FRESH PASTA
Making a difference The goals of new brand Passione Pasta are simple – a high-end, restaurant-quality product that’s versatile and authentic. Here, the team takes us through its process. TIME FOR EXPANSION Passione Pasta is the culmination of experience, tradition and a deep passion for Italian cuisine. Our story began as a traditional pastificio (pasta factory) many years ago. Under the watchful eye of our Master Pastaio, we meticulously work to recreate the best Italian flavours, while adding an innovative and modern touch. We are always developing new fillings and premium recipes to benefit foodservice customers. This is made possible via collaboration between our experienced pastai and renowned chefs, ensuring every product is a culinary masterpiece. Our mission is to create truly great fresh pasta, which also delivers on authenticity. Our pasta is crafted with the finest Italian flours and organic free-range eggs to guarantee the best flavours for every shape. Having listened to requests and suggestions from loyal customers over the years, coupled with our passion, we decided to expand and renovate our facilities. This includes a professional cucina, specialising in
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creating some of Italy’s most famous and beloved recipes, such as authentic fresh Parmigiana di melanzane and fresh Lasagne alla Bolognese. Our modern production plant and advanced machinery allows us to create and craft a variety of products on a daily basis. This includes not only fresh pasta in various shapes and with a number of fillings, but also sauces and freshly prepared ready meals. We understand the delicate nature of creating the best product, ensuring correct temperatures at all times. If the dough is not quite stable, pasta will dry and won’t attach. On the flipside, if it’s too humid, it becomes too moist and sticks. It’s this attention to detail on our two production lines that sets us apart. EFFICIENT DISTRIBUTION We encourage customer suggestions to create bespoke items and our diverse range is designed for a variety of clients, with a focus on foodservice. Of course, it’s a challenging time, so we offer support, while delivering the best prices. As operators struggle to fill
vacancies, it’s important to offer highend pasta to restaurants – especially chains – so they can consistently deliver. Our customers love our products because of their versatility, uniqueness and truly premium quality. They are also highly practical; for example, our portion-controlled ‘nidi’ are designed to help a kitchen reduce labour costs and optimise their food overheads. We take immense pride in the recognition we have received from renowned chefs and prestigious clients, including Great Taste Awards for our products – a testament to our commitment to excellence. As part of an efficient distribution channel, and thanks to our trusted distribution partner C. Carnevale Ltd – a key player in Italian food in Britain for 60 years – most of our fresh products are now available for next-day delivery and will arrive in perfect condition. So we can deliver Passione directly to you, ensuring the highest quality from our kitchen to yours. www.pizzapastamagazine.co.uk 08/10/2025 15:56