The New Age of MedicAl iNforMATioN The scope for business in health and wellness is growing day by day and is definite to rise in the future years. All credit goes to the increasing awareness and changed lifestyle today. With all this, some new challenges have surfaced as well like, increasing population, climatic changes, etc on a global level. This is the reason why businesses involved in health care are on a rise today, but with this also comes the responsibility to act with care and with no vested interests over human welfare and interest. This is where the technology of Medical Information comes into picture. No kind of negligence or carelessness is affordable when it comes to health of a person. Due to this the field of medicine has to be well regulated and must maintain high standards. This need gave rise to the need for use of the medical information software. This software provides the user companies with a streamlined and systematic approach towards communication pertaining to medicines and drugs and safety and compliance steps related to them. Every such company usually is associated with certain approving and government authorities, research and development experts, internal lab experts, sales & distribution people, medicine related professionals & doctors and obviously the end customer who in these cases is the patient. This software enables effective and clear communication among all these people. Issues like queries of the doctors, complaints by customers, regulatory & approving bodies, etc are all handled via this software in a convenient and hassle free manner. This software allows systematic organization of records of patients, billing system, fixing and scheduling of appointments, and sometimes even for marketing & sales purpose of products. Using this software is definitely helpful in saving a lot of time, energy and money of the patient sometimes. With the help of medical information, the customer has access to a lot of information which can be retrieved and classified based on certain health related signs and symptoms that the patient must be experiencing. On the basis of this information the patient can sometimes opt for self medication if the problem is not too serious and save the time and money to consult a doctor. Also, in certain cases which could be potentially serious, the patient can look up and discuss those Signs and Symptoms with an actual doctor and see what the condition really is and this can prove really helpful for the doctor as well as a lot of necessary information shall be known to both the parties. Use of this software has become popular with a number of pharmaceutical companies considering the benefits of reliability, time & money saving and convenience this software has to offer.