Starbucks Since 1971
Introduction History Building Designs Food and Drinks served Trends
INTR O Current Starbucks position is as the leading coffee organisation depends highly around the globe expansion policy.
Years in Malaysia
Starbucks was firstly opened in Kuala Lumpur Malaysia on 17th December 1998 and they expand their retail business to 190 stores more.
MATT & ROSALIE'S WEDDING
Thanks for coming! Traditional We are very grateful for your presence on this special day. We hope you enjoyed!
What THEY SERVE?
HOT AND COLD BEVERAGES, WHOLE BEAN COFFEE, MICROGROUND INSTANT COFFEE, FULL LEAF TEAS, PASTRIES AND SNACKS.
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Starbucks has changed to a corporation
Now today is more than 12000 stores in world-wide.
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THE HIST ORY
"Starbucks wants to be more than the world's largest coffee chain"
THE ARCHITECTURE DESIGN OF STARBUCKS Each interaction is unique by its way.
Located in the downtown of Kuala Lumpur.
Sta c wi t wi w an op
is de n a s n be e it is co s o .
Starbucks don't use very bright lights as dim lights give a better ambience and comfortable.
design mostly in round wooden tables as round tables means gathering and not separate in different corners like those square tables.
Foods they serve They sell desserts and pastries. The food will be stored in a transparent fridge by the counter so customer can order it easily.
TRENDS & CULTURE
In Starbucks, workers will ask for your name and they will write it on the cup so they will call you when the drink is ready.
There is a waiting area for customers to collect their food and drinks when its done
But in Starbucks, everything is self serviced, so there is a corner that will put everything you need.
Beh t e s e s of t e wo r ma g t e d i k
Sa c in
trends People come to Starbucks not only to enjoy a cup of hot coffee but also to do their own work.
business Not only students but businessmen also came to Starbucks to discuss about their works and projects.
Starbucks might also can be a place for people to rest after a tiring shopping session.
Starbucks Products They sell also tumblrs and other products that has their brand on it for those who supports Starbucks.
They are environment friendly which they sell reusable cups where you can bring it to Starbucks and use.
References 1. www.scribd.com - a brief history of Starbucks 2. Starbucks wikipedia
BY KHOO SHIHUI 0333802 FIA JAN