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voyaging_2004_mediakit.qrk

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voyaging_2004_mediakit.qrk

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 Welcome to the Voyaging experience Welcome to the Voyaging experience: the magazine written for the powerboat cruising enthusiast. Each issue of Voyaging delivers stories and information that help make the most of the powerboat cruising experience, from profiles on cruising and chartering destinations, tips on accessories and electronics, new boat profiles and cruising and rendezvous calendars. Readers will get stories that will make them say, “I can do that, too!” From Voyaging, they’ll get all they need to do it, whether it’s on their own boat’s bottom or on a chartered boat.

Issues October 2004 February, May, September, November 2005

The total powerboat cruising experience www.voyagingonline.com


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Circulation summary



Voyaging’s initial print-run of over 65,000 issues is targeted to powerboat cruising enthusiasts. 25,000 of these are paid subscribers who responded to direct-mail and subscriber insert cards or bought a subscription through their membership and affiliation in the MarinaLife Cruising Club. An additional 27,000 will be distributed using Primedia’s strong relationship with national newsstand outlets. The remaining 15,000 will be controlled, mailed to cruising enthusiasts who own a boat between 30-feet and 70-feet, with an effort to convert these subscriptions to paid.

Total circulation: .............67,000 Paid subscriptions: ............................25,000 Single-copy newsstand: ....................27,000 Controlled: .........................................15,000

The total powerboat cruising experience www.voyagingonline.com


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Issue Dates, Rate Card & Specs Issue Date Space/Material Close 2004 October...................... August 6 2005 February .................... December 8, 2004 May ............................ March 8, 2005 September.................. July 8, 2005 November .................. September 8, 2005

Rates All rates gross; agency commissionable Page 4C Two-third 1/2 P4C 1/2 Island One-third 1/4 P4C

1x $4,805 $3,925 $3,135 $3,385 $2,405 $2,405

Premium Positions Cover 2 or 3 $6,210 Page 1 $6,210 Pages 2 & 3 $10,250 Cover 4 $7,215

4x $4,565 $3,730 $2,980 $3,215 $2,285 $2,285

8x $4,335 $3,545 $2,830 $3,055 $2,170 $2,170

$5,900 $5,900 $9,740 $6,855

$5,605 $5,605 $9,250 $6,510

Introductory Rate (5x) $4,235 $3,640 $2,905 $3,135 $2,230 $2,230

$5,750 $5,750 $9,495 $6,685

Specifications Ad Size Spread Page 2/3 Vertical 1/2 Vertical 1/2 Horizontal 1/2 Island 1/3 Square 1/3 Vertical 1/4 Vertical

Bleed 16” x 10-7/8” 8” x 10-7/8” 4-3/4” x 9-7/8” 4” x 10-7/8” 8” x 5-3/8” 4-3/4” x 7-3/8” 4-3/4” x 4-7/8” 2-1/4” x 9-7/8” 3-1/2” 4-7/8”

Non-Bleed 14 x 9-7/8” 7” x 9-7/8” 5-3/4” x 10-7/8” 3-1/2” x 9-7/8” 7” x 4-7/8” 5-3/4” x 7-7/8” 5-3/4” x 5-3/8” 2-3/4” x 10-7/8”

Voyaging requires digital files for all ads. Please contact our Production Manager, Jason.Duffy@primedia.com if you need any additional information.

Sales Contacts Publisher Dave Branch

917-256-2263 david.branch@primedia.com

Associate Publisher Dennis O’Neill 917-256-2292 dennis.oneill@primedia.com 260 Madison Avenue, New York, NY 10016

The total powerboat cruising experience www.voyagingonline.com

2004 Voyaging Media Kit  

A media kit I designed for Voyaging magazine

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