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UNICO

final year project 2019

major project design booklet

yong jian kun


content page

01 02 03 04 05 06

introduction

pg. 1

site analysis

pg. 2

issue

pg. 10

design strategy

pg. 14

development

pg. 22

final outcome

pg. 33


introduction

UNICO is a co-working office that is designed with the brand identity of UNIQLO to help improve the communication between workers in a workplace. By improving communication in a workplace, it b  rings many benefits to the company such as boosting the company's growth, reducing health issues a  nd creating a genuine environment. UNICO is also designed to challenge the typical environment of  n office whereby workers will instead work in shared desks, hot a desking and the use of shared spaces. All in all, UNICO encourages a genuine working environment whereby there will be a 2 way trust flow between workers. 1


site analysis

Site Library@Orchard, Orchard Gateway Singapore Location Orchard Gateway, Level 3 and 4 Year Built 23 October, 2014 Target Audience Young adults Type of Space Recreational/Public Workspace Brief Info of Site Library@Orchard was created as a boutique library and was a test bed for new services, programmes and facilities. It aimed to target young adults due to the Orchard shopping belt and was a huge success even though the working adults and senior citizens also frequents Orchard Gateway.

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SITE

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site analysis land use

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Retail

Shopping Malls

Places of Interest

Commercial

MRT

Hotels

Residential

Schools


Midpoint Orchard The Centrepoint Orchard Point

Wisma Atria Ngee Ann City

From the land use map (left), it shows how the spaces are distributed throughout the Orchard, Newton and River Valley district. River Valley district is filled with mostly residential and a little bit of retail with some schools around it. Newton district is filled with mostly residential and just a couple of places of interest.

Through this sectioned out land use site map (right), it actually shows that the target users of this place can be a mix of working adults to young adults to even the elderly. However, seeing that this site, Library@ Orchard Gateway is a mixed-use (retail + commercial) shopping mall, my chosen target user will be working adults and the functions of my project will be commercial related.

Orchard district is filled with mostly shopping malls, residential and a little bit of hotels and retail shops. 5


site analysis demographics

Tanglin Newton

Site Orchard River Valley

This demographic map shows the different zones around the site, Library@Orchard Gateway where I will be retrieving the demographics from. The demographic includes the different age group of people living in the zones and the median age group will also prove why I chose my target user, working adults.

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At least 27330 working adults by 2030.

This demographic graph shows the different amount of people in the different age groups in the 4 districts. By predicting the amount of working adults (20+), I deduce that there will be at least 27330 working adults by 2030. This shows that my target users for the space will be working adults.

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issue

Unhealthy communication in workplaces is a serious issue in many workplaces. It can create a toxic environment for office workers and also cause many harmful effects to their mental and physical health. The reason why I chose this issue is because I realized that it is quite evident in Singapore and hope to improve communications in workplaces.


issue

causes and effects Employee Engagement in Asia 2017

Employee Engagement in Asia 2018

From a recent survey on employee’s engagement 2017 report in workplace, Singapore was ranked 7th out of 7th Asia countries at 59%. However, in 2018, Singapore was still ranked 59% while the rest of the countries all improved significantly. This shows that Singapore workers are not enjoying and not motivated to do their job.

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What causes an employee to feel that way?

The lack of interaction between employee and employers can cause communication issues. Communication is an essential part to creating a open and genuine work environment. Without communication, a team cannot work. If a team cannot work, so does the company. Lack of interaction between employee and employers

Losing the purpose and drive for the job

Hierarchy of organisation

Losing the purpose and drive for the job is just like doing the job for the sake of doing it. When there is no drive and purpose for doing what you are supposed to do, the quality of work produced will be mediocre. With mediocre work produced by the company, it creates a very bad image for the company thus affecting the sales, etc.

The hierarchy of organisation can also cause harmful effects to the employee. For example, when an employer is lazy, no drive for job, secretive, etc. when handling a team of workers, people might gossip and not listen to the employer. This results in a very inefficient team that cannot get anything done thus directly affecting the company.

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design strategy

For this project, there is no actual visible concept but instead there are a few design strategies that I have adopted to use to help me design my spaces better. For example, the use of transparency, layout development and making use of the height of the site.


design strategy transparency

Transparency is a condition of being transparent. Oftenly used to show the different levels of transparency from opaque to translucent to transparent.

100%

75%

50%

25%

0%

Levels of Transparency The symbolism of transparency can be translated to a few meanings, such as

O P E N E S S , SEE THROUGH HONEST + CLEAR + COMMUNICATION End Goal.

Transparency = See through Clear Honest

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Using honest shapes, clear geometrical, honest to true shape.


design strategy geometrical shapes

Manipulation of Geometric Shapes

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design strategy manipulation of shape

UNIQLO LOGO MANIPULATION

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A

B

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C

D

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development

The development shows the changes of my space planning and layout. The change of ambience of my spaces can also be seen through my process renders. Certain elements can be seen developed from the start to the end. 21


development first draft

PRODUCED BY AN AUTODESK STUDENT VERSION

HEALTHY CAFE + EATING SPACE TOILET

RECEPTION + LOUNGE SEATING AREA

ACCIDENTAL MEETING AREA

NO SHOE POLICY

WORKSHOP

WORKSHOP BREAKOUT AREA 1 CO-WORK SPACE (OPEN/PUBLIC)

1st storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

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PRODUCED BY AN AUTODESK STUDENT VERSION

RESOURCE LIBRARY

CO-WORK (OPEN/PRIVATE)

2nd storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

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development second draft

PRODUCED BY AN AUTODESK STUDENT VERSION

1st storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

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The second draft of this space is to show the full volume height of this space and how the 2nd floor interacts with the 1st floor. Visual interaction is promoted through the use of the full volume height of this space.

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PRODUCED BY AN AUTODESK STUDENT VERSION

1st storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

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This render shows the rough shape of the main space, the resource library and how it is positioned to connect everyone of different departments together. The material chosen was supposed to make it stand out from the rest of the spaces but however it looks too dull.

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development third draft PRODUCED BY AN AUTODESK STUDENT VERSION

B SEC-2.0

LOGISTIC OFFICE

A

RECEPTION A SEC-1.0

FINANCE OFFICE

CAFE DINING SPACE RESOURCE LIBRARY

EXHIBITION

A SEC-1.0

MARKETING OFFICE

CREATIVE OFFICE

B

GARMENT WORKSHOP

C

B SEC-2.0

1st storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION UNUSED SPACE

section a-a

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PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION

LOGISTIC STORE

PRODUCED BY AN AUTODESK STUDENT VERSION


PRODUCED BY AN AUTODESK STUDENT VERSION

B

VOID

PRODUCED BY AN AUTODESK STUDENT VERSION MEETING POD 3 VOID

D

A SEC-1.0

RESOURCE LIBRARY

CEO'S OFFICE UNUSED SPACE MEETING POD 1

A

MEETING POD 2

SEC-1.0

VOID

B SEC-2.0

2nd storey floorplan

PRODUCED BY AN AUTODESK STUDENT VERSION

UNUSED SPACE

PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION

section b-b PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION

SEC-2.0

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A

This render shows the main entrance to the whole space, the receoption. The material chosen for this area felt a bit too dull and unwelcoming even though it is supposed to be the space that gives the user the first impression. However, the wall with the painting of sponsored athletes is one of the elements that will be carried forward.

C

This render shows one of the co-working open office areas. The choice of material, shade of colour affected the whole look and ambience to the space. I had to relook into my choice of colour, by creating a colour scheme that actually makes the place feel more comfortable to work in.

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B

This render shows the garment workshop whereby the office workers (creative department) will use it most often. I wanted this space to be very light and comfortable to work in. The use of glass windows were effective as it allowed a lot of natural sunlight into the space. However, the use of black steel I-beams and similar wood throuhgout the space does not resemble the brand identity of UNIQLO.

D

This render shows another co-working open office areas. The choice of circle drop lighting was actually a good idea as it contrasts with the rectilinear shapes, layout, etc. The use of carpet/wood to section out certain areas were also an element that was kept for further developments.

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final outcome

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The place where workers will walk past the most—the cafe. The cafe is designed to cultivate a healthy lifestyle by providing only healthy food for the company. The cafe can be seen by anywhere of the office, from the 1st floor garment workshop to the 2nd floor offices. UNIQLO shaped logo lights can be seen on the ceiling as lighting features. The wall is also cladded with boxes that are in the colour of red and white and some light up to become the wall feature. 35


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Reception The choice of material for reception gives off a very comfortable and welcoming vibe which can help boost workers mood, giving them a good start to the day. The reception is to serve guests that come visit and/or anyone with queries.

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Garment Workshop The garment workshop is mainly used by the creative department where their office is situated right beside the garment workshop. It is used for them to create garments, test garments and idea generating.

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2nd Floor Office This is a view of the 2nd floor office space, an extension for the creative and finance department. It has a linkway bridge to the heart of the space. In the office space, there are a few breakout areas for the workers to sit down and relax or get away from their desks.

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Resource Library This is a view of the 2nd floor resource library. The choice of material for the library creates a very comfortable environment for the workers to read. There are a few sitting areas for them to sit and relax to do their work or browse through the resource library.

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1st Floor Office This is a view of a open co-working office space for the creative department. The position of this office is right beside the site window which allows a lot of natural sunlight into the space. The colour combination of this space is actually quite neutral, only some part of the space are highlighted such as the couch area with the brown carpet.

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graduate!!! yong jian kun 65 8333 0148 jiankun5@gmail.com @braderkun


Profile for jiankun

YONG JIAN KUN FYP BOOKLET  

A project booklet that comprises of my journey throughout this whole final year project.

YONG JIAN KUN FYP BOOKLET  

A project booklet that comprises of my journey throughout this whole final year project.

Profile for jiankun
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