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About Ones and Zeros is specialises in enabling businesses using Information Technology. Founded by a team of Ex-employees of MNCs, our efforts are geared towards providing solutions that would reduce effort, redundancy, ensure data security, improve sales to result in business growth for our clients.

Web Our specialization on the most widely used information source includes developing web identity/applications. Whether it is an ERP that runs the entire company or just a part of it like a CRM, we are up for the task. We expertise in creating open source application deployed in cloud servers.

Mobile Smartphones are rapidly changing the way people surf. With everything available at the fingertips, carry-able anywhere, it is now almost a requirement to connect to people over all forms of hardware. We specialize in creating applications across a wide variety of mobile platforms like iOS, Android, Windows Phone 8 and Blackberry. We’re also experimenting on platforms that aren’t in the mainstream market (yet) — Firefox OS, Ubuntu Mobile OS and Tizen.

Social By far the most used media of this generation. The need to stay connected is rising in importance to all including businesses. Social media provides a unique opportunities to spread word of mouth via online channels.

Visual ID The visual ID creates the first impact, we expertise in communicating the right message through design to ensure that the first impression conveys exactly what you are all about.

Service Offerings Web


Information dispensing Websites Web applications E-commerce web sites ERP Applications CRM Applications Sales Force Management Applications Franchising Applications Timesheet Applications CMS driven dynamic websites Bespoke Web Applications

Social Setup Social Engagement Social Strategy Advertising Strategy Content Strategy Buzz Monitoring Sentiment Analysis Online Reputation Management Social Analytics



Mobile ERPs Bespoke Mobile applications GPS enabled applications NFC enabled applications

Design Consulting Brand Management Brand Strategy Brand Positioning Identity Design Typographic Consulting Editorial Design

Client Mutiny

Brief: Mutiny is the go-to destina tion for all things, Indian—from witty banter about sports and entertainment to the more serious political discussions and social issues. Mutiny needed to meet the demands of its hungry and intellec tual audience, and to differentiate themselves from their competitors. Solution: We created an identity with a modern and avant garde typographical form. The “MTNY” letterforms are custom-made using compound geometric shapes subtracted from and added to each other, to form an interesting sym metry. Using this precise approach, we attempt to express invisible mathematical forces in typographi cal form and produce a wordmark that speaks of a smart, savvy and cutting –edge media company.

Expertise —Identity Design, Typographic Consulting —Social Media Marketing

Client Indian Premier League

Brief: The Indian Premier League (IPL), is a Twenty20 cricket competi tion initiated by the Board of Con trol for Cricket in India (BCCI) and supervised by BCCI Vice President Lalit Modi, Chairman & Commis sioner for IPL. The IPL wanted to explore social media marketing as a means to deeper connect to its existing fanbase and to extend its reach to more fans outside its im mediate community. Solution: We developed viral and social strategies which are centered around the discovery and creation of viral content based on extensive research made possible by our OandZ Social Sense real-time social analytics and sentiment monitoring system. With OandZ Social Sense we are able to identify and analyze in real time conversations about the IPL and related keywords around the internet and with this data we develop informed and data-focused strategies.

Expertise —Social Analytics, Sentiment Tracking, Social Strategy, Content Strategy

+91 98945 68456 +91 422 4202684 54, II Floor, VII Cross, Bharathi Park, Saibaba Colony (above ICICI Bank), Coimbatore 641 043 South India

Ones and Zeros - Technology Profile  

What we do? How we do it? Why us? and our Clientele

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