S&FTG News - Issue 190 - December 2020

Page 19

Exciting developments at NSF Foods Exciting times are ahead for Wolverhampton-based food production and supply experts NSF Foods Ltd, thanks to a brand-new collaboration with Italian sourcing company, Yes Srl.

As Managing Director Steve Money explains: “We’re delighted to have paired with Yes Srl to bring a fantastic range of new products to the market in both the UK and Ireland. Our mouth-watering range of the finest fresh, chilled and ambient Italian foods has been designed especially for our retail, manufacturing and food service clients.” Established in 2018, NSF has its roots in seafood but has since evolved and expanded to incorporate an impressive array of products, which meet the needs of both client and consumer alike, across a multitude of different markets. “We’re a small team of six but together we have more than 80 years of combined industry experience. We’re proud to have strong product and market knowledge as well as extensive commercial and technical experience both in the UK and at our supply base offices in Bangladesh, Vietnam, India and Indonesia.” NSF made its name in the production of seafood, farmed to the highest possible standards, and worked hard to meet and exceed the needs and demands set by UK buyers, as well as complying with every industry requirement and legislation. And it’s this strong foundation that has enabled the company to grow and expand into other areas of the food industry, much to the delight of buyers. “We progressed into coated and flavoured products which formed part of our own Star Feast brand where we created our ready-to-cook, coated fish products, which include: fish goujons, tempura battered Basa fish fillet burgers, breaded butterfly king prawns and a choice of flavoured coatings, like masala, katsu and salt and vinegar.” The Star Feast range has been a massive success with food service customers, with the brand supplying large chain restaurant groups across the country, as well as hotels and independent restaurants and takeaways. “Our products are bespoke and are created to meet with our customers’ needs whilst reflecting the changing tastes of consumers. Sourcing sustainable ingredients and ensuring ethical processes are incredibly important to us.”

Meet the food production and supply experts... Discover more for your business today with us.

Call +44 (0)1902 925330, visit www.nsffoods.com or email info@nsffoods.com NSF Foods Ltd, Deansgate, 62-70 Tettenhall Road, Wolverhampton WV1 4TH

In fact, the team visit and audit each and every one of the factories they employ to ensure that their high standards are consistently met. Plus, the same exacting requirements are in place for the company’s brand-new venture with Yes Srl. “We were approached by Yes Srl – an Italian sourcing company based outside of Parma - at the beginning of the year. They were keen to work with us to establish a route to bring their ranges into the UK.” Representing several Italian food manufacturers, Yes Srl brings an exciting range of authentic products including chilled and dried pasta, antipasto, pizza, Italian charcuterie meats, speciality cheeses and a delicious and versatile 100% vegan vegetable slice.

“We agreed an exclusive arrangement in May but of course the impact of Covid-19 meant that we had to take a different approach to communication and planning.” And, as a result of the collaboration there are several fantastic new products making their way to the chilled isles of UK supermarkets: “Our brand new 150g fresh chilled pasta pot comes complete with a choice of carbonara or Bolognese sauce and a sachet of parmesan cheese. It’s microwavable and meets all the requirements of retailers, thanks to its substantial shelf life.” There is also a delicious microwavable pizza portion that has been created using special mozzarella cheese which melts perfectly in the microwave. Like the pasta pot it’s a fresh, chilled product that ticks all of the boxes for UK supermarket retailers. “We are expanding our Italian range all the time and there are plenty more unique products to be launched soon.” Ever evolving, NSF’s focus is on plant-based vegan products more than ever before, and they are keen to offer something really special: “Our Italian 100% plant-based, free-from range includes ready-to-eat chilled vegetable slices, which are made from flavoured houmous and provide the perfect sandwich filling.” And that’s not all; the company is utilising sustainable ingredients like the jackfruit to further its superior vegan selection. “The jackfruit grows in abundance in Vietnam and thanks to its properties and texture it has a ‘meat-like’ quality. It is also easily flavoured which makes it ideal for vegan dishes.” NSF has been able to develop all manner of new vegan products which whet the appetites of non-meat eaters and meat-eaters alike. “We’re developing new plant-based products all the time, we have vegan pepperoni, chorizo, a shredded pork substitute, as well as cheese popcorn, vegetable popcorn, dragon fruit bites, mini vegetable burritos, BBQ jackfruit parcels, as well as no-fish fingers.” With so much to offer the food industry it’s no surprise that NSF is going from strength to strength: “We’re committed to ensuring the highest standards in everything that we do, whether it’s the food that we supply or the customer service that we offer. We are fully accredited and certified and are proud to offer exceptional standards across the board,” adds Steve. There are sure to be plenty more exciting developments on the way from NSF in the very near future, so watch this space.


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