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JACKIE ESPINOZA


SKETCHES

I liked the idea of forming a logo that included/made from the name Westfall & tried to work with that.


INSPIRATION

I definitely took note of Djs with simple logos that were easy read & recognize, but still represented the artist.


Final Logo i continued to try & expand on the idea of combing the W & F in the logo, while keeping in mind simplicity & the colors desired.

I combined the W & F in Westfall, then I added the “heartbeat” as the crossbar for the F because music reminds & its beat & rhythm remind me of a heartbeat.

The border around the text is “falling”, taken from WestFALL



Project: Westfall