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Social Media Goal Setting - Workshop Create and implement a 12 month social media content plan for engagement, marketing and sales. (Not for social media novices.) Quick Summary For Whom • Experience with social media (not suitable for a novice) • Marketing personnel • Content creators • Social Media managers

Presented by Niche Training When Durban

• 19 June • 13 November Randburg

• 12 June • 14 November Cape Town

• 26 June • 19 November

Where • Mandalay Durban North • Oaklands Inn Randburg • Highlands Country House - Cape Town • In house courses available

What you get • A comprehensive workbook • Folder • A CD with additional information • Calendars and schedules • Course attendance certificate • Lunch + refreshments

Why Without a content strategy plan to create blog posts, status updates, online material and newsletters, the task becomes burdensome and overwhelming. This process makes it pleasant and fun.

How Much • R2,450 per delegate • 10% discount on 3 or more delegates from one company. • R14,000 in house + travel

Course Outline

product  demonstra'ons  and  case  studies     • Social  Media  skill  assessment  of  your   current  online  tool  set

We will cover Social  Media  Elements 1. Iden'fying  your  business   marke'ng,  branding  or  online   goals 2. Goal  Se:ng  basics 3. Planning  an  editorial  calendar   based  on  goals,  natural   calendar  events,  company  and   industry  events 4. Tools  to  aid  your  online   scheduling. 5. Crea'ng  crea've  content   6. Planning  dates,  delega'ng,   colla'ng  informa'on,  pos'ng   content 7. Measuring  and  monitoring  your   online  success 8. Comple'ng  your  ini'al  draJ  of   social  media  goals   9. Building  in  natural  spaces  to  re-­‐ evaluate  your  online  and  social   media  progress

The Presenter

Hands  on  and  exercises We  will  work  online  as  well  as  with  physical   schedules.  Computers  and  log  in  details  for   exis'ng  Facebook  and  TwiRer  accounts  are   necessary.  

Iden4fying  your  exis4ng  strengths

 CharloRe  Kemp  is  an  avid  social  media  fan,   and  has  presented  numerous  talks  and   training  sessions  on  various  elements  of   social  media.  She  has  presented  to   delegates  in  companies  such  as  Sanlam,  Old   Mutual,  Celes's,  Telkom,  CSIR  and   Nedbank.    She  owns  Niche  Training  and  in   associa'on  with  Social  Media  Solu'ons,  has   worked  on  numerous  social  media  accounts   for  clients  in  the  fields  of  finance,  retail,   B2B,  marke'ng,  non-­‐profit,  accommoda'on   and  small  owner-­‐operated  businesses.

For more info…

We  will  help  you  to  iden'fying  what  assets   you  have  in  these  areas: For  more  informa'on  and  to  book,  please   • Exis'ng  online  proper'es  such  as  your   contact  Jacques  de  Villiers  on  082  906  3693   website,  social  media  sites,  email   or  email  jacques@jacquesdevilliers.com. accounts,  accounts  on  other  sites • Ability  to  create  or  gather  content  such  as   stories,  tes'monials,  industry   informa'on,  company  informa'on,   1


Social media goal setting brochure  

Create and implement a 12 month social media content plan for engagement marketing and sales.

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