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JESSIE REED

Journal Entry #3 Cosmetics 2/12/2013


Table of Contents: MAC Cosmetics Expands Presence in Africa Key Points

1.


Mac Cosmetics are hoping to open up a store in the continent Africa. Mainly in the countries Lagos, Nigeria, and Zambia Mac hopes to open up a freestanding store in the beginning of February. In the country Lagos Mac will be partnering up with Essenza Co and it will be located in the Ikeja City Mall. A second MAC store is planned to open in the Palms Mall in Lagos later this year. At least within 3 years the city of Ikeja will have 5 Mac stores.

http://www.wwd.com.emils.lib.colum.edu/beauty-industry-news/retailing/mac-cosmetics-expands-presence-inafrica-6684083?module=beauty-industry-news-color-cosmetics-page-1

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