y staff. Lefel y Cwrs: Dewiswch chi (rhoddir cyngor strategol cychwynnol yn RHAD AC AM DDIM) Dyddiadau a Lleoliad: Dewiswch chi Pris: Hynod gystadleuol ac o bosib, y buddsoddiad CPD mwyaf cost-effeithiol y gall cwmni ei wneud yng Nghymru!

Beginner / improver courses

Advanced courses

• Full range of courses in Welsh as a second language – from complete beginners to fluency

• Courses for fluent Welsh speakers – high level language skills for the workplace

• The opportunity to sit examinations and gain qualifications in Welsh

• How to implement and manage a Welsh language scheme

To discuss your training requirements contact:

To discuss your training requirements contact:

I drafod eich anghenion hyfforddiant cysylltwch â:

I drafod eich anghenion hyfforddiant cysylltwch â:

Adrian Price: tel: 029 2087 4710 email: welshforadults@cf.ac.uk www.learnwelsh.com

Charlotte Williams tel: 029 2087 9119 email: train@cardiff.ac.uk www.cardiff.ac.uk/train

Adrian Price: tel: 029 2087 4710 email: cymraegioedolion@cf.ac.uk www.learnwelsh.com

Charlotte Williams ffôn: 029 2087 9119 ebost: train@cardiff.ac.uk www.cardiff.ac.uk/train

Quote ref – CPD/WELSH-2

Introductory Course in Data Management

Cyrsiau o lefel dechreuwyr i lefel gloywi • Ystod eang o gyrsiau Cymraeg fel ail iaith – o ddechreuwyr llwyr hyd at ruglder • Cyfle i sefyll arholiadau ac ennill cymwysterau yn y Gymraeg

Cyrsiau Uwch • Cyrsiau i Gymry Cymraeg a dysgwyr rhugl – sgiliau iaith arbenigol ar gyfer y gweithle • Sut i greu a rheoli cynllun Iaith Gymraeg

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Leadership

Language and Cultural Awareness Cardiff Business School is one of the leading business schools in the UK and has a global reputation for research, teaching and learning. The following Leadership courses are provided by the Leadership, Enterprise and Economic Development Centre (LEED), which is part of Cardiff Business School. LEED provide innovative leadership and development courses based on sound original research. Individuals who have leadership responsibility within an organisation. Participants should have experience of managing people, a willingness to challenge existing mental models, a desire to develop their leadership capability, and a commitment to learning and personal development

Principles of Leadership Duration: 2 days Dates: 02 & 03 March 05 & 06 October Trainer: Dr Barrie Kennard & Gary Walpole Fee: £389 (Includes lunch and refreshments)

Principles of Leadership

“A very relevant course delivered by professional tutors with real business experience” Louise Edwards Business Development Manager, Barclays Bank

Leading High Performance Teams 2

Duration: 2 days Dates: 21 & 22 May Trainer: Dr B Kennard, Gary Walpole & Philippa Davies Fee: £389 (Includes lunch and refreshments)

Aim

Aim

To develop individuals’ appreciation of the multifaceted, multi-dimensional and contextual issues that surround leadership. The course will enable participants to develop their skills and appreciate their particular ‘leadership style’.

To develop individual’s appreciation of the criteria that create high performance teams. The course will enable participants to develop their skills in managing difficult individuals in teams and to keep team performance high in adverse conditions.

Benefits

Benefits

The course will help individuals to understand the dynamics of leading people, and highlights the differences between management and leadership. The course will help to develop participants’ ability to lead individuals, teams and organisations and enable an appreciation of their particular ‘leadership style’.

The course will help delegates create, develop and motivate high performance teams. It highlights varied and contrasting approaches to motivating team members, and will also develop individuals’ ability to manage teams for high performance through relentless organisational change.

Leading Organisational Change 3

Duration: Dates: Trainer: Fee:

2 days 29 & 30 June Dr Barrie Kennard & Gary Walpole £389 (Includes lunch and refreshments)

Aim To explain how leaders can affect change within their own organisations. This interactive workshop will aim to utilise established leadership tools and techniques to demonstrate to participants how the change process can be enhanced by effective leadership.

Benefits The course will outline some of the principles behind leading organisational change, and show how they can be applied in the workplace. By highlighting contemporary practice and providing participants with practical exercises to reinforce theory, delegates will be more aware of the central role played by leadership when considering successful organisational change.

Chinese Commercial Culture 1

Designed for

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China is becoming an increasingly attractive venue for international business, so there has never been a more apt time to explore Chinese language and culture. Our Chinese courses are provided by Cardiff Confucius Institute, which was launched as part of Cardiff University in February 2008 and aims to promote and foster greater links between China and Wales.

Innovation: Practice and Principles 4

Duration: 2 days Dates: 23 & 24 April 05 & 06 November Trainer: Dr Barrie Kennard & Gary Walpole Fee: £389 (Includes lunch and refreshments)

Duration: ½ day (9.30am-12.30 noon) Dates: 09 February 05 October Trainer: Qing Xue Fee: £78 (Includes refreshments)

Chinese Business Communication 2

Duration: 2 x ½ days (2pm – 5pm) Dates: 05 & 12 March 12 & 19 October Trainer: Cherry Ren Fee: £161 (Includes refreshments)

Aim

Aim

To equip participants with an essential understanding of Chinese commercial culture, and an understanding of how to adjust their business communication skills according to the Chinese operating environment.

To provide intensive training in Mandarin Chinese for business communications, equipping delegates with fundamental language skills including greetings and welcomes at business meetings/presentations and introductions.

Designed for Business executives, professionals and individuals who are, and will be, engaged in business with China. It also suits those who simply recognise the potential advantage of being familiar with Chinese business etiquette.

Benefits People who attend the course will have a better chance of success in conducting business with Chinese companies and individuals. They will gain the necessary background to participate in constructive communications with Chinese business partners.

Designed for Business professionals who wish to communicate using simple Chinese when visiting China, meeting their counterpart in the UK or employing Chinese nationals.

Benefits Those who attend the course will be equipped with fundamental language skills to aid business communication in Chinese. As doing business is about building mutual trust and benefit amidst establishing relationships with people, a basic knowledge of the Chinese language will show a commitment and respect which will help give your business a competitive edge.

Based within the School of Religious and Theological Studies at Cardiff University, the Centre for the Study of Islam in the UK aims to promote public understanding of Islam and the life of Muslim communities in the UK. 3

Islam and Modern Britain

Duration: 1 day Dates: 20 May 15 October Trainer: Dr Sophie Gilliat-Ray & Mark Bryant Fee: £161 (Includes lunch and refreshments)

Saleem Kidwai Muslim Council of Wales

As much of doing business is about building mutual trust and benefit, and establishing good relationships with people, an understanding and appreciation of Muslim beliefs and practices will show a commitment and respect which will give your organisation a competitive edge.

Aim

To explain how individuals can develop the products and services of their organisation. This interactive workshop will aim to utilise established innovation tools and techniques to demonstrate to participants how the innovation process can be managed.

To provide delegates with a clear and informed understanding of fundamental aspects of Islam, and some of the ways in which Muslims live and practice their faith in daily life. Participation will increase the confidence and effectiveness of delegates when collaborating with, managing or advising colleagues and clients of Muslim background.

Course includes

Designed for

D Developing an understanding of family life in Islam

Businesses who work with Islamic organisations, in the UK or the Middle East. Those with colleagues and staff of the Islamic faith who want a better understanding of Muslim world views and practices.

D Developing an awareness of statutory requirements

The course will outline some of the principles behind product and process innovation. It will engage participants with the dynamics that drive innovation and innovative organisations. The course will give participants first hand experience of some of the practices and tools that innovative organisations use to sustain leading edge products and services.

“The continuing professional development courses give unparalleled insight into working with and understanding Islam and Muslims in their UK setting”

Benefits

Aim

Benefits

Islam and Modern Britain

D Introduction to Islamic beliefs and practices D Introduction to the diversity within Islam D Understanding gender issues D An introduction to Muslims in Britain/Wales

D Understanding morals and manners in Islam

The Centre is also able to organise and deliver tailor-made training enabling staff and managers to consider not only their statutory obligations, but also the positive steps they can take to raise understanding of religious and cultural diversity, especially in relation to Muslim staff and clients. Contact train@cardiff.ac.uk to discuss your training requirements. 8

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Management 1

Appraisal Giving Skills

Duration: 1 day Dates: 12 March 07 October Trainer: Manjula Bray Fee: £161 (Includes lunch and refreshments)

Aim To provide delegates with an introduction to the interviewing skills required to carry out staff appraisals, key to the successful performance management as well as the development and motivation of staff.

Designed for Managers and team leaders, whether they are new to a line management position and having to appraise employees for the first time, or are experienced and would like to refresh and improve their feedback skills.

Benefits

Finance for Non-Financial Managers

“A well delivered course, which has been of great benefit to me in my financial understanding within my role.” Bill Everett Head of Production, British Airways Maintenance

This course will help managers develop the necessary skills to conduct constructive appraisals which give real benefits to the employee, the manager and the organisation in terms of improving performance,

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3 working relationships and developing individual potential. The course will offer practical techniques to help participants improve their communication skills and provide an understanding of how to give feedback more effectively.

Course includes D Understanding the role effective appraisal giving can play in the performance management process D Preparing yourself and your team members for appraisal interviews D Developing effective questioning techniques to help team members reflect on their performance D Developing active listening skills D Giving positive and rewarding feedback D Identifying training and support needs for personal development D Setting and agreeing objectives D Providing constructive criticism

Essential Management Skills

Duration: 3 non-consecutive days Dates: 27 February, 06 & 13 March 08, 15 & 22 May 27, 28 & 29 July Trainer: Lynda David Fee: £473 (Includes lunch and refreshments)

Aim To provide delegates with an understanding of the skills, techniques and knowledge required to be a successful manager. This course focuses on moving organisations forward through positive management of one’s self and others to help achieve organisational aims in an effective productive manner.

Benefits This comprehensive 3 day course will introduce managers to the complex issues involved in management. It is highly-interactive and provides excellent coverage of the essential knowledge, skills and techniques for success as a manager.

Course includes D Understanding the role of the Manager D Communicating effectively D Managing your time D Making decisions

Finance for Non-Financial Managers

Duration: 2 days Dates: 10 & 11 February 02 & 03 June 13 & 14 October Trainer: Dr Petros Makris Fee: £322 (Includes lunch and refreshments)

Aim

Benefits Delegates will be taught how to understand and interpret financial statements; to look at break-even points; profitability; cash-flow; and to practically apply key accounting concepts. By attending this course, managers will develop a better understanding of their organisation’s financial issues, and how their decisions contribute to their organisation’s financial performance.

To remove the mystery from business finance. Delegates will be taught how to understand and interpret key accounting concepts, and the importance of financial management tools will also be covered, including how to avoid the common financial pitfalls.

Course includes

Designed for

D Understanding the importance of working capital

Managers who have recently been given responsibility for preparing or managing budgets, or have to be able to understand financial documents prepared by others, as well as those who need to gain a better understanding of the financial implications of their decisions. The course is general enough to be applicable to businesses, public sector and the voluntary and charity sector.

D Interpreting financial information

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D Understanding important accounting terminology and concepts D Structuring financial statements

D Appreciating and applying VAT D Budgeting for profit & cash D Understanding and using Financial Ratios D Understanding and using statutory & management accounts Foundations for Medical Underwriting

Developing Staff and Maximising Potential

Duration: 1 day Dates: 13 May 25 November Trainer: Manjula Bray Fee: £161 (Includes lunch and refreshments)

Aim To provide managers with an understanding of the skills required to help their staff develop and achieve their full potential. This course will enable delegates to identify development opportunities, and utilise effective techniques to support their staff in maximising their skills and talents for career success.

invest in their staff’s development, promoting motivation, staff retention, productivity and good working relationships. Delegates will also learn techniques to develop their own communication skills to help identify staff with hidden and potential talents.

Course includes D Assessing behaviours and competencies D Undertaking performance gap analysis and addressing the findings D Identifying different motivational drivers and adapting strategies to suit the individual D Understanding different development methods and their effective application

D Developing a personal action plan

Designed for

Designed for

D Delegating

Newly appointed or soon to be promoted managers / supervisors, and those with experience but no formal management training.

D Monitoring for improved performance

Managers and team leaders who wish to enhance their skills for developing people, whether they are new to a line management position or would like to refresh and improve their skills.

D Matching learning need with learning options effectively

Benefits

D Providing constructive and impactful feedback

By developing an individual’s skills, managers can help encourage those reporting to them, to strive for advancement, and enhance their performance. This course will help managers develop the skills needed to

D Developing influencing skills

D Managing conflict D Motivating and developing staff

Calling Health-Related Professionals

“These bespoke courses put us head and shoulders above our competition, not only in terms of the quality of training but also because of the excellent service we provide our clients as a result” Legal and General

D Appreciation of coaching and mentoring skills and how to apply them

D Focussed performance goal setting

Are you interested in: Continuing to learn and develop throughout your career? Keeping your skills and knowledge up to date? Ensuring you work safely, legally and effectively? Cardiff University has a number of schools that can offer a range of continuing professional development activities to the health-related professions. Contact us to hear about the first class learning opportunities available. For further information: Business Development Team tel: 029 2087 5274 email: train@cardiff.ac.uk Quote ref – CPD/HEALTH-1 10

Partnership Working Cardiff University embraces a wide range of beneficial partnerships both local and global to help enterprises increase productivity, competitiveness and profitability. We can connect with business in many ways, including networks, knowledge exchange, research and consultancy. Please contact us for more information: Email: business@cardiff.ac.uk Tel: 0800 801 750 www.cardiff.ac.uk/business

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Project Management 1

Practical Project Management*

Duration: 2 days Dates: 26 & 27 February 14 & 15 May 19 & 20 October Trainer: Ed McInairnie Fee: £359 (Includes lunch and refreshments)

their ability to manage projects as well as appreciating some of the broader change management and stakeholder engagement issues.

Course includes D Principles of successful change D Stakeholder analysis and engagement

Aim

D Developing a business case

To provide a thorough overview of the principles and techniques of project management to participants who need to understand and have practical experience of the discipline, without requiring professional accreditation.

D Managing risks & issues

Designed for Anyone needing to understand and gain practical experience of project management, but not requiring a qualification. Experience of involvement in projects will help participants to relate to the material but no previous training is required or assumed.

“Excellent trainer who made the day both interesting and fun.” Philip Hodson Business Support Manager, Velindre NHS Trust

Duration: 5 days Dates: 02, 03, 04, 12 & 13 February 20, 21, 22 , 30 April & 1 May 15, 16, 17, 25 & 26 June 03, 04, 05, 13 & 14 August 02, 03, 04, 12 & 13 November Trainer: Pearcemayfield Fee: £1650 (Includes exam fees, manual and lunch/refreshments)

D Working with project teams

Course includes

D The controlled progress of a project

To provide delegates with a complete and practical understanding of the PRINCE2 project management method. Delegates will take the PRINCE2 Foundation and Practitioner examinations at the end the course.

D Successful project closure

Designed for

D Organising and planning the project

D Managing change

Anyone in a project management role who wants to demonstrate a recognised level of competence through a formal qualification, or newly appointed managers who want to understand a controlled approach to managing projects. The course is very intensive and highly participative, and will require some additional evening and home study.

D Gaining a controlled start

D Getting started in a controlled way

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To show delegates how to use Microsoft® Project, an industry-standard tool, to assist in the scheduling of projects. This package can be of great assistance at various stages within the project life cycle.

Course includes D Creating robust project plans D Determining a project critical path and ways to shorten it D Creating multiple levels within projects D Communicating project plans D Entering resource information and assigning resources to project tasks D Printing views and reports to clarify and reinforce the Project Initiation Document

Designed for

D Determining and solving resource over-allocation

Anyone requiring a leading-edge, industry-standard tool to enable them to plan and manage new or existing projects and to improve communication within them. This course is particularly designed to complement / build on the principles covered in the Practical Project Management course.

D Saving a project baseline and tracking against that baseline

Benefits As a result of attending the course, participants will gain an understanding of the Microsoft® Project package, and how it can be used to create more robust project plans which ensure that risk is adequately taken into account and that potential problems are identified and communicated before projects start.

D Ensuring that risk is properly taken into account in projects D Determining project costs and from them deriving a realistic project budget D Using Microsoft® Project for planning and communicating within Programmes

This course is designed to complement the 2-day Practical Project Management course. A 10% discount will be given for this course to delegates who book the two courses at the same time.

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D Introduction to PRINCE2 D The Business Perspective

D Quality Management D Controlling project progress and closure D Risk Management PRINCE2

PRINCE2® Re-Registration*

Dates: 27 & 28 April

Microsoft® Project for Project Management*

Duration: 2 days Dates: 16 & 17 March 08 & 09 June 16 & 17 November Trainer: Ed McInairnie Fee: £389 (Includes lunch and refreshments)

PRINCE2 has become established internationally as the premier approach to managing projects since it was launched in 1996. Many organisations have seen immediate improvement to project performance and their profitability after adopting PRINCE2 methodology into their business process, and this course will provide delegates with a complete and practical understanding of this structured management process. Delegates will sit the PRINCE2 Foundation and Practitioner examinations at the end the course.

Fee: £765 (Includes exam fees, manual and lunch/refreshments)

This course is designed to refresh and enhance delegates understanding of the PRINCE2 method, and update them on any changes, to enable them to

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Benefits

Aim

Through a highly practical programme of learning, participants will practise and be confident in a broad range of project management techniques. They will be able to understand stakeholders better and engage with them throughout the life of their projects, and have a deeper insight into the challenges of change management and embedding project driven change into organisations. Delegates leave feeling confident in

Aim

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PRINCE2®*

D Planning and organising projects

Benefits Project Management

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prepare for and sit the Re-registration examination for the PRINCE2 Practitioner qualification. Delegates will take the Re-registration exam at the end of this course.

Managing Successful Programmes™*

Duration: 5 days Dates: 09, 10, 11, 19 & 20 March 22, 23, 24 June 02 & 03 July 09, 10, 11, 19 & 20 November Trainer: Pearcemayfield Fee: £1745 (Includes exam fees, manual and lunch/refreshments)

Aim To provide delegates with an understanding of the MSP programme management framework, and change the way delegates look at any strategic step-change in their organisation. Delegates will sit the MSP Foundation and Practitioner examinations at the end the course.

Designed for Programme and project directors, managers, business strategists and consultants. All delegates should also have some experience of leading or managing major change. The course is very intensive and highly participative, and will require some additional evening and home study.

Benefits MSP can help delegates accelerate their organisation's performance and help it to its target capability. This course will provide a full and complete understanding of the MSP programme management framework, enabling

delegates to understand how to identify the Vision for a programme, gain commitment from key stakeholders, effectively manage the changes needed, and better manage the realisation of benefits. Delegates will sit the MSP Foundation and Practitioner examinations at the end the course. 3rd edition of MSP will be used

“Fantastic the trainer really made the training material come alive” Jennifer Pride Project Manager, Welsh Assembly Government

Course includes D Gaining key stakeholder commitments D Focusing on change objectives D Controlling project risks more effectively D Achieving more efficient use of resources D Improving control of costs, standards and quality. D Realising business benefits, during and after the programme, through a formal process D Using clear roles and definitions to avoid confusion and conflict D Gaining efficient control of a whole range of complex activities D Managing a smooth transition from current to future operations D Aligning projects to your strategy D Providing senior management with flexible and relevant programme frameworks

* This course is run in partnership with Pearcemayfield who is accredited to deliver the training PRINCE2® and the cityscape logo® are a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries. MSP™ and the Swirl logo™ are a Trade Mark of the Office of Government Commerce 13


Bespoke Service

Short Courses for Professional Development Booking Form 2009

Bespoke Courses

Cardiff Centre for Lifelong Learning, Senghennydd Road, Cardiff CF24 4AG. Tel: 029 2087 5274 Fax: 029 2087 4560 Email: train@cardiff.ac.uk Web: www.cardiff.ac.uk/train

In addition to the courses in this brochure, we also provide a unique bespoke service through which we can work with you to:

Please complete one form for each course on which you are reserving a place/s and post or fax to the address above

D Tailor any one of our courses to your organisations specific needs

Course title:

Course date:

D Develop a bespoke course specifically for your organisation

Contact name:

Position:

We can harness the vast expertise at Cardiff University and our links with experienced professionals to develop and deliver tailored or bespoke professional development.

Organisation: Telephone:

Email:

D Understand your organisation

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Position:

Tel:

Email:

D Training needs analysis

2.

Position:

Tel:

Email:

3.

Position:

Tel:

Email:

D Define learning outcomes D Agree content and specification

Dietary requirements:

D Identify evaluation criteria D Help with sourcing funding

Public Services Ombudsman for Wales

Post Code:

Participant name/s:

Plan

“The trainer worked closely with us to develop a course which met our needs. All our students benefited from the course and were impressed by the quality of the training and the way the trainer had taken time to understand our work and related her training to that work".

Address:

Please identify if you have any specific requirements or need access to particular facilities to attend this course:

How did you hear about the course?

Review

Learning and Development Process

Deliver

D Evaluation

D Flexibility

D Organsiational Feedback

D Experienced trainers

D On-line follow up survey

D Blended learning

D Further advice and guidance

D Accreditation

Mailed brochure

Line manager

Cardiff University Choices brochure

Other: (Please state)

Website

What type of organisation do you work for?

D Coaching

Sole trader/Partnership

Small/Medium enterprise (under 250 employees)

Voluntary/Charity

Public Sector

Large (over 250 employees)

Preferred Payment Method (please tick preferred method): We will work with you through each step of our Learning and Development process to develop and deliver professional development that is relevant, flexible, cost effective and focussed on meeting the individual needs of your organisation. Contact us for further information or to arrange a meeting to discuss the professional development courses we can develop and deliver for your organisation – train@cardiff.ac.uk

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Cheque (made payable to Cardiff University) for £…………………….enclosed

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Invoice:

Signature: PO Number (if required):

The Cardiff School of Engineering is recognised as one of the best Engineering schools in the UK in terms of its facilities, research and teaching. The School has extensive links with business and industry and can provide continuing professional development courses which are specially tailored to meet the needs of a particular company or organisation.

In order for us to raise an invoice we need the booking form authorised Please send invoice to: (must be completed by authorised personnel below) Name:

Position:

We have specialist expertise in areas such as:

Signature:

Address:

Postcode:

Tel:

• Sustainability and waste management

• Energy and environmental engineering

• Nanotechnology and sensors

• Medical engineering

• Electronics and communications

• Design and analysis techniques

• Magnetic materials

• Composite materials

To discuss your training requirement contact: Mr Denis McCann tel: 029 2087 5738 email: McCannD@cardiff.ac.uk Quote ref – CPD/ENGIN-2

Switch Issue no.

Card Number: Card Expiry date:

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Word of mouth / colleague

Email: N.B. Named participants may be substituted without charge. Fees will be refunded less £40 administration charge (£100 PRINCE2 and MSP courses) for cancellations received 10 working days prior to the start of the course (15 days for PRINCE2 and MSP courses) or earlier. Fees will be forfeited for cancellations after this date. From time to time you may be sent information about courses and events at Cardiff University by post; if you do not want to receive this information please tick the box

Official use only: DR:

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Total Payable: £

DSF:


Open for Business January

KEY OF COURSES 1 2 3 4

Personal Effectiveness Building Customer Relationships Business Writing Skills Confident Presenting Report Writing

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1 Introductory Course in Data Management 2 SAS® Data Step, Macro Programming and SQL

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Management Appraisal Giving Skills Essential Management Skills Finance for Non-Financial Managers Developing Staff and Maximising Potential Project Management Practical Project Management Microsoft® Project for Project Management PRINCE2® PRINCE2® Re-Registration Managing Successful Programmes™

Full course outlines and up to date information can also be found on our website: www.cardiff.ac.uk/train

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Notes

Open for Business 2009  

Open for Business 2009

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