“In editorial outsourcing, trust is everything,” he said. The publication has more than 220 clients worldwide, both daily newspapers, magazines and television, he said. Its Indian project began five years ago when they partnered with an Indian company which provides support for editorial purposes. Outsourced employees provide infrastructure with management support and administrative support, he said. However, the Press Association manages their own staff. The publication’s model has senior executives from UK on site at all times, managing operations including work flow and recruiting. “Now it’s gotten interesting because we’re recruiting our own Indian homegrown editorial talent,” he said. “That’s where we want to go.” Every day, the publication provides pages of national and international news to newspapers in the UK and the deadline for these pages is 8 a.m., he said. The Indians start working on the pages at 7:30 a.m. Indian time.
Spencer, detailed his view on editorial outsourcing during the WAN-IFRA 2009 World Newspaper Congress - World Editors Forum. “In editorial outsourcing, trust is everything,” he said.
A UK managing editor says outsourcing should not replace editorial staff, but it is helpful.
Managing Editor of the Press Association, John Spencer, detailed his view on editorial outsourcing during the WAN-IFRA 2009 World Newspaper Congress - World Editors Forum.
The Indian team chooses all the wire content, he said. They design the pages to style, write headlines and place items on the page, and they have done all of this while their counterparts in the UK are still in bed. There’s no question that outsourcing works and lets business focus on what makes its product unique, such as local features and analysis, he said. “This is not a discussion about replacing your own editorial teams. Outsourcing is never intended to replace your own editorial floor,” he said.