Page 26

Business

Equator principles

2011 2011

25

%

36 MLN

68

%

It also made us look at our company’s culture, the values we have in place, and how we interact with our stakeholders. In 2009, we launched the refreshed ING Business Principles and started a corresponding employee awareness campaign. Our Principles clearly prescribe the values we pursue in both banking and insurance, and the responsibilities we have towards society and the environment. We have taken a number of initiatives to be more transparent

and open for feedback about the way we operate. For example, we have started a series of dialogue sessions on ING’s role in society. My colleagues and I actively engaged in dialogue with customers, social partners, non-governmental organisations, media, policy makers, academia and investors. Together we set the foundation for culture change within ING and we will continue to build on this in 2010 and beyond.

2010 2010

72 MLN 2009 2009

47 MLN

2008 2008

Taking our stakeholders’ views into consideration enables us to constantly evaluate if we are on 2007 2007

2006 2006

26

Bank Insurance / IIM

59

%

47

%

251 MLN

32

%

84 MLN

38

%

14 MLN

ING Global Responsability  

ING Global Responsability report