Precision Farming Expo Program

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PrecisionFarmingExpo.com 503.989.6933 jeff@dukejoseph.com


Welcome to Salem, Oregon! Whether you have traveled from afar or are from just around the corner, we are grateful that you have taken the time to come share your knowledge and enthusiasm. Building on the momentum of last year’s successful event, the goal of the 2015 Oregon Precision Farming Expo is to deliver some clarity around the rapidly evolving agri-tech movement. We hope that you enjoy all of the expert presentations, Exhibit Hall, interactive forums and festive St. Paddy’s Day Mixer! We’re pleased to partner with the Salem Convention Center for this gathering of agri-tech innovators. With its strategic location that boasts several nearby colleges and universities, world-renowned wineries and agriculture-focused companies, Salem is not only the state capital but also an important crossroads of agricultural commerce. The Duke Joseph expo team has worked hard to deliver a great experience. The program contains an amazing group of subject matter experts and we wish to thank them and you, the attendees, for making this second year so exciting. The future of farming is today! Jeff Lorton, Executive Producer The Duke Joseph Agency


Future of Farming Exhibit Hall

Santiam River Room - ground level


PFE Exhibitors

Aerial Technologies Int. aerialtechnology.com

AGCO

Oregon Best

agcocorp.com

oregonbest.org

AGERPoint

Oregon State Univeristy

Agrian

Oregon Wine Press

agerpoint.com agrian.com

AgTel Services

oregonstate.edu

oregonwinepress.com

PapĂŠ Machinery

agtelservices.com

papemachinery.com

Applewhite Aero

Segway of Corvallis

applewhiteaero.com

AUVSI Cascade Chapter

segwayofcorvallis.com

senseFly

auvsi.org/cascade

sensefly.com

Capital Press

SITECH Oregon

capitalpress.com

DroneDeploy

sitechnorcal.com

Skyward

dronedeploy.com

skyward.io

Farmers Ending Hunger

SOAR Oregon soaroregon.com

farmersendinghunger.com

HoneyComb Corp.

Travel Salem

honeycombcorp.com

travelsalem.com

JR Helicopters

Weather Decisions Tech.

jrhelicopters.com

Mahindra

mahindrausa.com

MeasureTek

wdtinc.com

Wilbur-Ellis

wilburellis.com

Wilco

measuretek.com

wilco.coop

MicaSense

Yamaha Motor Corp.

micasense.com

yamaha-motor.com


Tuesday, March 17 PFE DAY ONE Program

7:30-8:30

Continental Breakfast/Registration

8:30-8:45

PFE15 Welcome: Jeff Lorton, The Duke Joseph Agency

8:45-9:30

Keynote Presentation: Clive Blacker “Global Precision Agriculture Outlook”

9:30-10:15

Gretchen West: “Real-Time Mapping” Willamette Ballroom Sky Johnson: “Connecting Consumers To Crops” Croisan Creek Room

10:15-11:15

“Future of Farming” Trade Show open Santiam River Room

11:15-12:00

Young Kim: “Satellite Sensing and UAV Data” Willamette River Room

12:00-1:30

Lunch and presentations by: Craig Pope: “Economics of Precision Agriculture” John Burt: “How Agriculture Feeds the Hungry” Heather Stafford: “Ag-Tech Entrepreneur-ism”

1:30-2:15

Soil Information Systems Panel hosted by Eric Wavra

2:15-3:00

Data Panel featuring Dave Nerpel, Jeff Freeman, Tim Marquis, Lav Khot and Clive Blacker.

3:00-4:00

“Future of Farming” Trade Show open Santiam River Room

4:00-4:45

Silvia Rondon: “UAV Imagery in Agricultural Crops”

4:45-5:00

Closing Remarks

7:00-8:30

St. Paddy’s Day Mixer Willamette Foyer


Wednesday, March 18

PFE DAY TWO Program 8:00-9:30 9:30-9:45

“Future of Farming” Trade Show Continental Breakfast available Day 2 Welcome, Jeff Lorton Willamette River Room

9:45-10:30 Ken Giles: “Unmanned Aerial Spraying and the Yamaha RMAX’ 10:30-11:15 Matt Droter: “Five Lessons Learned in Developing and Fielding Robotic Farming Vehicles” 11:15-12:00

Qin Zhang: “Robotic Farming Vehicles”

12:00-1:30

Lunch and presentations by: Wendie Kellington: “FAA Update on UAV Regulations” Lisa Ellman: “Global Perspectives on UAS”

1:30-2:15

Jan Bontsema: “Robotic Crop Harvesting”

2:15-3:00

Matt Weed: “Illuminated Agriculture in the Year of Light”

3:00-3:30

Break: “Future of Farming” Trade Show open

3:30-4:30

Done Panel featuring: Rob Trestor, Yamaha Motor Corp. Ryan Jenson, HoneyComb Corp. Andrew McCollough, SkyWard Gretchen West, DroneDeploy Ben Berry, AirShip Technologies Group Gabriel Torres, MicaSense Steven Burtt, Aerial Technologies Int. John Stevens, SOAR Oregon

4:30 PFE15 Closing Remarks


Presenters

Clive Blacker, Precision Decisions Clive is the CEO of Precision Decisions Ltd, a leading company providing comprehensive precision farming services. Through his consulting services to the world’s largest agri-engineering companies, Clive has gained extensive knowledge of the global market including Africa. He has been involved with precision agriculture for over 16 years and was one of the pioneers of precision farming technology in the country. Young Kim, Digital Harvest CEO Young Kim has over 20 years experience as an entrepreneur and technologist. As an entrepreneur and technologist, his passion for business strategy and the establishment strategic relationships has assured the development of strategic proprietary products and services for Digital Harvest. He remains active in the unmanned systems industry, is a former member of the Board of Directors of the Association for Unmanned Vehicle Systems International (AUVSI), currently heads the newly formed AUVSI Precision Agriculture working group, and served on several aerospace and UAV (Unmanned Aerial Vehicles) committees and councils. Wendie Kellington, Law Offices of Wendie L. Kellington, PC Wendie Kellington is a Martindale Hubble AV rated attorney, practicing law since 1983. She is known in Oregon and nationally for her expertise in administrative law, on topics ranging from land use to the emerging law of unmanned vehicles. She is a member of the Association for Unmanned Vehicle Systems Inc. (AUVSI), its newly formed Export Controls Committee, and the Radio Technical Commission for Aeronautics (RTCA). Ms. Kellington serves on the RTCA SC 228, developing Minimum Operational Performance Standards (MOPS) for UAS airspace integration to recommend to the FAA.


Presenters

Jan Bontsema, Wageningen University Research Center Jan received a MSc. degree in Mathematics in 1982 and a PhD. degree in Mathematics and Physics in 1989, both from the University of Groningen, The Netherlands. He has held positions at the Universities of Delft, Groningen, and Wageningen, The Netherlands. Since 1997 he has worked as a Senior Scientist with the Business Unit Wageningen UR Greenhouse Horticulture. His research interests include control engineering, advanced mechanization in agriculture and greenhouse climate control. Heather Stafford, Sustainable Valley Technology Group Heather Stafford is Executive Director of Sustainable Valley Technology Group, a business accelerator in Southern Oregon. She is a passionate advocate for diversifying investment strategies and an avid coach for entrepreneurs. Sustainable Valley supports early stage start-up companies toward the successful commercialization of their innovations in artisan food products, clean tech, ag tech, nano tech, bio tech, mems and other advanced manufacturing industries. Mr. Ken Giles, UC Davis Ken Giles works in spray applications and pest control in agriculture, including design and deployment of spraying technology, control systems and vehicles. His research, teaching and outreach programs include engineering design and development. Ken is a Fellow of the American Society of Agricultural & Biological Engineers. His current projects include design of spray systems for UAV’s and deployment of UAV spray systems for vineyard pest control.


Presenters

Gretchen West, Drone Deploy Gretchen West serves as San Francisco start-up DroneDeploy’s Vice President of Business Development and Regulatory Affairs. In her current position, Ms. West oversees the company’s global growth and business development strategy, and positioning in the regulatory environment. Previously, Ms. West served as AUVSI’s Executive Vice President, overseeing that company’s government relations and advocacy efforts for the unmanned systems industry. Silvia Rondon, Oregon State University Silvia is interested in developing an Ecological BasedIntegrated Pest Management (IPM) program for various crops. Her area of expertise encompasses biological control, insect biology, ecology, and population dynamics; both basic and applied (field and greenhouse production). Silvia has worked with crops including: potato, sweet potato, asparagus, cotton, corn, soybean, alfalfa, wheat, strawberry, and vegetables. Her major responsibilities as an Extension Entomologist at OSU are to attend emergencies in irrigated crops such as potatoes, grasses, onions, carrots and others in Eastern Oregon. Matt Weed, Open Photonics, Inc. Matt Weed earned his Doctorate in Optics from the University of Central Florida and has worked in spectroscopy, imaging, lasers, and drug delivery technology markets. He is the Director of Research & Development at Open Photonics, a product design and development firm dedicated to accelerating the commercialization of optical technologies.


Presenters

Lisa Ellman, McKenna Long & Aldridge LLP Lisa Ellman is a Counsel in the Washington, DC office of McKenna Long & Aldridge LLP and serves as co-chair of the firm’s Unmanned Aircraft Systems (UAS) Practice Group. She is also a member of the firm’s Public Policy and Regulatory Affairs practice. Ms. Ellman uses her experience in the Federal government to help bridge the sizable knowledge gap between government policymaking and business innovation.

Sky Johnson, Borton Fruit Sky Johnson is responsible for maintaining and growing sales with current and new customers, coordinating, implementing and executing programs identified by Borton & Sons, Inc. as well as formulating alternative wholesaler/retailer specific programs designed for regional specific requirements. He works with key management on expansion activities through formulating sales growth plans. Included in his responsibilities is traveling to service both existing and new targeted customers.

Craig Pope, Polk County Commissioner Craig Pope is a Polk County (Oregon) Commissioner since 2010 and has a business and agriculture background. As a County Commissioner, Craig is actively pursuing opportunities for vocational education improvements and workforce initiatives that produce results. His background is mechanical design and manufacturing and owned Agriweld Inc., a Willamette Valley company for 23 years that produced niche market agricultural solutions that were sold locally and around the world. Commissioner Pope has been involved in automated solutions for industry and has a history that adds credibility to his positions on tech investments in agriculture.


Subject Experts

Mr. Eric Wavra, Sitech Oregon Eric Wavra has been in the precision agriculture industry for nearly 20 years, working with all major brands, technologies and precision concepts starting in Agronomy. Mr. Wavra has been instrumental in developing new concepts and technologies with a wide variety of farming practices and crops. At Sitech-Oregon, Mr. Wavra and his team provide the highest standards and quality for precision agricultural needs. Lav Khot, Washington State University Lav Khot is an agriculture engineer at Washington State University with research interest in applied sensor technologies for precision farming, UAS based crop sensing, spray technology, sensors for food quality and safety. He is an active member of American Society of Agricultural and Biological Engineers (ASABE) since 2005 and was named ‘Outstanding Reviewer’ for his 2010 peer-review efforts for ASABE journals. Dr. Khot is also an affiliate faculty member of the Center for Precision and Automated Agricultural Systems (CPAAS)-WSU. Jeff Freeman, Wilco-Winfield Jeff Freeman is a native of the Willamette Valley with twenty years of experience in the agricultural inputs service business. As the Marketing & Supply manager for Wilco-Winfield he is responsible for providing products and services that add value to members of the cooperative’s base of growers in Western Oregon and Washington.


Subject Experts

Mr. Ryan Jenson, HoneyComb Corp. Ryan Jenson is CEO and Co-founder of HoneyComb, which specializes in the development and application of drones and data processing for precision agriculture. Over the past decade, he has been involved in research and development with a wide range of institutions including NASA, Department of Energy, National Science Foundation, Department of Defense, British Royal Navy, Fortune 500 companies, small businesses, and fast-paced startups. Mr. Stephen Burtt, Aerial Technology International Stephen Burtt has worked in the Unmanned Aerial Systems industry for the past 7 years. Stephen has served as the founder and lead videographer for Northwest Aero Pix since 2007. In 2012, he formed Aerial Technology International out of a desire to create a company that could support the needs of UAS operators in the rapidly expanding industry. Mr. Burtt now serves as CEO of ATI, a company that provides turn-key unmanned aerial systems along with the training, support, maintenance and repairs needed by end users. Mr. Steve Markofski, Yamaha Motor Corp. USA Steve Markofski is New Business Planner for Yamaha Motor Corporation, U.S.A., with headquarters located in Cypress, California. His responsibilities are focused on searching for new business opportunities as well as those in areas related to Yamaha’s current businesses. A certified RMAX pilot, Mr. Markofski is a member of the RMAX remotely piloted helicopter team, whose focus is the introduction and use of precision agriculture in the United States market. The Yamaha team has been working with U.C. Davis on ongoing research to evaluate use of the remote controlled RMAX helicopter for agricultural use.


Subject Experts

Gabriel Torres, MicaSense Dr. Torres is an expert in unmanned aircraft systems and associated payloads and sensors. Over the span of more than 13 years, he has led the development and transition to production of multiple Unmanned Systems including RQ-11B Raven and RQ-20A Puma AE. As CEO and CoFounder of MicaSense, Dr. Torres applies his knowledge of remote sensing to the development of powerful sensor systems and associated processing and analysis capabilities.

Dave Nerpel, Agrian Dave has been involved with precision ag equipment, data management systems, tool development and field delivery for over 30 years. With a background in commodity and specialty crops throughout the US and abroad, current activities with the regulatory, data and technology ventures of Agrian, involves him daily with the challenges of large scale precision ag service and data management providers and most of the brands of precision ag hardware.

Qin Zhang, Washington State University Qin Zhang is the Director of the Center for Precision and Automated Agricultural Systems, Washington State University, as well as a Professor of Agricultural Automation in the Department of Biological Systems Engineering. Dr. Zhang’s research interests are in the areas of agricultural automation, intelligent off-road equipment, and precision agriculture. He has authored numerous technical and academic publications, has been awarded nine U.S. patents, and has served as a chair or co-chair for four international conferences or symposiums in the area of agricultural automation.


Subject Experts

Ben Berry, AirShip Technologies Ben Berry serves as a strategic technology leader and has led technology for large-scale organizations with diverse missions. He is the Aviation Entrepreneurial CEO and Founder for AirShip Technologies Group’s AirShip Endurance VTOL UAVs and AirScape geo-spatial AgriBusiness and Intelligence services. He has held various senior leadership technology positions serving the Royal Saudi Air Force, Kingdom of Saudi Arabian International Airports, and Hughes Aircraft Company – Los Angeles. Andrew McCollough, SkyWard Dr. Andrew McCollough is a neuroscience researcher turned serial entrepreneur, and after leaving academia, he co-founded a software development consultancy to support early-stage startups. Andrew is now a SkyWard Professional Services analyst and engages in account development and regulator engagement across jurisdictions through documenting regulatory requirements, writing proposals, and assisting SkyWard subscribers with regulatory compliance.

Matt Droter, Autonomous Solutions, Inc. Matt Droter has more than ten years of automation, research, and sensor development experience. As Product Owner for ASI’s orchard/vineyard projects, he has overseen robotic field trials in California and Texas. Prior to ASI, Matt worked as a principle investigator for an experiment that flew on the Space Shuttle Endeavor STS-77. Matt is a passionate technologist, is a former standup comedian, and, like you, is experiencing the world of farming technology moving forward at light speed.


Subject Experts Tim Marquis, Weather Decisions Technology Mr. Marquis is head of Agriculture Business Development at Weather Decision Technologies (WDT). Previously, he was a teaching assistant in 2011/2012 for senior level Synoptic meteorology and Mesoscale meteorology. Tim received coursework with ties to precision agriculture while at Iowa State. His thesis was on investigating the development of Mesoscale Convective Systems in numerical weather prediction models, a key meteorological phenomenon that supports agriculture across the farm belt of the United States.

Special Guest John Burt, Farmers Ending Hunger John is the Executive Director of Farmers Ending Hunger, an Oregon non-profit that seeks donations of high quality food commodities from Oregon farmers and ranchers that are then delivered to the Oregon Food Bank Network. He retired from Oregon State University Extension Service in 2005 after a 33 year career working with farmers in the Willamette Valley. He began with Farmers Ending Hunger in January 2007 and has seen the donations increase from 173,000 lbs. in 2006 to over 2.5 million lbs. in 2014.

Expo Organizer Jeff Lorton, Executive Producer With over thirty years of international experience, Jeff Lorton leads Duke Joseph’s branding, creative, storytelling and engagement strategies with a passion for success, human empathy and a simple approach. Jeff’s interest in Precision Farming technologies came about as a result of his research into strategies for rural economic development.


Program Notes


PFE Sponsors A special thanks to the generous support from the following sponsors: Platinum Sponsor: SITECH Oregon

Gold Sponsors: Yamaha, Polk County

Silver Sponsors: Wilco, Oregon Best, Travel Salem and Borton Fruit

Bronze Sponsors: JR Helicopters, Agrian, HoneyComb Corp.


PFE Sponsors Cont. A special thanks to the generous support from the following sponsors: Lanyard Sponsor: Law Offices of Wendie Kellington, PC

Additional Sponsorship generously provided by:

Media Partners: Yamhill Valley News-Register, Capital Press Ag Media, Oregon Wine Press



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