he American based office of ewy International to focus on ties in Europe, Raymond’s work rnational, a trademark and selfdesign, was gaining publicity. In mithsonian Institution opened a ghlighting Loewy’s accomplished es within industrial design. end of the decade, his company cus largely on graphics and
1973 United States withdrew from Vietnam on January 27.
After working for NASA, named one of the most influential Americans by LIFE.
1995 An exhibit opened at the Smithsonian Institution displaying the seven decade lifework of the designer.
Death: July 14, 1986 in Monaco, France.
ed the corporate identity h Shell and Exxon.
Typefaces: Futura & Franklin Gothic Medium Epson Matte Presentation Paper
Christopher O’Shaughnessy MacFarlane Jennifer Magathan RISD 2009
The Nineteen Eighties By the last decade of his life, Raymond Loewy had lived as a playboy, a family man, an international icon and a renowned innovator. Eventually, financial pressures lead to the fall of his businesses, but, today, Loewy is generally recognized as one of the founders of the profession known as industrial design.
1. Porter, Glenn. Raymond Loewy: Designs for a Consumer Culture, 2002. 2. Schonberger, Angela. Raymond Loewy: Pioneer of American Industrial Design, 1990 3. The Designs of Raymond Loewy. Smithsonian Institution Press, 1975. 4. Jodard, Paul. Raymond Loewy, 1992.
Student work, teaching portfolio from the Rhode Island School of Design